Close The Loop
Close The Loop Group (ASX: CLG) is an Australian publicly listed circular-economy operator running three integrated divisions — circular recovery services (TonlerPlas® asphalt, rFlex™ polymers, cartridge/cosmetics/battery recycling), IT asset disposition, and sustainable packaging — for Fortune 500 brands, OEMs, and 60,000+ organisations across Australia, the Americas, and EMEA.
- Company typePublic
- Founded1999
- HeadquartersSomerton, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Close The Loop does
Close The Loop Group Ltd. (ASX: CLG) is an Australian publicly listed circular-economy company founded in 1999 (operations expanded from 2002) that operates across Australia, the Americas, and EMEA. The company runs three integrated divisions: Circular Solutions (print consumables, cosmetics, battery, and soft-plastic recycling, plus TonerPlas® asphalt additive and rFlex™ recycled-polymer output), IT Refurb/ITAD (certified data destruction, testing, refurbishment, and resale), and Packaging (flexible pouches, custom cartons, bulk bags, seafood packaging, and short-run digital packaging through The Pouch Shop). Proprietary technology centres on the TonerPlas® upcycling pathway (recovered toner + plastics into road asphalt, used on 1,500+ km of Australian roads) and rFlex™ recycled polymers, with material recovery supported by independently audited Zero Waste to Landfill certification and an ISO-aligned quality, environmental, and safety compliance stack.
Revenue is generated across five streams: Sustainable Packaging Products (pouches, cartons, bulk bags, seafood packaging sold to Australian and New Zealand brands), Circular Recovery Services (fees for cosmetics, battery, and complex waste recovery, partly funded by brand partners), OEM-funded Print Consumables Recycling Programs (free public collection funded by HP, Canon, Brother, Epson and ~13 other OEMs via the Cartridges 4 Planet Ark program since 2003), ITAD services for enterprise and data-center clients (HP Platinum Global Renew Partner channel), and TonerPlas®/rFlex™ product sales into road construction and manufacturing. Go-to-market is multi-motion: enterprise field sales for Fortune 500 / government contracts; product-led self-serve for SMBs via the members.closetheloop.com.au portal; channel partnerships with major retailers (Officeworks, Australia Post, Harvey Norman, JB Hi-Fi, The Good Guys, Office National) hosting 2,000+ public drop-off points; and co-funded OEM stewardship programs.
Key customers include HP (Platinum Renew partner and primary funder), Coles, Aldi, Simplot, Finlar Fine Foods, Farm Pride, Savour Life, Don, True Roots, Bermuda Coffee, Estée Lauder Group, M·A·C Cosmetics, L'Occitane, and the Victorian Government (TonerPlas® road project). The company reports over $212M annualized 1H24 revenue, engages 60,000+ organisations, maintains 100,000+ collection points, processes 17M+ printer consumables annually, and has 700,000+ consumer electronic devices refurbished yearly, though 2025 financials show a revenue contraction and operating income turning negative alongside the divestiture of ISP Tek Services to Ivy Technology.
Close The Loop firmographics
Firmographics- Name
- Close The Loop
- Legal name
- Close the Loop Group Ltd.
- Website
- https://closetheloop.com.au
- Company type
- Public
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Close The Loop Group (ASX: CLG) is an Australian publicly listed circular-economy operator running three integrated divisions — circular recovery services (TonlerPlas® asphalt, rFlex™ polymers, cartridge/cosmetics/battery recycling), IT asset disposition, and sustainable packaging — for Fortune 500 brands, OEMs, and 60,000+ organisations across Australia, the Americas, and EMEA.
- Ownership category
- akta.pro rank
Close The Loop industry classification
Industry- Product category
- Circular Economy Services & Sustainable Packaging
- NAICS
- Converted Paper Product Manufacturing (3222), Paperboard Container Manufacturing (32221), Paper Bag and Coated and Treated Paper Manufacturing (322220), Plastics and Rubber Products Manufacturing (326)
- SIC
- Paperboard Containers & Boxes (2650), Unsupported Plastics Film & Sheet (3081), Miscellaneous Plastics Products (3080), Converted Paper & Paperboard Prods (No Contaners/Boxes) (2670)
- akta.pro primary industry
- Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops) (EUAIANAE)
- akta.pro secondary industries
- Recycled-Content Plastic Packaging (rPET, rHDPE, rPP) (IMALAMAC), Folding Cartons & Paperboard Packaging Converting (IMAMAHAB), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Closed-Loop & Toll Reprocessing Services (Contract Recycling) (IMANAMAJ)
Keywords
Where Close The Loop is headquartered
LocationHeadquarters
- HQ city
- Somerton
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Close The Loop business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Sustainable Packaging Products: Sale of flexible packaging, bulk bags, custom cartons, and seafood packaging to Australian and New Zealand brands. Revenue from both high-volume production runs and short-run digital packaging through The Pouch Shop.
