What tribu does

tribu is an Israel-based volunteer management platform, headquartered in Tel Aviv and founded in 2017, that operates a web and mobile application connecting companies, individual volunteers, and nonprofit organizations. Its core product is a matching platform backed by a proprietary database of over 400 vetted nonprofits and charities across Israel, supporting volunteer opportunity discovery, logistics coordination, day-of accompaniment, and impact tracking/reporting. The company self-describes as a private company without profit-distribution motive (חל"צ, a nonprofit company structure), though it generates revenue through managed-service contracts with corporate clients.

The company's revenue model blends managed professional services with subscription-style access to its technology platform. On the B2B side, tribu sells full-service corporate volunteering program management — annual strategy planning, project execution, on-site facilitation, and impact reporting — priced per engagement scope, typically under annual or multi-year contracts. Distribution is sales-led and direct, primarily via website contact forms and dedicated account managers; the company lists a roster of named enterprise clients across technology (Check Point, Natural Intelligence, Rapyd, Slomo), government (Israel Railways, Israel Airports Authority), construction (Shikun & Binui, Taldor), defense (Israel Aerospace Industries), retail (Clal), academia (Tel Aviv University), and other sectors. On the consumer side, individuals self-serve through the website and a dedicated mobile app (iOS and Android) to discover and enroll in volunteer opportunities. Marketing is digital-first, using LinkedIn, Instagram, Facebook, and the company blog, supplemented by partner-driven referrals. All operations are domestic to Israel.

Name

tribu

Legal name

Tribu

Website

https://we-tribu.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

tribu is an Israel-based web and mobile volunteer management platform founded in 2017 that connects companies, individuals, and 400+ vetted nonprofits through a matching marketplace, logistics support, and impact reporting tools.

Ownership category

akta.pro rank

Product category

Volunteer Management Platform

NAICS

Social Assistance (624), Civic and Social Organizations (813410)

SIC

Services-Social Services (8300)

akta.pro primary industry

Dropout Prevention, Alternative Education & Re-Engagement Nonprofits (BPAGADAL)

Keywords

• Volunteer management platform
• Corporate volunteering programs
• Nonprofit matching services
• Social impact tracking
• Employee engagement software

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Volunteering Program Management: Tribu provides comprehensive management of corporate volunteering strategies for companies, including strategic planning, logistics coordination, day-of facilitation, and impact reporting. Revenue is generated through service fees charged to companies for managing their social/volunteering programs.
2. Technology Platform Access: Companies use tribu's technology platform to plan and execute volunteering programs, including opportunity discovery, employee enrollment, and impact documentation. Platform access is bundled as part of the managed service offering.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

tribu operates a web and mobile platform that connects individual volunteers and corporate teams with more than 400 vetted nonprofit organizations across Israel. For companies, it provides an end-to-end managed corporate volunteering program service covering annual strategy planning, project-based initiative management, logistics coordination, on-site accompaniment, and impact reporting. For individual volunteers, it offers self-serve discovery and sign-up for volunteering opportunities matched to personal preferences and availability.

Product overview

tribu is a unified volunteering platform that consists of its core technology platform for managing and coordinating volunteering activities, combined with service modules for company volunteering programs and individual volunteer matching. The platform connects individuals and organizations with over 400 partner nonprofits, offering tools for volunteer opportunity matching, day organization, impact tracking, and strategic social impact planning.

Differentiator

Problem solved

Functional benefit

Products and services

• tribu Platform A web and mobile technology platform for managing and coordinating volunteering activities in Israel, connecting individuals and companies with nonprofits and social causes, facilitating volunteer matching, day organization, and impact tracking.
• Corporate Volunteering Program An end-to-end managed service helping companies plan, execute, and manage corporate volunteer programs, including annual strategy development, project coordination, logistics, on-site accompaniment, and impact reporting, delivered through dedicated account managers.
• Individual Volunteer Matching A self-serve matching service connecting individual volunteers with appropriate volunteer opportunities from the database of 400+ partner nonprofits, based on personal preferences, location, and availability.

Quantifiable outcome

• Over 400 vetted nonprofit partners available through the platform for matching
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

17 partnerships are on record, tiered minor and core.

