What Bin Ham Travel Group does

Bin Ham Travel Group is a UAE-based travel management company headquartered in Abu Dhabi, established in 1979 as part of the diversified Bin Ham Group conglomerate. The group operates five wholly-owned travel agency brands (Bin Ham Travels, Salem Travel Agency, Al Amaan Travel & Holidays, Al Ain Express Travel & Holidays, and Atlas Travel) across physical offices in Abu Dhabi, Dubai, and Al Ain, and is vertically integrated with eight affiliated hotels under Bin Ham Group Hotels. The company is privately held and led by Chairman Shaikh Musallam Salem Musallam Bin Ham Al Ameri, with no institutional or external equity ownership disclosed.

The company's core offering is full-service travel intermediation: flight ticket booking, hotel reservations, packaged tour holidays, visa processing, travel insurance, cruise bookings, ground transportation, and corporate travel management. The technology stack is built on the Amadeus global distribution system, providing access to flight inventory, hotel content, and airline retailing tools rather than proprietary booking engines. Distribution combines face-to-face retail in branded offices with self-service online booking via binham.travel, a mobile app, WhatsApp-based ordering, and social media channels.

Revenue is generated primarily through transaction fees: commissions and markups on airline tickets, hotel bookings, and tour packages, supplemented by professional service fees for visa processing and recurring corporate travel management contracts. Customer segmentation is horizontal, spanning corporate/business travelers, families, couples and honeymooners, individual budget travelers, and group travelers, with no single segment dominating the mix and no named enterprise accounts disclosed.

Name

Bin Ham Travel Group

Legal name

Bin Ham Travel Group

Website

https://binham.travel

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

101–250 employees

Short description

Bin Ham Travel Group is a UAE-based, Abu Dhabi-headquartered travel management company operating five wholly-owned travel agency brands across Abu Dhabi, Dubai, and Al Ain, serving consumers, families, couples, and corporate clients with flights, hotels, tour packages, visas, and insurance.

Ownership category

akta.pro rank

Product category

Travel Management Services

NAICS

Travel Agencies (561510), Tour Operators (561520)

akta.pro primary industry

Group & Small-Group Custom Itinerary Planning (THAKAOAF)

akta.pro secondary industry

Corporate Travel & Accommodation Coordination (HSACADAL)

Keywords

• Travel management services
• Flight ticket booking
• Hotel reservation services
• Holiday tour packages
• Visa processing services

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Package Tours: Pre-packaged and customized travel packages including flights, hotels, tours, and transfers. Revenue generated from the markup on wholesale prices from airlines and hotels combined with service fees.
2. Flight Ticket Sales: Commission-based revenue from airline ticket bookings for domestic and international routes
3. Hotel Booking Services: Revenue from hotel reservations and accommodation bookings across various price points and destinations
4. Visa Processing Services: Fees charged for visa application assistance and processing services
5. Travel Insurance: Revenue from travel insurance products offered alongside travel packages
6. Cruise Bookings: Commission revenue from cruise package bookings and arrangements
7. Corporate Travel Management: Business travel services for corporate clients including itinerary planning and cost optimization

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Bin Ham Travel Group is a UAE-based travel management company that sells flight tickets, hotel reservations, and pre-packaged or customized tour holidays to consumers and corporate clients. Its service portfolio also includes visa processing, travel insurance, ground transportation, cruise bookings, UAE city excursions, and Rail Europe train ticketing, delivered through five subsidiary agencies and a website booking platform powered by the Amadeus travel technology system.

