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ISPreview.co.uk

Full company profile

uuid000i5xk

Namestring
ISPreview.co.uk
Legal namestring
ISPreview.co.uk
Websiteurl
ispreview.co.uk
Company typeenum
Private
Founded yearint
1999
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersPoole, United Kingdom
HQ citystring
Poole
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
UK broadband comparison, ISP reviews, broadband speed test, telecoms news, mobile provider reviews
Industry1 code
1News & Content Aggregation Portals
CodeBPAMAAAIPrimaryYes
NAICS code2 codes
  • Web Search Portals and All Other Information Services51929
  • Web Search Portals and All Other Information Services519290
Product category
Telecommunications Information Services
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Advertising and Sponsorship
TypeAdvertising
Description

The site generates revenue through display advertising and sponsored listings from ISPs. The homepage and various pages feature 'Sponsored Links' sections and promotional content from ISPs such as Community Fibre, Plusnet, Virgin Media, BT, and others.

ispreview.co.uk
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

ISPreview.co.uk is a UK-focused consumer information portal that provides broadband ISP and mobile provider comparisons, reader reviews, a broadband speedtest tool, editorial news articles, and community discussion forums. Founded in 1999, the site aggregates information on over 200 UK ISPs across multiple technology categories (Gigabit, Ultrafast, Superfast, Fixed Wireless, Mobile, Satellite) and functions as an independent editorial resource for UK consumers researching internet and mobile services.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

ISPreview.co.uk is a UK-focused broadband ISP and mobile provider information platform offering a suite of interconnected consumer-facing tools. The core offerings include a speedtest service (powered by thinkbroadband) for measuring broadband performance, an ISP reader review system for community-based provider ratings, Top 10 ISP rankings by subscriber size and quality, a discussion forum with over 14,000 threads, a comprehensive ISP directory with technology-based categorization (Gigabit, Ultrafast, Superfast, Mobile, Wireless, Satellite), and editorial content including articles and industry interviews. The platform functions as an information and comparison resource rather than a direct ISP service provider.

Product and service6 records
1Broadband Speedtest Tool
CategoryTelecommunications Information Services
Description

Web-based broadband speed testing tool that measures latency, download, and upload speeds in Megabits per second. Powered by thinkbroadband and capable of handling Gigabit broadband speeds up to around 1,000Mbps. Available free to UK consumers.

2ISP Reader Reviews
CategoryTelecommunications Information Services
Description

Consumer review platform allowing UK broadband and mobile customers to rate and review their providers based on value, speed, support, and services. Includes reviews across fixed line, fixed wireless, satellite, and mobile broadband categories.

3Top 10 UK ISPs Rankings
CategoryTelecommunications Information Services
Description

Rankings of top UK broadband ISPs by subscriber size and reader ratings, including rankings of cheapest ultrafast and superfast broadband providers.

4Discussion Forum
CategoryTelecommunications Information Services
Description

Community forum for discussing UK broadband ISPs, mobile networks, broadband technology, complaints, and general telecoms topics. Contains thousands of registered members and cumulative messages.

5ISP List and Comparison Directory
CategoryTelecommunications Information Services
Description

Comprehensive directory of 209 UK Internet Service Providers categorized by technology type including Gigabit, Ultrafast, Superfast, SIM-Only Mobile, Fixed Wireless, and Satellite, with pricing and speed comparison information.

6Editorial Articles and Industry Interviews
CategoryTelecommunications Information Services
Description

Professionally written editorial articles, industry interviews with executives from ISPs and technology companies, and consumer guides covering UK broadband and telecoms topics, maintained by the editorial team.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers8 records
1Think Broadband
TypeDirect peer
Description

UK-focused broadband information, comparison, and speed-test platform. Directly comparable as a consumer broadband resource and is the technical partner that powers ISPreview's speedtest tool.

2Uswitch
TypeDirect peer
Description

Major UK price comparison and switching platform covering broadband, mobile, energy, and more. Direct competitor in UK broadband comparison, with a much larger commercial switching funnel.

3Broadband Genie
TypeDirect peer
Description

UK broadband comparison site offering provider listings, reviews, and awards. Closely comparable as a consumer broadband comparison resource serving the same UK audience.

