Banding People Together

What Banding People Together does

Banding People Together is an Atlanta-based, privately held professional services firm founded in 2010 that delivers behavioral-science-driven team and leadership consulting to enterprise clients. Its core offering is a suite of four flagship programs (High Impact Coaching, Mastering Partnerships, New Leader Integration, and New Team Formation) built on Nobel Prize-winning behavioral science research, proprietary trait-level personality data, and a distinctive music-production metaphor system that includes concepts such as "Mix Moves" and a "Platinum Rule Leadership Framework." The firm uses trait-level diagnostics to surface friction points, communication patterns, and individual preferences, then delivers insight through facilitated workshops, coaching engagements, and team alignment sessions supported by a shared language and accountability framework.

The company targets large corporations and enterprise organizations facing leadership transitions, re-organizations, cross-functional friction, and new-team formation challenges. Its go-to-market is direct enterprise sales led by a small in-house team, with no channel partners, marketplace presence, or public pricing; engagements are quote-based and structured as multi-year contracts. Customer evidence includes named testimonials and logos across insurance (Grange, Munich Re), healthcare (Agiliti Health, Wentworth-Douglass), entertainment (Sony Pictures, Netflix), hospitality (Hard Rock International, Hilton, Welk Resorts), retail (Home Depot), and technology (Microsoft, Cisco, NASA, PwC, ADP, US Bank, Lockheed Martin). The firm is founder-led by CEO/Founder Alan Schaefer, supported by a lean executive team including a Chief Product Officer, Chief Data Scientist, and Director of Client Solutions, and markets itself primarily through content-driven storytelling using rock-and-roll analogies and direct website lead capture via "Friction Audit" CTAs.

Name

Banding People Together

Legal name

Banding People Together

Website

https://bandingpeopletogether.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Banding People Together is an Atlanta-based enterprise consulting firm that delivers behavioral-science-driven leadership coaching and team alignment programs, using proprietary trait-level personality data and a music-production metaphor system to serve large corporations facing leadership transitions, re-orgs, and cross-functional friction.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Corporate Training and Consulting Services: Professional services including high-impact coaching, team formation programs, new leader integration, and partnership mastery workshops delivered to enterprise clients. Revenue generated through program fees, coaching engagements, and workshop delivery.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Banding People Together is an enterprise behavioral consulting firm that delivers facilitated coaching programs, workshops, and team alignment sessions to large organizations. Its four core offerings—High Impact Coaching, Mastering Partnerships, New Leader Integration, and New Team Formation—use proprietary trait-level personality data and music-production metaphors to reduce interpersonal friction, accelerate trust-building in new or reorganized teams, and compress team formation timelines.

Product overview

Banding People Together is a professional services company offering a suite of four interconnected coaching and consulting programs built on Nobel Prize-winning behavioral science, proprietary trait-level personality data, and a music-centric approach. The core offerings include High Impact Coaching (for individual leader behavioral refinement), Mastering Partnerships (for cross-functional alignment), New Leader Integration (for leader transitions), and New Team Formation (for team acceleration). All programs share common methodology elements including team diagnostics, shared language creation, and accountability frameworks, delivered through facilitated workshops and coaching engagements.

Differentiator

Problem solved

Functional benefit

Products and services

• High Impact Coaching A behavioral engineering coaching program for high-value leaders struggling with interpersonal friction or misalignment, using a producer-like approach to refine leader behavior and accelerate performance without changing who they are. Delivered to enterprise clients.
• Mastering Partnerships A partnership operating system that accelerates results within matrixed sales environments, cross-functional teams, and customer delivery partnerships through a four-step process: align stakeholders, build shared language, operationalize the partnership, and ensure sustainability.
• New Leader Integration A five-step program that helps leaders taking over existing teams build trust, assess talent, and drive results faster via trait-level data analysis, a Platinum Rule Leadership Guide, bias reduction, team alignment sessions, and post-session support.
• New Team Formation A team acceleration program that collapses the Forming-Storming curve using proprietary trait-level diagnostics, a Platinum Rule Playbook, team alignment sessions, and 60-day support to help new teams operate as if they have been together for months.

Quantifiable outcome

• Accomplishes in an afternoon what would traditionally take a year or never happen
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Gallup: Research-based consulting firm known for CliftonStrengths and employee engagement analytics; competes for HR and executive team budgets targeting performance and engagement outcomes.
• Dale Carnegie Training: Long-standing global training organization offering leadership, communication, and team effectiveness programs; competes for similar enterprise training budgets through certified facilitator delivery.
• Korn Ferry: Global organizational consulting firm with deep leadership development, talent assessment, and team effectiveness practices; overlaps across Banding People Together's enterprise client use cases but at much broader portfolio scope.
• FranklinCovey: Large-scale leadership and organizational performance firm with proprietary methodologies (e.g., The 7 Habits) delivered through certified facilitators; overlaps with Banding People Together's executive-coaching offerings but operates at far greater scale.

Emerging players

• The Arbinger Institute: Leadership and organizational development firm with a proprietary mindset-change framework delivered through workshops and coaching; overlapping methodology and target buyer with Banding People Together.

Direct peers

• GiANT Worldwide: Leadership development and team-acceleration firm built around trait-level '5 Tools' assessments and a certified-facilitator network; directly comparable to Banding People Together's trait-level data and executive coaching methodology.
• Hogan Assessments: Provider of personality assessments used for leadership selection, development, and team effectiveness; comparable on the trait-level data science underpinning Banding People Together's approach.
• The Table Group (Patrick Lencioni): Organizational health consultancy selling team-effectiveness workshops and frameworks to enterprise leadership teams; similar workshop-led delivery and team-alignment value proposition.
• Crucial Learning (formerly VitalSmarts): Training company offering courses on communication, influence, and teamwork for enterprise teams; comparable workshop-led, skill-building approach to interpersonal and cross-functional friction.
• Everything DiSC (Wiley): Behavioral assessment platform focused on team communication and workplace relationships; competes in the same enterprise personality-data-driven team alignment category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Banding People Together