Tigren
Tigren is a Hanoi-based eCommerce development agency delivering custom builds, migrations, PWA, and support services across Magento, Shopify, WooCommerce, and Hyvä platforms for 200+ SMB and mid-market clients in 20+ countries.
- Company typePrivate
- Founded2012
- HeadquartersHanoi, Vietnam
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Tigren does
Tigren is a Hanoi, Vietnam-based eCommerce development agency (legal name Tigren Solutions) founded in 2012 that delivers custom storefronts, migrations, and ongoing support for online merchants. The company targets primarily SMBs with a secondary mid-market and enterprise footprint, serving 200+ clients across more than 20 countries including the UK, US, Australia, Ireland, France, UAE, and Thailand. Its offering spans four platform pillars: Magento (Adobe Commerce) including proprietary TigrenPWA and official Hyvä Bronze Partner development, Shopify including Plus, app development, and white-label services, WordPress/WooCommerce, and platform-to-platform migrations (Magento↔Shopify, WooCommerce↔Shopify, Shopify↔WooCommerce).
The underlying technology stack centers on Magento 2 (with TigrenPWA and Hyvä frontend frameworks built on Tailwind CSS and Alpine.js), Shopify (including the Shopify App Store via the Easify Apps brand), and WooCommerce/WordPress. TigrenPWA is the company's proprietary PWA theme for Magento, marketed for performance and rapid deployment, and the company has accumulated integration expertise across dozens of third-party systems including Stripe, PayPal, eWAY, 2checkout, Royal Mail, DHL, FedEx, UPS, Aramex, Mailchimp, Trustpilot, and major social login providers. No AI/ML capabilities are disclosed.
Commercially, Tigren operates a hybrid revenue model. Project-based custom development and migrations represent the majority of revenue under fixed-cost, time-and-materials, or dedicated-team engagement structures, supplemented by tiered monthly Magento Support & Maintenance subscriptions (Silver $300/month, Gold $500/month, Platinum $600/month) that provide recurring post-launch revenue. Go-to-market is direct enterprise-style field sales via the website, partner referrals through an agency-focused partner program, and marketplace acquisition on the Shopify App Store. Geographic exposure is global with no single market disclosed as dominant, and the company is privately held with no external funding rounds, no acquisitions, and no disclosed institutional shareholders. Leadership consists of Founder/CEO Neo Nguyen, COO Mark Mac, Marketing Manager Zoe Lee, and Tech Lead Ken Tran.
Tigren firmographics
Firmographics- Name
- Tigren
- Legal name
- Tigren Solutions
- Website
- https://tigren.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tigren is a Hanoi-based eCommerce development agency delivering custom builds, migrations, PWA, and support services across Magento, Shopify, WooCommerce, and Hyvä platforms for 200+ SMB and mid-market clients in 20+ countries.
- Ownership category
- akta.pro rank
Where Tigren is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices1 record
Markets served
Tigren business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Custom eCommerce Development: Project-based custom development services for building eCommerce stores on Magento, Shopify, WooCommerce, and WordPress platforms. Pricing varies by project scope, complexity, and platform.
- Magento Support & Maintenance: Monthly support packages (Silver $300, Gold $500, Platinum $600) providing ongoing maintenance, security updates, bug fixes, customizations, and technical support for Magento stores.
- Platform Migration Services: Migration services including Magento to Shopify, WooCommerce to Shopify, and Shopify to WooCommerce migrations. Typically priced as project engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Silver Plan - $300/month for small stores with basic needs |
| Subscription | Monthly | Gold Plan - $500/month for growing businesses |
| Subscription | Monthly | Platinum Plan - $600/month for large-scale stores |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Tigren product offering
Product offeringCore offering
Tigren is an eCommerce development agency that designs, builds, and supports online stores on Magento, Shopify, WooCommerce, and WordPress for SMBs and mid-market businesses. Its offerings include custom website development, PWA development, Hyvä theme implementation, platform migration (Magento ↔ Shopify, WooCommerce → Shopify, Shopify → WooCommerce), and tiered monthly support and maintenance packages. The company leverages a Vietnam-based delivery team alongside its proprietary TigrenPWA theme to deliver performance-optimized storefronts.
