What Fox Pest Control does

Fox Pest Control (FPC Holdings, LLC) is a U.S.-based, direct-to-consumer pest control and extermination services provider operating through 60+ local branch offices across 30+ states. The company delivers recurring pest control through subscription-based protection plans: the Home Protection Plan (quarterly treatments with monthly billing for common pests and rodents), Yard Enjoyment Plan (monthly seasonal mosquito, tick, and flea control), Termite Defense Plan (Sentricon-based termite elimination and prevention with annual refill), Bed Bug Treatment, and dedicated Commercial Plans. Service delivery is anchored by associate- and board-certified entomologists who guide technician training and treatment protocols, and the company publishes extensive educational content (Pest Files, Beyond the Bug blog) to support customer acquisition.

Fox serves primarily residential property owners, with a secondary commercial segment, and reaches customers via phone (855-953-1976), SEO-optimized local service pages, an online customer portal (foxpest.pestportals.com), in-person technician service, and referral/word-of-mouth channels. Pricing is customized by property, pest, and plan, supported by a satisfaction guarantee (free return visits), same-day service for calls before 2pm, and a $50 new-customer discount. Reported customer signal is strong: 45,000+ reviews averaging 4.72.

The business is a wholly-owned subsidiary of Rollins, Inc. (NYSE: ROL), a publicly traded global pest control company operating under multiple brands; Fox Pest Control operates as a key residential-leaning brand within that portfolio. Co-founded by Mike Romney, the company is headquartered in Logan, Utah, and operates at a scale of 1,001–5,000 employees. Revenue is not disclosed; based on headcount and pest-control industry revenue-per-employee benchmarks, the implied annual revenue range is broadly $100M–$500M.

Name

Fox Pest Control

Legal name

FPC Holdings, LLC

Website

https://fox-pest.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Fox Pest Control is a U.S. direct-to-consumer pest control provider operating 60+ local branches across 30+ states, delivering recurring residential and commercial pest management via subscription plans.

Ownership category

akta.pro rank

Product category

Pest Control Services

NAICS

Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171)

akta.pro primary industry

Recurring Maintenance Plans (General Pests) (HSAMAAAN)

akta.pro secondary industries

Preventive Barrier Treatments & Exclusion/Sealing (General) (HSAMAAAG), Mouse & Rat Control (Trapping/Baiting) (HSAMACAA), Commercial General Pest Control (Non-Specialty) (HSAMAAAL)

Keywords

• Pest control services
• Termite extermination
• Residential pest management
• Commercial pest control
• Mosquito and tick treatment

Headquarters

HQ city

Logan

HQ country

United States

HQ region

North America

Offices60 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Recurring Residential Service Plans: Fox Pest Control generates recurring subscription revenue through Home Protection Plans (quarterly treatments, monthly billing), Yard Enjoyment Plans (monthly treatments for mosquitoes/ticks/fleas, seasonal coverage), and Termite Defense Plans. Customers receive ongoing pest control services with satisfaction guarantees.
2. Commercial Pest Control Services: Commercial services tailored for businesses, offering the same trusted pest control service as residential plans but customized for commercial properties.
3. AutoPay Program: Customers can enroll in automatic payments for recurring billing, with charges applied to credit/debit cards or bank accounts on a monthly basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Fox Pest Control provides recurring residential and commercial pest control and extermination services through subscription-style protection plans targeted at ants, cockroaches, spiders, rodents, bed bugs, termites, mosquitoes, ticks, fleas, and other household pests. Core plans include Home Protection Plan, Yard Enjoyment Plan, Termite Defense Plan (using the Sentricon system), and Bed Bug Treatment Plan, complemented by a commercial pest management offering. Services are delivered by trained technicians and overseen by associate- and board-certified entomologists, with a satisfaction guarantee and free return visits.