4Cable.co.uk
TypeDirect peer
Description

UK broadband comparison and consumer telecoms content site. Overlaps directly with ISPreview's ISP listings, news, and editorial coverage of the UK broadband market.

5MoneySupermarket
TypeBroad incumbent
Description

Large UK price comparison platform covering broadband alongside insurance, banking, and travel. Comparable in broadband comparison functionality but operates as a much broader, publicly listed incumbent.

6Compare the Market
TypeBroad incumbent
Description

Major UK price comparison brand offering broadband, energy, insurance, and financial products. Overlaps in broadband comparison but is a much larger multi-vertical incumbent.

7Ookla (Speedtest.net)
TypeBroad incumbent
Description

Global leader in internet performance testing via Speedtest.net and related data products. Comparable on the speed-test utility layer ISPreview relies on (via thinkbroadband), with far greater scale and a B2B data licensing business.

8SamKnows
TypeDirect peer
Description

Broadband performance monitoring platform serving UK consumers, ISPs, and regulators. Comparable in measuring and publishing real-world UK ISP performance data.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

ISPreview.co.uk

Telecommunications Information Servicesispreview.co.uk

ISPreview.co.uk firmographics

Firmographics
Name
ISPreview.co.uk
Legal name
ISPreview.co.uk
Website
https://ispreview.co.uk
Company type
Private
Founded year
1999
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

ISPreview.co.uk industry classification

Industry
Product category
Telecommunications Information Services
NAICS
Web Search Portals and All Other Information Services (51929), Web Search Portals and All Other Information Services (519290)
akta.pro primary industry
News & Content Aggregation Portals (BPAMAAAI)

Keywords

  • UK broadband comparison
  • ISP reviews
  • Broadband speed test
  • Telecoms news
  • Mobile provider reviews

Where ISPreview.co.uk is headquartered

Location

Headquarters

HQ city
Poole
HQ country
United Kingdom
HQ region
Europe

Markets served

ISPreview.co.uk business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

  1. Advertising and Sponsorship: The site generates revenue through display advertising and sponsored listings from ISPs. The homepage and various pages feature 'Sponsored Links' sections and promotional content from ISPs such as Community Fibre, Plusnet, Virgin Media, BT, and others.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

ISPreview.co.uk product offering

Product offering

Core offering

ISPreview.co.uk is a UK-focused consumer information portal that provides broadband ISP and mobile provider comparisons, reader reviews, a broadband speedtest tool, editorial news articles, and community discussion forums. Founded in 1999, the site aggregates information on over 200 UK ISPs across multiple technology categories (Gigabit, Ultrafast, Superfast, Fixed Wireless, Mobile, Satellite) and functions as an independent editorial resource for UK consumers researching internet and mobile services.

Product overview

ISPreview.co.uk is a UK-focused broadband ISP and mobile provider information platform offering a suite of interconnected consumer-facing tools. The core offerings include a speedtest service (powered by thinkbroadband) for measuring broadband performance, an ISP reader review system for community-based provider ratings, Top 10 ISP rankings by subscriber size and quality, a discussion forum with over 14,000 threads, a comprehensive ISP directory with technology-based categorization (Gigabit, Ultrafast, Superfast, Mobile, Wireless, Satellite), and editorial content including articles and industry interviews. The platform functions as an information and comparison resource rather than a direct ISP service provider.

Differentiator

Problem solved

Functional benefit

Products and services

  • Broadband Speedtest Tool Web-based broadband speed testing tool that measures latency, download, and upload speeds in Megabits per second. Powered by thinkbroadband and capable of handling Gigabit broadband speeds up to around 1,000Mbps. Available free to UK consumers.
  • ISP Reader Reviews Consumer review platform allowing UK broadband and mobile customers to rate and review their providers based on value, speed, support, and services. Includes reviews across fixed line, fixed wireless, satellite, and mobile broadband categories.
  • Top 10 UK ISPs Rankings Rankings of top UK broadband ISPs by subscriber size and reader ratings, including rankings of cheapest ultrafast and superfast broadband providers.
  • Discussion Forum Community forum for discussing UK broadband ISPs, mobile networks, broadband technology, complaints, and general telecoms topics. Contains thousands of registered members and cumulative messages.
  • ISP List and Comparison Directory Comprehensive directory of 209 UK Internet Service Providers categorized by technology type including Gigabit, Ultrafast, Superfast, SIM-Only Mobile, Fixed Wireless, and Satellite, with pricing and speed comparison information.
  • Editorial Articles and Industry Interviews Professionally written editorial articles, industry interviews with executives from ISPs and technology companies, and consumer guides covering UK broadband and telecoms topics, maintained by the editorial team.