Product overview
Tigren is an eCommerce development agency offering a comprehensive suite of services across multiple platforms including Magento (Adobe Commerce), Shopify, and WooCommerce/WordPress. The company provides Magento Website Development, Magento PWA Development using their proprietary TigrenPWA theme, Hyvä Theme Development for modern Magento 2 frontend solutions, and Magento Support & Maintenance with tiered monthly packages. Their Shopify services include Website Development, App Development, PSD to Theme Conversion, Plus Store Development, Data Migration, Integration services (covering payment gateways, shipping carriers, ERP/CRM systems), Speed Optimization, SEO, Landing Page Development, and flexible developer hiring options. For platform migrations, they offer Magento to Shopify Migration, WooCommerce to Shopify Migration, and Shopify to WooCommerce Migration services. Additionally, they provide Website UI/UX Design and general E-commerce Website Development across their supported platforms. The company operates primarily as a services business rather than a software product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Magento Website Development Full-service Magento 2 website development including custom design, theme development, extension integration, and functionality customization for eCommerce businesses.
- Magento PWA Development Progressive Web App development for Magento 2 stores, delivering fast, mobile-optimized shopping experiences with app-like functions using the TigrenPWA theme.
- Hyvä Theme Development Custom Hyvä theme development for Magento 2, providing lightning-fast performance, responsive design, and Core Web Vitals optimization using modern Tailwind CSS and Alpine.js architecture.
- Magento Support and Maintenance Ongoing Magento store support with monthly packages (Silver, Gold, Platinum) including security updates, bug fixes, customization, system updates, monitoring, reporting, and training services.
- Shopify Website Development Complete Shopify store development from setup to launch, including custom theme development, app integration, payment and shipping configuration, and quality assurance.
- Magento to Shopify Migration Comprehensive migration service from Magento to Shopify, covering pre-migration assessment, data migration, design/theme migration, functionality migration, SEO migration, and post-launch support.
- WooCommerce to Shopify Migration Migration service transferring WooCommerce stores to Shopify, handling products, orders, customers, reviews, coupons, and SEO data with no downtime and no data loss.
- Shopify to WooCommerce Migration Migration service from Shopify to WooCommerce, enabling full control and ownership with data transfer, theme/plugin integration, and post-migration testing and support.
- WordPress and WooCommerce Development Custom WordPress website design and WooCommerce development, creating visually stunning, fast, and optimized eCommerce websites with tailored solutions for business needs.
- Shopify Plus Store Development Enterprise-level Shopify Plus development services for maximizing the platform's potential, including new store setup and platform migration.
- Shopify Integration Services Flexible integration services covering apps, shipping carriers, payment gateways, email marketing tools, review platforms, ERP, CRM, PIM, accounting systems, PWA, and marketplaces.
- E-commerce Website Development Custom eCommerce web development and design services across multiple platforms including Adobe Commerce (Magento), WooCommerce, and Shopify, tailored to business goals.
- Website UI/UX Audit UX/UI design services focused on conversion optimization, responsive design, and user experience enhancement with transparent collaboration and rapid technology adoption.
- White Label Development White-label Shopify development services for agencies lacking in-house development teams, allowing them to brand solutions as their own.
- Hire Shopify Developers Flexible engagement model for hiring Shopify experts with three pricing options: fixed cost, time and materials, and dedicated team.
- TigrenPWA Theme Proprietary PWA theme developed by Tigren, used as a fast-start solution for Magento PWA implementations, providing lightning speed, app-like functions, and clean design.
Quantifiable outcome
- 90+ PageSpeed Score typical performance on Hyvä themes
- +2 more outcomes
Companies that use Tigren
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles4 records
Tigren technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature3 records
Tigren partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- HyväcoreTigren is an official Hyvä Bronze Partner. Hyvä is a modern, high-performance frontend for Magento 2 that provides lightning-fast performance, simplified development, and built-in accessibility. This partnership enables Tigren to deliver superior Magento storefronts with enhanced Core Web Vitals compliance.
