Intelligence Assist

What Intelligence Assist does

Intelligence Assist Pty Ltd is an Australian AI consultancy founded in 2023 by Janey Treleaven and headquartered in Darling Point, NSW. The company provides tool-agnostic AI advisory and implementation services to Australian small and medium enterprises, addressing the gap between complex AI capabilities and the limited technical resources typical of smaller businesses. Its service portfolio is structured in three layers: AI Blueprint (strategic assessment and roadmap development identifying at least 6 actionable AI opportunities per client), AI Foundations (AI Literacy training, AI Controls/governance, and Core AI tool deployment), and AI Accelerators (specialised implementations covering Agentic AI, Data AI, Knowledge AI, Task AI, and Workflow AI). A curated AI Toolbox, updated daily and spanning seven categories, underpins recommendations and eliminates vendor lock-in.

The business operates on a hybrid revenue model combining one-time fixed-fee project packages ($500-$20,000+GST), monthly subscription tiers under AIO as a Service ($197-$1,997/month), and longer-term AI Journey Retainers ($995-$2,950+GST/month with 12-month commitment). Go-to-market is sales-led, targeting Australian SMEs through direct website engagement, Calendly booking integration, phone consultations, and in-person delivery in the Greater Sydney area, supplemented by a multi-channel content marketing presence across LinkedIn, YouTube, Facebook, Instagram, TikTok, and a blog resource hub. The company is bootstrapped with approximately 8 team members, no external institutional investors, and no disclosed funding rounds, with ownership concentrated with the founder. Named customers span professional services, digital marketing, analytics, HR, consulting, non-profit, and digital advertising verticals, all SMB or non-profit clients. The company was a finalist in two categories at the 2024 Australian AI Awards (AAIA), recognising both its AI consulting work and the founder's industry leadership.

Name

Intelligence Assist

Legal name

Intelligence Assist Pty Ltd

Website

https://intelligenceassist.com.au

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Intelligence Assist is an Australian AI consultancy founded in 2023 that helps small and medium enterprises adopt AI through strategic advisory, implementation, and ongoing optimisation services using a tool-agnostic approach. The bootstrapped firm of approximately 8 team members delivers AI Blueprint assessments, AI Foundations training and governance, and AI Accelerators across agentic, workflow, data, knowledge, and task AI categories.

Ownership category

akta.pro rank

Product category

AI Consulting Services

NAICS

Computer Systems Design and Related Services (54151), Computer Training (611420), Educational Support Services (61171)

SIC

Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

akta.pro secondary industries

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• AI consulting services
• AI implementation advisory
• SME AI strategy
• AI governance services
• AI adoption consulting

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Services (AIO as a Service): Monthly subscription tiers (Basic $197, Standard $997, Premium $1997) providing ongoing AI strategy support, optimisation, and adaptive AI strategies. Includes quarterly check-ins, training, and Accelerator allocations.
2. AI Journey Retainer: Monthly retainer model at $995-$2950+GST per month with 12-month commitment. Includes weekly/fortnightly check-ins with dedicated consultant, ongoing design, strategy, and implementation support.
3. Fixed Fee Packages: Discrete Foundation or Accelerator modules with clearly defined scope. Pricing ranges from $500-$20,000+GST per package depending on scope and tooling. Includes setup, training, and knowledge transfer.
4. AI Accelerator Add-ons: Specialised AI solutions including Agentic AI (from $10,000), Workflow AI (from $5,000), Data AI (from $3,500-$10,000), Task AI (from $1,500-$3,500), AI Tool Adoption (from $8,300), Process Optimisation (from $4,950), and Governance (from $4,950).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Intelligence Assist is an Australian AI consultancy providing tool-agnostic AI advisory and implementation services for small and medium enterprises. The firm delivers a three-tier service model—AI Blueprint (one-off strategy and roadmap), AI Foundations (literacy, controls, and core AI), and AI Accelerators (agentic, data, knowledge, task, and workflow AI)—alongside ongoing AIO as a Service subscriptions and AI Journey Retainers.

