What Stoloto does

Stoloto is the official commercial brand and distribution platform for Russian state lotteries, operating under direct government authorization from the Ministry of Finance of Russia and the Ministry of Sports of Russia. The lottery operator is JSC GSL, with instant lotteries operated by the wholly-owned subsidiary LLC Sportloto; both entities sit under the ownership of JSC Technology Company Center (АО «ТК «Центр»). Stoloto holds an operating license valid through December 31, 2044, providing a long-duration regulatory monopoly on the largest segment of the Russian lottery market.

The platform offers a portfolio of more than 30 lottery games spanning classic bingo draws (Русское лото, Золотая подкова, Жилищная лотерея), Sportloto numerical draws (4 из 20, 5 из 36, 6 из 45, 7 из 49), fast Rapido games, KENO, Top-3, instant/scratch tickets, and specialty games. Draws are conducted at the Stoloto Lottery Center in Moscow using Smartplay International certified loto-trons (ISO 9001:2015, World Lottery Association membership) and are broadcast live on the Stoloto website and via the NTV television channel. The technology stack includes the stoloto.ru web platform, iOS and Android mobile applications, SMS-based ticket purchasing, QR-code prize collection, and integrations with Russian payment systems (SberPay, YuMoney, the Russian Fast Payment System, and Russia-issued bank cards).

Stoloto generates revenue through unit-priced ticket sales, with prices ranging from 10 to 450 rubles depending on game type and multiplier selection; the prize fund is mandated at 50% of revenue. Distribution spans direct digital channels (website and mobile), branded Stoloto retail stores, lottery kiosks operated by "Moscow Lotteries," and a major partnership with the Bristol convenience store chain. Marketing leverages social media (VKontakte, Odnoklassniki, Telegram bot, Viber), referral programs, and weekly NTV broadcasts to reach the broad general Russian consumer market across all demographics.

Name

Stoloto

Legal name

Акционерное общество «Технологическая Компания «Центр»

Website

https://stoloto.ru

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Stoloto is Russia's official state lottery distributor, operating more than 30 draw-based and instant lottery games under government authorization from the Ministry of Finance and Ministry of Sports, serving the general Russian consumer market through online, mobile, SMS, and physical retail channels.

Ownership category

akta.pro rank

Product category

State Lotteries

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industries

Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD), Lottery Ticket & Instant Games (Scratch-Off) Publishing/Printing (MPAEAFAC)

Keywords

• State lottery operator
• Online lottery tickets
• Instant scratch tickets
• Draw-based lottery games
• Mobile lottery app

Headquarters

HQ city

Moskva

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Lottery ticket sales: Revenue is generated through the sale of lottery tickets across multiple game types including numerical lotteries (Sportloto variants), bingo-style lotteries (Russian Loto, Housing Lottery, Golden Horseshoe), instant/scratch tickets, and fast-draw games. Ticket prices range from 10 to 450 rubles depending on the game and bet type. Prize fund is stated as 50% of revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Stoloto is Russia's official state lottery distributor, selling draw-based lottery tickets, instant/scratch tickets, and fast-draw games through its stoloto.ru website, mobile applications, SMS purchasing, branded retail stores, and the Bristol partner chain. Its portfolio spans over 30 lottery games including Russian Loto, Housing Lottery, Sportloto numerical games, Rapido fast draws, KENO, Top-3, football-themed lotteries, and instant tickets, with draws broadcast live using certified Smartplay International loto-tron equipment.

Product overview

Stoloto is Russia's largest state lottery operator offering a comprehensive portfolio of draw-based and instant lottery products. The platform provides over 30 distinct lottery games across multiple categories: classic bingo lotteries (Русское лото, Золотая подкова, Жилищная лотерея), Sportloto number-matching games (4 из 20, 5 из 36, 6 из 45, 7 из 49), fast Rapido games (Старт, Драйв, Про, Ультра), instant/combo games (Безумное комбо, Остатки сладки), specialty games (КЕНО, Топ-3, Охота, Всё или ничего), football-themed lotteries, and bonus mini-games. The service also includes mobile apps, ticket subscription services, and a loyalty program. Draws are conducted using certified Smartplay International lottery equipment with live broadcasts.

