Hierarchy Inc

What Hierarchy Inc does

Hierarchy, Inc. is a privately held, founder-owned marketing intelligence and brand experience agency headquartered in Atlanta, Georgia, operating with a reported 1-10 employee base and identifying as LGBTQ+ owned and operated. The firm is structured around four service pillars - Disruptive Creativity, Full Participation, Shopper-Centric, and Cultural Connection - supported by five core service lines covering brand experience strategy, immersive storytelling, shopper marketing and channels, experiential activations, and cultural connection. Its stated methodology scales brand impact 'outward, deep, and up' to help clients reach new audiences, deepen customer relationships, and influence industry and culture.

The company's revenue model is professional-services based and project/retainer-driven, typical of B2B creative agencies, with no publicly disclosed pricing, rate cards, or productized SaaS component. Its core 'technology' is not a proprietary platform but rather a service architecture plus AI tools (generative content, NLP for bilingual English/Spanish output, and HubSpot-integrated marketing automation). The go-to-market is consultative enterprise field sales targeting Fortune 500 and mid-market brands across retail (The Home Depot, Amazon), telecommunications (AT&T, T-Mobile), beverages (Coca-Cola), logistics (UPS), automotive (Porsche), and HVAC/manufacturing (Rheem), alongside selective mid-market and startup engagements in financial services (MAX Credit Union, First Service Credit Union), wellness (Reunion), and e-commerce (OTHRStore).

Commercial credibility is supported by enterprise-facing certifications: NGLCC LGBT Business Enterprise status, BBB A+ accreditation as a Marketing Consultant, Georgia Chamber of Commerce membership, Clutch recognition as a top LGBTQ-owned digital marketing company in Georgia, and a Sustainable Creative Charter signatory status. The firm is bootstrapped with no disclosed institutional funding, no parent company, and no subsidiaries, and it markets through thought-leadership content (an Insights blog covering AI in creativity, inclusivity, retail, and accessibility) and organic social channels (LinkedIn, Instagram, Facebook, TikTok, X).

Name

Hierarchy Inc

Legal name

Hierarchy, Inc.

Website

https://gethierarchy.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Hierarchy Inc is an Atlanta-based, LGBTQ+ owned marketing intelligence and brand experience agency serving Fortune 500 and mid-market brands with strategy, creative, experiential, shopper, and cultural-connection services delivered through a small consulting team.

Ownership category

akta.pro rank

Product category

Brand Experience & Marketing Services

akta.pro primary industry

Activation/Experiential Creative Agencies (MPAAAAAO)

akta.pro secondary industry

Category Management & Retail Analytics (MPAAAJAI)

Keywords

• Brand experience agency
• Experiential marketing services
• Shopper marketing agency
• Brand strategy services
• Integrated marketing campaigns

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing and Brand Experience Services: Hierarchy generates revenue through professional services including brand strategy, creative development, experiential marketing, and campaign execution for enterprise clients. As a marketing agency, they likely operate on project-based, retainer, or milestone-based billing models typical of B2B professional services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Hierarchy Inc is a B2B marketing intelligence and brand experience agency providing brand strategy, creative development, experiential activations, shopper marketing, content creation, CRM and marketing automation, and integrated campaign execution for major brand and enterprise clients. The agency operates from Atlanta, Georgia, with services organized around four pillars: Disruptive Creativity, Full Participation, Shopper-Centric, and Cultural Connection.

Product overview

Hierarchy Inc is a marketing intelligence and brand experience agency that operates as a unified service offering rather than a modular software platform. The company provides four interconnected creative pillars (Disruptive Creativity, Full Participation, Shopper-Centric, and Cultural Connection) supported by five core service lines: Brand Experience Strategy, Immersive Storytelling, Shopper Marketing & Channels, Experiential Masterpieces, and Cultural Connection Services. These services work together to help brands scale impact outward, deep, and up to reshape how they engage audiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Disruptive Creativity

Quantifiable outcome

• Differentiated First Service Credit Union in crowded market through 'For You, Not For Profit' campaign
• +2 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• HubSpotcoreTechnology or IntegrationHierarchy is a certified HubSpot partner, utilizing the integrated automation platform's CRM, marketing, and CMS capabilities to facilitate client outreach and track results for campaigns including The Home Depot B2B gift card program.
• Latinas RiseminorGTM or Marketing PartnerHierarchy co-presented at the Audience Amplify event organized by Latinas Rise, focused on equipping Latina business owners with strategies to connect with new audiences.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MKG: MKG is a NYC-based creative experiential agency that builds brand experiences, live events, and immersive activations for enterprise clients, directly comparable to Hierarchy's Experiential Masterpieces and Disruptive Creativity pillars.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency focused on experiential marketing, events, and sponsorships for Fortune 500 brands, overlapping with Hierarchy's experiential activations and brand experience strategy services.
• George P Johnson (GPJ): GPJ is a global experiential marketing agency specializing in live events, brand activations, and trade shows for enterprise clients, comparable to Hierarchy's experiential and shop-per marketing offerings.
• The Integer Group: Integer is a shopper marketing agency (part of Omnicom Commerce) designing path-to-purchase and retail activation campaigns, directly comparable to Hierarchy's Shopper-Centric service pillar.
• Mosaic: Mosaic is a Publicis-owned shopper, commerce, and experiential agency delivering omnichannel retail and brand experience programs, matching Hierarchy's shopper marketing and CRM capabilities.
• Burrell Communications: Burrell is a leading multicultural creative agency serving Fortune 500 brands with culturally relevant, inclusive marketing, directly comparable to Hierarchy's Cultural Connection and inclusive brand experience positioning.
• WongDoody: WongDoody (part of Infosys) is a creative agency with deep multicultural and inclusive marketing capabilities serving enterprise clients, comparable to Hierarchy's inclusive brand design and cultural connection services.

Broad incumbents

• R/GA: R/GA is a global advertising and experience design agency offering brand experience, CRM, and creative services at much larger scale than Hierarchy, representing a broad incumbent competing for the same enterprise clients.
• 72andSunny: 72andSunny is an established creative advertising agency working with major consumer brands on integrated campaigns and brand strategy, a broader incumbent competing with Hierarchy's creative and brand strategy work.

Others

• HubSpot Solutions Partners: HubSpot is Hierarchy's stated CRM and marketing automation platform partner, enabling tech-enabled campaign delivery for clients like Home Depot; included as an ecosystem enabler rather than a competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hierarchycrew
• Facebookfacebook.com/gethierachy
• LinkedInlinkedin.com/company/hierarchy-inc
• Instagraminstagram.com/gethierarchy
• TikToktiktok.com/@hierarchy_inc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hierarchy Inc