Product overview

Intelligence Assist is an Australian AI consultancy offering a comprehensive AI adoption journey for SMEs through three interconnected service layers: AI Blueprint (strategic planning and assessment), AI Foundations (essential building blocks including AI Literacy, AI Controls, and Core AI), and AI Accelerators (specialized solutions including Agentic AI, Data AI, Knowledge AI, Task AI, and Workflow AI). The company also provides subscription-based ongoing support through AIO as a Service (AIOaaS) with Basic, Standard, and Premium tiers, plus flexible retainer and fixed-fee engagement options. All engagements are supported by a curated AI Toolbox of verified tools that Intelligence Assist recommends and works with. The portfolio spans from initial strategy and training through to implementation of autonomous agents, workflow automation, predictive analytics, and generative AI solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Blueprint A standalone one-off strategy and roadmap engagement that assesses an SME's current AI position and produces a tailored AI strategy and implementation plan.
• AI Foundations A bundled foundations tier for SMEs that combines AI Literacy, AI Controls, and Core AI to establish baseline AI capability and governance.
• AI Accelerators A bundled accelerators tier that delivers Agentic AI, Data AI, Knowledge AI, Task AI, and Workflow AI implementations for SMEs ready to scale AI usage.
• Core AI A foundational AI engagement that introduces core AI concepts and initial use-case enablement for SME teams.
• AI Controls A governance-focused engagement that helps SMEs establish an AI Use Policy and align with the Voluntary AI Safety Standard (VAISS).
• AI Literacy A training and enablement program that builds foundational AI literacy across an SME's workforce.
• Agentic AI An accelerator that deploys autonomous AI agents and multi-agent workflows for SMEs seeking to automate complex, multi-step tasks.
• Data AI

Quantifiable outcome

• Clients report average savings of $5,000+ from initial AI Blueprint recommendations within first month
• +4 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

AI capability41 records

Feature4 records

Partnerships

One partnership is on record.

• HeadshotProminorOthersHeadshotPro is used by Intelligence Assist for team headshot creation. Company headshots were created using this AI tool.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Slalom: Global consulting firm with a dedicated AI practice that delivers advisory and implementation services to mid-market and enterprise clients. Overlaps with Intelligence Assist on AI advisory, tool-agnostic delivery, and outcome-oriented engagements, though Slalom serves much larger organizations and has a global footprint.
• Thoughtworks: Technology consultancy with deep AI/ML engineering and advisory practices across industries. Comparable to Intelligence Assist on tool-agnostic AI implementation and outcome-led engagements, but at significantly larger scale and broader geographic reach.
• Deloitte (AI & Data practice): Big 4 firm with an established AI transformation practice serving mid-market and enterprise clients globally. Overlaps with Intelligence Assist on AI strategy, governance, and responsible AI advisory, though Deloitte serves larger accounts and competes for SME mandates through scaled programs.
• Moveworks: Enterprise AI assistant platform for IT, HR, and workplace automation. Comparable to Intelligence Assist's Knowledge AI and Task AI accelerators as well as intelligent mailbox agent use case, though Moveworks operates at enterprise scale and competes indirectly for AI workplace spend.
• West Monroe: US consulting firm with a digital, technology, and AI practice focused on mid-market and large enterprises. Comparable to Intelligence Assist in outcome-led AI advisory and tool-agnostic delivery model, though at larger scale and without the Australian SME concentration.

Direct peers

• Relevance AI: Australian AI agent platform enabling businesses to build AI workforces. Directly overlaps with Intelligence Assist's Agentic AI and Workflow AI accelerators, and is included in the curated AI Toolbox. Both target business users seeking to operationalize AI without coding.
• Kore.ai: Conversational AI and agent platform helping enterprises deploy AI assistants across service, sales, and support. Comparable to Intelligence Assist's Conversational AI and Agentic AI service lines, with overlapping customer profiles in mid-market and enterprise customer service.
• Cognigy: Conversational and agentic AI platform for enterprise customer service automation. Comparable to Intelligence Assist's Voiceflow-led Conversational AI offerings and AI Blueprint advisory on customer experience use cases, competing for the same automation budget.

Emerging players

• Yellow.ai: Conversational AI platform with agentic capabilities for customer service, sales, and marketing. Overlaps with Intelligence Assist's Conversational AI and Agentic AI offerings, though Yellow.ai is more product-led while Intelligence Assist is service-led.
• Tars: Conversational AI and chatbot platform targeting business users for marketing, lead generation, and customer service automation. Overlaps with Intelligence Assist's Conversational AI advisory and Voiceflow-led implementations, competing for the same SME automation budget.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubem.youtube.com/@IntelligenceAssist
• Facebookfacebook.com/intelligenceassist
• LinkedInau.linkedin.com/company/intelligence-assist
• Instagraminstagram.com/intelligenceassist
• TikToktiktok.com/@intelligenceassist
• Xx.com/IntellAssist

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intelligence Assist