Bookteq
Bookteq is a UK-based SaaS platform providing online booking, payment, and management software for sports facilities, schools, multi-academy trusts, and local councils, integrated with the Playfinder marketplace and Lockteq smart access.
- Company typePrivate
- Founded2020
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Bookteq does
Bookteq is a UK-based cloud SaaS platform that provides online booking, payment processing, and management software for sports facilities, school lettings, and community venues. The platform is operated by My Local Pitch Limited (a UK private limited company, registration number 08427059, headquartered at 66-67 Newman Street, London) and sits within a broader ecosystem that includes the Bookteq booking software, Bookteam venue management solution, Lockteq smart access control hardware, and the Playfinder sports facility marketplace. The core technology stack is multi-tenant SaaS with real-time availability calendars, embedded online booking widgets, customer self-service portals, and integrated payment processing through Stripe (PCI Level 1 compliant), supporting card, Apple Pay, Google Pay, BACS invoicing, and recurring payment plans.
The platform targets four primary customer segments in the UK: schools and Multi-Academy Trusts (MATs) looking to monetize out-of-hours facility lettings while meeting KCSIE safeguarding compliance; sports clubs (football, tennis, padel, multi-sport) seeking higher pitch utilization and online visibility; UK councils and local authorities managing multi-venue public sports assets; and County Football Associations. Pricing is quote-based and tiered across a self-service Software Package, a fully outsourced Fully Managed service, a School Edition, and a Council Edition, all billed monthly. Named clients include Waltham Forest Council (14 venues, 79% debtor reduction), Ealing Council (45% utilization increase), Bedford Borough Council (90% debtor reduction), Haberdashers' Academies Trust South (£200,000+ generated), Brighton Aldridge Community Academy, Beaumont School, Highgate School, Tooting & Mitcham United FC, Padel4all, and Brockenhurst College. Reported customer outcomes include utilization increases of 21–56% and revenue lifts of up to 75%, with case-study venues reporting 42% of bookings from new users acquired via Playfinder.
The business generates revenue through monthly SaaS subscriptions, higher-touch Fully Managed service fees, transaction-based payment processing revenue via Stripe, and marketplace commissions through Playfinder's 100,000+ monthly active user base. Go-to-market combines direct enterprise sales to councils and MATs with product-led growth through Playfinder-driven venue discovery and self-service online sign-up. The company has not disclosed external institutional funding, indicating it has grown organically from operations within My Local Pitch Limited.
Bookteq firmographics
Firmographics- Name
- Bookteq
- Legal name
- My Local Pitch Limited
- Website
- https://bookteq.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bookteq is a UK-based SaaS platform providing online booking, payment, and management software for sports facilities, schools, multi-academy trusts, and local councils, integrated with the Playfinder marketplace and Lockteq smart access.
- Ownership category
- akta.pro rank
Bookteq industry classification
Industry- Product category
- Sports Facility Booking Software
- NAICS
- All Other Travel Arrangement and Reservation Services (561599)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Party Venue Sourcing & Booking Services (HSACACAL)
Keywords
Where Bookteq is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Bookteq business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Subscription: Bookteq operates primarily as a SaaS booking management platform. Venues subscribe to the Bookteq software package to manage their facilities, with pricing based on the selected service level (Software-only vs Fully Managed). The company offers software packages for schools, clubs, and councils with various management options.
- Fully Managed Services: A managed service option where Bookteq staff handle all enquiries, bookings, block bookings, payment requests, and debtor management on behalf of venues. This is a higher-touch service model that generates additional revenue through service fees.
- Payment Processing: Integrated payment processing through Stripe generates transaction-based revenue from the payment flows processed through the platform. Supports multiple payment methods including cards, Apple/Google Pay, and BACS.
