KPS3

What KPS3 does

KPS3 is a privately held, full-service advertising agency headquartered in Reno, Nevada, founded in 1991. The firm operates as a multidisciplinary creative, digital, and PR agency, organized around six service lines: Brand, Campaigns, Web & Digital, PR, Social, and "Outta the Box" (experimental/guerrilla creative). It employs 51–100 designers, developers, analysts, and strategists working in integrated pods, with a stated ethos of "Human. On Purpose." The agency's client roster spans B2B SaaS (Splashtop, PeopleGrove, Recurly), fintech/blockchain (Stellar Development Foundation), destination marketing organizations (Visit Reno Tahoe, Discover Kalamazoo, Santa Maria Valley), higher education, and consumer brands (Nevada Dairy Farmers).

KPS3's underlying technology stack is built around modern headless CMS platforms (Sanity, Contentful), web frameworks (Next.js, Gatsby), Node.js with MongoDB for custom applications, and integrations with HubSpot, Smartling, Stripe, and Rackspace. The firm has demonstrated capacity for complex technical builds — including a Raspberry Pi-powered real-time Digital Kissing Booth and multilingual enterprise sites spanning nine languages — alongside creative campaigns generating measurable outcomes such as 12x ROAS (Recurly), 20% organic traffic lift (Reno Tahoe), and 646.5MM total media reach (Santa Maria Valley). The agency is in the early stages of integrating generative AI (notably Midjourney) into creative workflows.

KPS3 generates revenue through project-based and retainer-based professional services engagements sold via a direct sales motion. No public pricing, tier structure, or revenue figures are disclosed. The firm has expanded through three acquisitions (Fuze 2012, Whitefield 2014, 120 West 2018) and is led by Partner and Chief Integration Officer Kevin Jones, with founder Stephanie Kruse noted in the historical record. The agency is founder/partner-owned with no disclosed outside capital.

Name

KPS3

Legal name

KPS3

Website

https://kps3.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

KPS3 is a privately held, full-service advertising agency in Reno, Nevada offering brand, campaigns, web/digital, PR, and social services to enterprise and mid-market clients across B2B SaaS, fintech, higher ed, and tourism sectors.

Ownership category

akta.pro rank

Product category

Advertising Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Supply-Side Platforms (SSP) & Publisher Monetization (BPAMALAC)

Keywords

• Advertising services
• Brand strategy
• Web development
• Digital marketing
• Public relations

Headquarters

HQ city

Reno

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising and Marketing Services: KPS3 generates revenue through project-based and retainer-based service contracts providing advertising, branding, digital marketing, web development, PR, social media, and campaign services to enterprise and mid-market clients.
2. Digital and Web Services: Revenue from website design and development, headless CMS implementation, SEO, content optimization, and digital strategy engagements for B2B SaaS, DMO, and higher education clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

KPS3 is a full-service advertising agency that delivers brand strategy, integrated marketing campaigns, web and digital development, public relations, social media marketing, and experimental "Outta the Box" creative activations to enterprise and mid-market clients. Engagements are structured as project-based or retainer-based contracts spanning technology, travel and tourism, higher education, fintech, and consumer industries. The agency combines in-house design, development, analytics, and strategy talent with headless CMS, modern web framework, and AI-assisted creative production capabilities.

