Foley Company
Foley Company is a US precision machinery manufacturer founded in 1926, headquartered in Prescott, Wisconsin, that designs and builds reel and bedknife grinders, accessories, and turf maintenance equipment for golf courses and sports turf facilities worldwide.
- Company typePrivate
- Founded1926
- HeadquartersPrescott, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Foley Company does
Foley Company LLC is a privately held, US-based precision machinery manufacturer founded in 1926 and headquartered in Prescott, Wisconsin, that designs and builds reel and bedknife grinding equipment for golf course and sports turf maintenance. The company sells a tiered product line of four reel grinders (653 ACCU-Master, 633 ACCU-Pro, 618 Accu-Sharp, 642 QuickSpin) and two bedknife grinders (673 ACCU-Pro AC, 672 ACCU-Pro AT), supported by accessories such as the 900 Power Lift, grinding wheels, borazon wheels, bolt-on gauges, and lapping compounds in 80/120/180 grit. Its core technology combines spin grinding and relief grinding methodologies to restore cutting reels to OEM specifications, with patented innovations including the 642 QuickSpin's roll-on roll-off floor-level design and clamping system, and the ACCU-Touch 3 automated control system with auto-index relief grinding. Foley also owns the Air2G2 aerification brand and, following the November 2024 acquisition of Salsco Inc. (Cheshire, CT), has expanded into greens rollers, leaf vacuums, chippers, pavement routers, and broader turf maintenance equipment.
Foley operates a B2B distributor-led go-to-market model, selling exclusively through an authorized global dealer network spanning the United States, Canada, Asia, and Europe, supported by seven regional sales managers covering North America (including Florida and the West Coast), the EU, Middle East and North Africa, the United Kingdom, and Asia-Pacific. Sales motion combines distributor channel partners with direct enterprise field engagement, including a Schedule a Demo CTA for golf course superintendents and equipment managers. Revenue is generated primarily through capital equipment sales, accessories, and consumables, with pricing not publicly disclosed and customers directed to dealers or demos for quotes. Foley holds GCSAA Silver Partner status and is a member of BIGGA, CGSA, and AGIF, with named customers including Streamsong Resort, Ballybunion Golf Club, Town & Country Club, and Panther National Golf Club.
Foley Company firmographics
Firmographics- Name
- Foley Company
- Legal name
- Foley Company LLC
- Website
- https://foleyco.com
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Foley Company is a US precision machinery manufacturer founded in 1926, headquartered in Prescott, Wisconsin, that designs and builds reel and bedknife grinders, accessories, and turf maintenance equipment for golf courses and sports turf facilities worldwide.
- Ownership category
- akta.pro rank
Foley Company industry classification
Industry- Product category
- Turf Maintenance Equipment
- NAICS
- Lawn and Garden Tractor and Home Lawn and Garden Equipment Manufacturing (333112)
- SIC
- Wholesale-Machinery, Equipment & Supplies (5080)
- akta.pro primary industry
- Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers) (AFAAAAAE)
Keywords
Where Foley Company is headquartered
LocationHeadquarters
- HQ city
- Prescott
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Foley Company business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Foley Company generates the majority of its revenue from the manufacture and sale of precision reel grinders, bedknife grinders, and turf maintenance equipment. Products include the 653 ACCU-Master, 633 ACCU-Pro, 618 ACCU-Sharp, 642 QuickSpin reel grinders; 673 ACCU-Pro AC, 672 ACCU-Pro AT bedknife grinders; and the 900 Power Lift accessory.
- Accessories and Consumables: Sales of grinding wheels, borazon wheels, bolt-on gauges, lapping compound (80, 120, 180 grit), and other grinder accessories and replacement parts.
- Salsco Product Lines: Following the acquisition of SALSCO, Inc. (effective November 1, 2024), Foley now also generates revenue from Salsco's product lines including greens rollers (HP11), core recovery vehicles, leaf vacuums, strawblowers, wood and brush chippers, chipper shredder vacuums, shavings mills, and pavement routers.
- Air2G2 Aerification Equipment: Foley Company also manufactures and sells the Air2G2 aerification machine, which injects pressurized air into soil to promote root growth and water infiltration with minimal disruption.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Foley Company product offering
Product offeringCore offering
Foley Company designs, manufactures, and sells precision reel grinders, bedknife grinders, and supporting accessories used by golf courses, sports turf facilities, and grounds maintenance operations to restore and maintain cutting equipment to OEM specifications. The company also sells turf aerification equipment under its Air2G2 brand and, since acquiring Salsco in November 2024, greens rollers, leaf vacuums, chippers, and related turf maintenance machinery. All machines are built at the company's Prescott, Wisconsin facility and distributed through a global dealer network.
