Madison Group
Madison Group is a privately held, third-generation Toronto-based real estate developer building and managing high-rise condominiums, low-rise master-planned communities, and over 2 million sq ft of commercial property across the GTA, New York City, and Florida.
- Company typePrivate
- Founded1969
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Madison Group does
Madison Group is a privately held, family-controlled real estate development company headquartered in Toronto, Ontario, founded in 1969 and now operating across its third generation. The firm develops, owns, and manages residential and commercial real estate across the Greater Toronto Area and, through its Manhattan-based subsidiary Kinsmen Property Group, in New York City, with historical land activity in Florida. Its revenue base spans four streams: one-time residential sales (high-rise condominiums such as NOBU Residences Toronto with 660 suites, The Madison at Yonge and Eglinton with 700 suites, The icon rental in Manhattan, and 609 Avenue Road; low-rise master-planned and freehold communities including Cornell Rouge with over 2,000 homes, Mila, Wild Indigo, Union Glen, and Brooklin Towns), recurring commercial rental income from a portfolio of over 2 million square feet of office, retail and industrial properties, hospitality (the Nobu Hotel and flagship Nobu Restaurant in Toronto), and corporate financing through Madison Capital for third-party GTA projects.
The company's product surface is anchored by two core residential lines — high-rise condominiums in central Toronto and Manhattan, and low-rise master-planned communities across GTA suburbs — supplemented by a Design Studio for purchaser finish selection, a commercial property management arm (Madison Properties), a smart parking technology subsidiary (UPark), and a retirement living joint venture (Viva Retirement Communities). Pricing is project-specific and not publicly disclosed, with entry-level urban towns starting in the $500,000s (Brooklin Towns 2.0) and luxury units at flagship projects commanding significant premiums. Go-to-market is direct-to-consumer via physical model home and presentation centres, a website-based registration system, social media and email marketing, real estate agent referrals, and listings on third-party portals such as BuzzBuzzHome and Urban Toronto.
Madison Group's competitive position rests on over 55 years of brand equity, three generations of family ownership, vertically integrated operating capabilities, and an award-winning track record (including the 1998 Ontario Home Builders' Association Project of the Year for Upcountry Unionville and multiple 2016 BILD, Award Magazine, and New Condo Guide honours for The Madison). Its scale of 101-250 employees supports multiple active development projects simultaneously, while its subsidiary structure (Madison Homes, Madison Properties, Madison Capital, Kinsmen, UPark, Viva) enables the firm to capture development, ownership, financing, and ancillary services economics across the real estate value chain. The company remains privately held by its founding family with no identified institutional or public-market ownership.
Madison Group firmographics
Firmographics- Name
- Madison Group
- Legal name
- Madison Group
- Website
- https://madisongroup.ca
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Madison Group is a privately held, third-generation Toronto-based real estate developer building and managing high-rise condominiums, low-rise master-planned communities, and over 2 million sq ft of commercial property across the GTA, New York City, and Florida.
- Ownership category
- akta.pro rank
Madison Group industry classification
Industry- Product category
- Residential Real Estate Development
- NAICS
- Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Land Subdividers & Developers (No Cemeteries) (6552), Real Estate (6500)
- akta.pro primary industry
- HOA / Condominium Association Management (BPAJAFAH)
- akta.pro secondary industries
- New Development / Declarant Transition Management (BPAJAHAK), Townhome & PUD Association Management (BPAJAHAE), Active Adult / Senior Community Association Management (BPAJAHAJ)
Keywords
Where Madison Group is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Madison Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Residential Property Development and Sales: Madison Group generates revenue by developing and selling residential properties including high-rise condominiums, low-rise towns, and single-detached homes across the Greater Toronto Area and New York City. The company sells homes at various price points from pre-construction through completion.
- Commercial Property Ownership and Management: Madison Properties owns and manages over 2 million square feet of commercial property including office, retail, and industrial buildings in the Greater Toronto Area. Revenue is generated through tenant leases and property management services.
- Hospitality (NOBU Toronto): Madison Group's hospitality division will include ownership of NOBU Toronto featuring a boutique hotel and world-renowned restaurant, creating revenue from hotel operations and restaurant sales.
