What Clarendon Homes does

Clarendon Homes is an Australian residential home builder operating across New South Wales and Queensland under the private ownership of Campbell Property Group Pty Ltd, with the company itself founded circa 1978-1982 and led by founder and CEO Peter Campbell. The business designs, constructs, and sells new homes to individual consumers — first home buyers, growing families, knockdown-rebuild customers, multi-generational households, and empty nesters — through a direct-to-consumer model anchored by 40+ physical display villages staffed by New Home Consultants. Two product tiers are offered: the Aspire Collection (value-focused single and double-storey designs including the Nevada, Wellington, and Monterey series, with base prices from approximately $295,650) and the Luxe Collection (premium designs including the Ashgrove, Boston, Parkhill, and Grande series, with base prices reaching approximately $799,500), supplemented by house-and-land packages priced from approximately $1.38M to $1.87M in master-planned estates.

Revenue is generated entirely through one-time home sale transactions, with the average revenue per build augmented by optional upgrades — ducted air conditioning, European appliances, premium flooring, facade upgrades, and butler's pantries — marketed through bundling promotions such as the Eclipse package ($9,990 for up to $65,000 of upgrades) and Value Plus (up to $65,000 off list). The company's technology stack is a customer-facing configuration and visualization layer rather than a proprietary AI or platform architecture: GeoSite enables lot-fit visualization, the Facade Styler permits online customization of facades, virtual 3D tours replace initial site visits, and an online Price Your Home tool delivers obligation-free estimates. Backed by a Lifetime Structural Guarantee and positioned as 100% Australian-owned, Clarendon also maintains active compliance infrastructure including a PEXA Clear AML/CTF partnership and holds QBCC Licence 80444 in Queensland. Within the Campbell Property Group portfolio, Clarendon operates alongside sibling brand Domaine Homes in both states.

Name

Clarendon Homes

Legal name

Clarendon Homes (QLD) Pty Ltd

Website

https://clarendon.com.au

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

51–100 employees

Short description

Clarendon Homes is an Australian private residential home builder operating across NSW and Queensland through 40+ display villages, serving individual home buyers with two product collections — Aspire (value) and Luxe (premium) — backed by a Lifetime Structural Guarantee and owned by Campbell Property Group Pty Ltd.

Ownership category

akta.pro rank

Product category

Residential Home Building

NAICS

New Housing For-Sale Builders (236117)

SIC

Real Estate (6500)

akta.pro primary industry

Custom Home Building (IMAFABAC)

Keywords

• Residential home construction
• New home builder
• Display homes
• Knockdown rebuild
• House and land packages

Headquarters

HQ city

New Farm

HQ country

Australia

HQ region

Oceania

Offices30 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. New Home Construction Sales: Clarendon Homes generates primary revenue through the construction and sale of new residential homes. Customers purchase either a house only or a house and land package. Revenue is generated from base house prices plus additional upgrades, facade selections, and inclusions.
2. Home Upgrades and Inclusions: Additional revenue streams from premium upgrades including ducted air conditioning, appliances, flooring options, ceiling upgrades, facade upgrades, and butler's pantry installations. Promotional packages like Eclipse offer bundled upgrades at discounted rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Clarendon Homes designs, builds and sells new detached residential homes for individual households in NSW and Queensland, Australia, organized into two product collections — the Aspire Collection (value-oriented family homes) and the Luxe Collection (premium, upgraded homes) — with multiple named home designs (e.g., Boston, Parkhill, Grande, Nevada, Wellington, Monterey, Ashgrove) across single- and double-storey configurations. Core commercial offerings include knockdown-rebuild services on existing lots, house-and-land packages on partnered estates, and a Lifetime Structural Guarantee, supported by a network of 40-plus display homes and digital tools (GeoSite, Virtual Tours, Facade Styler, Price Your Home).

Product overview

Clarendon Homes is an Australian home builder with over 45 years of experience, offering residential home building services across New South Wales and Queensland through two main product collections: the Aspire Collection (value-for-money designs with carefully considered inclusions) and the Luxe Collection (premium designs with luxury finishes and European appliances). The portfolio includes double-storey home series (Grande, Boston, Parkhill, Monterey), single-storey home series (Nevada, Wellington, Ashgrove), and acreage designs. The company operates display homes in major regions across NSW and QLD, offering house and land packages, knockdown rebuilds, and provides a Lifetime Structural Guarantee on all homes.

