Stargate Group Werbeagentur GmbH

What Stargate Group Werbeagentur GmbH does

Stargate Group Werbeagentur GmbH is a Vienna-based full-service advertising agency founded in 1996, operating as a private GmbH with approximately 35 employees across three divisions: Stargate Creative (brand management, corporate branding, campaigns, content creation), Stargate Live (events, roadshows, promotions, exhibitions, digital worlds), and Stargate Group (cross-divisional orchestration of brand experiences). The agency's core service offering integrates creative campaign development with live experiential execution under a single roof, serving large Austrian and international enterprise clients across aviation (Lufthansa Group, Austrian Airlines), telecommunications (A1 Telekom Austria), retail and shopping centers (Unibail-Rodamco Westfield, BILLA, Spar, Libro), FMCG and beverages (Almdudler, Bacardi, Moët & Chandon, Hendrick's Gin, Jim Beam, L'Or), real estate (IMMOFINANZ/myhive), sports (SK Rapid Wien), energy (BP, OMV), manufacturing (Wienerberger, FACC), and public-sector clients (Wien Kanal, Wien Tourismus, OeNB, ARBÖ).

The business model is professional-services based: agency services are billed on a time-and-materials basis at agency rate cards, with project-based quoting, a 5% agency commission on subcontracted third-party services, and a separate presentation fee for pitches. Revenue is generated through direct B2B sales via a dedicated Business Development function, with the bulk of work coming from long-standing enterprise relationships (Amadeus Austrian Music Awards managed for 10+ years) and referrals through industry body memberships (EMBA, VAMP, Creativclub Austria, Leitbetriebe Austria). The agency also operates a promotion-jobs recruitment platform hiring promoters and freelancers at €12–€25/hour for roadshow and event activations.

Operational geography centers on Vienna (headquarters at Ungargasse 37/6, 1030 Wien) with service delivery extending into DACH and select international markets including Munich, Berlin, Shanghai, and pan-European campaigns via clients such as Lufthansa Group and Austrian Airlines. Notable operational and product extensions beyond traditional agency services include the Rapid Mari€ cashless payment system operated at Allianz Stadion for SK Rapid Wien (660,000 transactions over 5 years). The agency has no proprietary technology platform, no disclosed AI/ML capabilities, no external investors or parent company, and is managed by co-founders Florian Halder (CEO) and Andreas Kutschera (Business Development), alongside managing director Harald Knoll.

Name

Stargate Group Werbeagentur GmbH

Legal name

Stargate Group Werbeagentur GmbH

Website

https://stargategroup.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Stargate Group Werbeagentur GmbH is a Vienna-based, founder-controlled full-service advertising agency with ~35 employees offering integrated brand strategy, creative campaigns, and live event execution for large Austrian and international enterprise clients across aviation, retail, FMCG, real estate, and public sectors.

Ownership category

akta.pro rank

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agency Services (Time and Materials): All agency services (consulting, creative, production) are billed based on actual time spent at the applicable agency rate card, unless explicitly quoted as a fixed package. Sub-contracted third-party services carry a standard 5% agency commission on the total subcontracted volume.
2. Presentation Fees: A separate, reasonable presentation fee is charged for participation in pitches and presentations, covering at minimum the agency's full personnel and material costs plus all third-party expenses. Unused concepts and materials remain the agency's property.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Stargate Group is a full-service B2B advertising and live marketing agency that delivers integrated brand communications from strategy through execution. It operates three divisions — Stargate Creative (brand management, corporate branding, campaigns, content), Stargate Live (events, roadshows, promotions, exhibitions, digital worlds), and Stargate Group (cross-divisional orchestration) — to produce brand experiences for enterprise clients across Austria and select international markets.

Product overview

Stargate Group Werbeagentur GmbH is a full-service Austrian advertising agency headquartered in Vienna with approximately 35 employees. The company operates as a unified group structure comprising three service divisions: Stargate Creative (brand management, corporate branding, campaigns, and content creation), Stargate Live (events, roadshows, promotions, exhibitions, and digital worlds), and Stargate Group (overall coordination of all communication levels). The agency's core offering centers on the interplay between creative and live marketing to orchestrate brand experiences as holistic events. Key service offerings include brand leadership and strategy, campaign management, event production (award ceremonies, product launches, gala dinners), roadshows and promotions, content creation (video series, brand content), and digital world experiences (virtual platforms, microsites). The company also developed and operates the Rapid Mari€ cashless payment system for stadium environments.