Product overview
Foley Company is a precision equipment manufacturer offering a unified portfolio of reel and bedknife grinders for golf course and sports turf maintenance. The core product line consists of four reel grinders (653 ACCU-Master, 633 ACCU-Pro, 618 Accu-Sharp, and 642 QuickSpin) and two bedknife grinders (673 ACCU-Pro AC and 672 ACCU-Pro AT), supported by accessories including the 900 Power Lift, grinding wheels, lapping compound, and specialty wheels. Following the November 2024 acquisition of Salsco, the portfolio expanded to include greens rollers and additional turf maintenance equipment. The Air2G2 aerification machine, also under the Foley brand, addresses soil health and water infiltration. Together, these products enable turf professionals to maintain equipment to OEM specifications for consistent cut quality.
Differentiator
Problem solved
Functional benefit
Brands
- Air2G2: Aerification machine brand that enhances turf health by injecting pressurized air into the soil, promoting robust root growth and improved water infiltration with minimal disruption.
- Salsco
Products and services
- 653 ACCU-Master Top-of-the-line Foley reel grinder for high-volume turf operations, combining spin and relief grinding with the ACCU-Touch 3 control system, automated infeed, and auto-index relief grinding to restore cutting reels to OEM specifications. Designed for golf courses and sports turf facilities with high throughput requirements.
- 633 ACCU-Pro Versatile reel grinder offering spin and relief grinding capabilities with manual controls for hands-on precision, marketed as a cost-effective solution delivering high-quality results for golf course maintenance teams.
- 618 Accu-Sharp Foley reel grinder designed for precise cutting performance and equipment maintenance of reel mower cutting units.
- 642 QuickSpin Reel Grinder Quick touch-up spin grinder with patented roll-on roll-off floor-level design that eliminates the need for heavy lifting facilities, accommodates cutting units up to 42 inches wide, and uses a patented front and rear clamping system with counter-balanced spin drive for walk-behind and reel mower cartridges.
- 673 ACCU-Pro AC Bedknife grinder offering accuracy and innovation to maintain OEM bedknife specifications and deliver a flawless cutting edge for golf course and turf maintenance equipment.
- 672 ACCU-Pro AT Semi-automatic bedknife grinder for precision sharpening and maintenance of bedknives on reel mowers.
- Air2G2 Aerification Machine Aerification machine brand under Foley Company that injects pressurized air into soil to promote root growth and water infiltration with minimal surface disruption, used on golf courses and sports turf.
- Salsco HP11 Greens Roller Greens roller with dual-drive oscillating rolls and articulating steering that maintains consistent contact across changing terrain, used on golf course greens to produce smooth, consistent putting surfaces.
Quantifiable outcome
- A properly maintained relief grind reduces friction, lowering power demand and extending reel and bedknife life
- +5 more outcomes
Companies that use Foley Company
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Foley Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Foley Company partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- SALSCO, Inc.coreFoley Company acquired SALSCO, Inc., effective November 1, 2024, expanding its leadership in the golf and turf industry. Salsco, based in Cheshire, CT, is known for turf maintenance equipment including greens rollers, core recovery vehicles, and a range of commercial equipment. Founder Sal Rizzo expressed enthusiasm for the partnership, which is expected to drive innovation and growth.
- GCSAA Foundation (Col. John Morley Centennial Campaign)coreFoley Company donated $5,000 to the GCSAA Foundation's Col. John Morley Centennial Campaign, supporting GCSAA's 100th anniversary in 2026 and a $1 million endowment honoring GCSAA's founder. The donation earns Foley recognition at the Heritage Partner Level and in the Platinum Tee Club.
- Golf Course Superintendents Association of America (GCSAA)coreFoley Company is a Silver Partner of GCSAA. The company participates in the GCSAA Conference & Trade Show annually, including the 2026 Centennial Celebration in Orlando, and supports GCSAA's mission through partnership programs.
- TurfNet (All Stars of Turf)minorFoley Company sponsors the TurfNet All Stars of Turf podcast series, which features interviews with golf course superintendents. This partnership builds thought leadership and brand awareness within the turf management community.
- Industry Associations (BIGGA, CGSA, AGIF)minorFoley Company is a member of BIGGA (British & International Golf Greenkeepers Association), CGSA (Canadian Golf Superintendents Association), and AGIF (Asian Golf Industry Federation), supporting its international distribution and market presence.