- Circular Recovery Services: Fee-based recovery and recycling services for cosmetics packaging, batteries, and complex waste streams. Services funded partly by brand partners and partly by service fees for non-supported products.
- Print Consumables Recycling Programs: Free recycling programs funded by OEM brand partners (HP, Canon, Brother, etc.) covering collection, logistics, and processing. PAYG pricing for unsupported cartridges ($3.50/toner, $1.00/inkjet).
- IT Asset Disposition (ITAD): End-to-end ITAD services including secure decommissioning, certified data destruction, testing, reuse, and responsible recycling. Revenue from enterprise clients and data centers for IT asset recovery.
- TonerPlas® and rFlex™ Product Sales: Sale of recycled-content products including TonerPlas® asphalt additive to road construction companies and rFlex™ recycled polymers to manufacturers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Multi-year contract | Free Collection Program for supported OEM cartridges |
| Unit Pricing | Pay-as-you-go | PAYG pricing for unsupported cartridges |
| Subscription | Monthly | Battery Recycling Box |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels9 records
Close The Loop product offering
Product offeringCore offering
Close the Loop is a publicly listed (ASX:CLG) circular economy company operating three integrated divisions: Circular Solutions (printer cartridge recycling, cosmetics packaging recovery, battery recycling, soft plastics processing), IT Refurb (IT asset disposition with certified data destruction and refurbishment as an HP Platinum Global Renew Partner), and Packaging (manufacture of flexible packaging, custom cartons, bulk bags and seafood packaging). The company converts recovered waste into proprietary products such as TonerPlas® asphalt additive used in over 1,500 km of Australian roads and rFlex™ recycled polymers for pallets, crates and bins, operating from facilities in Australia, the United States and Mexico with more than $212M AUD annualized 1H24 revenue.
Product overview
Close The Loop is a circular economy company operating across Australia, Americas, and EMEA regions with three integrated divisions: (1) Circular Solutions division covering print consumables recycling, cosmetics recycling, battery recycling, soft plastics recycling, and creating innovative products like TonerPlas asphalt additive and rFlex recycled plastics; (2) IT Refurb division providing IT asset disposition (ITAD) services with secure data destruction and certified refurbishment as a Platinum HP Renew Partner; and (3) Packaging division manufacturing sustainable flexible packaging (pouches, films, bags), custom cartons, bulk bags, and seafood packaging. The company processes over 17 million printer consumables annually, refurbishes 700,000+ consumer electronic devices yearly, and has paved 1,500+ km of Australian roads with TonerPlas. Operations include free consumer and business recycling programs (Cartridges 4 Planet Ark), take-back programs for cosmetics (Estée Lauder, M.A.C, L'Occitane), and comprehensive ITAD services for enterprise and data center clients.
Differentiator
Problem solved
Functional benefit
Brands
- TonerPlas®: Award-winning asphalt additive made from recycled toner and plastics, strengthening roads while reducing carbon emissions. Used in over 1,500 km of Australian roads.
- rFlex™
- Close the Loop Collect
- Close the Loop Create
Products and services
- Print Consumables Recycling
- Cosmetics Recycling Beauty packaging recovery programs that partner with global brands such as Estée Lauder, M·A·C and L'Occitane to collect and recycle complex cosmetics packaging through retail take-back and mail-back schemes, with over 300+ tonnes of cosmetic packaging recovered to date.
- Battery Recycling Box UL94 fire-safe battery collection boxes approved by B-Cycle for Australian workplaces, eliminating battery fire risks while enabling responsible disposal and recycling with full traceability. Offered as a monthly subscription including delivery, collection, recycling and reporting.
- IT Refurb / IT Asset Disposition (ITAD) End-to-end IT asset disposition services covering secure decommissioning, certified data destruction, testing, reuse, certified refurbishment and responsible recycling of electronic assets. Delivered as an HP Platinum Global Renew Partner with 700,000+ consumer electronic devices refurbished each year.
- TonerPlas® Asphalt Additive Award-winning asphalt additive made from recycled toner and plastics that strengthens roads while reducing carbon emissions. Used in over 1,500 km of Australian roads including the Victorian Government's Most Sustainable Freeway project with Downer and CPB Contractors.
- rFlex™ Recycled Plastics High-performance injection moulding grade polymer engineered from recovered soft plastics, used in pallets, crates and bins for circular supply chain applications.
- Soft Plastics Recycling Advanced sorting and reprocessing of flexible plastics into higher-value products such as rFlex™ polymers, extending material life and reducing virgin resin needs. Delivered through the Circular Contract program.
