Attend2IT
Attend2IT is a UK event IT services company providing temporary Wi-Fi, CCTV, VoIP, scanning, and connectivity infrastructure for festivals, film/TV productions, venues, and corporate events, supported by proprietary software platforms and an enterprise field-sales model.
- Company typePrivate
- Founded2009
- HeadquartersBuntingford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Attend2IT does
Attend2IT is a UK-based event IT services provider founded in 2009 and headquartered in Buntingford, Hertfordshire. The company designs, deploys, and operates temporary IT infrastructure for live events, festivals, film and TV productions, venues, and corporate functions, offering temporary Wi-Fi, CCTV surveillance, VoIP telephony, 4G/5G and satellite backhaul, fibre splicing, and event scanning/registration under both managed-service wet hire and equipment-only dry hire models. Service scope spans small activations through to 50,000-attendee festivals such as Brighton Pride, with deployments typically involving 20-100+ enterprise-grade access points and leased lines up to 10Gbps.
The company maintains a proprietary software layer including the Organiser Dashboard (802.1x WPA2 Enterprise), Exhibitor Hub booking portal, Marvin AI bot for on-site operations, in-house scanning software for Zebra TC25+ devices with offline sync and duplicate-ticket blocking, Event Apps platform, and Eventcaster virtual AGM platform with weighted secure voting. Technology partnerships with Ruckus (Pro AV certified, Big Dogs Partner), Hikvision (VASP), Celerway, Starlink, NETGEAR, and Brighton Fibre underpin the deployment stack, complemented by ESSA Sustainability Level 5, ESSA Health & Safety Accreditation, and an Ofcom radio licence.
Commercially, Attend2IT operates an enterprise field-sales GTM with dedicated project managers assigned from consultation through delivery and a stated emphasis on early engagement. The customer base spans festival organisers (Brighton Pride, Secret Garden Party, Gone Wild, Great Escape, Soultown), film and TV studios (OMA Studio Group, OMAX Film Studios, Netflix productions, Picturehouse Central, Cavalry Barracks), trade shows (ARB Show, Rail Live), venues (Cambridge Colleges), corporate events (JCB 75th Anniversary), and non-profits (BBKA, u3a, WWT) via Eventcaster. Revenue streams include managed-service infrastructure rental as the primary line, equipment sales, a recurring VoIP subscription at £8.95/month per line, bespoke software development, and exhibitor Wi-Fi booking commissions, with all core pricing quote-based rather than publicly disclosed.
Attend2IT firmographics
Firmographics- Name
- Attend2IT
- Legal name
- attend2IT Ltd
- Website
- https://attend2it.co.uk
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Attend2IT is a UK event IT services company providing temporary Wi-Fi, CCTV, VoIP, scanning, and connectivity infrastructure for festivals, film/TV productions, venues, and corporate events, supported by proprietary software platforms and an enterprise field-sales model.
- Ownership category
- akta.pro rank
Attend2IT industry classification
Industry- Product category
- Event IT Infrastructure Services
- NAICS
- Convention and Trade Show Organizers (561920)
- SIC
- Services-Facilities Support Management Services (8744), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Onsite Operations & Event Staffing Management (THAHACAL)
- akta.pro secondary industries
- Attendee Mobile Apps & Engagement Platforms (THAHAFAE), Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG), Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB)
Keywords
Where Attend2IT is headquartered
LocationHeadquarters
- HQ city
- Buntingford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Attend2IT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Event IT Infrastructure Rental (Wet Hire): Primary revenue stream - providing fully staffed and managed IT infrastructure (Wi-Fi, CCTV, networking) for events. Equipment is deployed and crewed on-site for the duration of events. Pricing based on event scale, duration, and complexity.
- Equipment Dry Hire: Limited dry hire service for equipment that doesn't require extensive configuration or support. Includes Zebra scanners, printers, laptops, fibre, and related hardware.
- VoIP Telephone Services: Voice over IP phone services including line rental at £8.95 per month, connection charges of 2p per call, with call routing, transfer, voicemail, and virtual receptionist features.
- Bespoke Software Development: Custom software development and integration services for events, including Bizzabo/Cvent/Hopin customisation, bespoke websites, and event-specific applications.
