Women’s Health and Menopause Center
Women's Health and Menopause Center is a private, physician-owned OB/GYN practice in West Bloomfield, Michigan, staffed by nine providers serving women from adolescence through menopause with obstetrics, gynecology, menopause management, and on-site 3D mammography.
- Company typePrivate
- Founded-
- HeadquartersWest Bloomfield, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Women’s Health and Menopause Center does
Women's Health and Menopause Center is an independent, physician-owned OB/GYN practice headquartered in West Bloomfield, Michigan, providing comprehensive women's healthcare services across the full lifecycle — from adolescent and preventive gynecology through prenatal care, labor and delivery, and menopause management. The clinic is staffed by nine providers, including seven board-certified OB/GYN physicians (MDs and DOs), a certified nurse midwife/nurse practitioner, and a physical therapist specializing in pelvic floor disorders. Diagnostic capability includes on-site 3D mammography (breast tomosynthesis) and automated breast ultrasound targeted at women with dense breast tissue. Hospital affiliations with Henry Ford West Bloomfield Hospital, Huron Valley-Sinai Hospital, and Beaumont Hospitals provide inpatient delivery and surgical continuity.
The practice operates on an Electronic Medical Records (EMR) backbone with the Epic MyChart patient portal, enabling patients to access labs, imaging reports, and physician communications and supporting remote fetal heart rate and contraction monitoring by physicians from the office while patients labor at affiliated hospitals. Operations include weekday hours, limited Thursday evening availability, and Saturday appointments twice monthly for patient access.
Revenue is generated predominantly through fee-for-service insurance billing across major carriers including Blue Care Network and Blue Cross Blue Shield of Michigan, supplemented by self-pay services such as umbilical cord blood stem cell preservation and select procedures. Marketing relies on a multi-channel mix of educational content (blog, 'Talking Gyno' podcast, newsletter), social media engagement, community events ('Mammos & Mimosas' and prenatal birthing classes via partner Birthing To Baby), and patient referrals. No parent company, private equity, or venture capital ownership has been disclosed; the practice is controlled by its physician partners.
Women’s Health and Menopause Center firmographics
Firmographics- Name
- Women’s Health and Menopause Center
- Legal name
- Women's Health and Menopause Center
- Website
- https://whmcenter.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Women's Health and Menopause Center is a private, physician-owned OB/GYN practice in West Bloomfield, Michigan, staffed by nine providers serving women from adolescence through menopause with obstetrics, gynecology, menopause management, and on-site 3D mammography.
- Ownership category
- akta.pro rank
Women’s Health and Menopause Center industry classification
Industry- Product category
- Obstetrics and Gynecology (OB/GYN) Healthcare Services
- NAICS
- Offices of Physicians (except Mental Health Specialists) (621111)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)
- akta.pro secondary industries
- Menopause & Midlife Women’s Health (HLAKAJAH), Gynecology (General Non-Obstetric Care) (HLAKAJAL), Women’s Imaging & Breast Health Centers (HLAFAJAJ)
Keywords
Where Women’s Health and Menopause Center is headquartered
LocationHeadquarters
- HQ city
- West Bloomfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Women’s Health and Menopause Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Medical Services - Insurance Billed: The practice operates as a medical provider accepting insurance. Patients are seen for obstetrics, gynecology, and menopause care with services billed through accepted insurance plans including Blue Care Network, Blue Cross Blue Shield of Michigan, and other carriers. Co-pays and deductibles apply based on individual insurance coverage.
- Self-Pay Services: Services not covered by insurance are available on a self-pay basis. This includes procedures like umbilical cord blood stem cell preservation, certain aesthetic services mentioned, and any out-of-network services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard OB/GYN office visit - Insurance-based |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Women’s Health and Menopause Center product offering
Product offeringCore offering
Women's Health and Menopause Center is an independent OB/GYN medical practice that provides comprehensive obstetrics, gynecology, and menopause care to women across all life stages. Services include prenatal and obstetric care, well-woman exams, gynecological procedures, menopause and hormone therapy management, 3D mammography and automated breast ultrasound, pelvic floor disorder treatment, and umbilical cord blood stem cell preservation. The practice bills through insurance and self-pay and supports patients via an EMR system and MyChart patient portal.
