What Normandy Remodeling does

Normandy Remodeling is a privately-held, design-build residential remodeling company founded in 1979 and headquartered in Hinsdale, Illinois, with a second design studio in Evanston. The firm serves affluent homeowners across Chicago's western and northern suburbs, delivering kitchen remodels, bathroom remodels, home additions, and whole-home renovations with project values ranging from under $50,000 to over $1,000,000. Its go-to-market is direct-to-consumer, driven by word-of-mouth referrals, in-studio consultations, on-site designer visits, hosted educational events, and a content-marketing blog; there are no intermediaries, franchisees, or distribution partners. Revenue is generated through one-time project fees under individually scoped quotes, with design, permitting, construction, and project management handled in-house by employed designers and dedicated Project Superintendents, and supported by a 5-year warranty on workmanship that customers cite as uncommon in the industry.

The company's competitive positioning rests on longevity (45+ continuous years), a Certified Kitchen and Bath Designer (CKBD) staff, two physical showrooms that anchor the premium customer experience, and an awards track record spanning 2017-2025 that includes multiple NARI Regional Remodeler of the Year awards, Master Design Awards across kitchen and addition categories, and a 2022 national Chrysalis Award. Operations are conducted under the names Normandy Remodeling, Normandy Builders, and Normandy Construction Co., Inc. Headcount sits in the 101-250 range. There is no disclosed AI, software platform, API, or technology stack beyond a standard website with an ACH payment portal, and there are no patents, no funding rounds, no institutional investors, no M&A activity, and no parent company on record.

From an investment standpoint, Normandy is a mature, cash-generative lifestyle business rather than a venture-stage or scale-up asset. Its strengths are brand depth, design talent, and a defensible Chicago-suburb niche; its constraints are geographic concentration (single metro), episodic project-based revenue with no recurring streams, an aging digital and technology posture relative to emerging AI-enabled remodeling platforms, and the absence of any visible succession, capitalization, or expansion plan beyond a second showroom and incremental marketing.

Name

Normandy Remodeling

Legal name

Normandy Remodeling

Website

https://normandyremodeling.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

101–250 employees

Short description

Normandy Remodeling is a privately-held design-build home remodeling firm founded in 1979, serving affluent homeowners in Chicago's western and northern suburbs through design studios in Hinsdale and Evanston, Illinois.

Ownership category

akta.pro rank

Product category

Residential Home Remodeling & Renovation

NAICS

Residential Remodelers (236118), Residential Building Construction (23611)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)

akta.pro secondary industries

Kitchen Permitting, Design & Project Management (HSAPAAAK), Architectural Reconfiguration & Structural Alterations (HSAPAEAB), Interior Layout Changes & Space Replanning (Non-Structural) (HSAPAFAJ), Full Kitchen Remodel (Layout Reconfiguration) (HSAPAAAA)

Keywords

• Home remodeling services
• Design-build remodeling
• Kitchen renovation services
• Bathroom remodeling services
• Home additions construction

Headquarters

HQ city

Hinsdale

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Home remodeling and renovation services: Normandy generates revenue through one-time project fees for home remodeling services including kitchen remodels, bathroom remodels, home additions, and whole-home renovations. The company provides a full-service design-build approach where they handle design, permits, construction, and project management. Project values range from under $50,000 to over $1,000,000 based on project scope and complexity.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Normandy Remodeling is a design-build home remodeling firm that provides kitchen remodels, bathroom remodels, home additions, and whole-home renovations to affluent homeowners in the Chicago metropolitan area. The company manages the entire project lifecycle, including design development, product selection, permits, construction, and final inspection, supported by Certified Kitchen and Bath Designers and dedicated Project Superintendents. Two design studios in Hinsdale and Evanston serve as customer-facing consultation and material selection venues.

Product overview

Normandy Remodeling is a design-build home remodeling company offering a comprehensive suite of services including home additions, kitchen remodeling, bathroom remodeling, and whole-home renovations. The company operates on a design-build model where a dedicated team of designers and project superintendents guide clients from initial concept through final inspection. The firm maintains two design studios in the Chicago area (Hinsdale and Evanston) and is known for high-end residential projects with a 5-year warranty on workmanship.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Additions Custom room additions designed to seamlessly blend with existing home architecture, including first-floor expansions, second-story additions, and sunroom constructions, delivered to homeowners as part of Normandy's design-build offering.
• Kitchen Remodeling Full kitchen renovation services including layout redesign, cabinet selection, countertop installation, and complete functional transformations, delivered to Chicagoland homeowners through Normandy's design-build model.
• Bathroom Remodeling Comprehensive bathroom renovation including master bathroom remodels, guest bathroom updates, accessible/handicap suite conversions, and spa-inspired designs, delivered as part of Normandy's design-build offering.
• Home Remodeling and Renovations Whole-home renovation services including interior updates, exterior work, living room transformations, family room additions, and complete first-floor remodels, delivered to homeowners through Normandy's design-build process.
• Design-Build Services Integrated design-build engagement where Normandy handles concept development, design, permits, construction management, and final inspection under one unified service, available across kitchen, bath, addition, and whole-home projects.

Quantifiable outcome

• Projects often completed ahead of schedule and within budget
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hammer & Hand: Pacific Northwest design-build remodeling firm emphasizing craftsmanship and premium residential renovations. Comparable in design-led, high-quality project delivery though regional to Oregon/Washington.
• Mosby Building Arts: St. Louis-based design-build remodeling firm offering kitchen, bath, additions, and whole-home renovations. Closest direct comparable in size, structure, and Midwest design-build premium model.

Peers

• Allied Kitchen & Bath:

Broad incumbents

• Bath Fitter: National bath renovation company specializing in acrylic tub and shower conversions. Adjacent competitor for a portion of Normandy's bathroom remodeling demand.
• Kitchen Tune-Up: National kitchen and bath remodeling franchise offering design services and renovations. Comparable in kitchen-focused residential remodeling with a national footprint.
• Case Design/Remodeling: National design-build remodeling firm offering kitchen, bath, and whole-home renovations with a similar design-led, project-based model. Comparable in service mix and premium positioning though broader geographic reach than Normandy.
• DreamMaker Bath & Kitchen: National franchise network focused on kitchen and bathroom remodeling with design-build service delivery. Comparable service mix to Normandy though franchise-driven versus Normandy's independently-operated studios.
• Power Home Remodeling: Large national residential remodeling company with strong marketing presence across windows, siding, roofing, and home additions. Overlaps with Normandy's exterior work and home additions but with a much larger sales operation.
• Re-Bath: National bathroom remodeling franchise with design-build capabilities. Overlaps with Normandy's bathroom remodeling service line through a more standardized, scaled operating model.

Emerging players

• Studio Bloom Interiors: Emerging design-build and interior remodeling firm focusing on whole-home renovations. Represents the new generation of design-led remodelers competing for affluent urban/suburban clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/normandyremodel
• Facebookfacebook.com/normandyremodeling

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Normandy Remodeling