Empathia

What Empathia does

Empathia, Inc. is a privately held behavioral health services company founded in 1982 and headquartered in Waukesha, Wisconsin, with a regional operating subsidiary (Empathia Pacific, Inc.) in Agoura Hills, California. The company delivers employee assistance programs (EAP), student support services, and crisis management solutions to roughly 2,000 client organizations ranging from small businesses to Fortune 500 enterprises, spanning industries including manufacturing, healthcare, transportation/aviation, banking, retail, government, education, and faith-based organizations. Its service portfolio is anchored by the LifeMatters EAP brand, the international LifeMatters Global platform delivered in partnership with AXA ICAS International, and the Black Swan Solutions crisis response brand, supplemented by the Impact Response Model methodology and the recently launched Crisis Leadership Advisor Program.

The underlying technology is positioned as 'Human + Digital by Design,' combining credentialed counselors and crisis response experts with cloud and web-based call center tooling, a provider portal for the national affiliate network, proprietary program promotion delivery tools, and integrated reporting. AI/ML is not described as a feature of the platform; technology primarily enables access, measurement, and operational management rather than automated clinical decisioning.

Empathia monetizes primarily through subscription-based recurring EAP contracts (sold via a sales-led motion with account executives managing national enterprise agreements) and per-incident or retainer crisis management engagements. An expanded set of subscription add-ons (MediResource digital wellness, Togetherall peer support, Grief Coach text-based grief support, leadership coaching) extends average revenue per account. Pricing is quote-based and not publicly disclosed; the company reaches new enterprise customers through direct sales, strategic channel partnerships, on-site presentations, content marketing (podcast, webinars), and industry events.

Name

Empathia

Legal name

Empathia, Inc.

Website

https://empathia.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

101–250 employees

Short description

Empathia is a privately held behavioral health company providing employee assistance programs (LifeMatters), crisis management (Black Swan Solutions), and student support services to roughly 2,000 enterprise and mid-market organizations across the U.S. and six continents.

Ownership category

akta.pro rank

Product category

Employee Assistance Programs & Crisis Management Services

NAICS

Other Individual and Family Services (624190), Emergency and Other Relief Services (62423), Individual and Family Services (6241)

SIC

Services-Social Services (8300), Services-Management Services (8741)

akta.pro primary industry

Employee Assistance Programs (EAP) Management (HLAEAHAB)

akta.pro secondary industries

Disaster Behavioral Health & Psychosocial Support (HLAJAGAM), Crisis Intervention & Emergency Planning/Response Coordination (HSABAIAN), Mental Health & Crisis Support Services (BPAGAEAH)

Keywords

• Employee assistance programs
• Crisis management services
• Critical incident response
• Student support services
• Behavioral health services

Headquarters

HQ city

Waukesha

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Employee Assistance Programs (EAP): Subscription-based EAP services providing expert support for work, life, and crisis — available anytime, anywhere. Includes mental health, substance abuse, work/life concerns, legal and financial resource referrals, and management consultation.
2. Crisis Management Services: Real-time crisis response and expert guidance including critical incident response, crisis call center services, survivor and family assistance, and Black Swan Solutions for large-scale disaster response. Revenue is generated through per-incident engagements and retainer arrangements.
3. Student Support Services: Mental health and wellness support services for students dealing with school and life challenges on and off campus, provided as part of education solutions.
4. Expanded EAP Add-on Services: Additional services including MediResource digital health and wellness solutions, Togetherall online peer support platform, Grief Coach text-based grief support, and coaching for leadership and emotional intelligence.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Empathia delivers subscription-based Employee Assistance Programs (LifeMatters EAP) providing 24/7 expert support for work, life, mental health, substance abuse, legal/financial referrals, and management consultation, combined with real-time crisis management and disaster response services (Black Swan Solutions) covering critical incident response, crisis call centers, survivor and family assistance, and large-scale disaster response. These are delivered through a national affiliate provider network and global strategic partnerships, with technology-enabled access via cloud/web-based tools and a Provider Portal.

Product overview

Empathia is a human + digital EAP and crisis management provider offering a unified platform combining experienced counselors and crisis response experts with flexible, tech-enabled access. The core offering consists of LifeMatters EAP for employee assistance services and Black Swan Solutions for large-scale crisis management. LifeMatters Global extends these services internationally, while the Crisis Leadership Advisor Program and Student Support Services serve as specialized add-on modules. The Impact Response Model underpins their service delivery across all offerings, providing a phased approach from individual events to community-wide crises. The OnTopic Podcast complements these services with educational content.

