Medify
Medify is a Dutch digital healthcare software company that provides hospitals with an interactive 3D Digital Patient Intake platform — combining audiovisual education, digital consent, and HL-7 EHR integration — across cardiology, gastroenterology, and pediatrics workflows in 30+ European hospitals.
- Company typePrivate
- Founded2008
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Medify does
Medify B.V. is a privately held Dutch digital healthcare communication software company founded in 2008 and headquartered in Amsterdam, with regional operations in Barcelona, Lisbon, and Bülach (Zurich). The company sells a Digital Patient Intake platform to hospitals, combining step-by-step audiovisual patient education, digital informed-consent and medical-history questionnaires, and bidirectional HL-7 integration that writes structured responses directly into the hospital's electronic health record with marked points of consideration and recommended actions. The platform is supported by a centralized Control Center for administration, a Word-like drag-and-drop Content Management System that hospitals use to customize procedures and content, and Medify Media, an in-house video and content production sub-brand that produces the 3D visualizations, scripts, and graphics used in patient-facing modules. Procedures covered include cardiology (TAVI), gastroenterology (PEG, colonoscopy, gastroscopy), and pediatrics, with reported scale of 200,000 annual digital intakes, 70,000 consulting hours saved per year, and a 97% patient satisfaction rate across 30+ European hospital customers.
The business operates a quote-based, subscription-style software licensing model targeting hospital departments directly, with implementation performed in close collaboration with clinical staff. Customer acquisition is enterprise sales-led, supported by interactive demo applications, direct contact via phone and email, an active careers portal for talent, and social media presence. Medify holds ISO 27001 and NEN 7510 information security certifications and is registered through national subsidiaries (Medify Iberia S.L., Medify Portugal Lda., Medify Zurich), with UK activities operated under a separate undisclosed brand. The platform is positioned around Value Based Healthcare principles, with explicit value claims of enabling 50% of colonoscopy and gastroscopy respondents to proceed to treatment without counseling and an additional 30% requiring only a shortened consultation.
Medify is an independent, privately held company with no disclosed parent, institutional investors, funding rounds, or executive team in the available data. There is no public revenue, ARR, or headcount disclosure beyond a bracket of 11-50 employees, and the company has not been observed pursuing acquisitions, partnerships, or external capital raises in the source material.
Medify firmographics
Firmographics- Name
- Medify
- Legal name
- Medify B.V.
- Website
- https://medify.eu
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Medify is a Dutch digital healthcare software company that provides hospitals with an interactive 3D Digital Patient Intake platform — combining audiovisual education, digital consent, and HL-7 EHR integration — across cardiology, gastroenterology, and pediatrics workflows in 30+ European hospitals.
- Ownership category
- akta.pro rank
Medify industry classification
Industry- Product category
- Healthcare Patient Communication Software
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)
- akta.pro secondary industries
- Patient Education, Content & Personalized Journey Orchestration (HLACAEAE), Care Pathway Automation & Patient Engagement for RPM (Coaching, Messaging, Scheduling) (HLACAPAM)
Keywords
Where Medify is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
Medify business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Healthcare Software Licensing: Medify provides software to hospitals for digital patient communication and intake processes. The company helps hospitals improve quality and lower costs through process innovation with digital communication, aligned with Value Based Healthcare (VBHC) principles. Software is customized for each hospital and managed within a Control Panel.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Medify product offering
Product offeringCore offering
Medify provides a digital patient intake and healthcare communication software platform that hospitals use to present medical information to patients through interactive 3D audiovisual content, collect informed consent and medical data via questionnaires, and synchronize patient responses to hospital EHR systems via HL-7 integration. The platform is customized for each hospital and managed via a centralized Control Center and Content Management System.
Product overview
Medify offers a unified digital healthcare communication platform centered on Digital Patient Intake, designed to clarify healthcare information for both patients and healthcare professionals. The platform comprises five interconnected components: Step-by-Step Information for guided audiovisual patient education, Questionnaires for informed consent and medical data collection, HL-7 EHR Integration for instant data synchronization, a Control Center for centralized administration, and a Content Management System for customizing procedures and content. Supporting these is Medify Media, an in-house video production service. The platform serves 30+ hospitals across Europe, enabling quality improvements against lower costs through process innovation.
