BigShots Golf

What BigShots Golf does

BigShots Golf operates a network of family entertainment venues that combine virtual golf simulation with full-service restaurant and sports bar facilities. Each location is built around 56 climate-controlled tee boxes equipped with state-of-the-art virtual golf technology and Flightscope ball-tracking, enabling year-round play regardless of weather for guests of all skill levels. Venues are layered with additional amenities including a multi-hole putting course, The Yard outdoor area with fire pits and lawn games, a sports bar with 100+ TVs, scratch-made kitchen, craft cocktails, and dedicated private event spaces. The flagship Fort Worth location adds a nightly laser show and interactive light-up smart targets.

The business sells a diversified mix of usage-based, transactional, and recurring revenue streams. Tee boxes are rented by the hour at $16-$52 depending on location, day, and peak/off-peak window; food and beverage is priced à la carte (appetizers $9-$30, burgers $14-$19, pizzas $17-$19, cocktails $8-$12); events are booked per reservation including holiday parties, corporate functions, kids birthdays, fundraisers, and Greek/student events; and ancillary revenue is generated via Summer Pass memberships, gift cards (CardFoundry), and third-party food delivery through DoorDash. Distribution is omnichannel: walk-in traffic at three regional locations, online tee box reservations via SevenRooms, corporate event bookings via TripleSeat, and delivery via DoorDash.

The company targets five customer segments — families/groups, corporate/business groups, social adults 21+, charities/non-profits, and Greek/student organizations — pursued through a horizontal segmentation approach. BigShots Golf, LLC is a privately held subsidiary of O'Reilly Hospitality Management, LLC (OHM), a strategic operating parent that runs approximately 34 hotel, restaurant, retail, and entertainment entities across 10 U.S. states, headquartered in Illinois with governing jurisdiction in Peoria County. BigShots was founded in 2013, employs 11-50 people per the firmographic record, and operates in Fort Worth, TX; Springfield, MO; and Vero Beach, FL.

Name

BigShots Golf

Legal name

BigShots Golf, LLC

Website

https://bigshotsgolf.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

BigShots Golf operates three regional family-entertainment venues combining 56 climate-controlled virtual golf tee boxes with full-service restaurants, sports bars, putting courses, and private event spaces for families, corporate groups, and social adults.

Ownership category

akta.pro rank

Product category

Family Entertainment Venues

NAICS

Golf Courses and Country Clubs (713910), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Family entertainment venues
• Virtual golf simulation
• Sports bar restaurants
• Private event hosting
• Putting course games

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Golf Game Play (Tee Box Rentals): Hourly rental of climate-controlled tee boxes for virtual golf gameplay. Pricing varies by time of day and location, with half-priced promotions on certain days.
2. Food & Beverage Sales: Full-service restaurant and sports bar offering appetizers, burgers, pizzas, wings, cocktails, beer, and specialty beverages. Menu features scratch-made items and crafted cocktails. Revenue generated from dine-in customers at tee boxes, bar seating, and outdoor patio.
3. Event & Party Hosting: Private event bookings including holiday parties, corporate events, birthday parties, fundraisers, and venue buyouts. Revenue from reservation fees and minimum spends for reserved spaces like The Yard, putting courses, event rooms.
4. Membership Programs: Seasonal passes (Summer Pass) and membership programs offering perks and discounts for repeat visitors.
5. Gift Cards: Gift card sales for golf gameplay, food, and beverages.
6. Third-Party Delivery (DoorDash): Partnership with DoorDash for food ordering and delivery, generating revenue from menu orders placed through the platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

BigShots Golf operates physical family entertainment venues that combine state-of-the-art virtual golf technology (56 climate-controlled tee boxes per location) with a full-service restaurant, sports bar featuring 100+ TVs, and private event spaces. Each venue offers year-round simulated golf play, scratch-made food and craft cocktails, a putting course, outdoor yard games, fire pits, and reservable event rooms for parties and corporate functions. The offering is monetized through hourly tee box rentals, food and beverage sales, private event bookings, and membership programs across three U.S. locations.

