Quotezone
- Company typePrivate
- Founded2005
- HeadquartersBelfast, United Kingdom
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Quotezone firmographics
Firmographics- Name
- Quotezone
- Legal name
- Seopa Ltd
- Website
- https://quotezone.co.uk
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where Quotezone is headquartered
LocationHeadquarters
- HQ city
- Belfast
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Quotezone business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Insurance Provider Commissions: Quotezone generates revenue by receiving referral commissions from insurance providers when customers purchase policies through the platform. This is a performance-based model where the company earns a fee for each policy sold through their comparison service.
- Quotezone Rewards Program: Cashback and rewards program offering discounts from 1,000+ UK retailers (M&S, Boots, Booking.com, O2). Users who compare insurance quotes gain access to these retailer discounts, generating affiliate revenue for Quotezone.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Consumer Comparison Service |
| Unit Pricing | Annual | Motorbike Insurance from £255 |
| Subscription | Monthly | Pet Insurance from £3.35 per month |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Quotezone product offering
Product offeringCore offering
Quotezone is a UK-based online insurance and financial product comparison platform that aggregates quotes from 130+ FCA-regulated providers in real time. Consumers enter their details once and receive side-by-side quotes for car, home, van, motorbike, travel, pet, business, and life insurance, as well as energy, broadband, and money products. The service is free for consumers, with revenue generated through referral commissions from insurers.
Product overview
Quotezone is a UK-based insurance comparison platform operating as a trading style of Seopa Ltd, offering a multi-product comparison marketplace that aggregates quotes from 300+ trusted FCA-regulated insurers across 60+ insurance and financial products. The core platform enables consumers to compare and purchase insurance policies including car, home, van, motorbike, travel, pet, and business insurance through a single form submission that searches multiple providers simultaneously. The product portfolio is organized around insurance verticals with additional financial comparison services (energy, broadband, mortgages, loans) and a rewards program (Quotezone Rewards) that offers cashback from 1,000+ UK retailers. The platform differentiates through its broad panel size, regulatory compliance (FCA authorized, ISO 27001 certified), and value-added features including pricing data indices, comparison guides, and claims support resources.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Insurance Comparison Comparison platform enabling UK motorists to compare and purchase car insurance policies from over 130 FCA-regulated providers, with side-by-side quotes showing prices, cover levels, and excess amounts. Includes telematics and specialist options for young drivers and non-standard profiles.
- Home Insurance Comparison Comparison platform for home insurance from 40+ UK providers, covering buildings, contents, and combined policies for homeowners, landlords, tenants, and specialist property types.
- Van Insurance Comparison Comparison platform for van insurance from 60+ UK providers, covering commercial, private, courier, and fleet use cases for individual vans and businesses.
- Motorbike Insurance Comparison Comparison platform for motorbike, motorcycle, and scooter insurance from up to 25 UK providers, covering engine sizes from 50cc mopeds to large motorcycles.
- Travel Insurance Comparison Comparison platform for travel insurance from 15+ UK providers, covering single trip, annual multi-trip, backpacker, cruise, and pre-existing medical condition policies.
- Pet Insurance Comparison Comparison platform for pet insurance from 25+ UK providers, covering dogs, cats, and other pets with lifetime, accident-only, and pre-existing condition options.
- Business Insurance Comparison Suite of business insurance comparison products covering professional indemnity, public liability, employers liability, cyber insurance, and commercial property for various UK business types.
- Life Insurance Comparison Comparison platform for life insurance policies including term life, whole of life, and mortgage protection coverage from UK providers.
- Breakdown Cover Comparison Comparison service for car breakdown cover policies including roadside assistance, recovery, and home start options.
- Energy Comparison Comparison service for gas and electricity tariffs from UK energy providers, enabling consumers to find better energy deals alongside their insurance coverage. Includes a separate business energy comparison offering.
- Broadband Comparison Comparison service for broadband packages and mobile phone plans from UK providers.
- Fleet Insurance Comparison Comparison platform for multi-vehicle fleet insurance policies covering taxis, vans, and commercial vehicles under single arrangements for UK businesses.
- Quotezone Rewards Cashback and rewards program providing access to discounts and offers from over 1,000 UK retailers including M&S, Boots, Booking.com, and O2, available to users who compare insurance quotes on the platform.