Differentiator

Problem solved

Functional benefit

Brands

• Stargate Creative: Creative division handling brand leadership, strategy, corporate branding, campaigns, and content creation.
• Stargate Live
• Stargate Group

Products and services

• Stargate Creative Creative division offering brand management, corporate branding, campaign development, and content creation services that connect brands with audiences through communication solutions.
• Stargate Live Live division delivering events, roadshows, promotions, exhibitions, and digital world experiences in person, digital, hybrid, or on-the-road formats.
• Stargate Group (Group Division) Overarching group service that coordinates all communication levels and orchestrates brand experiences across the Creative and Live divisions for sustainable impact.
• Event Production Full-scale event production for corporate events, award ceremonies, product launches, exhibitions, and gala dinners with multimedia presentations and execution.
• Rapid Mari€ Cashless Payment System Cashless payment system for stadium environments enabling topping up, sales, and withdrawals at fixed cash desks and through mobile teams, with up to 100 promoters per match.

Quantifiable outcome

• Ticket purchases for Austrian Airlines Shanghai-Wien direct flight increased by +100%
• +6 more outcomes

Named customers28 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• UNICEF ÖsterreichOthersUNICEF Austria is listed as a partner on the Stargate Group website, indicating a charitable or social responsibility partnership.
• Creativclub AustriaminorStrategic or Co-development PartnerMembership in Creativclub Austria, the leading Austrian creative industry association, providing networking and industry representation.
• Leitbetriebe ÖsterreichminorStrategic or Co-development PartnerMembership in Leitbetriebe Österreich, a network of leading Austrian companies that serve as models for medium-sized businesses, providing visibility and peer network access.
• EMBA (Event Marketing Board Austria)coreStrategic or Co-development PartnerMember of EMBA, the Event Marketing Board Austria, the leading Austrian industry body for live marketing and events.
• VAMP (Verband Ambient Medien und Promotion)coreStrategic or Co-development PartnerMember of VAMP, the Austrian Association for Ambient Media and Promotion, providing industry representation and best-practice standards in the promotions sector.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• M&C Saatchi (DACH operations): Global creative network with German-speaking market operations offering integrated brand strategy and campaign work. Competes for the same enterprise RFPs as Stargate with broader geographic reach.
• DDB Germany: DACH arm of DDB Worldwide (Omnicom network), offering creative, digital, and event services to enterprise clients. Competes with Stargate for the same brand-experience mandates but with greater scale and network backing.
• Serviceplan Group: Largest independent owner-managed agency group in Europe, headquartered in Munich. Operates a House of Communications model integrating creative, media, digital, and tech — directly comparable to Stargate's Creative + Live + Group integrated offering, but at much larger scale across DACH.

Direct peers

• Thjnk: Hamburg-based independent agency group with integrated creative, brand experience, and live-marketing capabilities. Comparable DACH independent peer serving major brands across integrated campaigns.
• Jung von Matt: Hamburg-based independent creative agency group with strong event and brand-experience capabilities across DACH. Closely comparable to Stargate on integrated creative + live campaigns for major brands, with comparable award profile (Cannes Lions, BrandEx).
• Kolle Rebbe: Hamburg-based creative agency known for integrated brand campaigns and live activations with strong DACH enterprise client roster (similar to Lufthansa/A1 mix at Stargate).
• Scholz & Friends: Hamburg-based creative agency group with full-service brand strategy, campaign, and live-experience offerings. Comparable on integrated DACH-focused model serving enterprise clients across multiple verticals.
• Demner, Merlicek & Bergmann: Vienna-based Austrian creative agency with full-service offering including brand strategy, campaigns, and live work for major Austrian and international clients. Direct local competitor for the same Austrian enterprise roster.

Emerging players

• Butter & Brüderl: Vienna-based creative and brand-experience agency with event and live-marketing offerings for Austrian and DACH clients. Direct emerging competitor in Stargate's home Vienna market for similar mid-to-large enterprise mandates.

Regional players

• Wirz Werbeagentur: Zurich-based independent agency group with integrated creative and live-marketing capabilities. Comparable on full-service DACH enterprise offering, though primarily Swiss-focused rather than Austrian.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/stargategroup
• LinkedInlinkedin.com/company/stargategroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stargate Group Werbeagentur GmbH