Differentiator

Problem solved

Functional benefit

Brands

• LifeMatters: Employee Assistance Program (EAP) brand offering mental health, substance abuse, work/life concerns support, and crisis intervention services to employees and their families.
• LifeMatters Global
• Black Swan Solutions

Products and services

• LifeMatters EAP Empathia's core Employee Assistance Program providing 24/7 expert support for work, life, and crisis issues to employees and their family members; includes mental health, substance abuse, work/life concerns, legal and financial resource referrals, and management consultation.
• LifeMatters Global International EAP and crisis management service providing a network of credentialed providers around the world, 24/7 local language call centers, globally consistent clinical standards of care, and integrated reporting/metrics across borders.
• Black Swan Solutions Large-scale crisis management and disaster response service providing full-scale strategic crisis response and recovery, Family Assistance Center establishment and staffing, survivor support, and disaster response call center capabilities scalable to large crises and disasters.
• Crisis Leadership Advisor Program Expert advisory program helping large organizations navigate high-profile incidents and maintain public trust through crisis communication, response, and recovery guidance led by crisis experts including Bob VandePol and Sharon Bryson.
• Student Support Services Mental health and well-being support services for students dealing with school and life challenges on and off campus, delivered to colleges, universities, and K-12 schools as a contracted program.

Named customers11 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• HumminglyminorStrategic or Co-development Partner · 5 October 2023Hummingly, led by cognitive scientist and disaster survivor Jolie Willis, partners with Empathia for the 'Innovative Approaches for Improving Outcomes for Those Affected by Disaster' webinar, contributing psychosocial recovery expertise.
• Thought Work, MDminorStrategic or Co-development Partner · 11 January 2023Thought Work, MD partners with Empathia for the Healthcare and First Responders Specialty Programs webinar, contributing specialized mental health expertise for healthcare worker wellbeing programs.
• MediResourceminorStrategic or Co-development Partner · 13 October 2022MediResource provides turnkey digital health and wellness solutions as part of Empathia's expanded EAP service offerings, enabling enhanced digital wellness resources for client populations.
• TogetherallminorStrategic or Co-development Partner · 13 October 2022Togetherall is an online, clinically-moderated peer support platform/community integrated into Empathia's expanded service offerings to provide members with digital peer support.
• Grief CoachminorStrategic or Co-development Partner · 13 October 2022Grief Coach provides text-based, personalized grief support as part of Empathia's Grief, Coping & Resiliency Program, offering additional support for those struggling with grief.
• On Call InternationalminorGTM or Marketing Partner · 6 April 2022On Call International partners with Empathia for the 'Navigating Foreign Conflict' webinar panel discussion, bringing together global security expertise alongside crisis management perspectives.
• Pax Crisis Response (Bob VandePol)coreStrategic or Co-development Partner · 13 March 2018Bob VandePol, President of Pax Crisis Response, co-presents webinars with Empathia on mass crisis recovery. Bob VandePol is also a member of Empathia's Crisis Solutions Advisory Council with over 36 years of crisis management experience, having led a critical response network from startup to the world's largest provider of Critical Incident Response services to the workplace.
• AXA ICAS InternationalcoreStrategic or Co-development PartnerEmpathia partners with AXA ICAS International to deliver LifeMatters Global EAP and crisis management services. The partnership aligns shared service philosophies and competencies to support global business operations with culturally sensitive solutions, local language call centers, and credentialed providers worldwide.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ComPsych: ComPsych is the world's largest independent provider of Employee Assistance Programs and behavioral health services, offering EAP, behavioral health, wellness and crisis support to employers — the closest like-for-like competitor to Empathia's LifeMatters EAP and Black Swan Solutions offerings.
• Chestnut Global Partners: Chestnut Global Partners is a long-tenured, full-service EAP provider delivering counseling, crisis intervention and workplace wellness, serving employer clients comparable to Empathia's Fortune 500 through small-business customer mix.
• CuraLinc Healthcare: CuraLinc Healthcare provides EAP, mental health and crisis management services to employers and students, directly overlapping with Empathia's LifeMatters EAP and Student Support Services portfolios.
• Workplace Options: Workplace Options is a global EAP and well-being provider serving millions across more than 78,000 organizations, competing head-to-head with Empathia on multi-country EAP delivery and 24/7 counseling infrastructure.
• All One Health: All One Health is an EAP and corporate wellness provider offering counseling, crisis response and integrated well-being to mid-market and enterprise employers, closely matching Empathia's mid-market-to-Fortune 500 focus.
• Behavioral Health Systems (BHS): BHS is an EAP and behavioral health provider delivering counseling and critical incident stress management services to employer and government clients, directly comparable to Empathia's EAP and crisis incident response capabilities.
• Lyra Health: Lyra Health is a modern mental health benefits platform combining EAP with on-demand therapy, coaching and medication services for enterprise employers — competing with Empathia in the EAP RFP for the same Fortune 500 buyers but with a tech-led delivery model.
• Modern Health: Modern Health is a global mental health platform offering EAP, therapy and coaching to enterprise employers worldwide, going head-to-head with Empathia on employer deals while emphasizing its app-first, digital-native delivery.
• Spring Health: Spring Health is a comprehensive mental health benefits provider combining EAP with precision-matched therapy, coaching and psychiatry, serving many of the same enterprise buyers that Empathia targets with LifeMatters.

Broad incumbents

• Optum Behavioral Health: Optum (UnitedHealth Group) is a broad managed behavioral health and EAP incumbent offering services through payer-integrated contracts, competing with Empathia on enterprise deals where it can bundle EAP with broader health benefits at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/EmpathiaVlog
• Facebookfacebook.com/empathiainc
• LinkedInlinkedin.com/company/empathia-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Empathia