• Check PointminorOthersCheck Point Software Technologies, a major Israeli cybersecurity company, uses tribu's platform to manage its corporate volunteering programs. Featured as a partner logo on the organization opportunities page.
• Israel Aerospace Industries (IAI)minorOthersIsrael Aerospace Industries, a major Israeli state-owned aerospace and defense company, uses tribu's services for corporate volunteering programs. Featured as a partner logo.
• Shikun & BinuiminorOthersShikun & Binui, a major Israeli construction and real estate company, partners with tribu for corporate volunteering. Featured as a partner logo.
• Tel Aviv UniversityminorOthersTel Aviv University uses tribu's platform and services for volunteering programs. Featured as a partner logo on the organization opportunities page.
• Natural IntelligenceminorOthersNatural Intelligence, an Israeli technology company, partners with tribu for corporate social responsibility and volunteering programs. Featured as a partner logo.
• RapydminorOthersRapyd, a fintech company, uses tribu's volunteering platform for employee engagement and CSR programs. Featured as a partner logo.
• SlomominorOthersSlomo, an Israeli company, partners with tribu for corporate volunteering programs. Featured as a partner logo.
• Keren Hishti (קרן הישג)minorOthersKeren Hishti (Achievement Fund) is a partner organization featured in the partner logos section of the organization opportunities page.
• Israel RailwaysminorOthersIsrael Railways, a government-owned railway company, partners with tribu for corporate volunteering programs. Featured as a partner logo.
• Israel Airports AuthorityminorOthersIsrael Airports Authority partners with tribu for corporate social responsibility initiatives. Featured as a partner logo on the homepage.
• PluriminorOthersPluri (government companies) partners with tribu for corporate volunteering programs. Featured as a partner logo.
• Clal (Retail)minorOthersClal retail chain partners with tribu for corporate volunteering programs. Featured as a partner logo.
• TaldorminorOthersTaldor, an Israeli technology/integration company, partners with tribu for corporate volunteering. Featured as a partner logo.
• UPProminorOthersUPPro, a professional services company, partners with tribu for corporate volunteering programs. Featured as a partner logo.
• Nature Protection Authority (Wildlife Hospital)coreOthersThe Wildlife Hospital operated by the Nature Protection Authority and Safari in Ramat Gan is a key nonprofit partner. It is the only hospital of its kind in Israel and has treated over 20,000 wild animals. It provides diverse volunteering opportunities through the tribu platform.
• Movement to Combat Antisemitism OnlinecoreOthersAn Israeli nonprofit founded in 2020 that works to eradicate antisemitic content and hate speech from online spaces. Partners with tribu to recruit volunteers for newsletter production and other needs.
• Yad VashemminorOthersYad Vashem Holocaust memorial organization is referenced in partnership context on the website.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Benevity: Benevity is the largest enterprise CSR and corporate volunteering platform globally, providing companies with volunteer management, donation matching, and impact reporting. It is a direct competitor to Tribu's enterprise volunteering offering, serving a similar B2B buyer with comparable scope (volunteering, grants, reporting), but at much greater scale across North America, EMEA, and APAC.
• VolunteerMatch: VolunteerMatch is one of the longest-running volunteer matching platforms, connecting individuals and corporate volunteer programs with nonprofit opportunities in the US. It is directly comparable to Tribu's marketplace model on the individual volunteer side, and increasingly competes for enterprise programs in the US market.
• Goodera: Goodera is an enterprise volunteering and employee giving platform operating globally, with programs that span skills-based volunteering, employee engagement, and impact measurement. It is a direct competitor to Tribu for multinational customers seeking structured, impact-tracked volunteering programs.
• Deed: Deed (formerly Deedit/Deedmob) is an employee volunteering, donation, and grantmaking platform used by enterprises to engage staff in social impact. It is a direct competitor in the corporate volunteering infrastructure layer with a comparable product feature set to Tribu.
• GoodGym: GoodGym is a community-based volunteer platform that pairs runners and walkers with community tasks for elderly and isolated residents. It is comparable to Tribu's individual volunteer marketplace model and its focus on community-based volunteering opportunities, though primarily operating in the UK.

Broad incumbents

• YourCause (Blackbaud): YourCause, acquired by Blackbaud, is a corporate social responsibility and employee engagement platform covering volunteering, giving, and grants for major enterprises globally. It competes with Tribu on enterprise volunteering programs but operates as part of Blackbaud's much broader nonprofit-software portfolio rather than specializing in Israeli-market volunteer matchmaking.

Emerging players

• Submittable: Submittable is a workflow and review platform used heavily by nonprofits and grantmakers for application management. While its primary focus is grant and opportunity applications rather than ongoing volunteering programs, it is comparable as adjacent social-impact software infrastructure that competes for the same nonprofit workflow budgets.
• Millie: Millie is an emerging platform connecting volunteers with nonprofits primarily in the US, with a similar user-experience-led approach to volunteer discovery. It is comparable to Tribu on the individual volunteer matching side but operates at smaller scale and with less corporate-program depth.
• VolunteerLocal: VolunteerLocal provides volunteer management software for nonprofits and event organizers, focused on signup, scheduling, and hour tracking. It is comparable to Tribu's underlying volunteer-coordination tooling, although it skews more toward event-based volunteer programs than ongoing managed enterprise engagements.

Regional players

• iVolunteer: iVolunteer is an India-based volunteer management platform connecting individuals and corporates with nonprofit opportunities. It is comparable as a country-focused nonprofit-volunteer platform with both individual and corporate participation, making it a useful regional analog to Tribu for benchmarking how similar models operate in other emerging CSR markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/tribu.il
• LinkedInlinkedin.com/company/we-tribu
• Instagraminstagram.com/tribu_live
• Xx.com/we_tribu

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about tribu