Pocket Nurseå¨
Pocket Nurse is a nurse-owned B2B distributor founded in 1992 that sells medical simulation and education supplies exclusively to healthcare training programs and schools. It offers thousands of SKUs including manikins, simulators, Demo Dose® simulated medications, and lab design services.
- Company typePrivate
- Founded1992
- HeadquartersPittsburgh, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pocket Nurseå¨ does
Pocket Nurse Enterprises, Inc. is a privately held, nurse-owned B2B distributor founded in 1992 and headquartered in Monaca, Pennsylvania (Pittsburgh mailing address). The company sells medical simulation and education supplies exclusively to educational organizations and healthcare training programs, explicitly excluding direct sales to clinics, doctor's offices, or hospitals. Its product catalog spans thousands of SKUs organized into categories including Demo Dose® simulated medications, Manikins & Simulators (distributing Laerdal, Gaumard, MedVision, Nasco, Body Interact, Prestan, and SimVS brands), Diagnostic Equipment, Surgical Tech, Furniture, Infection Control, Phlebotomy, OB & Pediatrics, Patient Care, Pharm & Lab, Moulage, and Supply Kits. Proprietary lines such as Demo Dose®, Inject-Ed™, and SimLabSolutions coexist with branded hardware, and the firm offers a Custom Kits Builder tool and Design Services for simulation lab construction and renovation.
Revenue is generated primarily through one-time product sales supplemented by multi-year extended warranty and subscription plans on premium manikins and simulators (including Laerdal ProTech, MedVision, and Body Interact). Distribution is sales-led with a B2B inside-sales motion: customers transact via the company's e-commerce storefront (with account registration and quoting), phone (domestic 1-800 and international lines), email, and group purchasing contracts through Kinetic GPO and OMNIA Partners (the latter conferring exclusive distribution for Laerdal SimNewB). The firm also offers an on-site assembly and training service for MedVision simulators, participates in industry events, and distributes physical catalogs alongside a multi-platform social media presence. Anthony Battaglia is President & CEO. Operational data including revenue, ownership structure, and headcount beyond the 101–250 range are not publicly disclosed.
Pocket Nurseå¨ firmographics
Firmographics- Name
- Pocket Nurseå¨
- Legal name
- Pocket Nurse Enterprises, Inc.
- Website
- https://pocketnurse.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Pocket Nurse is a nurse-owned B2B distributor founded in 1992 that sells medical simulation and education supplies exclusively to healthcare training programs and schools. It offers thousands of SKUs including manikins, simulators, Demo Dose® simulated medications, and lab design services.
- Ownership category
- akta.pro rank
Pocket Nurseå¨ industry classification
Industry- Product category
- Healthcare Education and Medical Simulation Supplies
- NAICS
- Medical Equipment and Supplies Manufacturing (3391)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)
- akta.pro primary industry
- General Lab Equipment (Centrifuges, Incubators, Shakers, Ovens) (HLAGAIAC)
Keywords
Where Pocket Nurseå¨ is headquartered
LocationHeadquarters
- HQ city
- Pittsburgh
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pocket Nurseå¨ business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales: Revenue generated through direct sales of simulation-based learning supplies, medical equipment, manikins, simulators, furniture, and instructional products to educational organizations and healthcare training programs.
- Extended Warranties and Subscriptions: Sale of extended warranty and subscription plans for manikins and simulators, including multi-year coverage options for brands like Laerdal, MedVision, and Body Interact.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for individual items |
| One time/ perpetual license | Multi-year contract | Custom kit and program-specific bundles |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Pocket Nurseå¨ product offering
Product offeringCore offering
Pocket Nurse is a B2B distributor of healthcare education and medical simulation supplies serving nursing schools, allied health, EMS, pharmacy tech, surgical tech, and high school CTE programs. Its core offering is the proprietary Demo Dose simulated medication line, complemented by manikins and patient simulators (Laerdal, Nasco, Gaumard, MedVision, Body Interact, Prestan, SimVS), diagnostic equipment, surgical instruments, phlebotomy, OB/pediatrics, patient care, infection control, respiratory, moulage, headwall systems, educational models, and custom-assembled supply kits. The company also provides free simulation lab design services and a Custom Kits Builder tool.
