The Farley Center
The Farley Center is a Joint Commission- and CARF-accredited addiction treatment facility in Williamsburg, Virginia, operating a four-level continuum of care (detox, residential, PHP, IOP) with specialized programs for healthcare professionals, military veterans, first responders, and executives, generating revenue through insurance reimbursement.
- Company typePrivate
- Founded1990
- HeadquartersWilliamsburg, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The Farley Center does
The Farley Center at Williamsburg Place is a private, for-profit behavioral healthcare facility founded in 1990 and headquartered in Williamsburg, Virginia, that operates a multi-level continuum of care for adult substance use and co-occurring mental health disorders. The core service stack comprises medically supervised detox, residential inpatient treatment, a Partial Hospitalization Program (PHP), and an Intensive Outpatient Program (IOP), delivered through evidence-based modalities including CBT, DBT, EMDR, motivational interviewing, and 12-step integration. Specialized sub-programs target high-acuity segments: the Veterans Tactical Recovery Program (delivered in partnership with PsychArmor and the VA Community Care Network), the Professionals Program for healthcare workers, attorneys, pilots, and executives, a Military IOP (M-IOP), a Public Safety Professional's Program, a Family Program, and a Telehealth Virtual IOP extending the geographic footprint. Auxiliary offerings include a four-day Addiction Evaluation Service, an Alumni Program supported by the CaredFor App, and longitudinal outcome measurement through a partnership with Trac9 Informatics using PHQ-9, GAD-7, and PCL-5 instruments with 12 months of post-discharge follow-up.
The facility is operated by Summit Behavioral Healthcare (Summit BHC), a strategic operating parent headquartered in Franklin, Tennessee, with no venture capital or private equity ownership disclosed. Three Virginia locations anchor delivery: the residential campus at 5477 Mooretown Road in Williamsburg, plus outpatient sites in Hampton (2208 Executive Drive, Suite B) and Norfolk (6350 Center Drive, Suite 102). The center holds Joint Commission Behavioral Health Care Accreditation, CARF International Accreditation, and Virginia Department of Behavioral Health and Developmental Services licensure. Operational leadership is vested in CEO April Green, LCSW, BCD (appointed September 2024), Medical Director Dr. Jonathan Lee (triple-board certified in Psychiatry, Internal Medicine, and Addiction Medicine), and Medical Director of the Professionals Program Dr. Melissa Lee Warner (former US Navy general medical officer, Diplomate of Family Medicine and Addiction Medicine).
Revenue is generated through insurance reimbursement under in-network agreements with seven commercial payors — Aetna, Beacon, Humana, Blue Cross Blue Shield, Optum, Cigna, and TRICARE — supplemented by referral flows from the VA Community Care Network, healthcare providers, families, and the alumni community. The center does not accept Medicaid or Medicare, and a financial partnership with M~Lend Financial provides patient financing for out-of-pocket costs. Reported clinical outcomes include a 56% reduction in depression, 38% in anxiety, and 46% in trauma/PTSD symptoms within the first four weeks of treatment, validated across 614 tracked individuals from March 2025 through March 2026.
The Farley Center firmographics
Firmographics- Name
- The Farley Center
- Legal name
- Farley Center
- Website
- https://farleycenter.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Farley Center is a Joint Commission- and CARF-accredited addiction treatment facility in Williamsburg, Virginia, operating a four-level continuum of care (detox, residential, PHP, IOP) with specialized programs for healthcare professionals, military veterans, first responders, and executives, generating revenue through insurance reimbursement.
- Ownership category
- akta.pro rank
The Farley Center industry classification
Industry- Product category
- Behavioral Health / Addiction Treatment Services
- NAICS
- Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)
- akta.pro secondary industry
- Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF)
Keywords
Where The Farley Center is headquartered
LocationHeadquarters
- HQ city
- Williamsburg
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
The Farley Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Healthcare Services Revenue: The Farley Center generates revenue through providing addiction treatment healthcare services billed to insurance providers. They accept most major insurance plans and offer complimentary insurance verification.
- Insurance Reimbursement: Revenue generated through in-network relationships with Aetna, Beacon, Humana, Blue Cross Blue Shield, Optum, Cigna, and TRICARE for covered addiction treatment services including detox, residential, PHP, and IOP programs.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
The Farley Center product offering
Product offeringCore offering
The Farley Center is an accredited behavioral healthcare facility delivering a full continuum of addiction treatment—from medically supervised detox through residential, partial hospitalization (PHP), and intensive outpatient (IOP) care—supplemented by specialized programs for veterans, active-duty military, first responders, public safety personnel, healthcare professionals, and other licensed professionals. Treatment integrates evidence-based modalities (CBT, DBT, EMDR, 12-step, experiential, psycho-educational) with family programming, alumni support, and outcome tracking via Trac9. Services are billed through in-network commercial insurance and VA/Tricare channels.