Differentiator

Problem solved

Functional benefit

Brands

• Русское лото: Classic Russian bingo-style lottery with large jackpot draws broadcast on NTV channel
• Спортлото
• Жилищная лотерея
• Золотая подкова
• Рапидо
• КЕНО
• Безумное комбо
• Охота / Охота. Вызов
• Спортлото Футбол

Products and services

• Russkoye Loto (Russian Loto) Classic Russian bingo-style barrel-drawing lottery with a guaranteed jackpot starting at 800 million rubles, broadcast weekly on NTV television. Available to Russian consumers for purchase via stoloto.ru, mobile apps, SMS, and retail outlets.
• Zhilishchnaya Lotereya (Housing Lottery) Bingo-style state lottery offering apartments and real estate prizes alongside cash. Draws held regularly with weekly NTV broadcasts.
• Zolotaya Podkova (Golden Horseshoe) Bingo-style lottery game with regular draws, multiple prize tiers, and weekly NTV television coverage.
• Zabava ot Russkogo Loto Themed bingo lottery variant requiring players to match 12 numbers from 24 for entertainment gameplay.
• Proshche, chem dvazhdy dva (Easier than two times two) Simple number-matching lottery where players select two numbers in each of two fields from 26 numbers total, with frequent draws.
• Okhota (Hunt) Number lottery with main trophy reaching hundreds of millions of rubles; players match numbers across two fields. Ticket priced at 250 ₽.
• Okhota. Vyzov (Hunt. Challenge) Fast lottery variant of Okhota with trophy draws up to 8 times daily; ticket prices start from 20 ₽.
• Sportloto 4 iz 20 Sportloto lottery where players select 4 numbers from 20 in each of two fields; draws every few minutes with main superprize exceeding 100 million ₽.
• Sportloto 4 iz 20 Mini Smaller version of Sportloto 4 iz 20 with superprize starting from 20 million ₽; ticket from 80 ₽.
• Sportloto 5 iz 36 Plus Lottery requiring selection of 5 numbers from 36 plus 1 additional number, with multiple prize tiers; ticket at 75 ₽.
• Sportloto 6 iz 45 Classic lottery selecting 6 numbers from 45 with substantial jackpots reaching tens of millions of rubles; ticket at 70 ₽.
• Sportloto 6 iz 45 Plus Enhanced version of Sportloto 6 iz 45 with a guaranteed superprize of 30 million ₽; in June 2026 a minimum winnings multiplier of x35 was introduced.
• Sportloto 7 iz 49 Lottery where 7 numbers are selected from 49, offering large jackpots and draws every few minutes; ticket at 40 ₽.
• Sportloto Futbol Football-themed Sportloto with four tiers (Brilliant, Gold, Silver, Bronze cups) using Even/Odd/Equal number-prediction gameplay.
• Bolshoe Sportloto Lottery selecting 5 numbers from 50 plus 2 numbers from 10, with frequent draws; ticket at 30 ₽.
• Rapido Start Fast lottery selecting 8 numbers from 20 plus 1 number from 4, with multiple daily draws; ticket starts from 30 ₽.
• Rapido Drive Fast lottery variant with even/odd prediction option; ticket starting from 100 ₽.
• Rapido Pro Fast lottery with 8+1 number selection and even/odd betting option.
• Rapido Ultra Premium fast lottery with highest stakes at 450 ₽ and largest prizes among the Rapido variants.
• Vsyo ili nichego (All or Nothing) All-or-nothing lottery selecting 12 numbers from 24; player wins if all numbers match or none match; ticket at 200 ₽.
• Ostatki sladki Instant lottery variant using the same VGL 1 Sport algorithm as Bezumnoe kombo.
• Bezumnoe kombo (Crazy Combo) Instant lottery with gem-collecting gameplay, tournaments, and a superprize starting from 150,000 ₽.
• Karta udachi (Lucky Card) Fortune-telling themed lottery with card-based predictions across categories (Love, Money, Work, Rest, Family).
• Russkoye Loto Express (Rocketbingo) Fast bingo lottery with jackpot reaching 200 million ₽ and draws every few minutes.
• KENO Continuous lottery with draws every 15 minutes, selecting 20 numbers from 80 with multiple betting options; ticket at 100 ₽.
• Top-3 Quick lottery with multiple play types (Exact 3, Any 3, Any 2, Combo 6, Exact 1) and multipliers; ticket at 90 ₽.
• KhochuSkhvachu Instant lottery featuring gadget prizes (MacBook, PlayStation 5, electric scooters) and cash rewards.
• Udacha na sdachu Instant lottery with daily draws at 21:00 Moscow time, offering a superprize pool of over 2 million ₽.
• Nardy Ultra Backgammon-themed lottery using Rapido Ultra mechanics with bonus game features.
• Momental lotereis (Instant scratch tickets) Instant/scratch-off lotteries including Millionaire (Миллионер), Время путешествий по России, Ловец удачи, and Новогодний миллиард; ticket prices range from 25 to 500 ₽; distributed at Stoloto retail stores and Bristol partner chain; winners with QR codes can claim via mobile payment systems.
• Stoloto Mobile Application (iOS/Android) Mobile applications for iOS and Android enabling ticket purchases, live draw watching, prize checking on the go, and QR-code prize collection for instant-ticket winners.

