Name

Mr Digital

Legal name

Mr Digital Ltd

Website

https://mr-digital.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Brighton

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Fixed-Fee Monthly Retainers: Recurring monthly partnerships priced at £3,000–£10,000 based on scope and scale. Fixed-fee structure eliminates scope creep charges and arbitrary hourly limits. Revenue is predictable and recurring in nature.
2. White-Label Services: Provides white-label SEO, paid media, and development services to agency partners. Invisible to end clients with scalable capacity under partner branding.
3. Referral Fees: Transparent referral fees paid to partners who introduce businesses. No minimum commitment required.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Mr Digital is a revenue-focused growth agency that builds fixed-fee digital revenue engines for clients in Hospitality, B2B, and eCommerce sectors. The company operates a three-phase partnership model (Strategic Blueprint, Delivery Commitment, Scaling Growth) anchored by a proprietary enterprise-grade technology stack including the mDOS Platform, Performance Tracker, AI Performance Suite, and bespoke CRM integrations, delivered as a single monthly fixed-fee engagement.

Product overview

Mr Digital is a revenue-focused digital growth agency headquartered in Brighton, UK, operating on a fixed-fee partnership model rather than traditional hourly billing. The company's core offering is built on a proprietary technology stack anchored by the mDOS Platform (a CMS available at app.mdos.ai) and the Performance Tracker (a real-time analytics dashboard integrating CRM and marketing data). These two platforms are supported by Performance Middleware (AI-driven automation bridging client systems), Proprietary CMS & Funnel Builders (enterprise web infrastructure), and specialized stacks for SEO and multi-site management. The broader product portfolio includes frameworks (Revenue Engine, Digital P&L), CRM integration tools, and execution services across Google Ads, SEO, email lifecycle marketing, social media, and custom development. All offerings are delivered under a single fixed monthly fee with unlimited execution sprints, targeting hospitality, B2B/professional services, and eCommerce/DTC sectors.

Differentiator

Problem solved

Functional benefit

Brands

• mDOS Platform: Proprietary content management platform operated by Mr Digital Ltd at app.mdos.ai, governed by its own Terms of Service and Privacy Policy.

Products and services

• Fixed-Fee Growth Partnership Senior-led digital growth engagement delivered on a fixed monthly fee with unmetered execution sprints. Combines strategy, proprietary technology infrastructure, and execution across web, SEO, paid media, CRM integration, and CRO. Targeted at enterprise hospitality, B2B, and eCommerce clients seeking predictable revenue outcomes.
• White-Label Agency Services SEO, paid media, and development services provided invisibly under partner agency branding. Agency partners gain access to Mr Digital's proprietary Performance Tracker and scalable delivery capacity without end clients knowing Mr Digital is involved.
• mDOS Platform Enterprise-grade content management platform with AI-driven funnel building capabilities, operated as a sub-brand of Mr Digital Ltd. Provides high-performance, customisable web infrastructure with its own legal terms.

Quantifiable outcome

• Revenue influence: £300M+ across client portfolio
• +5 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core and key.

• GooglecoreTechnology or IntegrationGoogle Partner status with certified expertise in Google Ads and digital marketing. Direct API integrations referenced in technology stack for enterprise-grade data connections.
• KlaviyocoreTechnology or IntegrationCertified partner for email marketing and lifecycle automation platform. Integrated into performance stack for automated retention systems.
• Totem Consulting GroupkeyChannel Partner/ Reseller/ DistributorLong-term agency partner (7+ years relationship) across multiple project types: websites, CRM integrations, API developments, Facebook Ads, social media strategies, campaigns and email automation. Provides digital marketing support to shared clients.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hallam: UK multi-award-winning digital marketing agency headquartered in Nottingham offering SEO, paid media, web development and CRO services to mid-market and enterprise clients. Most directly comparable as a similarly sized UK growth agency with a senior-led delivery model and strong case-study focus.
• Brainlabs: Global data-driven digital marketing agency founded in the UK, focused on paid media, SEO, analytics and programmatic. Comparable as a UK-originated performance agency operating at larger scale with proprietary analytics tooling and a focus on commercial outcomes.
• Croud: UK-based digital marketing agency offering paid media, SEO, content, and CRO with a proprietary 'Croud Control' technology platform. Direct peer given its technology-enabled, multi-channel growth agency model and UK enterprise client base.
• Impression: Nottingham-headquartered performance digital agency specialising in SEO, paid media, content and CRO for enterprise clients. Comparable as a UK performance agency with a similar senior-led, outcome-focused positioning and overlapping hospitality and eCommerce verticals.
• Embryo: UK digital marketing agency offering SEO, paid media, content, web design and CRO. Comparable as a similarly sized full-service UK growth agency with a fixed-fee and project-based model serving mid-market and enterprise clients across multiple verticals.
• Tug: London-based digital marketing agency specialising in paid media, SEO, and analytics for enterprise brands. Comparable as a UK performance agency competing for similar enterprise paid-media and SEO budgets with an emphasis on data-led decision making.
• Glass Digital: UK digital marketing agency focused on SEO, paid media and content for B2B and eCommerce clients. Direct peer given its similar mid-sized UK agency profile, B2B/eCommerce vertical overlap, and outcome-oriented positioning.
• The SEO Works: UK SEO-led digital marketing agency offering SEO, paid media, web design and content services. Comparable as a UK regional agency with overlapping SEO and paid media services and a similar SME/enterprise client mix.
• Lounge: UK-based digital performance agency specialising in SEO, paid media, CRO and analytics for ambitious brands. Direct peer given its similarly sized UK growth agency profile, senior-led delivery, and emphasis on measurable commercial outcomes.

Broad incumbents

• WPP / Ogilvy: Global advertising and marketing services holding company offering integrated strategy, creative, media, and digital transformation. Comparable as a much larger incumbent that competes for the same enterprise marketing budgets across hospitality, B2B, and consumer verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mr-digital

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mr Digital