Product overview

KPS3 is a full-service advertising agency offering a comprehensive suite of marketing services including Brand, Campaigns, Web & Digital, PR, Social, and Outta the Box creative services. The agency combines strategic thinking with creative execution across digital and traditional channels, serving clients in technology, travel/tourism, higher education, and various other industries. Rather than a product company with a defined software platform, KPS3 operates as a service-based agency delivering custom marketing solutions, brand development, and digital experiences for their clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Services Brand strategy and development services including brand positioning, messaging platforms, visual identity systems, and brand refresh capabilities for enterprise and mid-market clients.
• Campaigns Integrated marketing campaign development including digital advertising, media planning, and campaign execution across multiple channels for B2B SaaS, higher education, fintech, tourism, and consumer clients.
• Web & Digital Website design and development services including web applications, headless CMS implementations using Sanity/Contentful with Next.js/Gatsby frameworks, and digital experience creation for enterprise clients.
• PR (Public Relations) Public relations services including media relations, press releases, thought leadership content, and newsjacking strategies to drive earned media coverage for clients in outlets such as CNN, NBC Nightly News, Travel + Leisure, and ZDNet.
• Social Social media marketing services including content creation, social strategy, paid social advertising, and community management across platforms such as Facebook, Instagram, LinkedIn, and TikTok.
• Outta the Box Creative and experimental marketing initiatives including guerrilla marketing, interactive installations, unique brand activations, and unconventional campaign concepts (e.g., Digital Kissing Booth installation, holiday rom-com spoof film for Visit Carson City).

Quantifiable outcome

• Splashtop: 31 website components, 9 languages, 10,889 content model entries, 85 content models
• +6 more outcomes

Named customers7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Three Sticks ProductionsminorStrategic or Co-development PartnerKPS3 partnered with Three Sticks Productions to co-produce a holiday rom-com spoof film for Visit Carson City ('A Winter's Charm in Carson City'), featuring local businesses and attractions with a blend of nostalgia and humor, including digital ads, media outreach, and a travel itinerary.
• ContentfulcoreTechnology or IntegrationContentful, a headless CMS platform, is used as the content management backbone for KPS3 client websites (e.g., Splashtop), enabling flexible workflows, custom content editors, and scalable multi-language content management across the organization.
• SmartlingcoreTechnology or IntegrationSmartling is integrated with Contentful to support KPS3's global website clients, enabling machine and human translation workflows across multiple languages with automatic publishing to the website.
• Gatsby (Netlify)coreTechnology or IntegrationGatsby (and Gatsby Cloud) is used by KPS3 to build blazing-fast static websites from Contentful data, with incremental deployments enabling streamlined publishing workflows for enterprise clients.
• SanitycoreTechnology or IntegrationSanity, a headless CMS, is used in combination with Next.js by KPS3 to build fast, secure, scalable destination marketing websites (e.g., Visit Reno Tahoe) capable of handling large-scale photography and video content without compromising site speed.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Barkley: Independent, full-service creative agency of similar mid-market positioning with integrated brand, digital, PR, and media capabilities. Comparable in operating model and client roster (mid-market enterprise).
• Tombras: Knoxville-based independent agency offering brand, creative, media, and digital services. Comparable as a regional full-service agency with similar service breadth and mid-size employee footprint.
• The Many: Independent, full-service agency with brand, digital, and creative capabilities. Comparable to KPS3 in mid-size independent positioning and integrated service offering.
• House of Kaizen: Mid-size performance marketing and creative agency with strong paid media and SEO capabilities. Comparable in digital marketing execution and mid-market client focus.
• Mekanic: Salt Lake City-based digital agency offering web development, brand, and digital strategy. Comparable as a regional full-service digital agency with similar client mix.
• Translation LLC: Independent creative and brand agency serving enterprise clients. Comparable in full-service creative positioning and B2B/enterprise client overlap.

Broad incumbents

• Wieden+Kennedy: Large, established independent creative agency with global brand, campaigns, and digital capabilities. Comparable in independent full-service positioning but materially larger scale and budget tier.
• Droga5: Major independent creative agency within Accenture Song, offering brand strategy, campaigns, and digital at scale. Comparable service portfolio but operates at the enterprise end of the market KPS3 also targets.

Emerging players

• LaunchSquad: Mid-size communications and PR agency with overlap in KPS3's PR and social service lines. Comparable in offering PR-led campaigns to enterprise and B2B SaaS clients.
• Crenshaw Communications: B2B tech PR and communications agency with strong SaaS and enterprise tech focus. Comparable in PR service line and enterprise SaaS client overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/KPS3
• Facebookfacebook.com/KPS3Marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KPS3