Atlas V

What Atlas V does

Atlas V is a Paris-headquartered immersive entertainment company founded in 2017 that produces VR films, mixed-reality games, location-based installations, and interactive documentaries. It operates two complementary divisions: Production, focused on award-winning narrative VR and 360° experiences (SPHERES, Notes on Blindness, Battlescar, Gloomy Eyes, Missing Pictures, Emperor), and Studio, focused on games and interactive experiences (Wallace & Gromit: The Grand Getaway, Mobile Suit Gundam: Silver Phantom, Astra, Collective Body, Jabu Jabu). Its technical stack spans VR, AR, mixed reality, volumetric capture, 6DoF experiences, hand tracking, and spatial computing across Meta Quest, Steam, and Viveport, with bespoke multisensory concert works (Playing with Fire) integrating Steinway Spirio pianos and HTC VIVE Focus Vision hardware.

The company monetizes through four primary streams: co-production and investment funding with strategic partners, licensing and franchise deals with major IP holders (Bandai Namco, Aardman), bespoke work-for-hire immersive production services for studios, brands, and cultural institutions, and location-based entertainment installations at venues such as Philharmonie de Paris. Pricing is negotiated case-by-case and is not publicly disclosed. Its customer base is concentrated among a handful of enterprise partners including Meta, HTC, Bandai Namco Filmworks, Aardman, ARTE France, and Philharmonie de Paris, with festival premieres (Venice, Sundance, SXSW, Annecy, Cannes, Tribeca) serving as the principal demand-generation channel for premium positioning.

Atlas V's commercial trajectory has shifted materially in the past 18 months. In November 2024, Meta reportedly cut funding for third-party VR developers including Atlas V, triggering an approximately 50% workforce reduction from around 100 employees. In January 2026, the company raised €5 million from HTC explicitly to pivot into free-to-play gaming and location-based entertainment, a strategic realignment away from its prior premium-Meta-anchored model. The combined Production and Studio structure, plus a roster of partnerships with directors and celebrity talent, remains the core operating asset.

Name

Atlas V

Legal name

Atlas V

Website

https://atlasv.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Immersive Entertainment / VR Content Production

NAICS

Motion Picture and Video Production (512110), Motion Picture and Video Industries (5121), All Other Amusement and Recreation Industries (71399)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

VR/AR/XR Game Studios (MPAFAAAE)

akta.pro secondary industries

Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), VR/AR Game Publishing & Distribution (MPAFABAK), Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE)

Keywords

• Immersive VR experiences
• Virtual reality content
• Mixed reality development
• Location-based entertainment
• VR game production

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Co-production and Investment Funding: Major funding rounds with strategic investors like HTC (€5M raised) and ongoing co-production arrangements with cultural institutions, broadcasters, and platform partners who co-finance immersive content development
2. Licensing and Franchise Deals: Licensing deals with major IP holders including Bandai Namco (Mobile Suit Gundam: Silver Phantom), Aardman (Wallace & Gromit: The Grand Getaway), and Marvel-style franchises for VR adaptations
3. Work-for-Hire Production Services: Bespoke immersive production services for partners including cultural institutions, brands, and other studios requiring high-end VR/MR development capabilities
4. Location-Based Entertainment Installations: Large-scale LBVR installations like Playing with Fire at Philharmonie de Paris, combining multisensory experiences with live performance venues

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

Atlas V produces immersive VR films, mixed reality experiences, interactive documentaries, and VR games through two divisions: Production (narrative-driven VR storytelling) and Studio (games, location-based entertainment, and bespoke immersive projects). The company co-produces licensed IP adaptations for major entertainment franchises (Mobile Suit Gundam, Wallace & Gromit) and creates original award-winning narrative experiences for VR platforms and cultural venues.

Product overview

Atlas V is a global leader in immersive entertainment founded in 2017, operating through two divisions: Production and Studio. Production focuses on immersive storytelling through award-winning VR films, 360 video, and narrative experiences (Spheres, Notes On Blindness, The Dawn Of Art, Battlescar, Missing Pictures, Gloomy Eyes). Studio builds video games and interactive experiences across VR, AR, mixed reality, and spatial computing (Wallace & Gromit: The Grand Getaway, Mobile Suit Gundam: Silver Phantom, Astra, Emperor, Collective Body). The company also develops location-based entertainment (Playing with Fire, Evolver) and casual gaming (Jabu Jabu, Scan or Scam, A Climbing Game). Projects are distributed across Meta Quest, Steam, Viveport, and other platforms.

Differentiator

Problem solved

Functional benefit

Brands

• Atlas V Studio: A creative and technical studio dedicated to building state-of-the-art immersive experiences, including original video games, location-based entertainment (LBE) experiences, and bespoke immersive projects.

Products and services

• Atlas V Production Immersive storytelling division producing award-winning VR films, 360 video content, and mixed-reality experiences since 2017. Creates emotionally powerful, visually striking worlds combining cutting-edge technology with creative vision, serving audiences seeking premium narrative-driven immersive content.
• Atlas V Studio Creative and technical studio dedicated to building state-of-the-art immersive experiences, including video games, location-based entertainment experiences, and bespoke immersive projects. Works across VR, AR, mixed reality, and spatial computing platforms.
• Spheres

Quantifiable outcome

• 3 awards at SXSW, 2 awards at Venice, 3 awards at Annecy, Emmy Award 2022
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Partnerships

14 partnerships are on record, tiered flagship, core and minor.