Product overview
Pocket Nurse is a nurse-owned distributor of healthcare simulation and education supplies, offering thousands of instructional products for simulation-based learning across healthcare education programs since 1992. The product portfolio is organized as a multi-category catalog platform with distinct product lines including Demo Dose (simulated medications), comprehensive Manikins & Simulators (featuring Laerdal, Nasco, Gaumard, MedVision, and other brands), Diagnostic Equipment, Surgical Tech supplies, Furniture, Infection Control products, Phlebotomy supplies, OB & Pediatrics products, Patient Care items, Pharm & Lab equipment, and specialized categories like Moulage and Media Products. The company also offers value-added services including a Custom Kits Builder tool for assembling customized training kits and Design Services for simulation lab construction and renovation. Products serve educational organizations and healthcare training programs including nursing, pharmacy tech, physical therapy, phlebotomy, EMS, allied healthcare, and high school/CTE programs.
Differentiator
Problem solved
Functional benefit
Brands
- Demo Dose®: Simulated medication for healthcare training, including realistic training vials for nursing education
- SimLabSolutions
- Inject-Ed™
Products and services
- Demo Dose simulated medications
- Manikins and patient simulators Manikins and patient simulators distributed from premier manufacturers including Laerdal, Nasco, Gaumard, MedVision, Body Interact, Prestan, and SimVS, for nursing, EMS, and allied health simulation labs.
- Diagnostic equipment Diagnostic training equipment (e.g., blood pressure units, otoscopes, ophthalmoscopes, stethoscopes, and related devices) used in healthcare education skills labs.
- Automatic dispensing cabinets (ADCs) Automatic dispensing cabinets and related pharmacy training equipment used in pharmacy tech and nursing education to teach medication storage, retrieval, and dispensing workflows.
- Surgical instruments and surgical tech supplies Surgical instruments, supplies, and equipment used in surgical technology and operating-room training programs.
- Phlebotomy supplies
- OB and pediatrics supplies
- Patient care supplies
- Pharmacy and lab supplies
- Infection control supplies
- Respiratory training supplies
- Moulage and media products
- Headwall systems
- Healthcare education furniture
- Educational anatomical models
- Custom Kits Builder service
- SimLabSolutions simulation lab design services
- Inject-Ed injection practice products
Companies that use Pocket Nurseå¨
Customer profileSegments7 records
Ideal customer profiles4 records
Pocket Nurseå¨ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Pocket Nurseå¨ partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, minor and major.
- Kinetic GPOcoreGroup purchasing organization partnership providing contracted pricing options for member institutions purchasing healthcare education supplies and simulation equipment.
- Texas JET Grant FundingminorGrant funding program available to Texas educational institutions for purchasing simulation and education supplies through designated programs.
- OMNIA Partner MemberscoreExclusive distribution partnership for Laerdal SimNewB and potentially other Laerdal Simulation Solutions products available only through Pocket Nurse for OMNIA Partner Members.
- American Academy of Pediatrics (AAP)majorCo-development partner with Laerdal for SimNewB newborn tetherless simulator, designed to help improve neonatal resuscitation and meet specific learning objectives of neonatal resuscitation protocols.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Pocket Nurseå¨ competitors and assessment
Company assessmentBroad incumbents
- Laerdal Medical: Global manufacturer of CPR/resuscitation manikins and high-fidelity simulators (SimMan, SimNewB, SimBaby). Pocket Nurse is a major US distributor of Laerdal products and holds exclusive distribution for OMNIA Partners on SimNewB, making Laerdal both a key partner and a structural competitor if it ever moves to direct sales.
- CAE Healthcare: Diversified simulation vendor offering high-fidelity patient simulators (Lucina, Athena) and learning software/hardware to nursing schools and hospitals. Larger, broader portfolio including aviation-grade training infrastructure that competes for institutional simulation lab budgets Pocket Nurse also sells into.
