What Tabology does

Tabology is a UK-based, founder-owned software company that develops an integrated hospitality EPOS platform exclusively on Apple hardware (iPad and iPhone). Founded in 2011 by three former tech consultants who purchased and operated a pub for over ten years to test the product in real conditions, the platform unifies point-of-sale, payments, stock and recipe management with batch costing, kitchen display, bookings with deposits, staff scheduling with AI-powered sales forecasting, multi-site operations, loyalty and gift cards, mobile ordering, self-serve beer, and customer-facing iPad menus into a single suite aimed at pubs, bars, cafes, restaurants, and sports and members clubs in the UK SMB segment. The platform is offered through tiered monthly SaaS subscriptions (EPOS Essentials at £39/month, EPOS Pro at £59/month, EPOS Partner at £99/month) plus per-device add-on modules, with no long-term contracts, alongside hardware e-commerce sales and an ecosystem of over 20 native integrations with payments, accounting, delivery, HR, CRM, BI, and beverage hardware partners. Go-to-market is direct via self-serve website demo booking and content-led marketing (case studies, sector landing pages), supported by dedicated Telegram-based customer support and a bi-weekly release cadence that incorporates operator feedback. The company is bootstrapped with no external funding, operates a UK headquarters (Leeds/Wakefield) plus a US subsidiary in Naperville, Illinois, and is actively expanding into France.

Name

Tabology

Legal name

Tabology Ltd

Website

https://tabology.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Tabology is a UK-based, founder-owned software company that builds an integrated iPad and iPhone-based hospitality EPOS platform for SMB pubs, bars, cafes, restaurants, and sports clubs, monetized via tiered monthly SaaS subscriptions, per-device add-ons, and hardware sales.

Ownership category

akta.pro rank

Product category

Hospitality EPOS Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

POS Terminals & All-in-One Retail Computers (HDACAKAA)

akta.pro secondary industries

Upsell, Ancillary & Merchandising Platforms (THALACAN), Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)

Keywords

• Hospitality EPOS software
• Point of sale systems
• Restaurant management software
• Bar management software
• Cafe EPOS platform

Headquarters

HQ city

Wakefield

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. SaaS Subscription (EPOS Software): Monthly recurring subscription fees for EPOS software tiers (Essentials, Pro, Partner) plus additional device licenses for extra iPads, Mini EPOS, Kitchen Display Screens, and iPad menus. This is the primary revenue stream with no long-term contracts required.
2. Hardware Sales: Sale of peripheral hardware including printers, accessories, till rolls, and complete hardware packs. One-time purchases of physical equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Tabology develops and sells an iPad-based hospitality EPOS platform that connects point-of-sale operations with integrated modules for bookings, stock management, kitchen display, staff scheduling, loyalty, gift cards, mobile ordering, and multi-site management. The system is sold as a monthly subscription (tiered at £39, £59, and £99 per month) with additional per-device fees for Mini EPOS, kitchen screens, iPad menus, and self-serve beer taps. The platform also generates one-time revenue from hardware sales (printers, accessories, till rolls) through its own e-commerce shop and custom branding services.

Product overview

Tabology offers a modular hospitality EPOS platform built specifically for pubs, bars, cafes, restaurants, and sports clubs. The core offering consists of the Hospitality EPOS System, available in three pricing tiers: EPOS Essentials (£39/month), EPOS Pro (£59/month), and EPOS Partner (£99/month). These tiers share a common foundation of iPad-based point-of-sale functionality, with higher tiers adding progressively more modules including Bookings, Staff Scheduling, Loyalty Campaigns, Multi-Site Management, and Full API Access. The platform also offers numerous add-on modules that operate as either built-in features (Stock Management, Reporting, Kitchen Management, Mobile Ordering, Loyalty & Gift Cards, Multi-Site Management) or priced extras (Mini EPOS at £19/device/month, Kitchen Display Screens at £11/screen/month, iPad Menus at £14/iPad/month, Self Serve Beer at £19/tap). All components integrate with the central EPOS, sharing data across sales reporting, stock tracking, and customer loyalty.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospitality EPOS System
• Pub & Bar EPOS
• Cafe EPOS
• Restaurant EPOS
• Sports & Members Club EPOS
• Mini EPOS
• Stock Management
• Bookings
• Staff Scheduling
• Kitchen Management (Kitchen Display System)
• Loyalty & Gift Cards
• Multi-Site Management
• Mobile Ordering
• iPad Menus
• Self Serve Beer
• Reporting and Tabology Live
• Tabology Reader
• Hardware Shop

Quantifiable outcome

• Staff can take orders and process payments in seconds
• +5 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration25 records

AI capability2 records

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• Zettle by PayPalcoreTechnology or IntegrationIntegrated payment partner enabling Tap to Pay on iPhone for Mini EPOS. Allows contactless card payments directly on iPhone running Tabology app without additional hardware.
• XerocoreTechnology or IntegrationCloud accounting integration for automated posting of daily sales, petty cash expenses, and staff hour exports to payroll from Tabology.
• QuickBookscoreTechnology or IntegrationAccounting software integration enabling simple, smart financial management for hospitality businesses using Tabology.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Others

• SumUp: SumUp is a payment and POS provider serving small merchants across Europe. Listed as a Tabology payment partner and competing in the same SMB hospitality space, but its strength is payments hardware rather than integrated hospitality software.
• Zettle by PayPal: Zettle is a PayPal-owned payment and POS provider; a key technology partner of Tabology for Tap to Pay on iPhone. It overlaps with Tabology on hospitality payments but is primarily a payments-first product rather than a full hospitality OS.

Direct peers

• TouchBistro: TouchBistro is an iPad-based POS system purpose-built for restaurants, with floor plan management, ordering, payments, and staff tools. Closely comparable to Tabology on the iPad-only, hospitality-only positioning and all-in-one suite.
• Square for Restaurants: Square for Restaurants is Block's iPad-based restaurant POS with integrated payments, online ordering, and team management. Closely comparable on iPad-native architecture and payment-integrated design, though aimed at a broader SMB market.
• Lightspeed Restaurant: Lightspeed Restaurant offers cloud-based EPOS with inventory, table management, and integrations for hospitality operators. Overlaps directly with Tabology on multi-site hospitality features, with broader reach across North America and Europe.
• Epos Now: Epos Now is a UK-based cloud POS provider serving retail and hospitality with hardware bundles and an app marketplace. Direct UK competitor to Tabology with overlapping SMB hospitality segment and pricing model.
• Toast: Toast is a leading cloud-based restaurant management platform offering EPOS, online ordering, payroll, and marketing for hospitality. It is the most direct global comparable to Tabology's integrated, hospitality-only approach, though it is primarily US-focused and operates at much greater scale.
• Squirrel Systems: Squirrel Systems provides EPOS, inventory, and labour management for restaurants, hotels, and stadiums. A vertical hospitality POS comparable to Tabology, particularly in stock and recipe management for multi-site operators.
• Clover (Fiserv): Clover is a point-of-sale system from Fiserv, offering all-in-one hardware, payments, and an app marketplace for restaurants and retailers. Comparable on integrated hardware-software POS delivered via subscription, though it spans industries beyond hospitality.

Broad incumbents

• Shopify POS: Shopify POS extends the Shopify commerce platform to physical retail and hospitality locations. Adjacent in the SMB EPOS space and overlapping on iPad support, but retail-first rather than hospitality-specialist like Tabology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/asktabology

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tabology