- Playfinder Marketplace: As part of the Bookteq ecosystem, venues receive listings on Playfinder's marketplace, potentially generating discovery and commission-based revenue from bookings made through the Playfinder platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Software Package - Self-service booking management for venues |
| Hybrid | Monthly | Fully Managed Package - Complete outsourcing of booking and payment management |
| Subscription | Monthly | School Edition - Software designed for schools and MATs |
| Subscription | Monthly | Council Edition - Multi-venue management for local authorities |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels11 records
Bookteq product offering
Product offeringCore offering
Bookteq is a cloud-based SaaS booking and venue management platform that enables schools, Multi-Academy Trusts, sports clubs, councils, and County FAs to manage online bookings, payments, customer self-service, approvals, invoicing, and multi-venue reporting for their sports facilities, courts, halls, and community spaces. The platform bundles integrated Stripe payment processing, an online booking widget, a customer portal, and a smart access control add-on (Lockteq), with optional 'Fully Managed' outsourcing where Bookteq staff handle bookings, payments, and debtor management on behalf of the venue.
Product overview
Bookteq is a sports facility and school lettings booking software platform operated by My Local Pitch Ltd (trading as Playfinder). The core offering consists of the Bookteq bookings management software and Bookteam venue management solution, supplemented by the Lockteq smart access control add-on for keyless entry and keypad access, and integrated with the Playfinder marketplace for additional booking discovery. The platform provides online booking widgets, customer self-service portals, payment processing via Stripe, invoicing, approval workflows, multi-venue reporting, and payment plan functionality. Designed for schools, sports clubs, councils, and multi-academy trusts, it manages pitches, courts, sports halls, studios, and community spaces.
Differentiator
Problem solved
Functional benefit
Products and services
- Bookteq The complete bookings management SaaS platform for sports facilities, schools, councils, and operators, covering online bookings, payments, customer portals, approvals, invoicing, multi-venue reporting, and access control.
- Bookteam A venue and bookings management solution focused on streamlined booking processes with 7-day-a-week booking support, designed to reduce administrative hassle for venue operators.
- Lockteq Smart access control system using digitally controlled locks and keypads that delivers unique entry codes to customers upon booking confirmation, enabling keyless 24/7 facility access and reducing the need for staffed entry.
- Playfinder Marketplace UK sports facility marketplace integrated with Bookteq, giving venues access to over 100,000 active monthly users, enhanced discoverability through search engines, and a seamless online booking experience for facility hirers.
Quantifiable outcome
- Schools can generate average of £40,500 additional annual revenue from community lettings, with top performers exceeding £150,000 per year
- +11 more outcomes
Companies that use Bookteq
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles3 records
Bookteq technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature14 records
Bookteq partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- StripecoreStripe is Bookteq's payment processing partner, powering all online transactions. Stripe is PCI Level 1 certified (highest level of payment security) and audited by an independent Qualified Security Assessor. Stripe supports Debit/Credit Card, Apple Pay, and Google Pay transactions, enabling fast, secure payment collection for venue bookings.
- PlayfindercorePlayfinder is Bookteq's parent company and marketplace platform. All Bookteq venues automatically receive listings on Playfinder's website and app, exposing them to 100k+ active monthly users. Playfinder provides marketing, SEO benefits, and customer discovery that Bookteq venues leverage for customer acquisition.
- LockteqcoreLockteq provides smart access control systems (digital locks/keypads) for gated sports facilities. Integration allows automated access code delivery to customers upon booking confirmation. Lockteq reduces venues' reliance on staffed access, lowers operational costs, and enables 24/7 facility availability.
- OpenActiveminorOpenActive is referenced as a partner organization, likely in support of physical activity and facility access initiatives. OpenActive works to open up sports facilities and make activity opportunities more discoverable.
- IncensuminorIncensu is a platform for tracking and managing social impact initiatives. Bookteq's partnership may relate to demonstrating community impact and social value generated through increased facility access.
- StripecorePayment processor powering all online transactions with bank-level security. PCI Level 1 compliant, the highest certification level in the payments industry. Supports multiple payment methods including cards, Apple Pay, and Google Pay.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Bookteq competitors and assessment
Company assessmentBroad incumbents
- Mindbody: Mindbody is a large, well-established wellness and fitness booking platform (now part of the ClassPass/Gympass group) covering studios, gyms and wellness venues globally. Comparable to Bookteq for booking and payments, but operates as a broad incumbent across wellness rather than focusing on UK sports facilities or school lettings.