Direct peers
- Gaumard Scientific: US-based manufacturer of patient simulators (HAL, Victoria, Super Tory) and task trainers that Pocket Nurse distributes alongside alternatives. Competes head-to-head on the manikin floor in nursing/allied-health simulation labs.
- Nasco Healthcare: US manufacturer/distributor of simulation supplies including Life/form task trainers (catheterization, wound care) and Simulaids moulage and casualty products. Directly comparable catalog breadth in physical training supplies for nursing education.
- MedVision: Manufacturer of high-fidelity patient simulators (Leonardo, Arthur, Mia, SonoVision) that Pocket Nurse distributes in the US. Overlap on premium simulator SKUs targeted at advanced nursing and pediatric education programs.
- 3B Scientific: Global manufacturer and distributor of anatomical models, medical simulators, and CPR training equipment. Comparable catalog anchor on physical training products and anatomical educational models for healthcare programs.
- Cardionics: Specialized manufacturer of auscultation trainers and cardiology simulation products (SAM, Harvey). Comparable specialist footprint within the nursing education supply category that Pocket Nurse serves.
Emerging players
- Surgical Science: Vendor of virtual reality surgical simulation and endovascular training (originally Simbionix). Adjacent to Pocket Nurse's surgical tech and OR training categories, with growing overlap as VR simulation expands.
Regional players
- School Health Corporation: US K-12 and CTE health occupations supplier including nursing assistant (CNA) and allied health training supplies. Overlaps with Pocket Nurse's high-school/CTE healthcare pathway customer segment.
Others
- HealthStream: Healthcare workforce training and credentialing platform serving hospitals and nursing programs. Adjacent rather than directly competitive; convergence risk if simulation-as-software increasingly subsumes physical consumables.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Pocket Nurseå¨ social profiles
Digital presencePocket Nurseå¨ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pocket Nurseå¨ leadership team
Management profileNumber of profiles
Profiles3 records
Pocket Nurseå¨ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pocket Nurseå¨ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pocket Nurseå¨
What does Pocket Nurseå¨ do?
Pocket Nurse is a B2B distributor of healthcare education and medical simulation supplies serving nursing schools, allied health, EMS, pharmacy tech, surgical tech, and high school CTE programs. Its core offering is the proprietary Demo Dose simulated medication line, complemented by manikins and patient simulators (Laerdal, Nasco, Gaumard, MedVision, Body Interact, Prestan, SimVS), diagnostic equipment, surgical instruments, phlebotomy, OB/pediatrics, patient care, infection control, respiratory, moulage, headwall systems, educational models, and custom-assembled supply kits. The company also provides free simulation lab design services and a Custom Kits Builder tool.
Is Pocket Nurseå¨ a public or private company?
Pocket Nurseå¨ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pocket Nurseå¨ founded?
Pocket Nurseå¨ was founded in 1992. It employs 101 to 250 people.
Where is Pocket Nurseå¨ based?
Pocket Nurseå¨ is headquartered in Pittsburgh, United States, in the North America region.
How does Pocket Nurseå¨ make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are extended Warranties and Subscriptions.
Who are Pocket Nurseå¨'s main competitors?
Broad incumbents on record are Laerdal Medical and CAE Healthcare. Direct peers are Gaumard Scientific, Nasco Healthcare, MedVision, 3B Scientific and Cardionics. Surgical Science is listed as an emerging player. School Health Corporation is listed as a regional player. HealthStream is listed as an others.
Does Pocket Nurseå¨ have an API?
No public API is recorded for Pocket Nurseå¨.
What industry is Pocket Nurseå¨ in?
Pocket Nurseå¨'s product category is Healthcare Education and Medical Simulation Supplies. Its primary akta.pro industry code is HLAGAIAC, General Lab Equipment (Centrifuges, Incubators, Shakers, Ovens). Its NAICS code is 3391 and its SIC code is 5047.