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and major.

• Smartplay InternationalcoreTechnology or IntegrationGlobal lottery equipment manufacturer supplying certified loto-tron machines for all draw-based lotteries. Company has over 20 years of experience serving approximately 200 companies in 85 countries. Produces self-recharging loto-trons specifically designed for the Russian project. All equipment certified to ISO standards and World Lottery Association membership. Provides Certificate of Randomness for all equipment and ball sets.
• Ministry of Finance of RussiacoreOthersGovernment body designated as the official organizer of Russian state lotteries. Authorizes lottery operations and sets regulatory framework including prize fund requirements and operating duration until December 31, 2044.
• Ministry of Sports of RussiacoreOthersGovernment body designated as the official organizer of sports-themed state lotteries (VGL Sport series). Authorizes lottery operations under government regulations.
• NTV ChannelcoreGTM or Marketing PartnerRussian television channel broadcasting weekly draws of Russian Loto, Housing Lottery, and Golden Horseshoe lotteries every Sunday at 8:20 in the program 'We Have Winners!'. Provides national television exposure for lottery products.
• Bristol Retail ChainmajorChannel Partner/ Reseller/ DistributorMajor Russian convenience store chain distributing instant lottery tickets at their retail locations across the country.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• La Française des Jeux (FDJ): France's national lottery operator running draw-based, instant, and sports betting under exclusive government license; directly comparable to Stoloto as a state-authorized lottery monopoly with similar product mix (draw, instant, scratch) and operator economics.
• Allwyn Entertainment (formerly Sazka Group): Operator of national lotteries across Europe (Czech Republic, Italy, UK National Lottery, Greece, Austria); directly comparable as a multi-jurisdiction state-licensed lottery operator using certified draw equipment and omnichannel distribution.
• Lottomatica (Sisal - part of Flutter): Italian licensed lottery and gaming operator offering draw-based, instant, and online lottery products under government authorization; comparable to Stoloto in product portfolio breadth and regulated operator model.
• Camelot (UK National Lottery operator history): Historic operator of the UK National Lottery under government license with draw-based games, instant tickets, and live televised draws; directly comparable state-authorized lottery model.
• Loto-Québec: Canadian provincial crown corporation operating lotteries, instant tickets, and sports betting in Quebec; comparable as a state-owned lottery monopoly with draw-based and instant products and omnichannel retail/online distribution.
• Singapore Pools: Singapore's state-authorized lottery operator offering 4D, TOTO, and Singapore Sweep draw-based games plus sports betting; comparable as a tightly regulated national lottery monopoly with limited product portfolio and live draws.

Emerging players

• Lottoland: Gibraltar-based digital lottery betting platform allowing consumers to bet on outcomes of major international lotteries; comparable as a digital-first lottery product but operates on a betting-exchange model rather than state license.
• Jumbo Interactive: Australian digital lottery reseller powering The Lott and operating in the US; comparable as a digital lottery distribution and software layer adjacent to Stoloto's online platform ambitions.

Others

• Intralot: Global supplier of lottery technology, draw systems, and managed services to state lotteries; adjacent peer providing the type of certified draw equipment and platforms (similar to Smartplay) that Stoloto relies on.
• Scientific Games (now Light & Wonder): Provider of instant-win scratch ticket printing, lottery systems, and draw technology to state lotteries globally; adjacent peer and infrastructure provider to the lottery industry in which Stoloto operates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/stoloto
• YouTubeyoutube.com/stoloto
• Facebookfacebook.com/stoloto.ru
• LinkedInlinkedin.com/company/gosloto
• Instagraminstagram.com/stoloto

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stoloto