Smart Home by Design

What Smart Home by Design does

Smart Home by Design is a privately held Tennessee LLC founded in 2020 by Eric Patterson (formerly of GameStop) that provides professional installation and configuration of consumer smart home devices for residential homeowners in the Memphis metropolitan area. The company is headquartered in Collierville, TN and serves 12 cities and towns across the Memphis MSA, with a planned expansion into Nashville and surrounding Middle Tennessee markets. The business operates exclusively on a direct-to-consumer, in-home service model in which certified field technicians conduct consultations, perform installations, integrate devices with voice assistants (Amazon Alexa, Google Assistant, Apple HomeKit), and deliver post-installation training.

The company's core offering is a portfolio of installation services across distinct device categories: security (Ring cameras, video doorbells, Ring Alarm systems, smart sensors), climate control (Google Nest, Ecobee, Honeywell thermostats), lighting and energy (TP-Link Kasa, Lutron, Leviton smart switches and plugs), connectivity (eero mesh Wi-Fi), entry management (Yale Assure smart locks), garage control (MyQ Liftmaster controllers), and voice/displays (Amazon Echo Show/Studio, Google Nest Hub/Audio). Technicians hold certifications through the Google Nest Pro Partner Program, the Ring Professional Program, and authorized partnerships with TP-Link, eero, Yale, MyQ Liftmaster, and Ecobee. No proprietary software platform is disclosed; technology differentiation rests on multi-vendor installation credentials, in-stock device inventory enabling immediate installs, and a 30-day satisfaction guarantee.

Revenue is generated through two streams bundled into a single transaction: professional installation services and the sale of the underlying smart home devices. Pricing is quote-based and not publicly disclosed; customers initiate contact via web form, email, or phone, leading to scheduled in-home consultations. The go-to-market relies on local SEO, content marketing (device reviews and FAQs), brand-partner co-marketing through Ring and Google Nest directories, and customer referrals. The company maintains no paid advertising, social media presence, or app-based commerce, and serves no enterprise or commercial customers.

Name

Smart Home by Design

Legal name

Smart Home by Design LLC

Website

https://smarthomebydesign.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Smart Home by Design is a private Tennessee LLC that provides professional in-home installation and integration of consumer smart home devices for residential homeowners in the Memphis metropolitan area, operating as an authorized partner for Google Nest, Ring, TP-Link, eero, Yale, and other major brands and expanding into Nashville.

Ownership category

akta.pro rank

Product category

Smart Home Installation Services

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822)

akta.pro primary industry

Home Security & Access Control (Cameras, Alarms, Smart Locks) (HSAPAQAB)

akta.pro secondary industries

Smart Lighting & Dimming Control Installation (HSAHADAB), Smart Lock Installation, Retrofit & Door Hardware Services (HSAHAEAB), Home Automation Hub/Platform Integration for Electrical & HVAC (e.g., HomeKit/Google/Alexa) (HSAOANAI), Smart Home Device Mounting (cameras, doorbells, sensors) (HSAGAHAH), Smart Home Installation, Setup & Protection Plans Retail (CRAIAMAO)

Keywords

• Smart home installation
• Home automation services
• Security camera installation
• Smart lock installation
• Mesh wifi installation

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Professional Smart Home Installation Services: The company generates revenue by charging for professional installation of smart home devices. Services include in-home consultation, device installation, configuration, integration with existing smart home ecosystems (Alexa, Google Assistant), and post-installation training and support. Devices are sourced from brand partners and bundled with installation services.
2. Smart Device Sales: The company offers devices in-stock for immediate installation, bundling device procurement with installation services. Device sales are conducted as part of the installation package rather than standalone retail.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Smart Home by Design provides professional in-home smart home installation services to homeowners in the greater Memphis, TN area (with planned expansion to Nashville). The company offers in-home consultations, certified installation, configuration, and post-installation training for smart security cameras, video doorbells, smart locks, smart thermostats, mesh Wi-Fi systems, smart switches, sensors, and related connected home devices, bundling device procurement with professional installation labor as authorized partner of Ring, Google Nest, eero, Yale, MyQ Liftmaster, and TP-Link.

Product overview

Smart Home by Design is a professional smart home installation service company operating in Memphis, TN and expanding to Nashville. Rather than a single unified product or software platform, the company offers a portfolio of installation services covering distinct smart home device categories: security (Ring cameras, video doorbells, alarms, sensors), climate control (Google Nest, Ecobee, Honeywell thermostats), lighting and energy (TP-Link Kasa, Lutron, Leviton smart switches and plugs), connectivity (eero mesh Wi-Fi), entry management (Yale smart locks), and garage control (MyQ Liftmaster). Additional services include smart displays (Amazon Echo Show, Google Nest Hub) and smart speakers (Echo Studio, Google Nest Audio). The company serves as an authorized installation partner for Ring and Google Nest, providing in-home consultations, professional installation, configuration, and training. All installations are backed by a 30-day satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Security System Installation Professional in-home installation, configuration, and integration of Ring Alarm and Ring Alarm Pro security systems, including sensors, motion detectors, keypads, and professional monitoring setup for residential homeowners in the Memphis metro area.
• Smart Security Camera Installation Professional installation and configuration of indoor and outdoor smart security cameras with real-time monitoring, motion detection, and remote viewing via smartphone apps for residential homeowners.
• Video Doorbell Installation Professional installation of smart video doorbells with two-way communication, motion detection, and remote monitoring for residential homeowners.
• Smart Garage Installation Professional installation of MyQ smart garage door controllers enabling remote garage door opening/closing and security monitoring for residential homeowners.
• Smart Lock Installation Professional installation of Yale Assure Lock 2 and other smart locks providing keyless entry via keypad, smartphone app, and voice control integration with Alexa, Google Assistant, and Apple HomeKit.
• Smart Switch and Plug Installation
• Smart Thermostat Installation
• Whole Home Wi-Fi (Mesh Wi-Fi) Installation Professional installation of eero mesh Wi-Fi systems with network optimization, strategic device placement, and comprehensive training for whole-home wireless coverage.
• Smart Sensor Installation Professional installation of Ring Flood and Freeze sensors, motion detectors, glass break sensors, and other environmental monitoring devices for residential homes.
• Smart Display Installation Professional installation and configuration of Amazon Echo Show and Google Nest Hub smart displays for visual smart home control and voice assistance.
• Smart Speaker Installation Professional installation of Amazon Echo Studio and Google Nest smart speakers for voice-activated smart home control and audio entertainment.

