What King Kanine does

King Kanine is a private, direct-to-consumer pet wellness company founded in 2015 in Miami/Plantation, Florida, by Jeff, inspired by his Great Dane Mojo. The company sells a portfolio of natural pet products across five sub-brands — King Kalm (broad-spectrum CBD oils in 75/150/300/600/1000 mg strengths, CBD treats, topicals), King Klean (USDA-certified organic grooming line including shampoo, paw cleaner, bed and in-between sprays), King Komb (self-cleaning deshedding tools), Tucker's Gold (premium CBD with ashwagandha and turmeric), and a RAW frozen dog food line (BLT blend) — formulated specifically for canine and feline physiology rather than adapted from human products. Core technical differentiation centers on the use of Antarctic krill oil as the carrier for CBD, which the company markets as providing superior bioavailability through phospholipid-bound omega-3s versus standard MCT or triglyceride carriers, along with broad-spectrum THC-free extracts, third-party batch testing with publicly published Certificates of Analysis, and manufacturing in a GMP-compliant, ISO 9001-certified, FDA-registered facility.

The business operates as a Shopify-based DTC e-commerce storefront (kingkanine.com) with no disclosed retail or marketplace presence. Pricing spans roughly $9.99 (Klean Paws) to $325 (Kanine Kingdom bundle), with mid-tier CBD oils at $29.99–$99.99, free shipping above $100, and a Subscribe & Save subscription/auto-delivery option providing recurring revenue potential. GTM relies on content marketing (Woof Post blog, dosing charts, published studies page), organic social (Facebook, Instagram, YouTube), affiliate/referral programs, email marketing, and a rescue-organization partnership program covering 7+ partners across 10+ states.

Customer segments are mass-market pet owners (dogs and cats) subdivided by use case: pets with specific health conditions (arthritis, anxiety, seizures, mobility decline), grooming enthusiasts, and raw/natural-diet adopters. Company self-reports 75,000+ happy pets/owners and a 4.8/5 average review rating, with 5,000+ five-star reviews on the raw dog food line specifically. Ownership is founder-controlled with no institutional investors, PE backing, or M&A activity disclosed in the available source material.

Name

King Kanine

Legal name

King Kanine

Website

https://kingkanine.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

King Kanine is a privately held, direct-to-consumer pet wellness company founded in 2015 in Miami, FL, selling broad-spectrum CBD oils, treats, topicals, grooming tools, supplements, and raw dog food formulated specifically for dogs and cats via its Shopify storefront.

Ownership category

akta.pro rank

Product category

Pet Wellness and CBD Supplements

NAICS

Pet and Pet Supplies Retailers (459910), Food (Health) Supplement Retailers (456191), Animal Food Manufacturing (3111)

akta.pro primary industry

Functional & Veterinary Diet Pet Food (CRADAFAF)

akta.pro secondary industries

CBD/Hemp Pet Products Retail (CRANAHAF), Vitamins, Minerals & Multivitamin Supplements (HLAMALAF)

Keywords

• Pet CBD supplements
• Pet wellness products
• Pet grooming tools
• Raw dog food
• Natural pet care

Headquarters

HQ city

Plantation

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct E-commerce Product Sales: King Kanine generates revenue primarily through direct-to-consumer online sales of CBD pet products, supplements, grooming supplies, and raw dog food. Products are sold through their e-commerce platform with subscription/auto-delivery options available. Free shipping on orders over $100.
2. One-time Product Purchases: Single-purchase transactions for individual products across CBD oils, treats, topicals, supplements, and grooming tools. Various bundle/combo options available at discounted prices.
3. Affiliate Program: King Kanine operates an affiliate marketing program allowing partners to earn commissions for referring customers to their online store.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

King Kanine is a direct-to-consumer pet wellness brand that designs, formulates, and sells natural pet health and grooming products for dogs and cats. Its core product is the King Kalm broad-spectrum CBD oil line (75mg–1000mg strengths) carried in proprietary Antarctic Krill Oil, complemented by CBD treats, topicals, raw dog food, grooming tools (King Komb), organic shampoos and sprays (King Klean), and a line of non-CBD nutritional supplements (Green Immune Plus+, Strong Plus+, Mushroom Plus+). All products are made in GMP/ISO-9001/FDA-registered facilities with batch-level third-party lab testing.

