hi-gloss

What hi-gloss does

hi-gloss is an independent, full-service brand strategy, social, and creative media agency founded in 2005 and headquartered in Miami Beach, Florida. The firm delivers integrated marketing services across five pillars: Branding (positioning, naming, identity and design, architecture, capability development); Creative Services (website design, campaign development, audio/video/TV, print and outdoor, branded content, events and experiential, email); Media (planning, connections planning, investment activation, measurement and optimization); Social (strategy, community management, influencer engagement, analytics); and Content (strategy, publishing management, editorial, photo/video/art production).

The agency's client base is concentrated in luxury hospitality, with additional work for luxury retail destinations, Swiss watchmakers, fine-dining establishments, art and cultural institutions, and select healthcare brands such as Bascom Palmer Eye Institute. Named clients include Fontainebleau Miami Beach, Waldorf Astoria, Baha Mar, SLS, JW Marriott, Hyatt, Hilton, Longines, Rado, Swatch, Wynwood Walls, and Aventura Mall. Operations extend beyond the United States into the Bahamas and Puerto Rico, reflecting a deliberate Caribbean push alongside the Miami Beach home base.

The business operates as a boutique professional services firm with 11–50 employees, generating revenue through project-based and likely retainer engagements secured via a sales-led go-to-market approach (direct outreach, portfolio presentations, industry events). The firm is privately held with no disclosed external funding, parent company, or M&A activity. No proprietary technology platform, API, or AI capability is disclosed; the offering is service-based creative production rather than technology-enabled. Marketing channels include owned presence on Instagram, LinkedIn, and TikTok, with inbound project inquiries routed through [email protected].

Name

hi-gloss

Legal name

hi-gloss

Website

https://hi-gloss.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

hi-gloss is an independent Miami Beach-based brand strategy and creative media agency founded in 2005, serving luxury hospitality, retail, lifestyle, and cultural clients across the U.S. and Caribbean with integrated branding, creative, media, social, and content services.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Brand Activations & Experiential Campaign Design (MPAAAGAA), Naming & Verbal Identity (Taglines, Messaging) (MPAAAEAB), Activation/Experiential Creative Agencies (MPAAAAAO)

Keywords

• Brand strategy services
• Creative advertising agency
• Social media marketing
• Luxury hospitality branding
• Integrated marketing campaigns

Headquarters

HQ city

Miami Beach

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Agency Services: hi-gloss generates revenue through providing brand strategy, creative services, social media management, and media production services to clients. Services include branding, campaign creative strategy, audio/video/TV production, print and outdoor advertising, branded content, events and experiential marketing, social media strategy, community management, media relations, influencer engagement, content strategy, and editorial production.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

hi-gloss is an independent brand strategy, social, and creative media agency providing integrated marketing services to enterprise clients in luxury hospitality, retail, and lifestyle sectors. The agency delivers branding, creative production, media planning and buying, social media management, and content creation under five unified service pillars. Projects are initiated through direct email inquiry and scoped on a per-project or retainer basis.

Product overview

hi-gloss is an independent brand strategy, social and creative media agency that offers a unified suite of integrated marketing services. The agency provides five core service pillars: Branding (brand positioning, naming, integrated marketing strategy, brand identity and design, brand architecture, brand capability development), Creative Services (website design, campaign development, audio/video/TV, print and outdoor, branded content, events and experiential, email), Media (media planning, connections planning, investment activation, measurement and optimization), Social (social strategy, communications, campaigns, community management, media relations, influencer engagement, analytics), and Content (strategy, publishing management, editorial, social content, creative concepting, photo/video/art production). These services work together to deliver bold storytelling and immersive brand experiences for clients in the hospitality, luxury, retail, and lifestyle sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Services

Named customers32 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights4 records

Direct peers

• Mother: Independent, founder-led creative agency known for bold brand storytelling and integrated campaigns for premium and consumer brands. Comparable to hi-gloss as an independent full-service creative shop competing for the same kind of brand-led, campaign-driven work.
• Anomaly: Independent creative agency operating at the intersection of brand, content, and communications with a similar boutique-to-mid scale. Anomaly competes for the same kind of integrated brand strategy and creative work hi-gloss delivers to luxury and lifestyle clients.
• 72andSunny: Independent creative agency with a strong track record in brand storytelling for premium and lifestyle brands. Comparable to hi-gloss in independent positioning and full-service brand/creative/social offering for aspirational consumer audiences.
• Mekanism: Independent creative agency blending brand storytelling, content production, and social under one roof. Closely mirrors hi-gloss's integrated brand+social+content model targeting premium consumer and lifestyle brands.
• Pereira O'Dell: Boutique independent creative agency with brand, advertising, and social capabilities for premium and consumer clients. Comparable to hi-gloss in size, independent ownership, and integrated full-service creative delivery.
• David & Goliath: Independent full-service creative agency known for bold campaigns for aspirational and lifestyle brands. Comparable to hi-gloss in independent positioning and integrated brand/creative/social offering for premium clients.
• Sparks: Experiential and event marketing agency delivering brand experiences for global brands. Directly comparable to hi-gloss's experiential and events service pillar, especially for luxury hospitality and lifestyle clients.
• Tombras Group: Independent full-service agency combining brand, creative, media, social, and content under one P&L. Comparable to hi-gloss's integrated five-pillar model and independent ownership structure.

Broad incumbents

• Landor & Fitch: Global brand consulting and design firm under WPP, with deep luxury and hospitality client work. Overlaps with hi-gloss on brand positioning, identity, and brand strategy for premium clients, but operates at significantly larger scale.
• R/GA: Global digital and brand experience agency spanning brand, content, and product design. Overlaps with hi-gloss across creative, social, and content but at much larger scale and with technology and product capabilities beyond a boutique.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hi-gloss-branding-advertising-digital
• Instagraminstagram.com/hi.gloss
• TikToktiktok.com/@hi.gloss
• Xx.com/higlossdesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about hi-gloss