Product overview

BigShots Golf is a family entertainment venue combining virtual golf technology with restaurant and bar services. The core offering includes 56 climate-controlled tee boxes for virtual golf games, a 6-hole putting course, and a full sports bar with restaurant. The venue also offers event spaces for private parties, corporate events, and fundraisers. Additional amenities include The Yard outdoor area with fire pits and lawn games, making it a comprehensive entertainment destination for all ages.

Differentiator

Problem solved

Functional benefit

Products and services

• Virtual Golf (Tee Boxes) 56 climate-controlled tee boxes featuring state-of-the-art virtual golf technology with games for every skill level, available for hourly rental at all three locations, accommodating up to 6 people per box.
• Putting Course Family-friendly mini golf putting course with 6 or 9 holes, playable year-round, reservable for private parties, and located alongside the outdoor patio.
• Sports Bar and Restaurant Elevated sports bar featuring restaurant-quality food (appetizers, burgers, pizzas, wings), handcrafted cocktails, and 100+ TVs broadcasting multiple sporting events simultaneously.
• The Yard Outdoor entertainment area featuring fire pits, lawn games, outdoor patio seating, and space for live music and private events.
• Event Spaces and Private Bookings Private event and meeting spaces including venue buyout options, event rooms with A/V capabilities, and reservable putting courses for corporate events, parties, and fundraisers.
• Tee Box Parties Private tee box reservations for group entertainment including bachelor/bachelorette parties, social celebrations, and group gatherings.
• Kids Birthday Parties Birthday party packages for children including golf activities, food, and entertainment.
• Holiday Parties Special event packages for office holiday parties, corporate gatherings, and seasonal celebrations.
• Membership Program Membership options including Summer Pass providing discounted rates, exclusive access to league play, and special offers for repeat visitors.
• Gift Cards Digital and physical gift cards usable for golf gameplay, food, and beverages at all BigShots Golf locations, sold through CardFoundry.
• DoorDash Food Ordering and Delivery Food ordering available through the DoorDash third-party platform for pickup or delivery from BigShots Golf locations.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

One partnership is on record.

• DoorDashminorChannel Partner/ Reseller/ DistributorDoorDash partnership enables food ordering and delivery from BigShots Golf locations. Customers can order menu items through the DoorDash platform for pickup or delivery, extending reach beyond walk-in visitors.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Invited Clubs: Operator of country clubs and golf-focused member venues in the US. Linked to BigShots via shared privacy-policy infrastructure and overlaps on golf-centric hospitality and event hosting.
• Drive Shack: Publicly-listed owner-operator of golf entertainment venues (formerly known as the Topgolf challenger). Trades at the corporate level on aggregating golf-entertainment venue economics similar to BigShots' micro-network.

Direct peers

• Five Iron Golf: Indoor golf simulator venues with bars, leagues, lessons, and event programming. Targets the same urban/suburban casual golfer and corporate-event customer base as BigShots.
• Puttery: Indoor tech-enabled mini-golf concept combined with a full bar and food menu. Direct overlap with BigShots' putting course and event-driven hospitality positioning.
• Swingers: Mini-golf plus cocktails concept with multiple venues in major US/UK cities. Targets overlapping social-golf and party verticals with a comparable high-energy, F&B-anchored format.
• Puttshack: Tech-enabled indoor mini-golf venue paired with full bar and food service targeting the same adult/family social-nightout and event markets. Closely comparable multi-revenue venue model to BigShots.
• Topgolf: The category-defining golf entertainment venue chain with climate-controlled hitting bays, F&B, and event hosting. Direct competitor and primary benchmark for BigShots' format, pricing, and unit economics.
• X-Golf: Indoor golf simulator bar experience with leagues, lessons, and F&B. Operates a similar venue-plus-event footprint and competes for the same casual golfer and event-booking dollars.
• Holey Moley Golf Club: Mini-golf plus cocktails venue chain with an adults-and-groups positioning. Comparable in combining putting entertainment with a full bar and event-hosting proposition.

Others

• FlightScope: Provider of the ball-tracking technology used at BigShots venues. Comparable as an enabling vendor in the golf-entertainment stack rather than a customer-competing operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bigshotsgolf
• Instagraminstagram.com/bigshotsgolf
• Xx.com/bigshotsgolfftw
• LinkedInlinkedin.com/company/bigshots-golf

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BigShots Golf