Differentiator
Problem solved
Functional benefit
Brands
- Medify Media: In-house video production service for healthcare communication, visible in healthcare settings
Products and services
- Digital Patient Intake Platform Comprehensive digital patient intake platform enabling hospitals to communicate medical information to patients via step-by-step audiovisual content, collect informed consent and medical condition data through questionnaires, and automatically sync patient responses into hospital EHR systems via HL-7 integration. The platform comprises five interconnected components: Step-by-step information delivery, Questionnaires, HL-7 EHR integration with marked responses, Control Center administration, and a Content Management System.
- Medify Media In-house video production service providing end-to-end production of visual healthcare content including scripts, graphics, custom photography, and videography for hospital procedure communication.
Quantifiable outcome
- 200,000 annual digital intakes processed
- +4 more outcomes
Companies that use Medify
Customer profileNamed customers32 records
Segments1 record
Ideal customer profiles1 record
Medify technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability5 records
Feature5 records
Medify partnerships and signals
Strategic signalScale indicators4 records
Recent moves1 record
Expansion highlights6 records
Medify competitors and assessment
Company assessmentDirect peers
- Phreesia: US-listed patient intake and engagement platform serving hospitals and ambulatory care. Closest functional analog to Medify's digital intake, questionnaire, and EHR-integration workflow for healthcare providers.
- GetWell (formerly GetWell Network): Patient engagement platform deployed inside US hospital systems across the care journey. Directly comparable to Medify in delivering patient education, engagement, and communication content to in-hospital patients.
- Experian Health: Patient intake, registration, and identity-management suite sold to hospitals. Overlaps with Medify on digital check-in, consent capture, and EHR-integrated workflows.
- Healthwise: Patient education content and platform provider used by US health systems. Closely comparable to Medify on the audiovisual patient education and informed-consent content layer.
- PatientPoint: Patient engagement and educational content delivered in clinical settings (waiting rooms, exam rooms). Matches Medify's emphasis on reaching patients with visual, procedure-relevant information at the point of care.
- Krames (Staywell): Patient education and engagement content provider for hospitals and health plans. Comparable patient-education library and content distribution model as Medify Media plus the Medify platform.
- iMD Health: Patient education and engagement platform that delivers visual health information in clinical settings. Comparable in delivering multimedia procedure education to patients inside hospitals and clinics.
Broad incumbents
- Doctolib: Pan-European patient-facing platform covering appointment booking, teleconsultation, and provider messaging. Operates in Medify's geographies (NL, DE, FR, IT) and increasingly competes for the hospital-side digital communication wallet.
- CompuGroup Medical: Large European healthcare IT vendor offering hospital information systems, practice management, and patient communication tools. A broad incumbent against which Medify's provider-integrated platform must compete.
Emerging players
- Doccla: European virtual care and remote patient monitoring company with clinician dashboards and patient communication tooling. Adjacent European player with overlapping hospital-side engagement capabilities.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Medify social profiles
Digital presenceMedify compliance and trust
Trust signalCompliance2 records
Medify financial estimates
Financial estimateRevenue estimate
Valuation estimate
Medify leadership team
Management profileNumber of profiles
Medify subsidiaries and ownership
Company hierarchySubsidiaries3 records
Medify funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Medify M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Medify
What does Medify do?
Medify provides a digital patient intake and healthcare communication software platform that hospitals use to present medical information to patients through interactive 3D audiovisual content, collect informed consent and medical data via questionnaires, and synchronize patient responses to hospital EHR systems via HL-7 integration. The platform is customized for each hospital and managed via a centralized Control Center and Content Management System.
Is Medify a public or private company?
Medify is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Medify founded?
Medify was founded in 2008. It employs 11 to 50 people.
Where is Medify based?
Medify is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Medify make money?
One revenue line is on record: healthcare Software Licensing.
Who are Medify's main competitors?
Direct peers on record are Phreesia, GetWell (formerly GetWell Network), Experian Health, Healthwise, PatientPoint, Krames (Staywell) and iMD Health. Broad incumbents are Doctolib and CompuGroup Medical. Doccla is listed as an emerging player.
Does Medify have an API?
No public API is recorded for Medify.
What industry is Medify in?
Medify's product category is Healthcare Patient Communication Software. Its primary akta.pro industry code is HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated), with a secondary code of HLACAEAE, Patient Education, Content & Personalized Journey Orchestration. Its SIC code is 7372.