DonorPerfect
DonorPerfect, operated by 100% employee-owned SofterWare, Inc., provides cloud-based donor management and fundraising CRM software to more than 11,000 nonprofit organizations across 25+ sectors in the US, Canada, UK, and Australia, with built-in payment processing, Constant Contact email marketing, and AI-driven prospect research and coaching tools.
- Company typePrivate
- Founded1987
- HeadquartersFort Washington, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DonorPerfect does
DonorPerfect, operated by SofterWare, Inc., is a privately held, 100% employee-owned SaaS company that provides donor management and fundraising software to nonprofit organizations. Founded in 1987 and headquartered in Fort Washington, Pennsylvania, the company serves more than 11,000 nonprofits across 25+ vertical sectors including human services, arts/culture/humanities, education, faith-based, and animal-related organizations. Operating offices in the US, Canada (Montreal), the UK (DonorPerfect UK Ltd.), and Australia (via channel partner Advanced Solutions International), DonorPerfect claims a user base of over 75,000 nonprofit professionals and reports a 93% annual customer retention rate alongside 95% retention within the arts and culture segment.
DonorPerfect firmographics
Firmographics- Name
- DonorPerfect
- Legal name
- SofterWare, Inc.
- Website
- https://donorperfect.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DonorPerfect, operated by 100% employee-owned SofterWare, Inc., provides cloud-based donor management and fundraising CRM software to more than 11,000 nonprofit organizations across 25+ sectors in the US, Canada, UK, and Australia, with built-in payment processing, Constant Contact email marketing, and AI-driven prospect research and coaching tools.
- Ownership category
- akta.pro rank
DonorPerfect industry classification
Industry- Product category
- Nonprofit Fundraising Software / Donor Management CRM
- NAICS
- Business Support Services (5614)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship) (EDALAOAD)
- akta.pro secondary industry
- Monitoring, Evaluation, Learning (MEL) & Reporting for Donor Programs (BPADAOAL)
Keywords
Where DonorPerfect is headquartered
LocationHeadquarters
- HQ city
- Fort Washington
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
DonorPerfect business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Others
Revenue model
- SaaS Subscription Licensing: DonorPerfect operates on a subscription revenue model, charging nonprofit organizations recurring fees for access to its cloud-based donor management and fundraising CRM platform. Pricing is tiered across Core, Plus, and Pro packages, with fees structured based on organization size (constituent count) and selected feature tier. The company emphasizes flexible monthly payment options and no long-term contracts, indicating a preference for monthly recurring billing, alongside lower upfront deposits to reduce entry barriers for nonprofits.
- Integrated Payment Processing: DonorPerfect provides integrated, in-house payment processing for online donations, membership dues, and event registrations. Transaction fees are embedded within the payment processing workflow, with a 'Donors Cover Costs' option allowing nonprofits to pass processing fees to donors. PayPal and Venmo integration is available for U.S. clients, with funds typically deposited within 48 hours of a gift.
- Professional Services (Onboarding, Training, Support): DonorPerfect generates revenue through paid customer onboarding, training, and support service packages. These include personalized new customer onboarding (system implementation), live and on-demand training webinars, professional services for donor data quality, and tiered customer support plans ranging from chat-only to chat and phone support.
- Add-On Integrations and Extensions: Organizations can expand their DonorPerfect system with optional add-on features including ReadySetAuction (charity auction management), DonorSearch prospect research, DP Address Updater, and additional integrations such as QuickBooks accounting connectivity. These premium add-ons generate incremental revenue on top of base subscription fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Core: Streamline operations and delight donors with donor management, outreach, and stewardship basics, including automated processes. |
| Subscription | Monthly | Plus: Improve results and drive growth with tools for engagement, retention, and operational expansion. |
| Subscription | Monthly | Pro: Leverage innovation and maximize impact with data-driven targeting, filtering, and enterprise-level features. |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels10 records
DonorPerfect product offering
Product offeringCore offering
DonorPerfect sells a cloud-based nonprofit CRM and fundraising software platform that centralizes donor data, automates gift processing, and runs online donation, event registration, and email campaigns for nonprofit organizations. The platform bundles donor management, integrated Constant Contact email marketing, payment processing, recurring giving programs, AI-powered prospect research (DonorSearch), workflow automation (SmartActions), and AI content and coaching tools into a single subscription product sold in Core, Plus, and Pro tiers.