Product overview
Women's Health and Menopause Center is an OBGYN and women's health practice offering comprehensive obstetric care, gynecology services, and menopause management. The practice provides diagnostic services including 3D mammography and automated breast ultrasound, alongside patient education through prenatal birthing classes. Technology-enabled patient access includes MyChart portal for records and appointments, supported by electronic medical records. The center is staffed by board-certified OB/GYN physicians and offers Saturday appointments for convenience.
Differentiator
Problem solved
Functional benefit
Products and services
- Obstetric Care Comprehensive pregnancy care including first, second, and third trimester monitoring, prenatal visits, and delivery services for expectant mothers.
- Gynecology Services General gynecological care, preventive exams, surgical procedures, and treatment for various women's health conditions.
- Menopause Management Specialized treatment and support for women experiencing menopause symptoms, including hormone therapy and lifestyle guidance.
- 3D Mammography (Breast Tomosynthesis) State-of-the-art three-dimensional breast imaging technology for improved cancer detection, especially beneficial for women with dense breasts.
- Automated Breast Ultrasound Advanced ultrasound technology for detecting hidden cancers in women with dense breasts.
- Prenatal Birthing Classes Educational and hands-on classes preparing expectant parents for childbirth and early parenthood.
- Umbilical Cord Blood Stem Cell Preservation Preservation services for umbilical cord blood containing stem cells for potential future medical use.
- Pelvic Floor Disorder Treatment Diagnosis and treatment for pelvic floor disorders including pelvic floor exercises and management guidance.
- Pap Smear Screening Cervical cancer screening following current guidelines for early detection.
- HPV Vaccination Anti-cancer vaccine administration for prevention of human papillomavirus and related cancers.
- MyChart Patient Portal Secure online system for patients to access lab results, imaging reports, clinical notes, communicate with physicians, and manage appointments.
Quantifiable outcome
- Dr. Kelly Campbell can monitor fetal heart rate and contraction patterns remotely during labor, enabling timely hospital arrivals and safe patient care management
Companies that use Women’s Health and Menopause Center
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Women’s Health and Menopause Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Women’s Health and Menopause Center partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Henry Ford West Bloomfield HospitalcorePrimary hospital affiliation for obstetric deliveries and surgical procedures. Dr. Campbell practices at this hospital where she can monitor patients' fetal heart rate and contraction patterns remotely via EMR. The practice maintains close care coordination for seamless patient transitions.
- Huron Valley-Sinai HospitalcoreHospital affiliation for patient care including deliveries and surgical services. Provides additional options for patients in the greater West Bloomfield area.
- Beaumont HospitalscoreMulti-hospital system affiliation providing comprehensive healthcare services including obstetric and gynecological surgical procedures. Expands network of care options for patients.
- Birthing To BabyminorPartnership with Birthing To Baby for prenatal birthing classes. Classes held at Women's Health and Menopause Center office (5777 West Maple, Suite 200). Registration available at birthingtobaby.com or by calling (248) 514-4936.
- Fourth Tri SanctuaryminorReferenced as a partner resource for patient support services. Provides additional wellness resources for expectant and new mothers.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Women’s Health and Menopause Center competitors and assessment
Company assessmentBroad incumbents
- Unified Women's Healthcare: Unified Women's Healthcare is the largest OB/GYN-focused physician practice management platform in the U.S., supporting hundreds of affiliated women's health providers. It is comparable to WHMC as a direct scaling counterpart: same OB/GYN clinical focus, but operating as a multi-state platform with capital, technology, and payer-relations infrastructure that a single-site practice lacks.
- Axia Women's Health: Axia Women's Health is one of the largest independent women's health groups in the U.S., with OB/GYN offices, in-office imaging, and lab services across multiple states. Comparable to WHMC as an OB/GYN-and-adjacent-services practice with on-site mammography/ultrasound, but operating at multi-site scale with broader payer and technology infrastructure.
- Advantia Health: Advantia Health is a women's health-focused medical group with OB/GYN, primary care, and behavioral health across multiple states. Comparable to WHMC because it serves the same women's lifecycle care model (including menopause) but at platform scale, with technology and centralized operations that a single-site independent practice does not have.