Product overview

Bin Ham Travel Group operates as a UAE-based travel management company consisting of five travel agency brands (Bin Ham Travel, Salem Travel Agency, Al Amaan Travel & Holidays, Al Ain Express Travel & Holidays, and Atlas Travel). The company offers a unified platform of travel services centered around three core product lines: flight ticket booking (one-way, round-trip, multi-city), hotel reservations, and packaged tour holidays. These core offerings are supplemented by add-on services including visa processing, travel insurance, transportation/transfers, cruise bookings, UAE city tours, and Rail Europe train ticketing. The portfolio includes destination-specific sub-products such as Europe tour packages (Switzerland, France+Switzerland, Italy), Kenya safari packages, Moscow packages, Bangkok & Phuket packages, Paris-Zurich-Munich multi-city tours, Turkey travel packages, and Dubai cruise packages. The group recently renewed its partnership with Amadeus to leverage digital solutions including enhanced mobile booking, hotel content aggregation, and airline retailing tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Flight Ticket Booking Online and in-person flight ticket booking service supporting one-way, round-trip, and multi-city itineraries across Economy, Premium Economy, Business, and First Class for domestic UAE and international routes.
• Hotel Booking Services Hotel reservation service that allows travelers to search and book accommodations by destination, nationality, check-in/out dates, and room/guest configuration, supplemented by eight affiliated Bin Ham Group Hotels including Royal Rose Hotel and City Seasons properties.
• Tour Packages (Holiday Packages) Pre-packaged and customizable travel packages combining flights, accommodation, tours, transfers, and visa assistance across destinations in Europe (Switzerland, France, Italy, Germany), Asia (Thailand, Turkey, Malaysia, Singapore), Africa (Kenya, Egypt, Morocco, South Africa), and the Middle East, offered in Economy, Luxury, Family, and Honeymoon variants.
• Visa Services Assistance with visa applications for Schengen countries, the UK, USA, Canada, Thailand, Malaysia, Georgia, Turkey, and UAE tourist visas, delivered as a fee-based professional service to individual travelers and tour package customers.
• Travel Insurance Travel insurance products bundled with tour packages and available as standalone coverage for international and GCC travelers.
• Transportation Services Ground transportation services including airport transfers, private car services, and tourist bus arrangements for travelers.
• Cruise Booking Cruise vacation packages including Mediterranean and Gulf cruise options, as well as Dubai cruise packages combining city tours, Burj Khalifa visits, desert safaris, and water-based activities with hotel accommodation.
• UAE City Tours / Excursions Local excursion packages within the UAE including Abu Dhabi city tours featuring Ferrari World, Burj Khalifa, Dubai Mall, Grand Mosque, and other regional attractions for inbound and resident travelers.
• Rail Europe Services Integrated train ticketing system for travel across European countries, offering individual tickets, Eurail Pass options (Global, One Country, Select), and high-speed train bookings including TGV, Eurostar, ICE, Italo, and AVE.
• Corporate Travel Management Business travel management service for corporate clients that includes flight booking, hotel reservations, visa processing, transportation, daily tours, cost optimization, 24/7 support, consolidated invoicing, and flexible itinerary modifications.

Quantifiable outcome

• Switzerland Package 6 days from AED 6,900 with 4-star hotels and direct flights
• +1 more outcomes

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• AmadeuscoreTechnology or Integration · 7 December 2025Bin Ham Travel Group has renewed its partnership with Amadeus, a global travel technology provider, to enhance travel booking experiences and promote sustainable growth. The collaboration involves utilizing Amadeus' digital solutions including enhanced mobile booking, hotel content, and airline retailing tools to offer personalized and seamless travel experiences. This partnership enables Bin Ham to leverage advanced travel technology while promoting regional growth in the UAE travel market.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Dnata Travel: One of the largest travel agencies in the UAE and the broader Middle East, part of the Emirates Group. Directly comparable to Bin Ham as a full-service UAE travel agency offering flights, hotels, tours, visas, and corporate travel, but with significantly larger scale and global supplier relationships.
• Cleartrip: Major Middle East-focused online travel platform (owned by Flipkart/Walmart) covering flights, hotels, and packages. Competes for the same UAE outbound traveler segment that Bin Ham serves, with a primarily digital channel.
• Booking.com: Global online travel agency and meta-search leader. Competes with Bin Ham on hotel and package bookings for UAE consumers, exerting structural pressure on commissions and pricing across the agency's core categories.

Direct peers

• Al Rostamani Travels: UAE-headquartered travel agency and part of the Al Rostamani Group, offering flights, holidays, visas, and corporate travel. Closely comparable to Bin Ham as a UAE-domiciled traditional agency within a diversified conglomerate, serving both leisure and corporate segments.
• Sharaf Travel: UAE-based travel management company with offices in Dubai and Abu Dhabi offering corporate and leisure travel services. Comparable in business model, regional focus, and customer mix to Bin Ham Travel Group.
• Kanoo Travel: Travel division of the Yusuf Bin Ahmed Kanoo Group, one of the largest family-owned conglomerates in the Gulf. Provides traditional travel agency services across the UAE and wider GCC with similar conglomerate-backed distribution model.
• Al Tayer Travel: UAE-based travel agency within the Al Tayer Group, offering flights, holidays, visas, and corporate travel across Dubai and Abu Dhabi. Directly comparable in target customer segments, product portfolio, and conglomerate-affiliated structure.
• Musafir: UAE-founded online and offline travel agency targeting UAE and Middle East outbound travelers. Comparable in customer base and destination portfolio, with a more digital-led go-to-market that contrasts with Bin Ham's traditional agency model.
• Atlantis Travel: UAE-based full-service travel agency offering corporate and leisure travel, with multi-brand presence across the UAE. Comparable in scale, channels, and product portfolio to Bin Ham.

Emerging players

• Rehlat: Middle East online travel platform offering flights, hotels, and holiday packages across the Arab world. Operates in the same geographic customer base as Bin Ham but with a pure-play digital/OTA model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/binhamtravel.ae
• Instagraminstagram.com/binhamtravel.ae

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bin Ham Travel Group