Product overview
DonorPerfect is an all-in-one nonprofit fundraising CRM and donor management platform, offered as a unified core product with modular add-ons and three pricing tiers (Core, Plus, Pro). The platform centers on the DonorPerfect Core Platform which provides donor database management, reporting, automation, and payment processing. Key integrated products include DonorPerfect Online Forms for customized donation and event registration, the Fundraiser Bot and Tivy AI Fundraising Coach for AI-powered content generation and donor conversation practice, SmartActions for workflow automation, and DonorSearch Prospect Research for AI-powered donor wealth and giving predictions. Built-in Constant Contact email marketing is included across all tiers. Add-on modules include ReadySetAuction (charity auctions), Crowdfunding/peer-to-peer fundraising, DP Text (text-to-give), DP Address Updater (automated address hygiene), DonorPerfect Payment Services (integrated payment processing), and Monthly Giving program management. All products share a unified donor database with real-time data synchronization.
Differentiator
Problem solved
Functional benefit
Brands
- Givecloud: Modern, mobile-friendly online donation forms integrated with DonorPerfect for better online giving results and conversion optimization
- DonorPerfect Mobile App
- ReadySetAuction
- Fundraiser Bot
- Tivy
- Practivated
- DonorSearch
- DP Address Updater
- DP Video
- DP Text
- SmartActions
- Donor Journeys
Products and services
- DonorPerfect Core Platform
Quantifiable outcome
- Nonprofits raise 25% more funds in their first year using DonorPerfect (general benchmark)
- +12 more outcomes
Companies that use DonorPerfect
Customer profileNamed customers12 records
Segments7 records
Ideal customer profiles3 records
DonorPerfect technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability8 records
Feature12 records
DonorPerfect partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and minor.
- Constant ContactcoreEvery DonorPerfect system includes a full Constant Contact email marketing account built directly into the platform at no additional cost. This integration provides 30+ exclusive nonprofit email templates, AI-powered writing tools, donor data synchronization, and automations. Nonprofits using DonorPerfect with Constant Contact see 31% higher email open rates and 2.1x higher click-through rates than industry averages. This is described as a core, built-in component of every package rather than an optional add-on.
- PayPalcoreDonorPerfect Online Forms integrate with PayPal and Venmo, enabling U.S. nonprofit clients to accept donations via these payment methods. PayPal integration helps increase unplanned donations by 32% and repeat donations by 79% versus typical checkout. The integration automatically processes, acknowledges, and sorts gifts within minutes, with funds deposited within 48 hours.
- QuickBookscoreDonorPerfect integrates with QuickBooks Online for accounting synchronization, allowing nonprofits to align fundraising and financial data. Available as a standard feature in the Plus and Pro packages.
- DonorSearchmajorDonorSearch is a prospect research and wealth screening integration within DonorPerfect, providing access to public records including charitable giving, political donations, real estate, stock holdings, and business affiliations. The platform includes a 250 million-record database, AI-powered giving likelihood predictions, and automated nightly batch screening updates. DonorSearch is the only integrated AI scoring system with automatic nightly updates, exclusively in DonorPerfect.
- GivecloudmajorGivecloud is a DonorPerfect product and integration providing modern, mobile-friendly online donation forms with visual impact descriptions and outcome-based giving options. Fully integrated with DonorPerfect's CRM, Givecloud enables automatic donor record updates and fund mapping. Nonprofits using Givecloud with DonorPerfect can grow online revenue by up to 72%.
- Advanced Solutions InternationalminorAdvanced Solutions International is the authorized partner managing DonorPerfect sales and support operations in Australia. Organizations in Australia should contact Advanced Solutions International for DonorPerfect pricing, demos, and support.
- FeaturedCustomersminorFeaturedCustomers published the Winter 2026 Fundraising Management Software Customer Success Report in which DonorPerfect was named a Market Leader. The report evaluated vendors based on over 3,500 pieces of verified customer reference content, market presence, and company scores, providing third-party social proof for DonorPerfect's market position.
Scale indicators17 records
Recent moves6 records
Expansion highlights6 records
DonorPerfect competitors and assessment
Company assessmentDirect peers
- Little Green Light: Little Green Light is a donor management CRM serving small to mid-sized nonprofits, competing directly with DonorPerfect's Core and Plus tiers with comparable donor database, online forms, and reporting features.
- Bloomerang: Bloomerang is a direct competitor offering a donor management and fundraising CRM targeted at small and mid-sized nonprofits. It competes head-to-head with DonorPerfect in the SMB and mid-market nonprofit CRM category, including through bundled features like built-in email and engagement scoring.
