Helix BioTrack
Helix BioTrack is a Florida-based software provider that builds cloud and locally-hosted cannabis seed-to-sale traceability, POS, and government compliance platforms for cultivators, processors, dispensaries, and state regulators across 38 U.S. states and multiple international markets.
- Company typePrivate
- Founded2010
- HeadquartersFort Lauderdale, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Helix BioTrack does
Helix BioTrack (operating as BioTrack, with the legacy BioTrackTHC brand) is a Florida-headquartered software provider that builds cloud-based and locally-hosted cannabis seed-to-sale traceability, point-of-sale, and government compliance platforms. Founded in 2010 as one of the earliest cannabis POS systems, the company has extended into an all-in-one vertical suite covering cultivation (plant tracking, yield forecasting, strain/genealogy management, NTEP-certified weighing), processing and manufacturing (conversion tracking, recipe management, vendor profiles, QA), dispensary point-of-sale (hardware-integrated terminals, customer profiles, purchase-limit enforcement, loyalty), government traceability (state and federal regulatory systems including AWS GovCloud FedRAMP deployment), hemp tracking, and adjacent modules such as BioTrack Pay (cashless payments) and Cannalytics (business intelligence). The platform is differentiated by its early and deep integrations with state regulatory systems including METRC and Leaf Data Systems, a security stack spanning SOC 1, SOC 2, bcrypt encryption, two-factor authentication, database encryption, and inactivity timeouts, and a 2020 first-mover FedRAMP authorization on AWS GovCloud.
The company monetizes primarily through multi-year subscription licensing for its commercial modules, supplemented by recurring transaction fees from BioTrack Pay (distributed in part through an ISO channel program), managed-services revenue from 12 government traceability contracts, and tiered (Silver/Gold) API Concierge support revenue from integration partners. Go-to-market is executed through a direct enterprise field-sales motion (dedicated sales, onboarding, training, billing, and support phone lines) augmented by state-specific educational webinars for emerging markets, a partner integration program, and ISO channel partners for payments. BioTrack reports operating in 38 U.S. states plus Puerto Rico, Jamaica, Canada, Colombia, Australia, New Zealand, the Netherlands, South Africa, Argentina, and the United Kingdom, serving 2,200+ enterprise locations, 120,000+ trained users, and processing over $22 billion in cumulative sales. Its customer base spans cannabis cultivators, processors, manufacturers, dispensaries, distributors, tribal operators, and government regulatory agencies — with named enterprise customers including Reef Dispensaries, Grow Op Farms and Phat Panda, Advanced Grow Labs, and Clinica Verde. BioTrack is privately held with no disclosed institutional ownership, funding rounds, or public-company signals in the available source material.
Helix BioTrack firmographics
Firmographics- Name
- Helix BioTrack
- Legal name
- BioTrack
- Website
- https://biotrack.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Helix BioTrack is a Florida-based software provider that builds cloud and locally-hosted cannabis seed-to-sale traceability, POS, and government compliance platforms for cultivators, processors, dispensaries, and state regulators across 38 U.S. states and multiple international markets.
- Ownership category
- akta.pro rank
Where Helix BioTrack is headquartered
LocationHeadquarters
- HQ city
- Fort Lauderdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Helix BioTrack business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licensing/Subscription: BioTrack generates revenue through software licensing and subscription fees for their seed-to-sale cannabis software platform. The all-in-one solution covers cultivation, processing, manufacturing, and dispensary point-of-sale modules. Pricing is quote-based, likely tiered by features and number of licenses.
- BioTrack Pay (Payment Processing): Integrated cashless payment solution for cannabis businesses. Revenue derived from transaction fees on debit card payments and cashless processing. The ISO program allows partners to earn residuals for the life of accounts they onboard.
- Government Traceability Contracts: BioTrack holds government contracts to provide traceability systems for state regulatory agencies. The company has 12 government contracts across various states and jurisdictions.
- API Concierge Support Program: Silver and gold tier support programs for third-party integrators building with BioTrack's API. Provides training, dedicated account managers, and Slack channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise Software Licensing - quote-based pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Helix BioTrack product offering
Product offeringCore offering
Helix BioTrack provides cloud-based and locally-hosted seed-to-sale cannabis software that integrates cultivation, processing/manufacturing, dispensary point-of-sale, government traceability, hemp tracking, and integrated cashless payments into a single universal platform. The software also includes reporting, analytics, and integration with state regulatory systems such as METRC and Leaf Data Systems for legal cannabis compliance.