- Exhibitor Wi-Fi Booking Commission: Through their innovative booking hub, they take bookings direct from exhibitors or traders and provide commission back to the event organiser after the event.
- PDQ Payment Machines: Sale of high-quality WiFi PDQ equipment for event payment processing, with dedicated project management and support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | VoIP Line Rental |
| Subscription | Monthly | VoIP Features Included |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Attend2IT product offering
Product offeringCore offering
Attend2IT provides managed event IT infrastructure and connectivity services for live events, festivals, film/TV productions, and venues. Core offerings include temporary high-density Wi-Fi deployment, event CCTV surveillance, scanning/registration systems, VoIP telephony, 4G/5G and satellite backhaul solutions, and proprietary software platforms (Organiser Dashboard, Eventcaster Virtual AGM, Exhibitor Hub, scanning software, and event apps). The company delivers fully crewed wet-hire solutions for events ranging from small activations to festivals with 50,000+ attendees.
Product overview
Attend2IT is an event IT services company providing a comprehensive suite of technology solutions for live events, festivals, film/TV productions, and venues. The core offering centers on Event Wi-Fi (temporary high-capacity wireless networks) and Event CCTV (surveillance systems), supplemented by Scanning/Registration services for check-in and badge printing. The software portfolio includes Event Apps for attendee engagement, Exhibitor Hub for organizer exhibitor management, and Eventcaster (Virtual AGM) for shareholder meetings with weighted voting. Connectivity services encompass VoIP phones, 4G/5G solutions, and fibre infrastructure. Additional offerings include PDQ payment systems, People Counting technology, Silent Auction Texting, and Bespoke Development for custom integrations. The company operates across multiple verticals including festivals, corporate events, TV/film studios, and venues, supporting events from intimate gatherings to 20,000+ attendee festivals.
Differentiator
Problem solved
Functional benefit
Brands
- Eventcaster: Virtual AGM software platform for secure shareholder meetings with weighted voting, live streaming, and expert support
- Exhibitor Hub
- Event Apps
Products and services
- Event Wi-Fi Temporary Wi-Fi solutions for live events ranging from small activations to 20,000+ attendee festivals. Includes rapid deployment, high-density coverage, real-time monitoring, and integration with ticketing, streaming, payments, CCTV, and VoIP systems. Targeted at event organisers, venues, AV companies, and end-clients.
- Event CCTV
Quantifiable outcome
- Scanning throughput of 6 tickets per second at peak times
- +3 more outcomes
Companies that use Attend2IT
Customer profileNamed customers20 records
Segments6 records
Ideal customer profiles5 records
Attend2IT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature7 records
Attend2IT partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Ruckus NetworkscoreAttend2IT is Ruckus Pro AV Certified and member of the Ruckus Big Dogs Partner Program. The partnership provides access to Ruckus enterprise networking equipment, exclusive resources, training, and cutting-edge support for deploying Ruckus networks tailored for demanding AV environments including Dante audio and 4K video over IP.
- OfcomcoreOfcom licence permits Attend2IT to operate specific communication services including radio and wireless technologies in compliance with UK laws and regulations.
- HikvisioncoreAttend2IT is a certified Hikvision VASP (Video Surveillance Systems Provider), providing access to specialist products including TandemVu and thermal imaging, technical support, and priority services for CCTV deployments at events, film sets, and temporary installations.
- CelerwaycoreOfficial Celerway resellers for 4G/5G solutions. Celerway provides session load balanced solutions with multiple provider redundancy for reliable connectivity at events.
- ESSA (Event Supplier and Services Association)coreESSA membership supports representation and lobbying for the events industry. Attend2IT holds ESSA Health and Safety Accreditation, ESSA Accredited Member status, and ESSA Sustainability Level 5 certification - the highest level available.
- Starlink (SpaceX)coreLarge stock of Starlink satellites deployed as primary and backup connectivity solution at events. Starlink provides significant reduction in connection latency and is easily deployable almost everywhere.
Scale indicators19 records
Recent moves6 records
Expansion highlights6 records
Attend2IT competitors and assessment
Company assessmentDirect peers
- Performance Networks: UK-based specialist in temporary event Wi-Fi and connectivity for festivals, conferences, and outdoor events. Directly comparable in service mix, target customer (UK event organisers), and turnkey managed-deployment model.