- Flexible Packaging Flexible packaging including stand-up pouches, flat bottom bags, retort pouches, spout pouches, quad seal bags, rewind roll film, coffee bags, lidding films and vacuum packaging designed for food, FMCG and industrial use.
- Custom Cartons Rigid and shelf-ready packaging including retail cartons, paper sleeves, kraft paper pouches and custom carton boxes designed for brand presentation and product protection.
- Bulk Bags Heavy-duty industrial bulk bags including FIBCs, container liners, clean room bags, wash-out bags and small woven PP bags for agriculture, chemicals, construction and mining sectors. Clean Room Bulk Bags and Container Liners expanded the line in 2025.
- Seafood Packaging Cold chain-ready packaging for fisheries and aquaculture including insulated cartons, mega bins, ice boxes, crates, pallets, rotomoulded eskies, multitank containers and custom seafood cartons.
- Cartridges 4 Planet Ark Stewardship Program Australia's longest-running voluntary product stewardship program (operating since 2003) for printer cartridge recycling, funded by HP, Canon, Epson and Brother with 2,000+ public drop-off locations. Operated in partnership with Planet Ark.
- Workplace Recycling Program Business-focused cartridge collection program with free starter kits, collection boxes and free courier returns. Supports 60,000+ businesses with 26,500+ collections completed in 2025.
Quantifiable outcome
- Over 17 million printer consumables recovered globally each year
- +6 more outcomes
Companies that use Close The Loop
Customer profileNamed customers19 records
Segments6 records
Ideal customer profiles6 records
Close The Loop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Close The Loop partnerships and signals
Strategic signalPartnerships
29 partnerships are on record, tiered flagship, core and minor.
- HPflagshipHP Platinum Global Renew Partner for IT asset disposition and refurbishment services. HP also funds cartridge recycling programs and manages HP Planet Partners for cartridge returns in Australia and New Zealand.
- CanoncorePrint partner funding free cartridge recycling for Canon customers in Australia. Supports Cartridges 4 Planet Ark public program and workplace collection.
- BrothercorePrint partner funding free cartridge recycling for Brother customers. Supports both workplace and public drop-off collection programs.
- EpsoncorePrint partner funding free cartridge recycling for Epson customers in Australia and New Zealand. Supports public drop-off network through Cartridges 4 Planet Ark.
- LexmarkcorePrint partner funding free cartridge recycling for Lexmark customers in Australia and New Zealand.
- RicohcorePrint partner supporting workplace cartridge recycling programs in Australia.
- Planet Arkflagship23-year partnership operating Cartridges 4 Planet Ark, one of Australia's longest-running voluntary product stewardship programs. Planet Ark supports public education and awareness while CTL manages collection, logistics, processing, and recovery.
- Estée Lauder GroupflagshipLong-standing cosmetics recovery partner for over 10 years. One of the first beauty groups to support cosmetics packaging recovery. Backed by $1M Australian Government grant for stewardship research.
- M·A·C CosmeticscoreBack-To-MAC customer return program allowing consumers to return eligible empty M·A·C containers at participating counters and stores for responsible recycling.
- L'OccitanecoreDrop-off program for eligible empty beauty and skincare packaging at participating L'Occitane boutiques across Australia.
- OfficeworkscorePublic drop-off location hosting Cartridges 4 Planet Ark collection boxes at stores across Australia.
- Australia PostcoreCollection point and logistics partner for cartridge returns through Australia Post network nationwide.
- Harvey NormancorePublic drop-off location for cartridge recycling at Harvey Norman stores.
- The Good GuyscorePublic drop-off location for cartridge recycling.
- JB Hi-FicorePublic drop-off location for cartridge recycling.
- Office NationalminorPublic drop-off location for cartridge recycling.
- Downer and CPB ContractorscoreTonerPlas® used in Victorian Government's 'Most Sustainable Freeway in Australia' road project.
- SamsungcorePrint partner. HP and Samsung cartridge returns are managed through HP Planet Partners.
- SharpcorePrint partner funding workplace cartridge recycling programs.
- Konica MinoltacorePrint partner supporting cartridge recycling programs.
- KyoceracorePrint partner supporting cartridge recycling programs.
- ToshibacorePrint partner supporting cartridge recycling programs.
- OcéminorPrint partner (now part of Canon) supporting cartridge recycling.
- FujifilmminorPrint partner supporting cartridge recycling programs.
- MimakiminorPrint partner supporting cartridge recycling programs.
- OWA ArmorminorPrint partner supporting cartridge recycling programs through Winc.
- Avery DennisonminorPartner supporting print consumables recycling programs.
- LanierminorPrint partner (Ricoh brand) supporting cartridge recycling.