Product overview
BioTrack offers an all-in-one cannabis technology platform covering the complete seed-to-sale lifecycle through integrated modules: Cultivation Software for plant management and yield optimization; Processing & Manufacturing Software for conversion tracking and vendor management; Dispensary Point-of-Sale Software for retail operations with hardware integration; and a Government Traceability System for regulatory compliance. The platform is complemented by BioTrack Pay for cashless payments and Cannalytics for business intelligence. BioTrack positions itself as the first true seed-to-sale cannabis software, integrating every vertical of the cannabis business model into a single universal traceability tool. The system supports both cloud-hosted (AWS) and locally-hosted server options.
Differentiator
Problem solved
Functional benefit
Brands
- BioTrack Pay: Cashless payment solution for cannabis dispensaries, enabling debit card transactions and cash management.
- Cannalytics
Products and services
- Cannabis Cultivation Software Cultivation management solution for licensed cannabis growers tracking plants from seed to harvest with custom workflows, automated phase transitions, yield forecasting, strain notes for genealogy and potency monitoring, and NTEP-certified inventory tracking down to the milligram.
- Cannabis Processing & Manufacturing Software Manufacturing and processing module for cannabis operators covering conversion tracking from raw materials to finished goods, vendor management, customized labeling, recipe storage, inventory auditing, and chain of custody documentation for extracts, edibles, concentrates, topicals, and prepacks.
- Cannabis Dispensary Point-of-Sale Software Cannabis-specific POS system for dispensaries with true hardware integration, customer profile management, discount and loyalty programs, purchase limit enforcement, and real-time inventory synchronization.
- Government Traceability System Government-level cannabis and hemp traceability platform with extensive tracking and reporting capabilities to assist state and local governments with enforcing regulations, collecting taxes, verifying product quality, and preventing illegal cannabis diversion.
- Hemp Tracking & Tracing Software Specialized hemp tracking solution for industrial hemp operations covering cultivation through processing and retail, supporting compliance with federal hemp regulations including the Agricultural Act of 2014 and state-specific requirements.
- BioTrack Pay Integrated cashless payment solution for cannabis businesses enabling debit card transactions, customer tipping options, basket size optimization, and real-time transaction processing with reduced cash handling requirements.
- Cannalytics Business intelligence tool providing actionable insights on sales, product performance, inventory, budtender metrics, and customer data, delivering customer, product, and market intelligence through data science capabilities for dispensary analytics.
Companies that use Helix BioTrack
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles4 records
Helix BioTrack technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability5 records
Feature19 records
Helix BioTrack partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- CannalyticscoreFull integration partnership with Cannalytics business intelligence tool. BioTrack POS data is standardized and linked to Cannalytics' proprietary customer data for actionable business intelligence on sales, product, inventory, budtender, and customer metrics.
- SpringBigcoreDispensary loyalty and rewards software partnership. SpringBig provides SMS messaging, loyalty programs, and integrated technology for customer retention, increased visit frequency, and spending through BioTrack POS integration.
- Jane (iHeartJane)coreFully automated e-commerce for dispensaries. Jane is integrated into BioTrack POS, populating menus from the largest content database in cannabis. Most advanced eCommerce tool in cannabis with full integration.
- InscribecoreAutomated, compliant, and easy-to-use labeling software for cannabis. Label templates meet all state and federal requirements and are fully integrated with BioTrack traceability systems.
- Chem IDcorePartnership to deliver lab auditing and chemical data management solutions for State and Federal regulatory agencies. Chem ID provides chemical data comparison, Batch ID traceability, calibration monitoring, and centralized data warehousing.
- Daedalus TeksminorHardware and BioTrack IT support provider. Offers printers, scales, computers, labels setup, and Biotrack integration. Provides on-call Biotrack and IT support for monthly fee. Located at 4011 Menaul Blvd. NE, Albuquerque, NM.
- RMBP (Seed to Sale Supply)minorEquipment and supplies provider for BioTrack setup. Everything needed including labels, printers, scales, and fully integrated hardware with smooth customer service. Located at 2020 S. Pontiac Way, Denver, CO.
- MainStemminorWholesale marketplace dedicated to cannabis industry. Provides all ancillary supplies from traceability hardware to retail accessories with logistics handled. Available through BioTrackTHC Quick Links button.
- Computer RevolutionsminorIT infrastructure provider offering point of sale terminals, servers, and fully configured networks. Everything needed to establish IT infrastructure at cannabis businesses.
- Stover Thermal Tags & LabelsminorResilient, weather-proof labels and printers built for harsh grow conditions. Helps keep cannabis operations compliant with durable labeling solutions.
- Star MicronicsminorSmall printer supplier providing thermal receipt printers and other hardware. Leading supplier of small printers with eco-friendly practices.
- StreamLine LabelsminorCompliant labeling solutions and hardware for printing labels required by cannabis regulations.
- Minority Cannabis Business AssociationminorProud member of the Minority Cannabis Business Association, demonstrating commitment to diversity in the cannabis industry.
