Imagine Business Development
Imagine Business Development, operating as Lift Enablement, is a HubSpot-certified B2B consultancy providing revenue operations, CRM implementation, and sales enablement services to mid-market companies. It monetizes through professional services and managed HubSpot administration.
- Company typePrivate
- Founded2004
- HeadquartersSeverna Park, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Imagine Business Development does
Imagine Business Development operates a B2B revenue operations and sales enablement consultancy, marketed primarily under the Lift Enablement brand. Founded in 2004 and based in Severna Park, Maryland, the firm reports working with over 1,500 small and mid-market businesses across its history. Its service offering is organized around four pillars: Revenue Operations (go-to-market strategy and revenue acceleration consulting), CRM & Tech Stack (HubSpot-centric implementation, configuration, assessment, and custom extensions), Velocity & Performance (sales process optimization, playbooks, training, and sales leadership enablement), and Predictability & Control (process automation, dashboards, forecasting, and unified analytics).
The firm's core technology stack is built around the HubSpot platform, where it holds Solution Partner and App Partner certifications and positions itself as HubSpot's Most Trusted Partner for Complex Implementations. Proprietary intellectual property includes "The DEALS Framework" sales methodology and "The Revenue Acceleration Framework" — an Amazon #1 Bestselling book that doubles as a thought-leadership asset. The firm distributes through direct, consultative sales targeting mid-market B2B companies globally, supplemented by content marketing (blog, The RevOps Show podcast), a practitioner community (The Sales Genius Network), and its book and framework IP. Revenue is generated through professional services engagements and managed services (e.g., HubSpot Admin as a Service); pricing is not publicly disclosed and is quote-based.
The input data also flags a discrepancy: substantial firmographic and product data refers to "Lift Enablement" while the entity name provided is "Imagine Business Development," suggesting the two are related (likely a DBA, parent-subsidiary, or rebranding relationship). A separate partnership reference to "Imagine Panaji Smart City Development Ltd" appears to be an unrelated Indian municipal entity and is not connected to the subject company.
Imagine Business Development firmographics
Firmographics- Name
- Imagine Business Development
- Website
- https://imaginellc.com
- Company type
- Private
- Founded year
- 2004
- Headcount range
- 11–50 employees
- Short description
- Imagine Business Development, operating as Lift Enablement, is a HubSpot-certified B2B consultancy providing revenue operations, CRM implementation, and sales enablement services to mid-market companies. It monetizes through professional services and managed HubSpot administration.
- Ownership category
- akta.pro rank
Imagine Business Development industry classification
Industry- Product category
- Business Development Consulting
- NAICS
- Computer Systems Design Services (541512), Professional and Management Development Training (611430)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Marketing, Branding & Sales Skills (EDAMAHAG)
- akta.pro secondary industries
- Leadership, Management & Teamwork for Business (EDAMAHAI), Entrepreneurship & Small Business Workforce Programs (EDAAAOAM)
Keywords
Where Imagine Business Development is headquartered
LocationHeadquarters
- HQ city
- Severna Park
- HQ country
- United States
- HQ region
- North America
Markets served
Imagine Business Development business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Revenue Operations Consulting: Professional consulting services for revenue operations, CRM implementation, and sales enablement
- HubSpot Implementation Services: CRM assessment, configuration, and ongoing HubSpot administration services
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Imagine Business Development product offering
Product offeringCore offering
Imagine Business Development is a private consulting firm that has worked with over 1,500 small and mid-market businesses. The company provides business development, sales, and activation services to help companies grow revenue and improve sales effectiveness.
Product overview
Lift Enablement is a HubSpot-focused consulting and enablement firm offering a unified platform of four core service pillars: Revenue Operations, CRM & Tech Stack, Velocity & Performance, and Predictability & Control. These integrated services work together to help mid-market B2B companies increase revenue and efficiency for sales, marketing, and customer success. The company also offers supplementary intellectual property including the award-winning Revenue Acceleration Framework book and the DEALS Framework methodology.