- Privia Health: Privia Health is a national physician enablement platform supporting independent practices across multiple specialties including OB/GYN. Comparable to WHMC as an organizational model (independent physician practices), but with technology, payer contracting, and multi-state scale that an unaligned independent practice does not have.
Emerging players
- Midi Health: Midi Health is a virtual-first clinic specializing in perimenopause and menopause care, including HRT management and symptom treatment, with employer and payer partnerships. Comparable to WHMC because it directly targets the same midlife women's health specialty that WHMC lists as a primary service, but competes via a fully virtual, multi-state delivery model.
- Tia: Tia is a women's health primary care platform combining gynecology, mental health, and wellness across physical and virtual locations. Comparable to WHMC as a women's-health-focused care provider serving patients across life stages, but with a hybrid in-person/virtual model and venture-backed scaling that competes for the same midlife women.
- Elektra Health: Elektra Health is a virtual menopause care platform offering clinician visits, coaching, and education with employer and payer partnerships. Comparable to WHMC's menopause management service as a direct specialty competitor in the same clinical category, but operating nationally via telehealth rather than at a single brick-and-mortar site.
- Evernow: Evernow is a virtual menopause care provider offering HRT and non-hormonal treatment via telehealth with employer benefits integrations. Comparable to WHMC's menopause specialty on a clinical-condition basis, but competing as a digital-first, employer-channel-focused entrant against the practice's in-person model.
Regional players
- Henry Ford Health: Henry Ford Health is a major Detroit-area integrated health system operating the West Bloomfield Hospital where WHMC physicians practice. Comparable as a regional incumbent providing overlapping OB/GYN, women's imaging, and menopause services in the same Michigan geography—representing both a referral partner and a potential competitive threat if patients are routed to employed-system physicians.
- Corewell Health (formerly Beaumont Health): Corewell Health is the largest Michigan health system and operates the former Beaumont Hospitals, one of WHMC's three hospital affiliations. Comparable as a regional incumbent delivering OB/GYN, imaging, and women's health services in the same metro Detroit market—serving as both a delivery partner and a competing provider for the same patient base.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Women’s Health and Menopause Center social profiles
Digital presenceWomen’s Health and Menopause Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Women’s Health and Menopause Center leadership team
Management profileNumber of profiles
Profiles11 records
Women’s Health and Menopause Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Women’s Health and Menopause Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Women’s Health and Menopause Center
What does Women’s Health and Menopause Center do?
Women's Health and Menopause Center is an independent OB/GYN medical practice that provides comprehensive obstetrics, gynecology, and menopause care to women across all life stages. Services include prenatal and obstetric care, well-woman exams, gynecological procedures, menopause and hormone therapy management, 3D mammography and automated breast ultrasound, pelvic floor disorder treatment, and umbilical cord blood stem cell preservation. The practice bills through insurance and self-pay and supports patients via an EMR system and MyChart patient portal.
Is Women’s Health and Menopause Center a public or private company?
Women’s Health and Menopause Center is a private company. It is classified as management employee owned and is currently operating.
When was Women’s Health and Menopause Center founded?
Women’s Health and Menopause Center was founded in -1. It employs 11 to 50 people.
Where is Women’s Health and Menopause Center based?
Women’s Health and Menopause Center is headquartered in West Bloomfield, United States, in the North America region.
How does Women’s Health and Menopause Center make money?
Two revenue lines are on record. Medical Services - Insurance Billed is the primary driver. The others are self-Pay Services.
Who are Women’s Health and Menopause Center's main competitors?
Broad incumbents on record are Unified Women's Healthcare, Axia Women's Health, Advantia Health and Privia Health. Emerging players are Midi Health, Tia, Elektra Health and Evernow. Regional players are Henry Ford Health and Corewell Health (formerly Beaumont Health).
Does Women’s Health and Menopause Center have an API?
No public API is recorded for Women’s Health and Menopause Center.
What industry is Women’s Health and Menopause Center in?
Women’s Health and Menopause Center's product category is Obstetrics and Gynecology (OB/GYN) Healthcare Services. Its primary akta.pro industry code is HLAFAJAA, Obstetrics & Gynecology (OB/GYN) Clinics, with a secondary code of HLAKAJAH, Menopause & Midlife Women’s Health. Its NAICS code is 621111 and its SIC code is 8011.