Sterc
- Company typePrivate
- Founded2004
- HeadquartersSurhuisterveen, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
Sterc firmographics
Firmographics- Name
- Sterc
- Legal name
- Sterc
- Website
- https://sterc.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Sterc industry classification
Industry- Product category
- MODX Digital Agency Services
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- eSignature, Forms & Digital Workflow Platforms (HDAEAHAJ)
Keywords
Where Sterc is headquartered
LocationHeadquarters
- HQ city
- Surhuisterveen
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Sterc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Digital Strategy Consulting: Strategic consulting services to map out organizational processes, target audiences, markets, roles, and digital opportunities before building digital solutions.
- Website & Webshop Development: Custom website and webshop development projects, built on MODX platform with AI integration capabilities.
- Online Portal & Intranet Development: Custom online portals and intranet solutions tailored to organizational workflows, permission structures, and integrations.
- AI Solutions & Implementation: AI implementation services including AIMPACT framework, Sterc.ONE platform deployment, and AI-assisted tools (content assistant, translation tool).
- Integration & Application Development: Custom integrations connecting MODX with CRM, ERP, marketing automation, and other enterprise systems.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Sterc product offering
Product offeringCore offering
Sterc is a digital agency that designs and builds MODX-based websites, webshops, online portals, career sites, multichannel content systems, integrations, applications and marketing automation for organizations. It also provides AI implementation through AIMPACT and Sterc.ONE, including AI content and translation tools embedded in client workflows.
Product overview
Sterc is a digital agency offering a platform-plus-services model centered on MODX CMS, with a growing portfolio of proprietary AI products under the Sterc.ONE umbrella. The core offering spans strategic digital services — websites, webshops, online portals, career sites, multichannel/digital signage, integrations & applications, and marketing automation — all built on MODX. Sterc.ONE serves as the branded AI platform housing the AI Content Assistant and AI Translation Tool, while AIMPACT is the structured 30-day AI readiness program. Additionally, Sterc is a leading contributor to the MODX open-source ecosystem, developing and maintaining extras including modAI (merged with AIKit), SEO Suite (AI-enhanced), and the MODX CLI.
Differentiator
Problem solved
Functional benefit
Brands
- AIMPACT: AI-ready solution enabling organizations to achieve real results with AI agents, smart governance, and custom AI teams within 30 days.
- Sterc.ONE
Products and services
- Sterc.ONE
- AIMPACT
- AI Content Assistant
- AI Translation Tool
- Website
- Webshop
- Online Portal
- Career Site
- Intranet
- Multichannel
- Digital Signage (Narrowcasting)
- Web2Print
- Integrations & Applications
- Laravel Applications
- Progressive Web App (PWA)
- Marketing Automation
Quantifiable outcome
- AI-ready in 30 days with AIMPACT framework
- +2 more outcomes
Companies that use Sterc
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Sterc technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability10 records
Feature5 records
Sterc partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship and core.
- modmore (Mark Hamstra)flagshipKey strategic partner in MODX ecosystem. Mark Hamstra (modmore) leads AIKit development. Collaboration during MODX x AI hackathons on AI integrations within MODX including ModAI integration in Redactor, AI-powered media manager, and SEO Suite enhancements.
- MODX LLC (John Peca, Ryan Thrash)flagshipOfficial MODX company partnership. Collaboration on AI integration roadmap for MODX including ModAI and AIKit merge, CLI development, and future MODX AI features.
- SEDA.digitalcoreStrategic partner contributing to MODX AI initiatives. Worked on AI integration in the Media Manager including automatic tag generation, category suggestions, and language detection for MODX users.
- Finetuned (Julian Weaver)corePartner developing MODX CLI with AI integration capabilities. Built MODX CLI Internal API, Run Sequence Command, and early-stage MODX CLI MCP Server for AI integration via SSH.
- HubSpotcoreIntegration partnership enabling synchronization between MODX websites and HubSpot CRM. Leads, customer data, and content sync automatically. Enables automated lead nurturing and content personalization based on user behavior.
- ExactcoreIntegration partnership for automatic synchronization of orders, customer data, and invoices between Exact ERP and MODX. Streamlines financial administration and reduces errors in financial processes.
- SAPcoreIntegration enabling seamless data exchange between SAP ERP and MODX. Synchronizes customer information, orders, and product data automatically for smooth exchange without delays or double entry.
- AFAScoreIntegration partnership connecting MODX with AFAS for keeping personnel data, customer information, and financial data up-to-date. Automates invoicing, time registration, and HR workflows.
- Microsoft Dynamics 365coreIntegration enabling automatic synchronization of customer data, orders, and product information between Microsoft Dynamics 365 and MODX for optimized sales and marketing processes.