- Sustainability VictoriaminorGovernment body that visited Close the Loop facility, supporting circular economy initiatives.
Scale indicators13 records
Recent moves7 records
Expansion highlights6 records
Close The Loop competitors and assessment
Company assessmentEmerging players
- TerraCycle: Specialist in hard-to-recycle waste streams and brand-funded take-back programs (including cosmetics packaging). Closely comparable on the cosmetics and complex waste recovery services Close the Loop offers to brands like Estée Lauder and M·A·C.
Others
- TOMRA Systems ASA: Provider of sensor-based sorting technology used in materials recovery facilities (MRFs) and recycling plants globally. Not a direct competitor but a key infrastructure / technology supplier to circular-economy operators like Close the Loop.
Broad incumbents
- Cleanaway Waste Management: Australia's largest waste management, recycling, and resource recovery company. Comparable in collection, sorting, and materials recovery services, though operating at much larger scale and across broader waste streams.
- Iron Mountain Incorporated: Global information management services company with a substantial data centre and IT asset disposition business. Comparable on certified data destruction and enterprise ITAD services, though Iron Mountain is a much larger and more diversified incumbent.
- Sealed Air Corporation: Global sustainable packaging incumbent (Cryovac, Bubble Wrap) serving food, e-commerce, and industrial markets. Comparable in flexible and protective packaging product lines, with much greater global scale and brand recognition.
- Veolia Environnement: Global environmental services leader in waste management, recycling, and circular economy solutions. Comparable in plastic recycling, materials recovery, and EPR-style services, though at vastly larger scale and broader scope.
- Amcor plc: Global packaging giant with leadership in flexibles and rigid packaging, including recycled-content product lines. Comparable across the flexible packaging and carton divisions, though Amcor is a large multi-national incumbent.
Direct peers
- Pact Group Holdings: ASX-listed Australian packaging manufacturer producing rigid and flexible plastic packaging for FMCG, food, and industrial customers. Directly comparable on packaging manufacturing scale, end markets, and Australian geographic exposure.
- Sims Limited: ASX-listed global metal recycler with a substantial e-waste and IT asset disposition business (Sims Lifecycle Services). Closest direct peer for the ITAD and electronics refurbishment services.
- Clover Imaging Group: North American leader in remanufactured printer cartridges and imaging supplies with significant cartridge collection and recycling infrastructure. Directly comparable on the print consumables recycling and remanufacturing business.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Close The Loop social profiles
Digital presenceClose The Loop compliance and trust
Trust signalCompliance16 records
Close The Loop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Close The Loop leadership team
Management profileNumber of profiles
Profiles2 records
Close The Loop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Close The Loop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Close The Loop
What does Close The Loop do?
Close the Loop is a publicly listed (ASX:CLG) circular economy company operating three integrated divisions: Circular Solutions (printer cartridge recycling, cosmetics packaging recovery, battery recycling, soft plastics processing), IT Refurb (IT asset disposition with certified data destruction and refurbishment as an HP Platinum Global Renew Partner), and Packaging (manufacture of flexible packaging, custom cartons, bulk bags and seafood packaging). The company converts recovered waste into proprietary products such as TonerPlas® asphalt additive used in over 1,500 km of Australian roads and rFlex™ recycled polymers for pallets, crates and bins, operating from facilities in Australia, the United States and Mexico with more than $212M AUD annualized 1H24 revenue.
Is Close The Loop a public or private company?
Close The Loop is a public company. It is classified as public and is currently operating.
When was Close The Loop founded?
Close The Loop was founded in 1999. It employs 51 to 100 people.
Where is Close The Loop based?
Close The Loop is headquartered in Somerton, Australia, in the Oceania region.
How does Close The Loop make money?
Five revenue lines are on record. Sustainable Packaging Products are the primary driver. The others are circular Recovery Services, print Consumables Recycling Programs, IT Asset Disposition (ITAD) and tonerPlas® and rFlex™ Product Sales.
Who are Close The Loop's main competitors?
TerraCycle is listed as an emerging player. TOMRA Systems ASA is listed as an others. Broad incumbents are Cleanaway Waste Management, Iron Mountain Incorporated, Sealed Air Corporation, Veolia Environnement and Amcor plc. Direct peers are Pact Group Holdings, Sims Limited and Clover Imaging Group.
Does Close The Loop have an API?
No public API is recorded for Close The Loop.
What industry is Close The Loop in?
Close The Loop's product category is Circular Economy Services & Sustainable Packaging. Its primary akta.pro industry code is EUAIANAE, Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops), with a secondary code of IMALAMAC, Recycled-Content Plastic Packaging (rPET, rHDPE, rPP). Its NAICS code is 3222 and its SIC code is 2650.