- Amazon Web Services (AWS GovCloud)coreBioTrack became first cannabis company to deploy live seed-to-sale traceability system in FedRAMP authorized environment using AWS GovCloud. AWS GovCloud is designed for sensitive data and regulated workloads meeting ITAR and FedRAMP requirements.
Scale indicators7 records
Recent moves6 records
Expansion highlights3 records
Helix BioTrack competitors and assessment
Company assessmentDirect peers
- Distru: Distru is a cannabis ERP and seed-to-sale platform focused on manufacturers, distributors, and cultivators with METRC/CannTopia integrations. It directly competes with BioTrack's processing/manufacturing and cultivation modules in the same operator segments.
- Dutchie: Dutchie is a leading cannabis e-commerce and POS platform serving dispensaries with online ordering, payments, and menu management. It competes with BioTrack on the dispensary side and has achieved multi-billion-dollar valuation, making it a benchmark for the segment.
- Flowhub: Flowhub provides cannabis-specific POS, inventory management, and seed-to-sale compliance software for dispensaries and cultivators. It directly competes with BioTrack's dispensary POS and cultivation modules in the same target customer segments.
- METRC: METRC is the leading state-mandated cannabis traceability platform used by regulators across multiple US states. It is BioTrack's most direct competitor in government seed-to-sale traceability contracts and competes for the same state procurement deals.
- Treez: Treez is an enterprise cannabis POS and retail management platform serving multi-state operators and single-location dispensaries. It competes directly with BioTrack Dispensary POS and has raised significant capital to expand market share.
- Cova POS: Cova is a cannabis dispensary POS and inventory platform with hardware integration, loyalty features, and METRC/state compliance reporting. It is a direct competitor to BioTrack's dispensary POS offering targeting similar retail operators.
- Canix: Canix offers cannabis seed-to-sale, cultivation, manufacturing, and ERP software with METRC integration. It is a direct competitor to BioTrack in cultivation and processing segments, particularly for mid-market operators.
- Blaze (by Meadow): Blaze is a cannabis dispensary POS and e-commerce platform with delivery workflows, METRC integration, and online ordering. It is a direct competitor to BioTrack's dispensary POS, particularly in California and other mature cannabis markets.
- Akerna (formerly MJ Freeway): Akerna's MJ Freeway platform is one of the original cannabis seed-to-sale and ERP platforms serving cultivators, processors, and dispensaries. It directly competes with BioTrack across the cannabis operator stack and is comparable in vintage and market positioning.
- Leaf Data Systems (by Ponder): Leaf Data Systems is a state-mandated cannabis traceability platform competing with BioTrack's government traceability offering. BioTrack integrates with Leaf Data Systems, making it both a competitor (for state contracts) and an ecosystem dependency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Helix BioTrack social profiles
Digital presenceHelix BioTrack compliance and trust
Trust signalCompliance3 records
Helix BioTrack financial estimates
Financial estimateRevenue estimate
Valuation estimate
Helix BioTrack leadership team
Management profileNumber of profiles
Profiles1 record
Helix BioTrack funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Helix BioTrack M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Helix BioTrack
What does Helix BioTrack do?
Helix BioTrack provides cloud-based and locally-hosted seed-to-sale cannabis software that integrates cultivation, processing/manufacturing, dispensary point-of-sale, government traceability, hemp tracking, and integrated cashless payments into a single universal platform. The software also includes reporting, analytics, and integration with state regulatory systems such as METRC and Leaf Data Systems for legal cannabis compliance.
Is Helix BioTrack a public or private company?
Helix BioTrack is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Helix BioTrack founded?
Helix BioTrack was founded in 2010. It employs 101 to 250 people.
Where is Helix BioTrack based?
Helix BioTrack is headquartered in Fort Lauderdale, United States, in the North America region.
How does Helix BioTrack make money?
Four revenue lines are on record. Software Licensing/Subscription is the primary driver. The others are bioTrack Pay (Payment Processing), government Traceability Contracts and API Concierge Support Program.
Who are Helix BioTrack's main competitors?
Direct peers on record are Distru, Dutchie, Flowhub, METRC, Treez, Cova POS, Canix, Blaze (by Meadow), Akerna (formerly MJ Freeway) and Leaf Data Systems (by Ponder).
Does Helix BioTrack have an API?
Yes. BioTrack offers an API Concierge Support Program for third-party integrators seeking customized integration support. The program includes silver and gold levels with access to an account manager, product owner, and trainer. Direct communication is available via a dedicated Slack channel per SLA. The API supports integration with BioTrack's core commercial software and state traceability systems. The company also provides Puerto Rico API documentation for traceability system integration. Developer documentation is at server.biotrackthc.net/API_documentation/Puerto_Rico.