Product overview
The Farley Center at Williamsburg Place is a comprehensive addiction treatment center offering a multi-level continuum of care. The core offering spans four primary levels: Drug and Alcohol Detox (medically supervised), Residential Treatment (inpatient with on-site physicians), Partial Hospitalization Program (PHP), and Intensive Outpatient Program (IOP). Multiple specialized sub-programs branch from this core, including Telehealth Virtual IOP, Military IOP (M-IOP), a Veterans Tactical Recovery Program, a Professionals Program, a Public Safety Professional's Program, and a Family Program. Treatment is delivered through evidence-based modalities (CBT, DBT, EMDR, 12-Step, Experiential, Psycho-Educational, Relapse Prevention, Individual and Group Therapy) aligned with a tridimensional approach addressing biological, psychological, and social dimensions. The center also operates an Alumni Program with the CaredFor app, provides Addiction Evaluation Services (4-day diagnostic), and tracks outcomes via Trac9 Informatics.
Differentiator
Problem solved
Functional benefit
Products and services
- Drug and Alcohol Detox Medically supervised detoxification program in Virginia that addresses the physical dimension of addiction, managing withdrawal symptoms safely and comfortably as the first step in the recovery journey.
- Residential Treatment Inpatient addiction treatment program at the Williamsburg campus offering full-time on-site physicians, individualized care, and a serene residential atmosphere for patients to focus on recovery.
- Partial Hospitalization Program (PHP) Structured day treatment program providing the intensity of residential care with the flexibility of outpatient attendance, serving as a step-down from inpatient or an alternative to residential treatment.
- Intensive Outpatient Program (IOP) Outpatient treatment allowing patients to maintain work, school, and family commitments while receiving structured addiction treatment, available at multiple Virginia locations including Hampton and Norfolk.
- Telehealth Virtual IOP Virtual Intensive Outpatient Program enabling remote patients to access IOP treatment from their own community, maintaining flexibility and accessibility for those with geographic or scheduling constraints.
- Military Intensive Outpatient Program (M-IOP) Specialized IOP for active duty military, veterans, law enforcement, and first responders, delivered by clinicians with military and law enforcement backgrounds who understand the unique culture and challenges of these populations.
- Professionals Program Addiction treatment program tailored for high-functioning professionals including healthcare workers, attorneys, pilots, and executives, with professional monitoring resources and accountability structures aligned with Physician Health Programs.
- Public Safety Professional's Program Specialized addiction treatment program designed for public safety professionals, offering structured care that addresses the unique occupational stressors and accountability requirements of this population.
- Veterans Program (Tactical Recovery) Evidence-based, trauma-informed program created in partnership with PsychArmor, providing addiction and co-occurring mental health treatment specifically designed for veterans and military personnel, integrating men's and women's groups, grief and loss groups, relapse prevention, pain management, and experiential therapies.
- Family Program Weekend program involving both patients and family members to address addiction as a family disease, helping families heal, understand addiction dynamics, and learn supportive recovery practices. Includes the Farley Family Workshop, Farley Family Group Online, and additional family resources.
- Alumni Program Post-treatment community providing ongoing fellowship, alumni volunteer opportunities, peer support networking, and social events for former clients to sustain long-term recovery.
- Addiction Evaluation Services Comprehensive four-day independent diagnostic evaluation program including addiction medicine evaluation, psychiatric evaluation, psychological testing, biopsychosocial assessment, and toxicology screening, with findings deliverable in deposition or court proceedings.
- Aftercare Post-discharge support services including monthly outcome tracking assessments, aftercare planning, and ongoing clinical check-ins to support sustained sobriety beyond residential treatment.
Quantifiable outcome
- 56% reduction in depression symptoms (PHQ-9) within first four weeks of treatment among 614 individuals who completed assessments from March 2025 to March 2026
- +3 more outcomes
Companies that use The Farley Center
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
The Farley Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Farley Center partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PsychArmorcoreNational nonprofit partnership for the Tactical Recovery Program, providing evidence-based, trauma-informed, culturally competent treatment specifically designed for military veterans struggling with substance use disorders. PsychArmor provides training and resources to ensure civilian providers understand military culture.
- Trac9 InformaticscorePartnership with Trac9 Informatics for clinical outcome measurement and assessment tracking. The platform uses evidence-based science to measure resilience and pathology factors, tracking client progress through weekly assessments during treatment and monthly post-treatment follow-up for 12 months.
