SpeeDee

What SpeeDee does

SpeeDee Oil Change & Auto Service is a U.S. quick-lube and automotive service franchise operating nearly 100 locations across 13 states (California, Colorado, Georgia, Illinois, Louisiana, Massachusetts, Minnesota, Nebraska, North Carolina, Oklahoma, Rhode Island, South Carolina, Texas, Virginia). Founded in 1980 in Metairie, Louisiana, the company began franchising in 1982 and is privately held under FullSpeed Automotive, alongside sister brands Grease Monkey and Kwik Kar. Its core product is the signature 17-Point Oil Change, with a broad ancillary service portfolio covering alignments, brakes, fluid exchanges, filters, tune-ups, tires, A/C, radiator, lighting, wiper blades, smog checks, state inspections, brake tags, and check-engine diagnostics.

The business operates a dual GTM: a walk-in retail model for individual vehicle owners emphasizing speed and no-appointment convenience, and a Fleet Program serving commercial accounts with digital maintenance records and dedicated account management. Technology is limited to standard automotive service equipment, diagnostic scanners, and basic digital recordkeeping for fleet clients; no proprietary technology platforms, AI capabilities, or mobile applications are disclosed. Revenue is generated primarily through unit-priced service transactions at franchise locations, supplemented by franchise fees and royalties flowing to the franchisor SpeeDee Worldwide, LLC, with shared back-office services provided by affiliate Grease Monkey International, LLC under the FullSpeed Automotive parent. The Total Trust Guarantee and Midas co-branding arrangements at select sites represent the primary brand differentiation mechanisms.

Name

SpeeDee

Legal name

SpeeDee Worldwide, LLC

Website

https://speedeeoil.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

SpeeDee Oil Change & Auto Service is a franchise-based quick-lube and full-service auto care operator with nearly 100 locations across 13 U.S. states, serving individual vehicle owners via walk-in retail and commercial fleets via a dedicated fleet program under parent FullSpeed Automotive.

Ownership category

akta.pro rank

Product category

Automotive Maintenance Services

NAICS

Automotive Repair and Maintenance (8111), Automotive Oil Change and Lubrication Shops (811191)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

Keywords

• Oil change services
• Automotive maintenance
• Auto repair services
• Fleet maintenance program
• Franchise auto service

Headquarters

HQ city

Palm Beach Gardens

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Automotive Service and Maintenance: One-time service transactions for oil changes, brake repairs, fluid exchanges, alignments, tune-ups, tire services, and general auto maintenance. Revenue generated per service visit with no recurring subscription component for individual consumers.
2. Fleet Maintenance Services: Commercial fleet maintenance program offering preventive maintenance and service for company vehicles. Includes digital record tracking for entire fleet. Revenue generated through service contracts or per-vehicle maintenance visits.
3. Franchise Fees: Revenue from franchise owners who operate SpeeDee locations. Franchisor is SpeeDee Worldwide, LLC with support services provided by Grease Monkey International, LLC.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

SpeeDee is a franchise-based automotive service company operating nearly 100 walk-in retail locations across the United States, providing oil changes and general auto maintenance. Its signature 17-Point Oil Change bundles a multi-point inspection with conventional, synthetic blend, high-mileage, or full synthetic oil, and is supported by brake services, wheel alignments, fluid exchanges, tire services, tune-ups, filter replacement, A/C service, state inspections, smog checks, brake tag inspections, and a Fleet Program for commercial customers.

Product overview

SpeeDee Oil Change & Auto Service is a quick lube and automotive care franchise operating nearly 100 locations across the United States. The company offers a unified service model built around its signature 17-Point Oil Change as the core product, supplemented by an extensive portfolio of automotive maintenance and repair services. The service portfolio includes alignment, brake, tire, fluid exchange, filter, tune-up, A/C, radiator, and lighting services, along with state emissions testing, smog checks, and brake tag inspections. SpeeDee also provides a Fleet Program for commercial customers and a Total Trust Guarantee for service transparency. The company operates as part of the FullSpeed Automotive umbrella alongside sister brands Grease Monkey and Kwik Kar, with its first shop opening in Metairie, LA in 1980.