• Bandai Namco FilmworksflagshipStrategic or Co-development PartnerCo-production partnership for Mobile Suit Gundam: Silver Phantom - an epic VR experience in the Universal Century timeline, developed for Meta Quest platform with Atlas V and Albyon handling immersive production.
• AardmanflagshipStrategic or Co-development PartnerPartnership with Aardman for Wallace & Gromit in The Grand Getaway - the franchise's first VR adventure developed with Meta, combining Atlas V's immersive expertise with Aardman's beloved characters.
• MetacoreStrategic or Co-development PartnerPlatform partnership and co-production arrangement for multiple flagship VR titles including Astra (first mixed reality game on Quest 3), Wallace & Gromit VR, and Gundam Silver Phantom.
• Steinway & SonscoreStrategic or Co-development PartnerPartnership for Playing with Fire immersive experience utilizing Steinway Spirio self-playing piano technology that precisely records and reproduces keystrokes, synchronized with virtual performer Yuja Wang.
• Philharmonie de PariscoreStrategic or Co-development PartnerVenue partner for large-scale Playing with Fire LBVR installation opened in 2025, combining art, music, and spatial storytelling at the prestigious Parisian concert venue.
• Vive ArtscoreStrategic or Co-development PartnerStrategic partnership supporting immersive installations and premium VR experiences, providing technical platform for multisensory experiences like Playing with Fire.
• Marshmallow Laser FeastcoreStrategic or Co-development PartnerCollaboration with experiential art collective MLF on Evolver - a mesmerizing journey through fundamental rhythms of life featuring Cate Blanchett, executive produced by Terrence Malick.
• Oculus StudioscoreStrategic or Co-development PartnerPartnership with Oculus Studios for Madrid Noir VR experience, combining Atlas V's immersive storytelling with Oculus platform capabilities.
• ARTE FrancecoreStrategic or Co-development PartnerLong-standing co-production partner for multiple projects including Missing Pictures documentary series, Notes on Blindness, and Gloomy Eyes.
• Onassis ONXcoreStrategic or Co-development PartnerCo-production partner for Collective Body VR experience, bringing together cultural programming and immersive technology expertise.
• Lincoln CentercoreStrategic or Co-development PartnerCommissioning partner for Collective Body VR experience, bringing the interactive dance experience to Lincoln Center audiences.
• AlbyoncoreTechnology or IntegrationTechnical studio partner for multiple productions including Gundam Silver Phantom and Astra, providing development and integration expertise.
• Protozoa PicturescoreStrategic or Co-development PartnerProduction partner for SPHERES executive produced by Darren Aronofsky, bringing together acclaimed filmmakers and immersive storytellers.
• IntelminorStrategic or Co-development PartnerTechnology supporter for SPHERES immersive experience, contributing to the technical foundation of the cosmic VR journey.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Within (Within Unlimited): Immersive content platform and production company that distributes premium VR experiences and produces originals. Competes with Atlas V in both content distribution (VR app stores) and original narrative production.
• Innerspace VR: French immersive content studio (Cosmonautics, Yupitergrad) and direct French-market competitor with comparable festival presence, platform store distribution, and work-for-hire model for cultural brands.
• Penrose Studios: VR narrative studio behind Allumette and Arden's Wake, focused on cinematic immersive storytelling. Overlaps with Atlas V in narrative-driven VR films, festival circuit positioning, and platform-holder co-productions.
• Baobab Studios: US-based immersive animation studio (founded by former Zynga execs) producing VR shorts and interactive narratives like Invasion! and Asteroids!. Direct competitor in premium narrative VR with similar festival-circuit ambitions and IP partnerships.
• Felix & Paul Studios: Montreal-based immersive content studio specializing in high-end 360° and VR documentary/film experiences (Space Explorers, The Lion King VR). Closest analog to Atlas V's Production division, sharing festival pedigree, cinematic director network, and platform distribution model.

Emerging players

• Acute Art: VR art and immersive experiences platform collaborating with contemporary artists to produce VR works. Adjacent to Atlas V's cultural-institution focus and premium artistic VR positioning.
• Tender Claws: Indie VR/AR studio behind Virtual Virtual Reality and The Under Presents. Smaller but technically innovative peer working across VR/MR with a similar emphasis on novel interactivity, distributed on Quest and other platforms.
• Marshmallow Laser Feast: Experiential art collective and immersive studio known for multisensory installations (Evolver, co-created with Atlas V). Closely aligned on multisensory, installation-based VR/MR work and a recurring collaboration partner.

Broad incumbents

• Sandbox VR: Location-based VR entertainment operator with global venues. Comparable to Atlas V's LBVR expansion (Playing with Fire) but operates a more standardized, multi-outlet franchise model rather than bespoke cultural installations.
• Dreamscape Immersive: Location-based VR entertainment company combining cinematic storytelling with multi-user VR experiences. Overlaps with Atlas V's narrative VR/LBVR ambitions, particularly at the venue-experience intersection.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AtlasVcorp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlas V