What TechDivision does

TechDivision GmbH is a privately held, founder-owned digital consulting and implementation agency headquartered in Kolbermoor, Germany, with regional offices in Munich, Vienna, Hamburg, and Zurich. Founded in 2006 by brothers Stefan and Josef Willkommer, the company serves the DACH (Germany, Austria, Switzerland) upper mid-market and enterprise segment with end-to-end digital transformation services — strategy consulting, software implementation, data management, and performance marketing — and has grown to approximately 140-157 employees entirely on cash-flow without external investors.

The company's delivery is anchored in deep partnerships with Adobe (Strategic/Gold Partner; leading Adobe Commerce service provider in DACH), Akeneo (Gold Partner), Shopify (Plus Partner since 2024), Google (Premier Partner), and Ibexa, supported by a proprietary 4D methodology (Discover, Design, Deliver, Drive) and the SPIN Digital Experience Lab, an Adobe-co-founded interactive showroom. Notable enterprise engagements span B2B industrial/manufacturing (DEUTZ AG B2B Partner Shop, VW Classic Parts, EGLO, Frankana Freiko, ARRK Engineering), consumer goods (Casio Europe, 7 countries), apparel (Calida Group), and building materials (CREATON), typically delivering multi-year, multi-country platform builds with ERP (SAP) and PIM (Akeneo) integration.

TechDivision monetizes predominantly through project-based professional services for consulting and implementation engagements, with an underlying managed-services and platform-maintenance layer providing recurring revenue from the installed base. Pricing is quoted per engagement with multi-year contract cadences. The firm claims 100% independence, profitability, and absence of subsidiaries or external equity participation, positioning itself as a long-term owner-operated alternative to consolidator-owned agencies in the DACH digital services market.

Name

TechDivision

Legal name

TechDivision GmbH

Website

https://techdivision.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

TechDivision GmbH is a founder-owned DACH digital consulting and implementation agency (est. 2006, ~150 employees) delivering end-to-end e-commerce, DXP, PIM, and digital marketing services to upper mid-market and enterprise clients through deep partnerships with Adobe, Akeneo, Shopify, and Google.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151), Graphic Design Services (541430), Graphic Design Services (54143)

SIC

Services-Computer Programming Services (7371), Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Digital & Technology Transformation Consulting (BPAHACAH)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Digital consulting services
• E-commerce implementation
• Digital experience platforms
• Adobe Commerce services
• Digital transformation services

Headquarters

HQ city

Kolbermoor

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Digital Consulting Services: Strategic digital consulting engagements covering digital strategy development, market analysis, solution concept development, and evaluation of existing websites, portals, tools, technologies including AI, and processes. Billed as project-based engagements.
2. Software Implementation & Development: Implementation of E-Commerce platforms (Adobe Commerce, Shopify), Digital Experience Platforms (Adobe Experience Manager, Ibexa), Content Management Systems (Neos CMS), and related integrations. Project-based implementation fees.
3. Marketing & Kreation Services: Online marketing services including Google Ads campaign management (certified Google Premier Partner), UI/UX design, user testing, and creative services. Ongoing retainer or campaign-based billing.
4. Data Management & PIM Services: Product Information Management (Akeneo PIM) implementation, data optimization, and data science-driven process automation services.
5. Managed Services & Ongoing Support: Ongoing platform maintenance, optimization, hosting, and support services for implemented platforms, providing recurring revenue from existing client base.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

TechDivision is a Germany-based digital agency that delivers end-to-end digital commerce, digital experience platform (DXP), and content management implementations for B2B and B2C brands. The firm offers strategic consulting, custom software and platform implementation (centered on Adobe Commerce, Adobe Experience Manager and related partner stacks), data management and data-science services, and digital marketing/creative services, executed via its proprietary 4D methodology.

Product overview

TechDivision is a digital agency offering consulting, software implementation, data management, and marketing services for digital transformation. The core offering is a services portfolio including consulting (digital strategy, AI evaluation), software & solutions (e-commerce, portals), data management (Data Science Unit), and marketing & creation. TechDivision implements and integrates major technology platforms: Adobe Commerce and Adobe Experience Cloud for commerce and content, Akeneo PIM for product information management, Shopify for e-commerce, Neos CMS for content management, Ibexa DXP for digital experience (including Headless CMS, B2B Commerce, and iPaaS via Ibexa Connect), Hyvä for high-performance Magento frontends, and OneStock for order management. Project delivery is supported by Atlassian tools (Jira and Confluence). The company operates as an Adobe Gold Partner, Akeneo Gold Partner, Shopify Plus Partner, and Google Premier Partner, with strategic relationships in the DACH region.

Differentiator

Problem solved

Functional benefit

Brands

• TechDivision eConsulting: Consulting division established in 2012.
• TechDivision Agile Coaching & Consulting (ACC)
• SPIN Digital Experience Lab

Products and services

• Digital Consulting
• Software & Solutions (E-Commerce, DXP, CMS Implementation)
• Data Management & Data Science Services
• Marketing & Kreation

Quantifiable outcome

• +50% increase in online visibility; +40% improvement in Google search ranking for EGLO
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability4 records

