Missio

What Missio does

Missio Inc. is a private, New York-based SaaS company founded in 2014 that operates an all-in-one, ERP-style software platform for purpose-driven organizations. The platform delivers an integrated suite of modules including Donor CRM, Donation Pages, Event and Ticketing Management, Pledge Management, Online Store / eCommerce, Member Management, Coaching Solutions, Volunteer Management, Finance, Marketing and Website Solutions, and Data Services. Native integrations span QuickBooks, Stripe, Slack, Zapier, Google Workspace, and Okta, enabling unified donor, financial, and operational data flows. The company is led by founder Richard Hartisona and is bootstrapped with no disclosed funding rounds. The product also includes MIRA, a 24/7 AI-powered text chatbot for customer support and appointment booking.

The company's primary customer segment is small-to-mid 501(c)(3) nonprofit organizations, with named customer references including Team Rubicon, Team AGN, Habitat for Humanity South Florida, African Wildlife Foundation, Sightsavers India, Rainforest Partnership, My Sisters Keeper, and Dogs to DogTag. Missio has also expanded go-to-market into adjacent verticals including K-12 schools, education management, professional networks, independent coaches, and purpose-driven eCommerce brands. Distribution is digital-first via missio.io with a hybrid GTM combining self-service free trial signup, a "Schedule a Demo" CTA for enterprise engagement, and a 73,000+-subscriber newsletter driving top-of-funnel demand. The company is privately held and not publicly listed.

Missio's revenue model is subscription-based SaaS with add-ons and premium features, supplemented by professional services for implementation, data migration, and training. Public pricing is not disclosed; the company emphasizes "affordable pricing tailored to nonprofit sizes" and unlimited records, users, forms, and storage across plans. No revenue, headcount, or funding data is disclosed, limiting quantitative assessment of company scale.

Name

Missio

Legal name

Missio

Website

https://missio.io

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Missio is a New York-based SaaS company that provides an all-in-one, ERP-style platform — including donor CRM, fundraising, events, ecommerce, volunteer management, and finance — for nonprofit organizations and other purpose-driven businesses.

Ownership category

akta.pro rank

Product category

Nonprofit Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Educational Support Services (611710)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Education ERP (Student Information, Finance, HR) (HDAEAEAI), Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Nonprofit management software
• Donor CRM platform
• Fundraising software
• 501(c)(3) software
• Volunteer management system

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription SaaS Platform: Missio operates on a subscription-based SaaS model providing access to its integrated platform of nonprofit management tools. Pricing is tailored to nonprofit sizes with affordable tiers designed for organizations with limited budgets. Free trials are available for prospect evaluation.
2. Platform Add-ons and Premium Features: Additional revenue from premium features, advanced capabilities, and add-on modules that extend core platform functionality for larger organizations with complex needs.
3. Professional Services: Implementation services offered to help nonprofits configure and deploy the platform, including data migration, setup, and training.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Missio provides a cloud-based, all-in-one SaaS platform designed for nonprofits, professional networks, K-12 schools, coaches, and purpose-driven eCommerce brands. The platform unifies donor CRM, fundraising pages, event and ticketing, pledge management, online store, member management, volunteer management, finance, data services, marketing/website tools, and coaching solutions into a single integrated ERP-style system. It sells via subscription tiers with annual billing, free trials, and optional implementation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Donor CRM Donor relationship management solution for nonprofits to build stronger donor connections, track donor data, gift history, engagement activities, and communication preferences to boost giving through relationship cultivation.
• Donation Pages Online fundraising pages enabling quick setup for donations, peer-to-peer fundraising campaigns, and supporter engagement, optimized for desktop and mobile with customizable branding.
• Event & Ticketing Management Event creation and ticketing platform supporting fundraising events, attendee registration, ticket sales, volunteer coordination, and event logistics management.
• Pledge Management Tool for managing multi-installment donation pledges throughout the pledge cycle from commitment to fulfillment, supporting pledge drives and end-of-year giving campaigns with tracking and reminder capabilities.
• Online Store / Ecommerce E-commerce functionality enabling nonprofits and purpose-driven brands to create sustainable revenue streams beyond traditional donations, including paid membership options.
• Marketing & Website Solutions Website builder and marketing tools for nonprofits to create branded web presence, manage forms, email campaigns, engagement analytics, and donor outreach.
• Finance Financial management module integrating with QuickBooks for unified donor and financial data, streamlining accounting workflows and providing nonprofit-specific financial reporting.
• Volunteer Management Tools to recruit, schedule, and manage nonprofit volunteers, matching them with roles suited to their skills and interests with engagement tracking.
• Data Services Nonprofit data services for tracking, analyzing, and reporting on donor and operational metrics, providing analytics and decision-making support.
• Member Management Software to organize, engage, and grow community membership with membership tracking and communication tools, suitable for professional networks and membership organizations.
• Coaching Solutions Platform enabling coaches and subject-matter experts to share knowledge, inspire growth, and monetize expertise through integrated coaching tools for client management, scheduling, and content delivery.
• Professional Network Management Software for managing professional networks and associations, organizing members, facilitating engagement, conferences, and professional development activities.
• K-12 School Software Solutions Software solutions tailored for K-12 schools, including education management, parent engagement tools, volunteer tracking, and school fundraising capabilities.
• Education Management Software Comprehensive education management platform for schools and educational organizations covering student information management, administrative operations, and communication platforms.
• Implementation Services Done-for-you implementation support services to help nonprofits configure and deploy the Missio platform, including data migration, setup, and training.
• MIRA AI Assistant 24/7 AI-powered chatbot assistant that provides instant responses to user inquiries, answers questions, books appointments, and connects users with the Missio team.

