PestNow
PestNow is a regional pest management and home services company founded in 1995, serving residential and commercial customers across Virginia, Maryland, Washington D.C., and West Virginia with quarterly pest control, termite, wildlife, lawn care, and insulation services.
- Company typePrivate
- Founded1995
- HeadquartersSterling, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What PestNow does
PestNow is a regional pest management and home services company headquartered in Sterling, Virginia, serving residential and commercial customers across the mid-Atlantic since its founding in 1995. The company offers an integrated service portfolio: quarterly pest control treatments, termite control and ongoing warranty programs, wildlife removal and exclusion (squirrels, raccoons, bats, birds), a seasonal Yard Guard program targeting ticks, fleas, and mosquitoes via perimeter treatments, a 7-round lawn care program for cool-season Fescue turf, and an eco-friendly CleanFiber attic insulation offering. Pest control treatments are built around an Integrated Pest Management (IPM) methodology that prioritizes exterior treatments and addresses pest entry points rather than indoor-only applications.
The business model is anchored by recurring, no-contract quarterly pest control subscriptions, supplemented by one-time termite treatments, wildlife removal projects, and insulation installations. Customer acquisition is sales-led and regionally bounded: PestNow markets through its website, blog and pest library content, organic social channels (Facebook, YouTube, LinkedIn, Instagram), and industry association affiliations with the Virginia Pest Management Association (VPMA) and National Pest Management Association (NPMA). Pricing is quote-based and not publicly disclosed.
PestNow is organized as a private LLC (PestNow, LLC) operating under Virginia jurisdiction, with no disclosed external investors, parent company, M&A activity, leadership changes, or funding events. Headcount falls in the 11-50 range and its service footprint spans Virginia, Maryland, Washington D.C., and West Virginia. The company maintains a privacy-compliance posture across multiple U.S. state regimes (CCPA/CPRA, VCDPA, CPA, UCPA, CTDPA), reflecting standard small-business data handling rather than any differentiated technology capability.
PestNow firmographics
Firmographics- Name
- PestNow
- Legal name
- PestNow, LLC
- Website
- https://pestnow.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PestNow is a regional pest management and home services company founded in 1995, serving residential and commercial customers across Virginia, Maryland, Washington D.C., and West Virginia with quarterly pest control, termite, wildlife, lawn care, and insulation services.
- Ownership category
- akta.pro rank
PestNow industry classification
Industry- Product category
- Pest Control Services
- NAICS
- Exterminating and Pest Control Services (56171), Landscaping Services (561730)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Perimeter/Foundation Barrier Treatments (HSAMAFAG)
- akta.pro secondary industries
- Seasonal Barrier Spray Treatments (HSAMAEAA), Lawn & Ornamental Insect Control (Grubs, Chinch Bugs, Aphids) (HSAIANAH), Pesticide Application Services (Ground Spraying, Baiting, Fogging) (AFACAGAL)
Keywords
Where PestNow is headquartered
LocationHeadquarters
- HQ city
- Sterling
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
PestNow business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Pest Control Services: Quarterly pest control treatments for residential and commercial customers, including indoor and outdoor inspections and treatments for ants, spiders, silverfish, roaches, and other pests.
- Termite Control: Comprehensive, long-term termite control solutions including inspections, treatments, and ongoing protection/warranty programs.
- Yard Guard Program: Season-long protection against ticks, fleas, and mosquitoes through targeted perimeter treatments.
- Wildlife Control: Professional wildlife removal and exclusion services for squirrels, raccoons, bats, and birds.
- Lawn Care: 7-round weed control and fertilization program for cool-season Fescue lawns, including Grub Control, Core Aeration & Seeding, and Disease Control.
- CleanFiber Insulation: Eco-friendly insulation made from recycled cardboard, installed as attic insulation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Quarterly Pest Control |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
PestNow product offering
Product offeringCore offering
PestNow provides quarterly pest control treatments, termite inspections and long-term termite protection, wildlife removal and exclusion, season-long tick/flea/mosquito perimeter treatments (Yard Guard), cool-season lawn care fertilization and weed control, and CleanFiber attic insulation. Services are delivered directly to homes and businesses in the mid-Atlantic using an Integrated Pest Management approach that emphasizes exterior treatments and sealing pest entry points.
Product overview
PestNow is a local pest control and lawn care service company serving the mid-Atlantic region (Virginia, Maryland, Washington D.C., and West Virginia) since 1995. The company offers a portfolio of integrated services centered around pest management: core offerings include quarterly Pest Control, Termite Control and prevention, Yard Guard (ticks/fleas/mosquitoes), Wildlife Control and exclusion, and Lawn Care (fertilization and weed control). Add-on services include CleanFiber Insulation and One-Time Pest treatments. The Commercial Division extends services to business customers. The company practices Integrated Pest Management (IPM) methodologies and serves both residential and commercial segments.
Differentiator
Problem solved
Functional benefit
Brands
- Yard Guard: A specialized lawn pest control program providing protection against mosquitoes, fleas, and ticks for homeowners in the DMV area.
- CleanFiber Insulation
Products and services
- Pest Control Quarterly pest control treatments for residential customers providing ongoing protection against common pests including ants, spiders, silverfish, and roaches. Initial service includes indoor and outdoor inspection and treatment; subsequent quarterly visits prioritize exterior treatments using Integrated Pest Management (IPM) best practices.
