Edstein
Edstein is a Russian enterprise HR-tech SaaS company providing modular onboarding, 360-degree assessment, LMS/LXP learning, IDP, and BI analytics for large corporations in Russia and the CIS, operating inside the HeadHunter hh.ru ecosystem and listed in the Russian Software Registry.
- Company typePrivate
- Founded2017
- HeadquartersMoscow, Russia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Edstein does
Edstein (OOO Edstein / Эдштейн) is a Russian enterprise HR-tech SaaS company founded in 2017 and headquartered in Moscow, providing modular personnel development automation for large corporations in Russia and the CIS. The platform combines onboarding (Адаптация), 360-degree assessment (Оценка), corporate LMS learning (Обучение), a Learning Experience Platform (LXP), Individual Development Plans (ИПР/IDP), BI analytics, and recruitment add-ons delivered through Talantix and Skillaz partnerships, with native iOS/Android applications and a SCORM-compliant content catalog of 200+ ready-made courses distributed via a Netology partnership. Technical differentiation is concentrated in flexible assessment construction, automated migration of enterprise-scale training data from incumbents such as SAP SuccessFactors (demonstrated with Leroy Merlin's 2,000 courses and 9 million training assignments), and multi-module coverage of the full employee lifecycle from pre-boarding through competency-driven development.
The business runs as a subscription SaaS model with annual billing and individually calculated enterprise pricing tied to company size brackets (from <500 to >20,000 employees) and module selection, executed via direct enterprise field sales and demo-driven consultations rather than self-service onboarding. Edstein is registered in the Russian Software Registry, positioning it as a domestic import-substitution alternative for organizations replacing departed Western HR systems, and its distribution is materially reinforced by integration into the HeadHunter (hh.ru) HR ecosystem following Hh Ventures' December 2022 investment. Named enterprise customers include Leroy Merlin (50,000 employees on platform), Wildberries, Magnit, Mail.ru Group, ivi, SDEK, CROC, TECHNODOM, and TvoyA Pharmacy, with stated retention of 87 clients on contracts exceeding one year. Revenue, funding size, and valuation are not publicly disclosed.
Edstein firmographics
Firmographics- Name
- Edstein
- Legal name
- OOO Edstein (Эдштейн)
- Website
- https://edstein.ru
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Edstein is a Russian enterprise HR-tech SaaS company providing modular onboarding, 360-degree assessment, LMS/LXP learning, IDP, and BI analytics for large corporations in Russia and the CIS, operating inside the HeadHunter hh.ru ecosystem and listed in the Russian Software Registry.
- Ownership category
- akta.pro rank
Edstein industry classification
Industry- Product category
- Human Capital Management Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH)
- akta.pro secondary industry
- Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI) (EDAFAHAH)
Keywords
Where Edstein is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
Edstein business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: Edstein operates as a subscription-based HR-tech SaaS platform. Clients request individual cost calculations based on company size, number of employees, and selected modules. The platform offers modules for onboarding, assessment, learning, LXP, IDP, and BI analytics that can be licensed as an integrated suite.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise pricing based on company size and selected modules |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Edstein product offering
Product offeringCore offering
Edstein provides a modular HR-tech SaaS platform that automates employee onboarding, 360-degree assessment, corporate learning (LMS/LXP), individual development plans, and BI analytics for large enterprises in Russia and CIS. The platform is sold as an integrated suite of modules licensed on an annual subscription basis, scaled by company employee count, with optional ready-made SCORM courses available through a Netology partnership.
Product overview
Edstein is an HR-tech company offering a unified platform for automating corporate education, employee development, onboarding, and training processes. The core Edstein platform serves as the central system, supported by integrated modules including the Onboarding module (Адаптация), Assessment module (Оценка) with 360-degree methodology, Learning Management System (Обучение), LXP (Learning Experience Platform), Individual Development Plan module (ИПР), BI Analytics (BI-аналитика), and Recruitment solutions (Подбор) offered through Talantix and Skillaz partnerships. Additionally, the company provides ready-made SCORM courses (Готовые курсы для LMS) through a partnership with Netology, featuring over 200 courses covering various business skills. The platform operates as part of the hh.ru HR ecosystem following HeadHunter's investment in December 2022.
Differentiator
Problem solved
Functional benefit
Products and services
- Адаптация (Onboarding Module)
Quantifiable outcome
- Saves 30-40% of recruiter time
- +4 more outcomes
Companies that use Edstein
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Edstein technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Edstein partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Talantix.rucorePartnership for SMB recruitment solutions. Edstein integrates with Talantix.ru to offer recruitment functionality for small and medium businesses within its product ecosystem.