- NeonCRM: NeonCRM (now part of Neon One) provides nonprofit CRM and donor management software serving similar mid-market and SMB nonprofit customers with comparable functionality around fundraising, events, and donor engagement.
- Foundant Technologies: Foundant Technologies provides software for grantmaking and nonprofit fund management, serving community foundations and scholarship organizations with comparable donor and grant tracking functionality.
Emerging players
- Funraise: Funraise is a modern, donor-focused online fundraising platform with nonprofit CRM features that appeals to digitally native nonprofits; it represents an emerging AI- and UX-forward alternative to legacy CRMs like DonorPerfect.
- Givebutter: Givebutter is an emerging all-in-one fundraising platform with a generous free tier covering donations, events, and peer-to-peer; it is rapidly gaining share at the small nonprofit end where DonorPerfect's Core tier competes.
- Classy (by GoFundMe Pro): Classy, now part of GoFundMe Pro, provides online fundraising and donor management tools with strong event and campaign functionality; it competes with DonorPerfect in the mid-market on digital fundraising-first workflows.
Broad incumbents
- Bonterra: Bonterra (formerly Network for Good/Social Solutions) is a PE-backed broad nonprofit software suite covering fundraising, grants management, and case management; it competes with DonorPerfect across mid-market nonprofits with a broader product portfolio.
- Blackbaud: Blackbaud is the largest nonprofit software incumbent, offering Raiser's Edge NXT and a full ecosystem spanning fundraising, financials, CRM, marketing, and program management; it competes with DonorPerfect primarily at the upper-mid-market and enterprise tier.
- Salesforce Nonprofit Cloud: Salesforce's Nonprofit Cloud (via Salesforce.org) is a CRM-based fundraising and program management solution targeting larger nonprofits; it competes with DonorPerfect's Pro tier for organizations seeking highly customizable enterprise CRM.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
DonorPerfect social profiles
Digital presenceDonorPerfect compliance and trust
Trust signalCompliance1 record
DonorPerfect financial estimates
Financial estimateRevenue estimate
Valuation estimate
DonorPerfect leadership team
Management profileNumber of profiles
Profiles3 records
DonorPerfect subsidiaries and ownership
Company hierarchySubsidiaries3 records
DonorPerfect funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DonorPerfect M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DonorPerfect
What does DonorPerfect do?
DonorPerfect sells a cloud-based nonprofit CRM and fundraising software platform that centralizes donor data, automates gift processing, and runs online donation, event registration, and email campaigns for nonprofit organizations. The platform bundles donor management, integrated Constant Contact email marketing, payment processing, recurring giving programs, AI-powered prospect research (DonorSearch), workflow automation (SmartActions), and AI content and coaching tools into a single subscription product sold in Core, Plus, and Pro tiers.
Is DonorPerfect a public or private company?
DonorPerfect is a private company. It is classified as management employee owned and is currently operating.
When was DonorPerfect founded?
DonorPerfect was founded in 1987. It employs 11 to 50 people.
Where is DonorPerfect based?
DonorPerfect is headquartered in Fort Washington, United States, in the North America region.
How does DonorPerfect make money?
Four revenue lines are on record. SaaS Subscription Licensing is the primary driver. The others are integrated Payment Processing, professional Services (Onboarding, Training, Support) and add-On Integrations and Extensions.
Who are DonorPerfect's main competitors?
Direct peers on record are Little Green Light, Bloomerang, NeonCRM and Foundant Technologies. Emerging players are Funraise, Givebutter and Classy (by GoFundMe Pro). Broad incumbents are Bonterra, Blackbaud and Salesforce Nonprofit Cloud.
Does DonorPerfect have an API?
Yes. Custom API Access is available as a feature in the Pro package tier. The API enables integrations and data connectivity. Integration type for some partners is described as bi-directional API (e.g., DP Address Updater) and one-direction API (e.g., PayPal). No additional API documentation, developer portal, rate limits, versioning, or sandbox details are specified.
What industry is DonorPerfect in?
DonorPerfect's product category is Nonprofit Fundraising Software / Donor Management CRM. Its primary akta.pro industry code is EDALAOAD, Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship), with a secondary code of BPADAOAL, Monitoring, Evaluation, Learning (MEL) & Reporting for Donor Programs. Its NAICS code is 5614 and its SIC code is 7372.