Differentiator
Problem solved
Functional benefit
Products and services
- Business Development Services
- Sales Enablement Services
- CRM Implementation & Administration
- Sales Process Optimization & Training
- Revenue Acceleration Framework Book
Companies that use Imagine Business Development
Customer profileSegments1 record
Ideal customer profiles1 record
Imagine Business Development technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Imagine Business Development partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Imagine Panaji Smart City Development LtdminorImagine Panaji Smart City Development Ltd (IPSCDL) is referenced in relation to the maintenance and repair of the mangrove boardwalk infrastructure in Panaji, Goa. The entity has been involved in ongoing maintenance disputes with the Corporation of the City of Panaji regarding the facility opened in 2018 under the AMRUT mission. IPSCDL has been blamed for neglect alongside the Corporation, though accountability has not been formally assigned.
- HubSpotcoreHubSpot is the primary technology partner for Lift Enablement. The company is HubSpot's Most Trusted Partner for Complex Implementations and is HubSpot Certified as both a Solution Partner and App Partner. Services include HubSpot Admin as a Service, CRM implementation and configuration, custom HubSpot extensions, and tech stack integration.
Recent moves6 records
Expansion highlights4 records
Imagine Business Development competitors and assessment
Company assessmentDirect peers
- SmartBug Media: HubSpot Elite partner agency offering inbound marketing, sales enablement, and RevOps services with similar four-pillar coverage of CRM and revenue strategy. Most directly comparable in partner tier, service mix, and mid-market target.
- New Breed Revenue: HubSpot Elite partner operating as a full-funnel RevOps and revenue marketing agency for B2B mid-market companies. Closely aligns with subject's RevOps + HubSpot + mid-market GTM.
- Heinz Marketing: B2B marketing and sales enablement consultancy focusing on mid-market tech and manufacturing companies. Comparable as a content-and-framework-led sales/marketing consulting peer.
- Force Management: Sales methodology and revenue enablement consulting firm with proprietary frameworks (e.g., Force Management Framework). Comparable in selling structured playbooks/methodologies to enterprise and mid-market sales orgs.
- DemandLab: HubSpot partner consultancy specializing in marketing operations, CRM implementation, and revenue operations for B2B firms. Directly comparable in HubSpot-centric RevOps consulting.
- Lynton: HubSpot Elite partner with a digital marketing, marketing operations, and HubSpot implementation focus. Comparable in partner tier and CRM/marketing ops service mix.
- Digital Pi: HubSpot partner consultancy focused on CRM implementation, marketing operations, and revenue enablement. Directly comparable in HubSpot implementation services and mid-market focus.
Emerging players
- Mediafly: Revenue enablement and sales performance platform with adjacent professional services. Comparable at the technology-and-services intersection of sales enablement, though more product-led.
- Sales Assembly: Membership-based training and community for B2B sales and revenue operations professionals with cohort-based curriculum. Comparable in sales enablement community/training content model.
- Pavilion: Membership and learning community for sales, marketing, and revenue leaders. Comparable as a content/community-led counterpart serving the same RevOps buyer personas.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Imagine Business Development social profiles
Digital presenceImagine Business Development financial estimates
Financial estimateRevenue estimate
Valuation estimate
Imagine Business Development leadership team
Management profileNumber of profiles
Profiles2 records
Imagine Business Development funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Imagine Business Development M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Imagine Business Development
What does Imagine Business Development do?
Imagine Business Development is a private consulting firm that has worked with over 1,500 small and mid-market businesses. The company provides business development, sales, and activation services to help companies grow revenue and improve sales effectiveness.
When was Imagine Business Development founded?
Imagine Business Development was founded in 2004. It employs 11 to 50 people.
Where is Imagine Business Development based?
Imagine Business Development is headquartered in Severna Park, United States, in the North America region.
How does Imagine Business Development make money?
Two revenue lines are on record. Revenue Operations Consulting is the primary driver. The others are hubSpot Implementation Services.
Who are Imagine Business Development's main competitors?
Direct peers on record are SmartBug Media, New Breed Revenue, Heinz Marketing, Force Management, DemandLab, Lynton and Digital Pi. Emerging players are Mediafly, Sales Assembly and Pavilion.
Does Imagine Business Development have an API?
No public API is recorded for Imagine Business Development.
What industry is Imagine Business Development in?
Imagine Business Development's product category is Business Development Consulting. Its primary akta.pro industry code is EDAMAHAG, Marketing, Branding & Sales Skills, with a secondary code of EDAMAHAI, Leadership, Management & Teamwork for Business. Its NAICS code is 541512 and its SIC code is 8742.