- Wish4WiFi: UK event Wi-Fi and managed connectivity provider serving festivals, exhibitions, and corporate events. Comparable in core offering (temporary high-density Wi-Fi), customer base, and geographic focus.
- TML Connect: UK specialist in event Wi-Fi, temporary internet, and network infrastructure for trade shows, exhibitions, and conferences. Highly comparable in service scope and target verticals (trade and corporate events).
- The WiFi Company: UK provider of temporary and permanent event Wi-Fi solutions to festivals, conferences, and venues. Directly comparable in managed service delivery and venue/festival customer mix.
Broad incumbents
- Aruba Networks (HPE): Enterprise Wi-Fi networking vendor whose products (and those of partners like Attend2IT) underpin large event and venue deployments. Comparable as the underlying technology platform for high-density event Wi-Fi at global scale.
- Ruckus Networks (CommScope): Enterprise networking vendor whose Wi-Fi/AP hardware is core to Attend2IT's deployments. Comparable as a strategic technology partner and indirect competitor through integrator channel.
- Cradlepoint (Ericsson): Provider of 4G/5G wireless edge networking solutions used for temporary and event connectivity. Comparable in the 4G/5G-bonded connectivity layer that Attend2IT deploys via partners like Celerway.
- Peplink (Plover Bay Technologies): Manufacturer of SD-WAN routers and bonded cellular solutions widely used for event and mobile connectivity. Comparable as a technology enabler/alternative supplier in the same event-connectivity stack.
- Cvent: Large-scale event management platform covering registration, badges, and attendee engagement. Comparable as a software-side counterpart to Attend2IT's on-site infrastructure services, with overlap in scanning/registration workflows.
Emerging players
- Bizzabo: Event experience platform with registration, apps, and hybrid event tools. Comparable as a software-layer peer whose platform Attend2IT customises and integrates with, and as a potential competitor in attendee apps/registration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Attend2IT social profiles
Digital presenceAttend2IT compliance and trust
Trust signalCompliance6 records
Attend2IT financial estimates
Financial estimateRevenue estimate
Valuation estimate
Attend2IT leadership team
Management profileNumber of profiles
Profiles11 records
Attend2IT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Attend2IT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Attend2IT
What does Attend2IT do?
Attend2IT provides managed event IT infrastructure and connectivity services for live events, festivals, film/TV productions, and venues. Core offerings include temporary high-density Wi-Fi deployment, event CCTV surveillance, scanning/registration systems, VoIP telephony, 4G/5G and satellite backhaul solutions, and proprietary software platforms (Organiser Dashboard, Eventcaster Virtual AGM, Exhibitor Hub, scanning software, and event apps). The company delivers fully crewed wet-hire solutions for events ranging from small activations to festivals with 50,000+ attendees.
Is Attend2IT a public or private company?
Attend2IT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Attend2IT founded?
Attend2IT was founded in 2009. It employs 11 to 50 people.
Where is Attend2IT based?
Attend2IT is headquartered in Buntingford, United Kingdom, in the Europe region.
How does Attend2IT make money?
Six revenue lines are on record. Event IT Infrastructure Rental (Wet Hire) is the primary driver. The others are equipment Dry Hire, voIP Telephone Services, bespoke Software Development, exhibitor Wi-Fi Booking Commission and PDQ Payment Machines.
Who are Attend2IT's main competitors?
Direct peers on record are Performance Networks, Wish4WiFi, TML Connect and The WiFi Company. Broad incumbents are Aruba Networks (HPE), Ruckus Networks (CommScope), Cradlepoint (Ericsson), Peplink (Plover Bay Technologies) and Cvent. Bizzabo is listed as an emerging player.
Does Attend2IT have an API?
No public API is recorded for Attend2IT.
What industry is Attend2IT in?
Attend2IT's product category is Event IT Infrastructure Services. Its primary akta.pro industry code is THAHACAL, Onsite Operations & Event Staffing Management, with a secondary code of THAHAFAE, Attendee Mobile Apps & Engagement Platforms. Its NAICS code is 561920 and its SIC code is 8744.