Product overview

King Kanine is a pet wellness company offering a comprehensive portfolio of CBD-based and natural health products for dogs and cats. The core offering centers on the King Kalm broad-spectrum CBD oil line (available in 75mg, 150mg, 300mg, 600mg, and 1000mg strengths), suspended in Antarctic krill oil for superior bioavailability. Complementary products include King Kalm Crunch CBD treats in multiple flavors, King Kalm topical solutions (Balm, Soothe spray, Mange & Mite spray), and the premium Tucker’s Gold 1000mg formula with Ashwagandha and Turmeric. Beyond CBD, the company offers grooming essentials under the King Klean and King Komb brands (organic shampoo, deshedding tools, paw cleaners, odor sprays), wellness supplements (Green Immune Plus+, Strong Plus+, Mushroom Plus+), and raw frozen dog food (BLT Beef Liver Tripe blend). Pre-configured Kombos bundles allow customers to purchase complementary products together at savings. All products are third-party lab tested, manufactured in GMP/ISO/FDA-compliant facilities, and formulated specifically for pet physiology without THC.

Differentiator

Problem solved

Functional benefit

Brands

• King Kalm: Flagship line of CBD oils, treats, and supplements for pets featuring broad-spectrum CBD with Antarctic krill oil for superior bioavailability.
• King KLEAN
• KING KOMB
• Tucker

Products and services

• King Kalm CBD Oil 75mg Broad-spectrum CBD oil formulated for cats and small dogs under 20 lbs, suspended in Antarctic Krill Oil for superior bioavailability and omega-3 support.
• King Kalm CBD Oil 150mg Broad-spectrum CBD oil for medium-sized pets (20–45 lbs), designed for anxiety and stress relief with omega-3 support from krill oil.
• King Kalm CBD Oil 300mg Broad-spectrum CBD oil for large dogs (45–65 lbs) targeting joint pain and mobility issues with a krill oil base.
• King Kalm CBD Oil 600mg with Copaiba Most concentrated CBD oil formula for extra-large dogs over 65 lbs, with Copaiba essential oil and DHA for severe pain and inflammation.
• Tucker's Gold 1000mg CBD Premium 1000mg broad-spectrum CBD oil with Ashwagandha and Turmeric, formulated for maximum relief and inflammation; positioned by the company as the #1 vet-recommended pet CBD supplement.
• King Kalm Crunch CBD Treats Organic hard-chew CBD treats for dogs, baked at low temperature, gluten-free, with vitamins and Omega-3s; available in Apple Cinnamon, Blueberry, and Grass-Fed Beef flavors.
• King Kalm Balm CBD-infused topical balm for moisturizing and protecting dry, cracked paws, noses, and elbows in dogs and cats.
• King Kalm Soothe CBD-infused hot spot treatment spray for dogs and cats with aloe vera, chamomile, and tea tree oil to relieve skin irritation and itching.
• King Kalm Mange & Mite Management Spray Antiseptic topical spray combining broad-spectrum CBD with antibacterial ingredients to treat mange, ringworm, and skin conditions in dogs and cats.
• King Klean Organic Shampoo USDA-certified all-natural, hypoallergenic, eco-friendly, non-toxic pet shampoo specifically formulated for dogs and cats to support deshedding.
• King Komb Deshedding Tool Self-cleaning retraction-action deshedding tool for removing loose hair from dogs, cats, and horses; originally invented by founder Jeff.
• King Komb Mini Compact self-cleaning retraction-action deshedding tool designed for smaller pets.
• Klean Paws Paw Cleaner Patented non-toxic foaming paw cleaner that kills 99.99% of bacteria and germs, softens paws, and helps kill ringworm and roundworm in post-larval state.
• King Klean In Between Bath Spray Pet odor eliminator spray intended for use between baths to keep pets fresh.
• King Klean Bed Spray Spray formulated to freshen and clean pet beds.
• Royal Coat Ultimate Luxurious Shine Spray Premium coat shine spray for dogs providing luxurious shine and coat health.
• Green Immune Plus+ Superfood supplement for dogs and cats combining green-lipped mussel, spirulina, phytoplankton, and chlorella with multivitamins and minerals for immune support.
• Strong Plus+ Probiotic, protein, and joint supplement for dogs and cats supporting muscle tone and joint health.
• Mushroom Plus+ Wellness supplement for dogs and cats featuring medicinal mushrooms for overall wellness support.
• RAW Dog Food BLT (Beef Liver Tripe Ground Bone) Raw frozen dog food combining beef, liver, tripe, and ground bone for species-appropriate canine nutrition; sold in 2LB and 5LB packs.
• Breed-Specific CBD Oils CBD oils formulated for specific dog breeds, with strength matched to breed size, including Golden Retrievers, Labrador Retrievers, German Shepherds, Pitbulls, Chihuahuas, Dachshunds, Great Danes, and 30+ other breeds.