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• AdobecoreTechnology or IntegrationTechDivision is a Strategic Adobe Partner and Gold Partner, one of the leading Adobe Commerce service providers in the DACH region. The partnership involves deep collaboration on Adobe Experience Cloud implementations (Commerce, Experience Manager, Analytics, Workfront), joint events (Next Level B2B), and the co-founded SPIN Digital Experience Lab — world's first interactive Adobe product showroom opened in 2022.
• AkeneocoreTechnology or IntegrationAkeneo Gold Partner, recognized as the fastest-growing Akeneo partner in Central Europe (Akeneo Growth Award 2025). Implements Akeneo PIM solutions for enterprise clients including Calida Group and Frankana Freiko, managing product information across multiple channels and brands.
• ShopifycoreTechnology or IntegrationShopify Plus Partner. Started collaboration with Shopify in 2024 as a Shopify Plus Partner, expanding service offerings to include Shopify-based e-commerce implementations.
• Hyvä (Hyvä.io)coreTechnology or IntegrationHyvä Themes Partner. Implements Hyvä Themes, Checkout, and Commerce for Magento/Adobe Commerce frontend modernization, delivering significantly improved performance (up to 98% fewer page requests, 86% page weight reduction vs. Luma) with faster development and lower maintenance costs.
• Neos CMScoreTechnology or IntegrationNeos CMS Partner. Implements Neos CMS for enterprise clients requiring flexible, open-source content management — including CREATON, jumpers fitness, ARRK Engineering, and TechDivision's own website. Note: Neos is a technology/product partnership, not an entity with formal partner tiers.
• IbexacoreTechnology or IntegrationIbexa DXP Partner. Implements Ibexa Digital Experience Platform (Headless, Experience, Commerce modules) for mid-market B2B companies requiring composable DXP capabilities with ERP integration, multi-site management, and personalization.
• GooglecoreTechnology or IntegrationGoogle Premier Partner (Top 3% of agencies in Germany). Certified specialists in Google Ads (Search, Display, Shopping, Video, Apps), Google Analytics, and Google Workspace. The 'Premier Partner' status places TechDivision in the top tier of Google marketing partners.
• VDMA (Verband Deutscher Maschinen- und Anlagenbau)coreStrategic or Co-development PartnerVDMA NRW co-organizes the 'Next Level B2B' event series. VDMA is the Mechanical Engineering Industry Association and provides access to the industrial B2B network in Germany. Kevin Löpke from VDMA NRW is a co-host and speaker at the events.
• IFH Köln / ECC KölncoreStrategic or Co-development PartnerIFH Köln (Institute for Trade Research) provides keynote speeches and market intelligence for 'Next Level B2B' events. Dr. Kai Hudetz, Managing Director of IFH Köln, delivers keynote addresses on B2B commerce market status, AI potentials, and success factors.
• purplecat AGminorImplementation/ SI/ Consulting Partnerpurplecat AG co-implements the DEUTZ B2B Partner Shop project alongside TechDivision, contributing technical expertise to the Adobe Commerce headless implementation. Christian Holtz from purplecat AG speaks at Next Level B2B events.
• LexComminorImplementation/ SI/ Consulting PartnerLexCom (Munich-based IT service provider focused on After-Sales) co-implemented the VW Classic Parts project with TechDivision. LexCom was responsible for the LexCom Parts Module integration and existing ERP connection, while TechDivision handled Adobe Commerce and AEM technical implementation.
• TH Rosenheim (Technical University of Rosenheim)minorStrategic or Co-development PartnerLong-standing academic partnership. Collaboration began in 2009, with joint events including the X-Conference at TH Rosenheim (230 attendees), student projects, and graduate recruitment. TechDivision also collaborates with FH Salzburg.
• UN Global CompactminorOthersTechDivision joined the UN Global Compact in 2022 — the world's largest sustainability initiative. Commits to principles in human rights, labor standards, environmental protection, and anti-corruption. Annual CO2 footprint measurement and sustainability reporting.

Scale indicators12 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Valtech SE: Global digital transformation agency with strong DACH presence and a deep Adobe Experience practice (Adobe Commerce, AEM, Analytics); competes for enterprise transformation mandates like VW, DEUTZ, and Casio.
• ARITHNEA GmbH: German digital agency and Adobe Commerce/Magento implementation specialist headquartered in Munich, focused on enterprise e-commerce, content, and digital experience projects — directly comparable in service mix, Adobe partnership depth, and DACH mid-market positioning.
• FIS Informationssysteme und Consulting GmbH: German IT consultancy with strong SAP-integrated commerce and PIM capabilities competing for the same enterprise DACH RFPs (Adobe Commerce, Akeneo, headless commerce).
• Micromata GmbH: German IT and digital agency providing software development, data management, and digital transformation services to Mittelstand and enterprise — comparable headcount, geography, and service mix.
• nexum AG: Cologne-based full-service digital agency with consulting, e-commerce, CMS, and marketing offerings across German-speaking Europe — competes for the same upper mid-market digital transformation briefs and shares the multi-vendor platform approach.
• Dept (formerly TWT / Hmm): Global creative and technology agency built through acquisitions of European digital shops including former German players; competes in DACH for B2B commerce, content platform, and experience design engagements.
• Netzkern GmbH: Wuppertal-based German digital agency with deep CMS (TYPO3/Neos) and SharePoint expertise serving mid-market and enterprise clients — comparable in service breadth and DACH mid-market segment focus.

Broad incumbents

• Adobe Inc. Owner of the Adobe Commerce, Experience Manager, and broader Experience Cloud platforms on which TechDivision's business is built — a strategic partner that also directly competes for large enterprise delivery via Adobe Consulting.
• Arvato (Bertelsmann): Bertelsmann-owned large-scale digital services provider with B2B commerce, customer experience, and platform integration capabilities — a much larger incumbent that competes for the same enterprise budgets across DACH and beyond.
• Shopware GmbH: Leading German open-source commerce platform provider whose ecosystem competes with Adobe Commerce for the same DACH mid-market e-commerce modernization projects TechDivision services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/techdivision
• YouTubeyoutube.com/user/Techdivision
• Facebookfacebook.com/techdivision.gmbh
• LinkedInlinkedin.com/company/techdivision-gmbh
• Pinterestde.pinterest.com/techdivision

Compliance22 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TechDivision