- BigOne.AsiaminorProfessional website design and web hosting services provider in Thailand and other Asian countries.
- Excel Web DesignminorECommerce web design and Magento development agency based in Ireland.
- Margin FrameminorThai agency offering web design, development, and online marketing services.
- BSS CommerceminorGlobal full-service eCommerce agency providing technology solutions to B2B, B2C, and B2B2C businesses. 10+ years serving 100,000+ worldwide businesses.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Tigren competitors and assessment
Company assessmentDirect peers
- BSS Commerce: Vietnam-based Magento and full-service eCommerce agency serving 100,000+ businesses globally. Directly comparable to Tigren as a Magento/Shopify development and migration services peer with similar geography, cost structure, and platform mix.
- Magenest: Vietnam-based Magento and Shopify solution provider offering development, extensions, and migrations. Closely comparable to Tigren in terms of platform focus (Magento + Shopify), Vietnam cost base, and SMB/mid-market client targeting.
- BelVG: Magento development agency offering custom development, extensions, and migration services to SMBs and mid-market merchants. Directly comparable to Tigren in Magento specialization, service portfolio, and multi-platform (Magento + Shopify) delivery.
- Webkul: Multi-platform eCommerce software and extensions provider (Magento, Shopify, WooCommerce, etc.) with custom development services. Comparable to Tigren for its cross-platform eCommerce development focus, extension catalog, and white-label/partner model.
- DotcomWeavers: US-based Magento and Shopify Plus development agency delivering custom eCommerce builds and integrations. Directly comparable to Tigren in Magento/Shopify development services, though US-cost-based; useful benchmark for service-line overlap.
- MagePlaza: Magento extension marketplace and development provider with 230+ extensions and professional services. Tigren lists MagePlaza as a partner, indicating direct overlap in the Magento development and extension ecosystem.
- Aheadworks: Magento extensions and customization services provider with a long-standing presence in the Magento ecosystem. Comparable to Tigren in platform specialization, extension/theme offerings, and migration/implementation services.
- GoMage: Magento development agency and extensions provider offering custom builds, migrations, and support. Directly comparable to Tigren's Magento-centric development, PWA, and support service stack.
- MageSolution: Magento and multi-platform eCommerce development agency offering custom development, themes, and migrations. Comparable to Tigren in Magento specialization, service breadth, and SMB/mid-market focus.
Broad incumbents
- Plative: Larger digital commerce consultancy delivering enterprise Magento, Shopify Plus, and Salesforce Commerce Cloud implementations. Comparable to Tigren at the platform-service level, but operating at a higher enterprise scale and price point.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tigren social profiles
Digital presenceTigren financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tigren leadership team
Management profileNumber of profiles
Profiles4 records
Tigren funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tigren M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tigren
What does Tigren do?
Tigren is an eCommerce development agency that designs, builds, and supports online stores on Magento, Shopify, WooCommerce, and WordPress for SMBs and mid-market businesses. Its offerings include custom website development, PWA development, Hyvä theme implementation, platform migration (Magento ↔ Shopify, WooCommerce → Shopify, Shopify → WooCommerce), and tiered monthly support and maintenance packages. The company leverages a Vietnam-based delivery team alongside its proprietary TigrenPWA theme to deliver performance-optimized storefronts.
Is Tigren a public or private company?
Tigren is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tigren founded?
Tigren was founded in 2012. It employs 11 to 50 people.
Where is Tigren based?
Tigren is headquartered in Hanoi, Vietnam, in the Asia region.
How does Tigren make money?
Three revenue lines are on record. Custom eCommerce Development is the primary driver. The others are magento Support & Maintenance and platform Migration Services.
Who are Tigren's main competitors?
Direct peers on record are BSS Commerce, Magenest, BelVG, Webkul, DotcomWeavers, MagePlaza, Aheadworks, GoMage and MageSolution. Plative is listed as a broad incumbent.
Does Tigren have an API?
No public API is recorded for Tigren.