Quantifiable outcome

• 89% reduction in seizure frequency in epileptic dogs (Colorado State University 2019 pilot study)
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered minor.

• Redlands Dog RescueminorOthersRescue partner receiving product donations from King Kanine. Located in California, focused on rescuing and rehoming dogs.
• Doberman RescueminorOthersRescue partner dedicated to Doberman breed rescue and placement.
• Pop Smoke K9 for VeteransminorOthersVeterans' K9 rescue organization supported through product donations.
• Marley's MuttsminorOthersWell-known rescue organization, partner receiving King Kanine product donations.
• Tail to TrailminorOthersRescue organization partner supported through product donation programs.
• Freckles & Tom Cat Rescue MTminorOthersFeline rescue organization based in Montana receiving product donations.
• Dogs RockminorOthersGeneral rescue organization partner receiving product support.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Honest Paws: Direct-to-consumer pet CBD brand offering oils, treats, and topical products for dogs and cats. Closely comparable to King Kanine on product mix (CBD oils, treats, balms), target customer (pet owners seeking anxiety/joint/seizure support), and DTC e-commerce model.
• ElleVet Sciences: Pet-specific CBD company selling CBD+CBDA oils, chews, and topicals with a strong veterinary-channel focus. Comparable to King Kanine on pet-specific CBD formulation, clinical evidence emphasis, and broad-spectrum positioning.
• Pet Releaf: Veteran pet CBD brand offering hemp CBD oils, treats, capsules, and topicals for dogs and cats. Comparable to King Kanine on full-spectrum/broad-spectrum CBD product breadth, US-based manufacturing, and pet wellness positioning.
• HolistaPet: Online pet CBD retailer offering CBD oils, treats, capsules, and shampoo for dogs and cats. Closely comparable on DTC CBD-for-pets positioning, broad product line, and breed/size-targeted SKUs.
• Paw CBD (cbdfx): Pet-focused CBD sub-brand of cbdfx selling broad-spectrum CBD oils, treats, balms, and shampoo. Comparable to King Kanine on product mix (CBD oils, treats, topicals, grooming) and DTC distribution through cbdfx's e-commerce platform.
• Canna-Pet: One of the earliest pet CBD brands, selling hemp CBD oils, capsules, treats, and supplements via DTC e-commerce. Comparable to King Kanine on full-pet-product CBD positioning and online-only distribution.

Broad incumbents

• Zesty Paws: Mass-market pet supplement brand selling chews, oils, and functional treats for dogs and cats across categories like joint, skin, calming, and immunity. Comparable to King Kanine on the supplement/functional-treats side (Strong Plus+, Mushroom Plus+) but operates at much larger scale via Chewy and Amazon distribution.
• Pet Honesty: DTC pet supplement brand offering soft chews, oils, and topical products for joint, skin, calming, and digestive health. Comparable to King Kanine's supplement line and DTC go-to-market motion; significantly larger scale.
• NaturVet: Established pet supplement manufacturer offering a broad portfolio of vitamins, calming, joint, and skin products for dogs and cats. Comparable to King Kanine's supplement categories (Green Immune Plus+, Strong Plus+) but operates primarily through retail distribution.

Emerging players

• Verma Farms: Pacific-founded CBD brand with a pet CBD sub-line offering oils and treats for dogs. Comparable to King Kanine on DTC CBD-for-pets positioning, though broader parent brand spans human CBD products.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UClbMp-0eG8RHRMo034tC_1Q
• Facebookfacebook.com/KingKanine7
• Instagraminstagram.com/kingkanineofficial

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about King Kanine