Product overview

Fox Pest Control offers a suite of pest control and extermination services through multiple protection plans. The core offerings include the Home Protection Plan (quarterly residential pest control), Yard Enjoyment Plan (mosquito and tick control), Termite Defense Plan (Sentricon system-based termite protection), and Bed Bug Treatment Plan. The company also provides Commercial Plans for business properties. All plans are backed by a satisfaction guarantee policy. The product portfolio covers treatment for over 30 types of pests including ants, cockroaches, spiders, rodents, termites, mosquitoes, ticks, bed bugs, wasps, and more. A customer portal is available for account management, appointment scheduling, and service documentation access.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Protection Plan Quarterly pest control treatment plan for homeowners that protects against common pests and rodents, places a barrier to keep crawling pests out, provides year-round coverage, and includes a satisfaction guarantee with free return visits and a free yearly termite inspection upon request.
• Yard Enjoyment Plan Seasonal outdoor pest control service that controls mosquitoes, ticks, and outdoor fleas in the yard with monthly treatments (typically March–November), with customizable pricing for yard size and pests treated and extra treatments at no additional charge if needed.
• Termite Defense Plan Termite protection service using the Sentricon system for termite elimination and prevention, including property inspection, system installation, yearly bait refill and reinspection, with split-it financing and guaranteed target treatments at no additional charge.
• Bed Bug Treatment Plan Specialized treatment service for bed bug infestations, available as a standalone plan for residential customers.
• Commercial Pest Control Plans Recurring pest control services tailored for businesses, offices, and commercial facilities, offering the same trusted pest control service as residential plans but customized for commercial properties.
• Pest Control Services (General) Treatment services for hundreds of pests including ants, cockroaches, spiders, rodents, termites, mosquitoes, ticks, fleas, bed bugs, wasps, yellowjackets, hornets, beetles, centipedes, scorpions, and other household pests.
• Customer Portal Online portal at foxpest.pestportals.com that allows customers to access billing statements, check scheduled appointments, update payment methods, view photos and documents from service visits, and review past appointment notes.

Quantifiable outcome

• 4.72 average rating from 45,000+ customer reviews demonstrating high customer satisfaction
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Rollins Inc.coreStrategic or Co-development PartnerFox Pest Control (FPC Holdings, LLC) is an affiliate of Rollins Inc., a leading global pest control company. According to the privacy policy, Fox shares personal information with parent company, subsidiaries, affiliates, or their successors or assigns. Rollins Inc. is listed as the parent company on rollins.com/businesses. Rollins Inc. provides pest control services globally under multiple brands.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mosquito Joe: Mosquito Joe is a franchise-based outdoor pest control brand focused on mosquito, tick, and flea treatment—directly overlapping Fox's Yard Enjoyment Plan and serving similar suburban residential customers with recurring seasonal services.
• Arrow Exterminators: Arrow Exterminators is a large privately-held U.S. pest control company offering residential recurring plans, termite treatment, and mosquito services across the Southeast and beyond. Its subscription model, geographic footprint, and brand-led positioning make it a close direct peer.
• Plunkett's Pest Control: Plunkett's is a Midwest-focused pest control company with recurring residential plans, termite treatment, and commercial services. Its subscription model, family-owned positioning, and multi-state regional footprint parallel Fox's structure.
• Terminix (Rentokil Terminix): Terminix is a national residential and commercial pest control brand with recurring quarterly plans, termite treatment, and mosquito control—directly competing head-to-head with Fox in most of its markets. Now part of Rentokil Initial, it is one of Fox's largest direct competitors.
• Massey Services: Massey Services is one of the largest privately-held pest control companies in the U.S., offering residential recurring pest, termite, and lawn services. Its subscription model, integrated pest and termite offering, and Southeast-heavy footprint make it a close comparable.
• Truly Nolen Pest Control: Truly Nolen is a national pest control brand with residential quarterly plans, termite defense, and commercial services. Its yellow-themed branding and recurring service model parallel Fox's positioning as a national residential pest control brand.

Emerging players

• Greenix Pest Control: Greenix is a fast-growing residential pest control company offering recurring quarterly plans across multiple U.S. states. Its tech-enabled customer portal, subscription model, and aggressive geographic expansion make it an emerging comparable to Fox.
• Aptive Environmental: Aptive Environmental is a rapidly scaling residential pest control brand offering recurring quarterly plans across the U.S. Its subscription model, eco-friendly positioning, and branch-franchise structure make it a relevant emerging peer to Fox's recurring-service business.

Broad incumbents

• Western Exterminator (Rentokil): Western Exterminator (now part of Rentokil Terminix) offers residential and commercial pest control across the U.S. with recurring quarterly plans. As another subsidiary within the broader Rentokil portfolio, it competes with Fox in Western states.
• Orkin: Orkin is one of the largest U.S. pest control companies and a sibling brand within Rollins, Inc. (same parent as Fox). Both offer residential and commercial recurring pest control, termite defense, and bed bug services across the U.S., directly competing in overlapping territories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fox Pest Control