Differentiator

Problem solved

Functional benefit

Brands

• Domaine Homes: A related residential home building brand operated by Campbell Property Group alongside Clarendon Homes, available in both NSW and QLD.

Products and services

• Aspire Collection A value-oriented collection of new family homes designed and built by Clarendon Homes for first-home buyers and growing families in NSW and Queensland, offering functional floorplans and inclusions at a more accessible price point within the Aspire product tier.
• Luxe Collection A premium collection of new homes offered by Clarendon Homes targeting move-up families and right-sizers in NSW and Queensland, featuring upgraded inclusions, larger floorplans, and design-led facades within the Luxe product tier.
• Knockdown Rebuild Service A service offered by Clarendon Homes to owner-occupiers in established NSW and Queensland suburbs who already own a residential lot, covering demolition of the existing dwelling and construction of a new Clarendon home on the same block.
• House and Land Packages A combined land-plus-build package offered by Clarendon Homes in partnership with land developers/estates, giving buyers a turnkey path to purchase a serviced lot and contract a Clarendon home (Aspire or Luxe) on it.
• Display Homes Network A network of 40-plus completed display homes across NSW and Queensland operated by Clarendon Homes as physical showrooms where prospective buyers can inspect finished Aspire and Luxe designs and consult with on-site sales staff.

Quantifiable outcome

• Independent quality inspectors have congratulated Clarendon on the beautiful high quality of their homes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• PEXA ClearcoreStrategic or Co-development Partner · 14 May 2026PEXA Clear, a compliance product from PEXA Group, signed partnership agreements with Clarendon Homes (among six property-related businesses) to provide anti-money laundering and counter-terrorism financing compliance checks. The partnership is timed to new AML/CTF obligations for tranche 2 entities in Australia's property sector, with rules effective July. PEXA Clear is integrated with property software platforms including Real Time Agent, Actionstep and Mantis Property.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• McDonald Jones Homes: Mid-to-large Australian project home builder with strong NSW, Hunter, and ACT presence plus expansion into QLD. Closely comparable to Clarendon in product structure (multiple series, single and double storey, knockdown rebuild), price band, and target customer (first-home buyers and upgraders).
• Domaine Homes: Sibling brand under the same Campbell Property Group, operating NSW and QLD. Directly comparable in product offering (project homes, house-and-land) and geographic footprint; effectively an internal benchmark for Clarendon's positioning and pricing.
• GJ Gardner Homes: Franchise-based Australian home builder with national presence including NSW and QLD. Comparable in tiered product ranges and first-home-buyer focus, though delivered through a franchise model rather than owned display network.
• Burbank Homes: Australian family-owned home builder with strong NSW and QLD presence, multi-tier product range, and similar display-village operating model. Closely comparable in scale, customer segment, and direct-sales go-to-market.
• Porter Davis Homes: Mid-to-large Australian project home builder (now part of Simonds Group) with comparable Express, Premier, and luxury tiers. Comparable product segmentation and one-time-sales model, though historically more Victoria-weighted before national expansion.
• Masterton Homes: NSW-focused project home builder with comparable display-home model, knockdown-rebuild capability, and price band. Highly comparable in geography and product strategy though with less QLD exposure than Clarendon.

Broad incumbents

• Metricon Homes: Australia's largest volume home builder with national reach across NSW, QLD, VIC, and SA. Comparable in product range and series-based approach, but at significantly greater scale, providing both a benchmark and the dominant competitive threat in Clarendon's core markets.
• Simonds Homes: ASX-listed national home builder with multi-tier product range and broader geographic footprint than Clarendon. Comparable in tiered collection structure and project-home model, with greater scale and public-company capital access.

Regional players

• Carlisle Homes: Victoria-focused mid-to-large project home builder with tiered product range comparable to Clarendon's Aspire/Luxe. Comparable in product structure and one-time-sales model, but geographically concentrated in Victoria rather than NSW/QLD.
• Henley Properties: Victoria-based project home builder with multi-tier product range (entry to luxury) comparable to Clarendon's structure. Comparable in series-based design approach and direct-sales display model, but regional to Victoria.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCGkI3slxSCw5oxmm2HeSHsQ
• Facebookfacebook.com/30503451292325
• LinkedInlinkedin.com/company/3198803
• Instagraminstagram.com/clarendonhomesqld
• Pinterestpinterest.com.au/ClarendonQLD
• Xx.com/Clarendon_Homes

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clarendon Homes