Quantifiable outcome

• Organizations can be up and running with donation acceptance in under an hour using Missio's platform and Stripe integration.
• +1 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature12 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• QuickBookscoreTechnology or IntegrationNative integration with QuickBooks enabling streamlined fundraising operations through unified platform combining donor and financial data. Automatically syncs financial transactions and donor records for comprehensive nonprofit accounting.
• StripecoreTechnology or IntegrationSecure online payment processing integration enabling nonprofits to accept donations through flexible payment options. Provides automated receipts, real-time donor transaction tracking, and secure payment processing.
• SlacksupportingTechnology or IntegrationSlack integration enabling real-time donation alerts and team notifications. Keeps fundraising teams aligned and responsive with automated communication and donor activity tracking through channel-based messaging.
• ZapiersupportingTechnology or IntegrationZapier integration enabling nonprofit productivity automation across 5,000+ applications. Connects donation forms, email platforms, and CRMs to create seamless fundraising workflows without custom development.
• GooglesupportingTechnology or IntegrationGoogle Workspace integration including Google Sheets, Gmail, and Calendar. Enables organization of donor information, scheduling of follow-ups, and enhancement of nonprofit outreach strategy through familiar Google tools.
• OktasupportingTechnology or IntegrationOkta single sign-on (SSO) integration providing secure and easy access for staff and volunteers. Protects sensitive donor data while enabling smooth user experience across the platform.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Bloomerang: Donor CRM and fundraising platform purpose-built for small and mid-sized nonprofits. Most directly comparable to Missio on donor management, retention scoring, and integrated fundraising workflows for the same core ICP.
• DonorPerfect: Long-standing donor management and fundraising software for nonprofits, with pledge management, event tools, and a broad integration library. Overlaps Missio on core donor CRM and fundraising functionality for SMB 501(c)(3)s.
• Funraise: Modern nonprofit fundraising and CRM platform with donation forms, events, peer-to-peer, and donor management. Competes head-to-head with Missio's fundraising pages, events, and CRM modules, particularly for digitally native nonprofits.
• Givebutter: Free-to-start online fundraising and CRM platform for nonprofits with donation forms, events, auctions, and donor management. Directly comparable on the modern, self-serve, SMB nonprofit segment.
• NeonCRM: Nonprofit CRM with fundraising, membership, events, and volunteer management modules. Overlaps substantially with Missio's all-in-one positioning for small to mid-sized nonprofits and associations.
• Keela: Nonprofit CRM and fundraising platform focused on small and growing nonprofits with donor management, email, and reporting. Direct SMB-side competitor to Missio.
• WildApricot: All-in-one membership management and CRM platform for small associations and nonprofits, with events, website, and member self-service. Comparable to Missio on member management and integrated website functionality for the same small-organization ICP.

Broad incumbents

• Bonterra: Suite of nonprofit software brands (Network for Good, JustGiving, Sphere, Causeview) covering fundraising, CRM, and grants. Larger, well-capitalized competitor spanning many of the same workflows Missio offers.
• Blackbaud: Enterprise nonprofit software suite including Raiser's Edge NXT, eTapestry, and Financial Edge. Dominant in mid-market and enterprise nonprofit CRM, finance, and fundraising — the incumbent that Missio would have to displace to move upmarket.
• Salesforce.org (Nonprofit Cloud): Salesforce's nonprofit vertical offering, deeply discounted or free for qualified 501(c)(3)s. Covers CRM, fundraising, marketing, and program management, posing a major competitive risk for Missio at the upper end of its market.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/missiosolutions
• Facebookfacebook.com/MyMissio
• LinkedInlinkedin.com/company/mymissio
• Instagraminstagram.com/missio_software_solutions/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Missio