- Termite Control Comprehensive, long-term termite control solutions including detailed inspections, proven treatment options, and ongoing protection (Termite Warranty) designed to eliminate current infestations and prevent future structural damage to homes.
- Yard Guard Season-long protection against ticks, fleas, and mosquitoes using targeted perimeter treatments in yards. Provides three-in-one defense focused on perimeter, shaded areas, and transition zones between woods and lawn.
- Wildlife Control Professional wildlife removal and exclusion services using humane, environmentally responsible methods to safely remove animals and seal off entry points. Handles squirrels, raccoons, bats, and birds in attics, crawl spaces, and chimneys.
- Lawn Care 7-round weed control and fertilization program for cool-season Fescue lawns, including targeted fertilization for root development, Grub Control, Core Aeration & Seeding, and Disease Control. Plans are customized based on each lawn's conditions.
- CleanFiber Insulation Eco-friendly insulation made from recycled cardboard, designed to be safer, cleaner, and easier to install than traditional cellulose insulation. Installed as attic insulation.
- One Time Pest Service One-time pest control service for addressing specific pest issues without committing to ongoing quarterly treatments.
- Commercial Division Commercial pest control services for businesses, providing ongoing protection for commercial properties in the mid-Atlantic region.
Quantifiable outcome
- Each year, termites cause over $6.8 billion in property damage across the U.S.
Companies that use PestNow
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
PestNow technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
PestNow partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Virginia Pest Management Association (VPMA)minorIndustry association membership providing credibility and industry standards alignment for pest control services in Virginia.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
PestNow competitors and assessment
Company assessmentDirect peers
- Ehrlich Pest Control: Long-standing regional pest control operator serving the eastern U.S., including the mid-Atlantic. Directly comparable to PestNow in service mix (general pest, termite, wildlife, lawn) and customer base (residential and commercial).
- Home Paramount Pest Control: Mid-Atlantic-based pest control company providing general pest, termite, and lawn services to residential and commercial customers in Virginia, Maryland, and DC — a direct geographic and service-line competitor to PestNow.
- Arrow Exterminators: Regional pest control company serving the Southeast U.S. with a similar full-service offering (pest, termite, wildlife, lawn) and a comparable mid-size, multi-state operating model.
- Massey Services: Privately held regional pest, termite, and lawn care operator in the Southeast, comparable to PestNow in service breadth, recurring-revenue model, and mid-size multi-state footprint.
- Mosquito Joe: Franchise-based outdoor pest control company specializing in mosquito, tick, and flea treatments for residential customers — directly comparable to PestNow's Yard Guard program offering.
Broad incumbents
- Rollins (Orkin): Largest national pest control company (parent of Orkin) with broad residential and commercial offerings; competes head-to-head with PestNow in the mid-Atlantic under the Orkin brand.
- Terminix (Rentokil Terminix): Major national pest control brand (now part of Rentokil Initial) offering general pest, termite, and wildlife services — competes in the mid-Atlantic against PestNow in the same customer segments.
- TruGreen: Largest U.S. lawn care company offering fertilization, weed control, and related services — directly comparable to PestNow's lawn care program and a likely cross-category competitor for residential customers in the DMV.
Emerging players
- Mosquito Squad: Franchise outdoor pest control brand focused on mosquito and tick barrier treatments — overlaps meaningfully with PestNow's Yard Guard service in both offering and target customer.
- Greenix Pest Control: Tech-enabled, fast-growing regional pest control operator (Midwest/East) using integrated pest management practices similar to PestNow, with comparable residential recurring-service model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
PestNow social profiles
Digital presencePestNow compliance and trust
Trust signalCompliance11 records
PestNow financial estimates
Financial estimateRevenue estimate
Valuation estimate
PestNow leadership team
Management profileNumber of profiles
PestNow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PestNow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PestNow
What does PestNow do?
PestNow provides quarterly pest control treatments, termite inspections and long-term termite protection, wildlife removal and exclusion, season-long tick/flea/mosquito perimeter treatments (Yard Guard), cool-season lawn care fertilization and weed control, and CleanFiber attic insulation. Services are delivered directly to homes and businesses in the mid-Atlantic using an Integrated Pest Management approach that emphasizes exterior treatments and sealing pest entry points.
Is PestNow a public or private company?
PestNow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PestNow founded?
PestNow was founded in 1995. It employs 11 to 50 people.
Where is PestNow based?
PestNow is headquartered in Sterling, United States, in the North America region.
How does PestNow make money?
Six revenue lines are on record. Pest Control Services are the primary driver. The others are termite Control, yard Guard Program, wildlife Control, lawn Care and cleanFiber Insulation.
Who are PestNow's main competitors?
Direct peers on record are Ehrlich Pest Control, Home Paramount Pest Control, Arrow Exterminators, Massey Services and Mosquito Joe. Broad incumbents are Rollins (Orkin), Terminix (Rentokil Terminix) and TruGreen. Emerging players are Mosquito Squad and Greenix Pest Control.
Does PestNow have an API?
No public API is recorded for PestNow.
What industry is PestNow in?
PestNow's product category is Pest Control Services. Its primary akta.pro industry code is HSAMAFAG, Perimeter/Foundation Barrier Treatments, with a secondary code of HSAMAEAA, Seasonal Barrier Spray Treatments. Its NAICS code is 56171 and its SIC code is 700.