Differentiator

Problem solved

Functional benefit

Products and services

• 17-Point Oil Change SpeeDee's signature oil change service that includes a comprehensive 17-point inspection covering fluid levels, filters, belts, hoses, battery, brakes, and more, with options for conventional, synthetic blend, high-mileage, and full synthetic oils. Offered to walk-in retail customers at nearly 100 franchise locations.
• Alignment Services Wheel alignment and suspension services that check and correct camber, caster, and toe angles to ensure proper steering, tire longevity, and driving safety for individual vehicle owners.
• Brake Services Comprehensive brake system services including brake pad replacement, rotor resurfacing or replacement, caliper and master cylinder service, and brake line repair and fluid exchange for individual vehicle owners.
• Tire Services Tire inspection, rotation, flat tire repair, and replacement services to ensure proper tire condition, handling, and safety for individual vehicle owners.
• Tune-Up Services Engine performance services including ignition system inspection, spark plug replacement, fuel system service, and inspection of fuel injectors and throttle body for individual vehicle owners.
• Fluid Exchange and Leak Diagnostics Fluid flush and replacement services for transmission, brake, radiator, power steering, and coolant systems, along with leak detection using UV dye and pressure testing.
• Filter Services Replacement services for engine air filters, cabin air filters, fuel filters, and oil filters to maintain engine performance and air quality for individual vehicle owners.
• A/C Services Air conditioning inspection, repair, recharge, and refrigerant recycling services to maintain cabin cooling and system functionality for individual vehicle owners.
• Manufacturer's Maintenance Services Maintenance services following manufacturer-recommended schedules for 30k, 60k, and 90k mile milestones, including basic maintenance (oil changes, rotations, filters) and major maintenance (spark plugs, fuel system cleaning, belt replacements).
• Brake Tag Services (Louisiana State Inspection) Louisiana state-required vehicle safety inspection and emissions testing services to ensure legal compliance for vehicle registration.
• Smog Check Emissions testing and smog certification services using state-approved equipment to ensure vehicles meet local and state air quality standards.
• State Inspection Services Annual vehicle safety and emissions inspections covering brakes, lights, seatbelts, mirrors, suspension, tires, and exhaust systems per state requirements.
• Check Engine Light Service Diagnostic services using advanced scanners to identify and resolve check engine light issues, from simple fixes like loose gas caps to complex engine component failures.
• Lighting Services Exterior and interior lighting services including bulb replacement, lens restoration, and electrical system diagnostics for headlights, brake lights, and turn signals.
• Windshield Wiper Blade Replacement Wiper blade inspection and replacement services to ensure clear visibility during rain, snow, and other weather conditions.
• Radiator Services Cooling system services including coolant flush, radiator repairs, hose and cap replacement, and diagnostic checks to prevent engine overheating.
• Car Maintenance and Repair Services General automotive repair and maintenance services covering oil changes, engine diagnostics, suspension work, and comprehensive vehicle checkups.
• Fleet Program Commercial fleet maintenance program offering priority service, digital maintenance records tracking, and comprehensive vehicle servicing for businesses with multiple vehicles.

Quantifiable outcome

• Quick oil changes completed in approximately 15 minutes for fleet services
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• FullSpeed AutomotivecoreOthersFullSpeed Automotive is the parent company of SpeeDee Oil Change & Auto Service. SpeeDee operates as part of the FullSpeed family alongside sister brands Grease Monkey and Kwik Kar. The corporate headquarters is located at 5575 DTC Parkway, Suite 100, Greenwood Village, CO.
• Grease MonkeyminorOthersSister brand under FullSpeed Automotive portfolio. Grease Monkey International, LLC is an affiliate of SpeeDee Worldwide, LLC and has been engaged to provide support services including website management for SpeeDee.
• Kwik KarminorOthersSister brand under FullSpeed Automotive portfolio, alongside SpeeDee and Grease Monkey.
• SpeeDee Worldwide, LLCcoreOthersThe franchisor of SpeeDee Oil Change & Auto Service. SpeeDee Worldwide, LLC owns the franchise brand and licenses it to franchisees operating individual locations.
• MidasminorChannel Partner/ Reseller/ DistributorCo-branding partnerships at select locations where SpeeDee and Midas operate together at the same facility. Examples include locations in Brentwood, CA (SPEEDEE & MIDAS), Davis, CA (Midas & SpeeDee), and other joint operations.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Take 5 Oil Change: Fast-growing drive-through quick-lube chain owned by Driven Brands. Same stay-in-your-car service model and signature oil change format, targeting the same consumer occasion as SpeeDee.
• Midas: TJI Inc.-franchised auto service brand with co-branding arrangements already in place at select SpeeDee locations. Overlaps directly on brakes, tires, alignments, and general maintenance.
• Grease Monkey: Sister brand under FullSpeed Automotive offering the same quick-lube and auto service franchise model. Operates as a near-clone competitor inside the parent company's portfolio.
• Valvoline Instant Oil Change: Largest U.S. quick-lube franchise network (~1,800 locations) with the same signature 15-minute oil change model and 18-point inspection. Closest direct comparable on customer experience and unit economics.
• Jiffy Lube: Backed by Shell, ~2,000 North American quick-lube locations offering oil changes, brakes, tires, and fleet service. Directly competes with SpeeDee on walk-in service, fleet programs, and consumer promotions.
• Christian Brothers Automotive: Franchised full-service auto repair brand with a similar trust/transparency positioning, ASE-certified technicians, and customer-experience-led marketing. Closest peer on brand tone if not on service format.
• Meineke Car Care Centers: Franchised full-service auto care chain (~900 locations) offering oil changes, brakes, tires, and exhaust. Competes with SpeeDee on franchise economics, service breadth, and consumer trust positioning.

Broad incumbents

• Pep Boys: Owned by Icahn Automotive Group, Pep Boys operates ~1,000 service centers plus retail parts stores, offering a much broader portfolio (tires, parts, full repair) that overlaps SpeeDee's expanded service menu.
• Firestone Complete Auto Care: Bridgestone-owned service network of ~2,200 U.S. locations offering tires, alignments, brakes, and oil changes. Competes with SpeeDee especially on tires and fleet accounts.
• Monro Muffler/Auto Service: Publicly-traded parent of Monro Auto Service and Tire Choice with ~1,300 locations across the U.S. Northeast and Midwest. Competes with SpeeDee on tires, brakes, alignments, and undercar services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/speedee_oil

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SpeeDee