- Veterans Affairs Community Care NetworkcorePartnership with the Department of Veterans Affairs Community Care Network for the Tactical Recovery Program, enabling VA-covered veterans and active duty personnel to receive specialized addiction treatment at Farley Center.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
The Farley Center competitors and assessment
Company assessmentDirect peers
- Promises Behavioral Health: Luxury and specialty addiction treatment operator offering residential, PHP, IOP, and alumni services. Comparable on multi-location delivery, continuum of care, and emphasis on specialized populations (LGBTQ, professionals).
- Hazelden Betty Ford Foundation: Largest U.S. nonprofit addiction treatment provider with full continuum of care, specialized programs for professionals and veterans, and a strong outcome-research tradition. Closest brand-equivalent peer to Farley.
- American Addiction Centers (AAC): Publicly-traded multi-state addiction treatment operator with residential and outpatient programs. Directly comparable on service line, payor mix (commercial insurance), and continuum-of-care structure, though at much larger scale.
- Phoenix House: Multi-state nonprofit operating residential and outpatient SUD treatment programs with specialized tracks for veterans, adolescents, and families. Comparable continuum and population segmentation.
- Caron Treatment Centers: Long-established, private nonprofit residential and outpatient addiction treatment provider. Comparable continuum of care model (detox through aftercare), specialty programs for professionals and older adults, and outcome-driven positioning.
- Ashley Addiction Treatment: Private nonprofit in Maryland offering residential, PHP, and IOP addiction treatment with a specialized program for healthcare professionals. Direct peer on patient mix (professionals, dual-diagnosis) and mid-Atlantic geography.
- Talbott Recovery: Specialty addiction treatment provider focused on professionals (physicians, attorneys, executives) with monitoring contracts and state-board recognition — directly comparable to Farley's Professionals Program.
- Recovery Centers of America (RCA): Multi-state, insurance-driven residential and outpatient SUD provider in the Mid-Atlantic and Northeast. Comparable model focused on commercial insurance, in-network status, and outcome measurement — directly competes for the same payor segment.
Broad incumbents
- McLean Hospital: Harvard-affiliated psychiatric hospital with a dedicated Addiction Recovery Program. Overlaps in co-occurring disorder treatment, evidence-based modalities, and clinical reputation, though broader than pure SUD treatment.
- Summit Behavioral Healthcare: The parent operating company of The Farley Center. Operates a network of behavioral health facilities across multiple states and provides shared corporate services; directly comparable as a multi-site SUD/behavioral health operator.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
The Farley Center social profiles
Digital presenceThe Farley Center compliance and trust
Trust signalCompliance3 records
The Farley Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Farley Center leadership team
Management profileNumber of profiles
Profiles4 records
The Farley Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Farley Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Farley Center
What does The Farley Center do?
The Farley Center is an accredited behavioral healthcare facility delivering a full continuum of addiction treatment—from medically supervised detox through residential, partial hospitalization (PHP), and intensive outpatient (IOP) care—supplemented by specialized programs for veterans, active-duty military, first responders, public safety personnel, healthcare professionals, and other licensed professionals. Treatment integrates evidence-based modalities (CBT, DBT, EMDR, 12-step, experiential, psycho-educational) with family programming, alumni support, and outcome tracking via Trac9. Services are billed through in-network commercial insurance and VA/Tricare channels.
Is The Farley Center a public or private company?
The Farley Center is a private company. It is classified as corporate owned and is currently operating.
When was The Farley Center founded?
The Farley Center was founded in 1990. It employs 101 to 250 people.
Where is The Farley Center based?
The Farley Center is headquartered in Williamsburg, United States, in the North America region.
How does The Farley Center make money?
Two revenue lines are on record. Healthcare Services Revenue is the primary driver. The others are insurance Reimbursement.
Who are The Farley Center's main competitors?
Direct peers on record are Promises Behavioral Health, Hazelden Betty Ford Foundation, American Addiction Centers (AAC), Phoenix House, Caron Treatment Centers, Ashley Addiction Treatment, Talbott Recovery and Recovery Centers of America (RCA). Broad incumbents are McLean Hospital and Summit Behavioral Healthcare.
Does The Farley Center have an API?
No public API is recorded for The Farley Center.
What industry is The Farley Center in?
The Farley Center's product category is Behavioral Health / Addiction Treatment Services. Its primary akta.pro industry code is HLAFACAE, Residential Substance Use Rehabilitation (Inpatient Rehab), with a secondary code of HLAFACAF, Outpatient Substance Use Treatment Programs (IOP/PHP/OP). Its NAICS code is 62322 and its SIC code is 8050.