- SalesforcecoreIntegration partnership synchronizing leads, customer data, and interactions directly between Salesforce CRM and MODX. Ensures seamless customer journey and better insight into customer behavior.
- NetSuitecoreIntegration partnership enabling real-time synchronization of customer data, stock, and orders between NetSuite and MODX for automated business processes.
- MailchimpcoreIntegration partnership for building smart email campaigns responding to website behavior and customer data from MODX. Automatically synchronizes new subscriptions and maintains segmentation.
- inrivercoreIntegration partnership for synchronizing all product data automatically by connecting inriver PIM with MODX. Manages product information centrally with always correct specifications, images, and prices.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Sterc competitors and assessment
Company assessmentBroad incumbents
- Dept: One of the largest independent digital agencies globally with deep Dutch roots, offering end-to-end digital strategy, engineering, AI, and marketing services to enterprise clients. Comparable as a full-service Netherlands-based digital transformation partner, but at significantly larger scale and platform-agnostic.
- Valtech: Global digital transformation agency with significant Dutch presence, offering strategy, technology, and AI services to enterprise clients. Comparable in AI/digital strategy positioning and enterprise customer focus, but operating at much larger scale.
- Mirabeau: Amsterdam-based digital agency (a Cognizant company) with strong enterprise focus on digital strategy, web platforms, and AI solutions. Comparable in enterprise customer focus and AI/digital transformation positioning, though considerably larger and broader in capabilities.
Direct peers
- Active Intelligence: Dutch digital agency and one of the most established MODX implementation partners alongside Sterc, delivering MODX-based websites, webshops, and integrations. The most direct head-to-head competitor for MODX-specific project work in the Dutch market.
- Loco Digital Agency: Established Dutch digital agency with strong MODX implementation heritage, providing custom web development and digital strategy. Comparable in MODX platform focus and mid-market Dutch customer orientation.
- Redkiwi: Rotterdam-based digital agency specializing in MODX-based web development, webshops, and digital strategy. Direct comparable in MODX expertise, agency size band, and Dutch enterprise/mid-market customer base.
- TRES Internet: Dutch digital agency also active in the MODX ecosystem, delivering custom websites, webshops, and integrations. Direct peer for MODX-specific project delivery in the Netherlands.
- Hoppinger: Rotterdam-based digital agency focused on digital strategy, custom web platforms, and integrations for mid-market and enterprise clients in the Netherlands. Highly comparable in size, geographic focus, and full-service digital agency model, although Hoppinger is more platform-agnostic than Sterc's MODX-centric stack.
Regional players
- OptimaData: Dutch consultancy providing MODX implementation, hosting, and digital platform services, primarily serving the Dutch market. Comparable as a regional MODX-specialist agency, though with a hosting-led business model that differentiates it from Sterc's project-led approach.
Others
- MODX LLC: Steward of the open-source MODX CMS platform that underpins Sterc's entire delivery model and around which Sterc organizes its AI co-development (modAI, AIKit). A platform/ecosystem partner rather than a competitor, but its commercial health directly determines Sterc's addressable market.
Market position
Strengths1 record
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Sterc social profiles
Digital presenceSterc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sterc leadership team
Management profileNumber of profiles
Profiles1 record
Sterc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sterc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sterc
What does Sterc do?
Sterc is a digital agency that designs and builds MODX-based websites, webshops, online portals, career sites, multichannel content systems, integrations, applications and marketing automation for organizations. It also provides AI implementation through AIMPACT and Sterc.ONE, including AI content and translation tools embedded in client workflows.
Is Sterc a public or private company?
Sterc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sterc founded?
Sterc was founded in 2004. It employs 11 to 50 people.
Where is Sterc based?
Sterc is headquartered in Surhuisterveen, Netherlands, in the Europe region.
How does Sterc make money?
Five revenue lines are on record. Digital Strategy Consulting is the primary driver. The others are website & Webshop Development, online Portal & Intranet Development, AI Solutions & Implementation and integration & Application Development.
Who are Sterc's main competitors?
Broad incumbents on record are Dept, Valtech and Mirabeau. Direct peers are Active Intelligence, Loco Digital Agency, Redkiwi, TRES Internet and Hoppinger. OptimaData is listed as a regional player. MODX LLC is listed as an others.
Does Sterc have an API?
No public API is recorded for Sterc.
What industry is Sterc in?
Sterc's product category is MODX Digital Agency Services. Its primary akta.pro industry code is HDAEAHAJ, eSignature, Forms & Digital Workflow Platforms. Its NAICS code is 541511 and its SIC code is 7371.