- Corporate Financing Services: Madison Capital provides corporate financing and services for third-party projects, leveraging the company's knowledge of land acquisition and development in the GTA.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Brooklin Towns 2.0 Urban Towns |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Madison Group product offering
Product offeringCore offering
Madison Group is a Toronto-based real estate development company that designs, builds, and sells residential properties (high-rise condominiums, low-rise townhomes, and single-detached homes) across the Greater Toronto Area and Manhattan, while also owning and managing over 2 million square feet of commercial office, retail, and industrial properties. The company operates complementary divisions for design studio finishing services, corporate financing (Madison Capital), retirement living (Viva), hospitality (Nobu Toronto), and smart parking (UPark).
Product overview
Madison Group is a leading real estate development company that has evolved from a family business into a multi-faceted corporation owning, developing, and managing landmark residential and commercial properties. The company's core offering comprises two main product lines: High Rise residential developments (including The Madison at Yonge and Eglinton with 700 suites, NOBU Residences Toronto with 660 suites, and the icon rental in Manhattan) and Low Rise communities (including master-planned communities like Cornell Rouge with over 2,000 homes, Mila with freehold towns and single detached homes, and various townhome communities). Supporting these core residential products are complementary services including the Design Studio (offering finishing choices for purchasers), Commercial Properties division (managing over 2 million sq ft of commercial real estate), and UPark (smart parking technology). The portfolio also includes strategic divisions like Madison Capital (corporate financing) and Viva Retirement Communities (senior living).
Differentiator
Problem solved
Functional benefit
Brands
- Madison Homes: Residential development division building high-rise condominiums and low-rise communities in Ontario.
- Madison Properties
- Madison Capital
- Design Studio
- UPark
- Kinsmen Property Group
Products and services
- Wild Indigo Now-selling low-rise residential community in Breslau, Ontario, offered to individual homebuyers seeking townhomes or similar low-rise housing.
- Alias Now-selling high-rise condominium development in Toronto, targeting individual urban homebuyers and investors.
- The Capitol Now-selling high-rise condominium development in Toronto for individual purchasers.
- Union Glen Coming-early-2026 freehold townhome and single-detached home community in Markham, Ontario, marketed to families and individual homebuyers.
- Brooklin Towns Coming-spring-2026 urban townhome community in North Whitby, Ontario, targeting individual homebuyers priced in the 500's (starting from approximately $500,000).
- Mila Now-selling master-planned low-rise community in Scarborough, Toronto, offering freehold street towns, city towns, and single-detached homes ranging from 1,917 to 2,413 sq. ft.
- NOBU Residences Toronto 660-suite mixed-use high-rise development in Toronto's Entertainment District featuring two towers designed by architect Stephen Teeple, anchored by Toronto's flagship Nobu Restaurant and a signature Nobu Hotel; all suites sold out.
- 609 Avenue Road 161-suite midrise condominium at one of Toronto's most prestigious streets, developed in partnership with State Building Group in the Forest Hill neighbourhood; all suites sold out.
- icon (Manhattan) Luxury rental building at 306 W 48th St in Manhattan's Hell's Kitchen with floor-to-ceiling windows, skyline and Hudson River views, solid wood floors, zone-specific climate control, and only three apartments per floor.
- Zigg 166-suite high-rise building at 223 St. Clair West in Forest Hill, Midtown Toronto, with a unique terraced design; all suites sold out.
- The Madison at Yonge and Eglinton Award-winning 700-suite high-rise residential and commercial project at Yonge and Eglinton in Toronto; all suites sold out.
- Cornell Rouge Master-planned low-rise community in Markham comprising over 2,000 homes developed over 15+ years; community is now sold out in its final phase.
- Commercial Properties Commercial real estate ownership and management covering over 2 million square feet of office, retail, and industrial buildings in the Greater Toronto Area, generating tenant lease and management revenue.
- Design Studio Madison Homes Décor Studio offering standard and upgrade finishing choices including flooring tiles, carpeting, hardwood, plumbing fixtures, frameless glass showers, rain-heads, kitchen cabinets, and backsplashes for new home purchasers.
- Madison Capital Corporate financing and services division providing financing for third-party projects in the Greater Toronto Area, leveraging Madison's expertise in land acquisition and development.
- Nobu Toronto Hospitality Hospitality division including ownership of NOBU Toronto, featuring a boutique hotel and a world-renowned restaurant, generating revenue from hotel operations and restaurant sales.
- Viva Retirement Communities Retirement living communities developed in partnership with Viva Communities in Canada, combining Madison's real estate development expertise with Viva's retirement community focus.
- UPark Forward-thinking parking company offering intuitive parking technology in Toronto, allowing customers to drive in and out with easy payment options via smart phone or at the lot, with the ability to extend parking via text message.