- Square Appointments: Square Appointments is the booking-and-payments SaaS offered by Block (Square) for service businesses of any size. It overlaps Bookteq on online booking and Stripe-equivalent payment processing, but is a horizontal incumbent rather than a sports-vertical specialist.
Direct peers
- EzFacility: EzFacility is a recreation and sports-facility management software offering scheduling, online registration, payments and POS for gyms, recreation centres and sports complexes. Comparable to Bookteq for multi-venue recreation operators needing integrated booking and membership tools.
- ClubRight: ClubRight is a UK sports-club management platform handling memberships, bookings, payments and website tools for grassroots sports clubs. It directly overlaps Bookteq's sports-club segment in the UK, particularly football, rugby and community sports clubs.
- TeamUp: TeamUp is a fitness and sports-club management SaaS offering booking, payments, memberships and access control. It is comparable to Bookteq for sports clubs and studios needing class/pitch scheduling, recurring payments and customer self-service portals.
- CourtReserve: CourtReserve is a SaaS booking platform specialized in tennis, pickleball, padel and racquet-sports facility management, similar to Bookteq's court-booking workflows for tennis, badminton, squash and padel venues. Comparable for managing court schedules, online payments and member portals.
- BookingBug: BookingBug is a UK-based online booking and scheduling platform serving sports venues, classes and community facilities. It overlaps Bookteq's market in UK appointment/reservation management for sports and leisure venues, with similar Stripe-integrated payments and marketplace features.
- Skedda: Skedda is a venue-booking SaaS that enables sports facilities, studios, courts and shared spaces to manage online reservations, payments and access. It is the closest direct competitor to Bookteq in self-service facility booking with multi-tenant scheduling and online payments.
- Legend Club Management Systems: Legend Club Management Systems provides booking, membership and POS software for golf, tennis, leisure and sports clubs. Comparable to Bookteq's sports-club edition for managing bookings, member access and ancillary revenues across athletic facilities.
Emerging players
- Rezdy: Rezdy is an online booking and reservation platform for tours, activities and experiences, with marketplace distribution. It overlaps Bookteq's marketplace-plus-booking model for activity-based venues, although its primary vertical is tourism rather than sports facilities or school lettings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bookteq social profiles
Digital presenceBookteq financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bookteq leadership team
Management profileNumber of profiles
Bookteq funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bookteq M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bookteq
What does Bookteq do?
Bookteq is a cloud-based SaaS booking and venue management platform that enables schools, Multi-Academy Trusts, sports clubs, councils, and County FAs to manage online bookings, payments, customer self-service, approvals, invoicing, and multi-venue reporting for their sports facilities, courts, halls, and community spaces. The platform bundles integrated Stripe payment processing, an online booking widget, a customer portal, and a smart access control add-on (Lockteq), with optional 'Fully Managed' outsourcing where Bookteq staff handle bookings, payments, and debtor management on behalf of the venue.
Is Bookteq a public or private company?
Bookteq is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bookteq founded?
Bookteq was founded in 2020. It employs 11 to 50 people.
Where is Bookteq based?
Bookteq is headquartered in London, United Kingdom, in the Europe region.
How does Bookteq make money?
Four revenue lines are on record. Software Subscription is the primary driver. The others are fully Managed Services, payment Processing and playfinder Marketplace.
Who are Bookteq's main competitors?
Broad incumbents on record are Mindbody and Square Appointments. Direct peers are EzFacility, ClubRight, TeamUp, CourtReserve, BookingBug, Skedda and Legend Club Management Systems. Rezdy is listed as an emerging player.
Does Bookteq have an API?
No public API is recorded for Bookteq.
What industry is Bookteq in?
Bookteq's product category is Sports Facility Booking Software. Its primary akta.pro industry code is HSACACAL, Party Venue Sourcing & Booking Services. Its NAICS code is 561599 and its SIC code is 7900.