Companies that use ISPreview.co.uk

Customer profile

Segments1 record

Ideal customer profiles2 records

ISPreview.co.uk technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

ISPreview.co.uk partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

ISPreview.co.uk competitors and assessment

Company assessment

Direct peers

  • Think Broadband: UK-focused broadband information, comparison, and speed-test platform. Directly comparable as a consumer broadband resource and is the technical partner that powers ISPreview's speedtest tool.
  • Uswitch: Major UK price comparison and switching platform covering broadband, mobile, energy, and more. Direct competitor in UK broadband comparison, with a much larger commercial switching funnel.
  • Broadband Genie: UK broadband comparison site offering provider listings, reviews, and awards. Closely comparable as a consumer broadband comparison resource serving the same UK audience.
  • Cable.co.uk: UK broadband comparison and consumer telecoms content site. Overlaps directly with ISPreview's ISP listings, news, and editorial coverage of the UK broadband market.
  • SamKnows: Broadband performance monitoring platform serving UK consumers, ISPs, and regulators. Comparable in measuring and publishing real-world UK ISP performance data.

Broad incumbents

  • MoneySupermarket: Large UK price comparison platform covering broadband alongside insurance, banking, and travel. Comparable in broadband comparison functionality but operates as a much broader, publicly listed incumbent.
  • Compare the Market: Major UK price comparison brand offering broadband, energy, insurance, and financial products. Overlaps in broadband comparison but is a much larger multi-vertical incumbent.
  • Ookla (Speedtest.net): Global leader in internet performance testing via Speedtest.net and related data products. Comparable on the speed-test utility layer ISPreview relies on (via thinkbroadband), with far greater scale and a B2B data licensing business.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

ISPreview.co.uk social profiles

Digital presence

ISPreview.co.uk financial estimates

Financial estimate

Revenue estimate

Valuation estimate

ISPreview.co.uk leadership team

Management profile

Number of profiles

Profiles3 records

ISPreview.co.uk funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

ISPreview.co.uk M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ISPreview.co.uk

What does ISPreview.co.uk do?

ISPreview.co.uk is a UK-focused consumer information portal that provides broadband ISP and mobile provider comparisons, reader reviews, a broadband speedtest tool, editorial news articles, and community discussion forums. Founded in 1999, the site aggregates information on over 200 UK ISPs across multiple technology categories (Gigabit, Ultrafast, Superfast, Fixed Wireless, Mobile, Satellite) and functions as an independent editorial resource for UK consumers researching internet and mobile services.

Is ISPreview.co.uk a public or private company?

ISPreview.co.uk is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was ISPreview.co.uk founded?

ISPreview.co.uk was founded in 1999. It employs 1 to 10 people.

Where is ISPreview.co.uk based?

ISPreview.co.uk is headquartered in Poole, United Kingdom, in the Europe region.

How does ISPreview.co.uk make money?

One revenue line is on record: advertising and Sponsorship.

Who are ISPreview.co.uk's main competitors?

Direct peers on record are Think Broadband, Uswitch, Broadband Genie, Cable.co.uk and SamKnows. Broad incumbents are MoneySupermarket, Compare the Market and Ookla (Speedtest.net).

Does ISPreview.co.uk have an API?

No public API is recorded for ISPreview.co.uk.

What industry is ISPreview.co.uk in?

ISPreview.co.uk's product category is Telecommunications Information Services. Its primary akta.pro industry code is BPAMAAAI, News & Content Aggregation Portals. Its NAICS code is 51929.

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