Quantifiable outcome

• 30-day satisfaction guarantee on all installations

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core.

• Google Nest Pro PartnercoreTechnology or IntegrationSmart Home by Design holds Google Nest Pro Partner certification, enabling authorized installation and configuration of Google Nest smart home devices. This partnership provides technicians with specialized training and certification credentials that differentiate the company from general contractors. As a certified partner, the company gains access to Google Nest's support resources and is listed as a recommended installer.
• Ring Professional ProgramcoreTechnology or IntegrationSmart Home by Design is certified through the Ring Professional Program, qualifying as an authorized Ring installation partner. This enables the company to professionally install all Ring products including security cameras, video doorbells, smart locks, and alarm systems. The partnership is marketed to customers as a mark of quality and reliability for Ring installations.
• TP-Link (Kasa Smart)coreTechnology or IntegrationSmart Home by Design is a TP-Link Partner specializing in Kasa smart switches and plugs installation. The company offers Kasa products alongside Lutron and Leviton systems as part of its smart lighting and plug installation services.
• MyQ LiftmastercoreTechnology or IntegrationAs an authorized MyQ Liftmaster Partner, Smart Home by Design installs and configures MyQ smart garage door controllers. The partnership ensures customers receive compatible, top-tier garage door control products integrated with professional installation and support.
• eerocoreTechnology or IntegrationSmart Home by Design specializes in eero Wi-Fi mesh system installation, offering professional setup, network optimization, strategic device placement, and comprehensive training on eero mesh networks throughout the Memphis area.
• Yale (Assure Lock)coreTechnology or IntegrationSmart Home by Design installs Yale Assure Lock and other Yale smart lock products, offering smart deadbolt installation services including keypad, app, and voice-controlled entry solutions.
• Ring (alarm, cameras, doorbells)coreTechnology or IntegrationSmart Home by Design is an authorized Ring Partner offering professional installation of the full Ring product lineup including Ring Alarm and Ring Alarm Pro security systems, Ring cameras, video doorbells, and integrated smart home security solutions.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• OnTech Smart Services: Authorized installer network for Google Nest and Ring products providing in-home smart home installation. Operates a near-identical business model to Smart Home by Design — certified technicians, multi-vertical device installation, and brand-driven lead flow — but at significantly greater scale and geographic reach.
• HelloTech: On-demand home technology services company offering smart home device installation, setup, and troubleshooting across dozens of U.S. markets. Directly comparable model: certified technicians dispatched in-home, paid-per-job, multi-device coverage including cameras, doorbells, locks, thermostats, and networking.
• Control4: Whole-home smart home automation platform sold and installed through a certified dealer/integrator network for residential customers. Highly comparable dealer-driven business model where local certified integrators handle in-home design, installation, and configuration of integrated smart home systems.
• Savant: Premium smart home automation platform delivered through certified dealer/integrators performing custom in-home design and installation. Comparable business model in serving affluent residential homeowners seeking fully integrated smart home systems via professional installation partners.

Broad incumbents

• Vivint Smart Home: National smart home services company selling and professionally installing integrated security, video, and automation systems in residential homes. Significantly larger scale and vertically integrated equipment versus Smart Home by Design, but directly comparable in the in-home professional installation motion and customer profile.
• ADT: Largest U.S. residential security and smart home installation company, offering professionally installed and monitored alarm, camera, and home automation systems. Overlaps with Smart Home by Design on professionally installed security and smart home products for homeowners, but operates at vastly greater scale with bundled monitoring services.
• Crestron Electronics: Premium automation and control platform with a global certified integrator network performing residential smart home installations. Comparable in delivering professionally integrated whole-home automation, though at a substantially higher price point and project scale than Smart Home by Design.
• Geek Squad (Best Buy): Best Buy's in-home and remote technical services arm offering smart home device installation, networking setup, and home theater configuration for consumers. Directly comparable in providing paid, on-demand residential smart home installation, but delivered at national retail scale rather than a local independent operator.
• Guardian Protection: Residential security and smart home services company selling and professionally installing security, video, and home automation systems across multiple U.S. regions. Comparable in combining hardware, professional installation, and ongoing service contracts for residential smart home customers.
• CPI Security: Regional (Southeast U.S.) provider of professionally installed and monitored home security and smart home solutions. Direct regional overlap with Smart Home by Design's Memphis/Nashville footprint, offering the same professionally-installed, professionally-monitored residential smart home model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/DesignSmartHome
• Facebookfacebook.com/SmartHomebyDesign
• LinkedInlinkedin.com/company/smart-home-by-design

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smart Home by Design