Companies that use Madison Group
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles4 records
Madison Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Madison Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Viva CommunitiescoreMadison Group is in partnership with Viva Communities to develop retirement living communities in Canada. The partnership combines Madison's real estate development expertise with Viva's retirement community focus, building places that offer residents a second chance at life with opportunities to live, love and laugh.
- Kinsmen Property GroupcoreHeadquartered in Manhattan, Kinsmen Property Group is Madison Group's USA division that owns and manages strategic residential holdings in New York City. Madison Group has also been involved in land acquisition and development throughout Florida through this division.
- UParkminorUPark is a forward-thinking parking company offering smart parking technology in Toronto. The company provides intuitive parking technology allowing customers to drive in and drive out with easy payment options via smart phone or at the lot, with ability to extend parking via text message.
- State Building GroupminorState Building Group collaborated with Madison Group on the 609 Avenue Road project, developed to exceed customer expectations as an elegant collection of sophisticated condominium residences.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Madison Group competitors and assessment
Company assessmentDirect peers
- Minto Group: Ottawa/Toronto-based developer of condos, townhomes, and rental communities with a similar vertically integrated model including property management.
- Tribute Communities: GTA-focused builder of low-rise and high-rise communities including townhomes and condos, comparable in scale and product type to Madison's low-rise pipeline.
- Tridel: One of Canada's largest residential developers with deep GTA high-rise condo expertise; directly comparable to Madison Homes for pre-construction condominium development in Toronto.
- Lamb Development Corp: Toronto-based boutique developer of luxury high-rise condominiums with a design-led approach that overlaps with Madison's premium positioning in midtown and downtown Toronto.
- Fernbrook Homes & Geranium Homes: GTA-based low-rise developer of single-detached and townhome communities (often in JV), directly comparable to Madison's low-rise master-planned pipeline like Cornell Rouge.
- Concord Pacific: Canada's largest master-planned community developer (Vancouver-based) with extensive high-rise condo portfolio and international expansion ambitions comparable to Madison's NYC moves.
- Menkes Developments: Toronto-based developer of high-rise residential, commercial, and master-planned communities; directly comparable in GTA product mix and scale.
- Daniels Corporation: GTA-focused residential and mixed-use developer building high-rise condos and master-planned communities in Toronto and the surrounding region.
Broad incumbents
- Mattamy Homes: North America's largest privately owned homebuilder, including GTA low-rise communities; broader geographic and product scope but comparable master-planned community execution.
- Brookfield Residential: Large North American residential developer and master-planned community operator; broader geographic reach but overlapping product type and master-planning capability.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Madison Group social profiles
Digital presenceMadison Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Madison Group leadership team
Management profileNumber of profiles
Profiles1 record
Madison Group subsidiaries and ownership
Company hierarchySubsidiaries6 records
Madison Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Madison Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Madison Group
What does Madison Group do?
Madison Group is a Toronto-based real estate development company that designs, builds, and sells residential properties (high-rise condominiums, low-rise townhomes, and single-detached homes) across the Greater Toronto Area and Manhattan, while also owning and managing over 2 million square feet of commercial office, retail, and industrial properties. The company operates complementary divisions for design studio finishing services, corporate financing (Madison Capital), retirement living (Viva), hospitality (Nobu Toronto), and smart parking (UPark).
Is Madison Group a public or private company?
Madison Group is a private company. It is classified as family owned and is currently operating.
When was Madison Group founded?
Madison Group was founded in 1969. It employs 101 to 250 people.
Where is Madison Group based?
Madison Group is headquartered in Toronto, Canada, in the North America region.
How does Madison Group make money?
Four revenue lines are on record. Residential Property Development and Sales are the primary driver. The others are commercial Property Ownership and Management, hospitality (NOBU Toronto) and corporate Financing Services.
Who are Madison Group's main competitors?
Direct peers on record are Minto Group, Tribute Communities, Tridel, Lamb Development Corp, Fernbrook Homes & Geranium Homes, Concord Pacific, Menkes Developments and Daniels Corporation. Broad incumbents are Mattamy Homes and Brookfield Residential.
Does Madison Group have an API?
No public API is recorded for Madison Group.
What industry is Madison Group in?
Madison Group's product category is Residential Real Estate Development. Its primary akta.pro industry code is BPAJAFAH, HOA / Condominium Association Management, with a secondary code of BPAJAHAK, New Development / Declarant Transition Management. Its NAICS code is 53131 and its SIC code is 6531.