- Skillaz.rucorePartnership for large business recruitment solutions. Edstein integrates with Skillaz.ru to provide recruitment functionality for large enterprises within its HR platform ecosystem.
- Netology (Нетология)coreEdstein partners with Netology to provide ready-made SCORM courses for LMS platforms. Over 200 courses covering hard and soft skills are available through this partnership. Courses are developed by practicing experts and available in SCORM format for integration with various LMS systems.
- Moscow Innovation ClusterminorEdstein is included in the list of technological projects of the Moscow Innovation Cluster, providing access to innovation ecosystem resources and support.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Edstein competitors and assessment
Company assessmentBroad incumbents
- Docebo: Global enterprise LMS/LXP platform with AI-driven learning. Comparable to Edstein's LXP and corporate learning modules at the broad functionality level, particularly for multinational buyers.
- Cornerstone OnDemand: Large global learning and talent management SaaS platform. Indirect competitor for any multinational employer in Russia/CIS and represents the kind of foreign suite Edstein's import-substitution story targets.
- SAP SuccessFactors: Global incumbent learning and talent management suite that Edstein has explicitly displaced at Leroy Merlin. Represents the legacy vendor Edstein is competing against in Russian enterprise renewal cycles.
Direct peers
- Skillaz: Russian enterprise recruitment automation platform and Edstein's named partner. Overlaps in the broader HR-tech stack but skews toward recruitment rather than learning/development — closest functional peer on the recruiting side.
- iSpring: Leading Russian developer of authoring and LMS platforms (iSpring Learn) used by enterprises and universities for corporate training. Directly comparable to Edstein as a domestic LMS/Learning platform targeting Russian-language corporate customers.
- Mirapolis: Established Russian SaaS provider of HCM, LMS, and HR process automation tools widely deployed across Russian enterprises. Overlaps with Edstein across learning, assessment, and HR workflow automation in the same Russian buyer segment.
- WebSoft (Вебсофт): Russian HCM and corporate learning platform provider offering LMS, e-learning, and HR automation. Competes with Edstein for the same enterprise HR-tech budget across onboarding, training, and assessment in Russia/CIS.
- TalentTech: Russian HR-tech platform group (Skillaz, Talantix, etc.) that overlaps with Edstein's recruitment-adjacent integrations and broader HR workflow positioning in the Russia/CIS enterprise market.
Emerging players
- TalentLMS: Cloud LMS vendor focused on SMB and mid-market training delivery. Comparable to Edstein's LMS module at the product-feature level, though Edstein targets a much larger enterprise footprint.
- Moodle: Open-source LMS platform widely adopted in education and increasingly in corporate training. Represents the free/commodity LMS alternative against which Edstein must justify premium enterprise pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Edstein social profiles
Digital presenceEdstein compliance and trust
Trust signalCompliance1 record
Edstein financial estimates
Financial estimateRevenue estimate
Valuation estimate
Edstein leadership team
Management profileNumber of profiles
Profiles10 records
Edstein funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Edstein M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Edstein
What does Edstein do?
Edstein provides a modular HR-tech SaaS platform that automates employee onboarding, 360-degree assessment, corporate learning (LMS/LXP), individual development plans, and BI analytics for large enterprises in Russia and CIS. The platform is sold as an integrated suite of modules licensed on an annual subscription basis, scaled by company employee count, with optional ready-made SCORM courses available through a Netology partnership.
Is Edstein a public or private company?
Edstein is a private company. It is classified as venture growth investor backed and is currently operating.
When was Edstein founded?
Edstein was founded in 2017. It employs 11 to 50 people.
Where is Edstein based?
Edstein is headquartered in Moscow, Russia, in the Europe region.
How does Edstein make money?
One revenue line is on record: saaS Platform Subscription.
Who are Edstein's main competitors?
Broad incumbents on record are Docebo, Cornerstone OnDemand and SAP SuccessFactors. Direct peers are Skillaz, iSpring, Mirapolis, WebSoft (Вебсофт) and TalentTech. Emerging players are TalentLMS and Moodle.
Does Edstein have an API?
No public API is recorded for Edstein.
What industry is Edstein in?
Edstein's product category is Human Capital Management Software. Its primary akta.pro industry code is EDAFAIAH, Corporate Training Course Marketplaces (B2B Content Libraries), with a secondary code of EDAFAHAH, Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI). Its NAICS code is 5132 and its SIC code is 7372.