- Air2G2coreAir2G2 is presented as one of Foley Company's brands alongside Foley and Salsco. Air2G2 manufactures aerification machines that inject pressurized air into soil to promote root growth and water infiltration with minimal turf disruption.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Foley Company competitors and assessment
Company assessmentDirect peers
- Bernhard and Company: UK-based manufacturer of precision reel and bedknife grinders serving the global golf and sports turf market. Most direct head-to-head competitor to Foley's core reel/bedknife grinder product lines.
- True-Surface (John Deere): John Deere's True-Surface brand manufactures reel grinding equipment for turf maintenance, directly competing with Foley's reel grinder portfolio while leveraging Deere's OEM dealer network.
Broad incumbents
- Ransomes Jacobsen (Textron): Textron Specialty Vehicles division producing Jacobsen and Ransomes turf maintenance equipment. A broader incumbent offering mowers, aerators, and maintenance equipment that overlaps with Foley's end-customer base of golf courses and sports venues.
- Toro Company: Major manufacturer of turf maintenance equipment (mowers, aerators) for golf, sports, and groundskeeping markets. Foley's grinders are designed to maintain OEM-spec reels for Toro equipment, making Toro both a key compatibility partner and broad incumbent competitor.
- John Deere: Global agricultural and turf equipment OEM whose commercial mowing equipment requires precision grinding. Owns True-Surface brand for reel grinding, creating direct overlap with Foley's product portfolio across golf and sports turf customers.
- Jacobsen (Schiller Grounds Care): Manufacturer of professional turf maintenance equipment for golf courses and sports fields. Competes with Foley/Salsco in the broader turf equipment category while Foley's grinders service Jacobsen mower fleets.
- Husqvarna Professional: Global outdoor power equipment manufacturer with professional turf and grounds care products. Competes in the broader landscaping/grounds maintenance segment Foley/Salsco addresses beyond championship golf courses.
Emerging players
- Redexim: Netherlands-based manufacturer of turf maintenance equipment including aerators, overseeders, and topdressers. Overlaps with Foley's Air2G2 aerification product line and broader turf care offering through Salsco.
- Charterhouse Turf Machinery: UK-based specialist in turf maintenance machinery including aerators, scarifiers, and topdressers. Comparable niche player serving golf and sports turf customers similar to Foley's core market.
Regional players
- Wiedenmann: German manufacturer of turf maintenance equipment (aerators, mowers, sweepers) primarily serving the European market. Comparable product categories with regional focus overlapping Foley's EU distributor territories.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Foley Company social profiles
Digital presenceFoley Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Foley Company leadership team
Management profileNumber of profiles
Profiles16 records
Foley Company subsidiaries and ownership
Company hierarchySubsidiaries1 record
Foley Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Foley Company M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Foley Company
What does Foley Company do?
Foley Company designs, manufactures, and sells precision reel grinders, bedknife grinders, and supporting accessories used by golf courses, sports turf facilities, and grounds maintenance operations to restore and maintain cutting equipment to OEM specifications. The company also sells turf aerification equipment under its Air2G2 brand and, since acquiring Salsco in November 2024, greens rollers, leaf vacuums, chippers, and related turf maintenance machinery. All machines are built at the company's Prescott, Wisconsin facility and distributed through a global dealer network.
Is Foley Company a public or private company?
Foley Company is a private company. It is classified as unknown and is currently operating.
When was Foley Company founded?
Foley Company was founded in 1926. It employs 11 to 50 people.
Where is Foley Company based?
Foley Company is headquartered in Prescott, United States, in the North America region.
How does Foley Company make money?
Four revenue lines are on record. Equipment Sales are the primary driver. The others are accessories and Consumables, salsco Product Lines and air2G2 Aerification Equipment.
Who are Foley Company's main competitors?
Direct peers on record are Bernhard and Company and True-Surface (John Deere). Broad incumbents are Ransomes Jacobsen (Textron), Toro Company, John Deere, Jacobsen (Schiller Grounds Care) and Husqvarna Professional. Emerging players are Redexim and Charterhouse Turf Machinery. Wiedenmann is listed as a regional player.
Does Foley Company have an API?
No public API is recorded for Foley Company.
What industry is Foley Company in?
Foley Company's product category is Turf Maintenance Equipment. Its primary akta.pro industry code is AFAAAAAE, Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers). Its NAICS code is 333112 and its SIC code is 5080.