Quantifiable outcome
- 51% of consumers could save £518.14 on car insurance
- +5 more outcomes
Companies that use Quotezone
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles2 records
Quotezone technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Quotezone partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Carrot InsurancecoreCarrot Insurance, Acorn Group's telematics-based motor insurance brand, joined Quotezone's price comparison platform to reach young drivers seeking more affordable coverage options. The partnership targets the growing demand for telematics products among 18-25-year-olds, with research showing two-thirds of this age group now choosing telematics over traditional policies and reporting annual premium savings of up to 20%. Quotezone aims to expand its telematics offerings while supporting young drivers who face the highest insurance costs of any age group.
Scale indicators8 records
Recent moves5 records
Expansion highlights4 records
Quotezone competitors and assessment
Company assessmentDirect peers
- Compare the Market: UK's leading insurance price comparison site, owned by BGL Group. Operates an identical aggregator model across car, home, life, travel, and pet insurance, with a similar 100+ provider panel and freemium, commission-based revenue model. Most direct large-scale competitor to Quotezone in the UK.
- GoCompare: UK insurance and financial comparison platform (acquired by Future plc). Competes head-to-head with Quotezone across car, home, van, motorbike, travel, and pet insurance using a similar multi-provider aggregation and commission model.
- MoneySupermarket: Publicly listed UK price comparison group covering insurance, energy, broadband, and money products. Operates the same aggregator + commission model as Quotezone and competes directly on car, home, and van insurance comparison.
- Confused.com: UK insurance comparison site (backed by Mapfre) that pioneered the price comparison model. Directly comparable to Quotezone across personal lines insurance with similar freemium consumer proposition and panel-based aggregation.
- Uswitch: UK price comparison platform (owned by RVU) covering insurance, energy, broadband, and money. Overlaps with Quotezone on home, car, and life insurance and competes on the same SEO and paid-search keywords.
- Selectra: UK and European price comparison platform covering energy, broadband, and insurance. Direct overlap with Quotezone on energy and broadband comparison, with a similar freemium, commission-driven model.
Emerging players
- MoneySavingExpert: UK consumer finance site (Martin Lewis) that drives insurance switching via editorial content and links to aggregators. Comparable to Quotezone in customer segment and intent, but uses a content-led model with links out to multiple comparison sites rather than running its own aggregation.
Regional players
- The Zebra: US-based insurance comparison platform covering auto, home, and life insurance. Same aggregator business model as Quotezone but operates in the United States, making it a useful international comparable for unit economics and panel dynamics.
- EverQuote: US publicly listed insurance comparison marketplace connecting consumers with auto, home, and life insurers. Closest US public-market comparable to Quotezone's aggregator model and commission-based revenue stream.
Broad incumbents
- RVU (Zoopla / Uswitch parent): UK digital comparison group (Uswitch, Money, and Zoopla brands) that competes broadly with Quotezone across insurance, energy, broadband, and money verticals. Larger and more diversified portfolio than Quotezone, making it an incumbent comparable rather than a direct head-to-head.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Quotezone social profiles
Digital presenceQuotezone compliance and trust
Trust signalCompliance3 records
Quotezone financial estimates
Financial estimateRevenue estimate
Valuation estimate
Quotezone leadership team
Management profileNumber of profiles
Profiles5 records
Quotezone funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Quotezone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Quotezone
What does Quotezone do?
Quotezone is a UK-based online insurance and financial product comparison platform that aggregates quotes from 130+ FCA-regulated providers in real time. Consumers enter their details once and receive side-by-side quotes for car, home, van, motorbike, travel, pet, business, and life insurance, as well as energy, broadband, and money products. The service is free for consumers, with revenue generated through referral commissions from insurers.
Is Quotezone a public or private company?
Quotezone is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Quotezone founded?
Quotezone was founded in 2005. It employs 51 to 100 people.
Where is Quotezone based?
Quotezone is headquartered in Belfast, United Kingdom, in the Europe region.
How does Quotezone make money?
Two revenue lines are on record. Insurance Provider Commissions are the primary driver. The others are quotezone Rewards Program.
Who are Quotezone's main competitors?
Direct peers on record are Compare the Market, GoCompare, MoneySupermarket, Confused.com, Uswitch and Selectra. MoneySavingExpert is listed as an emerging player. Regional players are The Zebra and EverQuote. RVU (Zoopla / Uswitch parent) is listed as a broad incumbent.
Does Quotezone have an API?
No public API is recorded for Quotezone.