Sears Pool Management Consultants

Name

Sears Pool Management Consultants

Legal name

Sears Pool Management Consultants, Inc.

Website

https://searspool.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Commercial Pool Management Services

akta.pro primary industry

Routine Pool Cleaning (Skimming, Vacuuming, Brushing) (HSAIALAA)

akta.pro secondary industries

Water Testing & Chemical Balancing (HSAIALAB), Pool Opening & Seasonal Startup (HSAIALAD), Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ), Pool Decking & Surrounds (HSAPALAK)

Keywords

• Commercial pool management
• Pool renovation services
• Lifeguard staffing
• Pool maintenance services
• Water safety training

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Pool Management Services: Recurring management and maintenance contracts for community pools, providing regular service visits (2-3 per week during season), chemical treatment, equipment maintenance, and seasonal open/close services. Revenue is generated through service contracts with associations and HOAs, billed on a recurring seasonal or annual basis.
2. Pool Renovation & Construction: One-time project-based revenue from renovation work including resurfacing, tiling, deck repair, equipment replacement, and VGB compliance upgrades. These are quoted per-project and represent significant capital expenditures for clients.
3. Lifeguard Staffing: Seasonal staffing services placing certified lifeguards and pool attendants at community pools. Billed as part of management contracts or as standalone staffing line items.
4. Certification Training: Revenue from conducting CPO, CMS, CST, and lifeguard certification classes. Fees charged per participant, with employees owning their certifications.
5. Commercial Pool Covers: Sale and installation of commercial pool covers through the Loop-Loc partnership. Custom-fit solutions for off-season protection and safety compliance.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Sears Pool Management Consultants (SPMC) provides full-service commercial pool management, maintenance, and renovation for community pools, country clubs, municipal pools, and condo associations in the Metro Atlanta area. Its offering bundles ongoing seasonal service (chemistry, cleaning, equipment, open/close), renovation projects (resurfacing, tile, coping, deck, VGB upgrades), lifeguard and attendant staffing, and PHTA/Red Cross certification training (CPO, lifeguard), plus commercial pool covers supplied through a Loop-Loc partnership.

Product overview

Sears Pool Management Consultants (SPMC) is a commercial pool management and renovation company serving the Atlanta metro area since 1997. The company operates as a service-based business offering an integrated portfolio of pool management services including management and maintenance for community pools, country clubs, municipal pools, and condo associations; commercial pool renovations (resurfacing, tiling, deck work); lifeguard staffing; and professional training certifications. Core offerings include Certified Pool Operator (CPO) training and American Red Cross lifeguard certification programs. Additional services include commercial pool covers through a Loop-Loc partnership, water safety training, and pool party staffing. The company provides services for neighborhood pools, hotel pools, and municipal facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Pool Management Services Full-service pool management for community pools, country clubs, municipal pools, and condo associations in the Atlanta metro area, covering day-to-day operations, water chemistry, equipment operation, and seasonal openings/closings under recurring service contracts.
• Commercial Pool Maintenance Recurring maintenance for neighborhood and community pools, including 2-3 weekly service visits per season, water chemistry balancing, filter cleaning, and equipment upkeep.
• Commercial Pool Renovations Project-based pool renovation including plaster resurfacing (white plaster, quartz, pebble), waterline tile replacement, coping, pool deck repair/replacement, main drain and VGB compliance upgrades, and water feature installation.
• Commercial Pool Covers Custom-fit commercial-grade safety pool covers supplied through a 25+ year partnership with Loop-Loc, designed to keep pools safe, clean, and compliant during the off-season and to support weight to reduce drowning risk.
• Lifeguard Staffing Seasonal staffing of certified lifeguards and pool attendants for commercial and community pools, billed as part of management contracts or as a standalone staffing line item, drawing from a seasonal workforce of approximately 350 young adults.
• Certified Pool Operator (CPO) Training Instructor-led certification training for pool operators covering pool operation and maintenance, taught by a Pool and Hot Tub Alliance (PHTA) certified instructor. Includes CPO, Certified Maintenance Specialist (CMS), and Certified Service Technician (CST) courses.
• Lifeguard Certification American Red Cross full lifeguard certification, recertification, and lifeguard instructor courses delivered in a blended learning format, covering CPR, First Aid, and rescue skills.
• Water Safety Training Customized in-person water safety presentations for groups and organizations, plus virtual water safety training sessions.
• Commercial Pool Parties Staffed pool party services for commercial pool facilities, providing lifeguards and attendants for member and community events.

Quantifiable outcome

• White plaster lasts approximately 7–10 years; quartz surfaces 11–14 years; pebble surfaces 15–20+ years
• +4 more outcomes

Named customers6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Loop-LoccoreChannel Partner/ Reseller/ DistributorSPMC has been a trusted partner of Loop-Loc, a leading manufacturer of commercial-grade pool covers, for over 25 years. Together they provide durable, custom-fit commercial pool cover solutions designed to keep pools safe, clean, and compliant year-round. Loop-Loc safety covers can support weight and prevent unauthorized access and accidental drowning.
• National Drowning Prevention Alliance (NDPA)coreStrategic or Co-development PartnerSPMC is an NDPA partner and non-profit member. The NDPA provides water safety resources, swim lesson checklists, and industry best practices. SPMC references NDPA guidelines in its blog content and swim lesson hosting guidance, and connects clients to NDPA partners for water safety programs.
• Greater Atlanta Water Safety Alliance (GAWSA)coreStrategic or Co-development PartnerGAWSA is a non-profit water safety organization serving the greater Atlanta area. SPMC refers clients to GAWSA for water safety programs and risk assessments. GAWSA is a co-branded partner visible on SPMC's website with a link to [email protected].
• Pool and Hot Tub Alliance (PHTA)coreStrategic or Co-development PartnerPHTA is the industry trade association for swimming pool and spa professionals. SPMC President Craig Sears is a PHTA-certified instructor authorized to teach CPO, CMS, and CST certification courses. SPMC is a PHTA member and requires its full-time Maintenance Supervisors to hold CPO certification.
• American Red Cross (ARC)coreStrategic or Co-development PartnerSears Pool Management is a proud partner of the American Red Cross. SPMC offers American Red Cross full lifeguard certification and recertification courses, as well as lifeguard instructor training. Certifications are widely recognized across the aquatics industry and employees own their certifications.
• World Water Safety Leadership (WLSL)minorOthersWLSL is a water safety organization listed as a partner on SPMC's website. The partnership provides water safety leadership resources and programs to SPMC's client community.
• Association of Aquatic Professionals (AOAP)minorOthersAOAP is an aquatic industry trade association listed as a partner on SPMC's website. The partnership connects SPMC to professional development resources and industry networking within the aquatic management sector.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• American Pool Enterprises: One of the largest commercial swimming pool management companies in the United States, providing full-service pool management, lifeguard staffing, renovation, and aquatic facility operations. Directly comparable to SPMC's core HOA/condo/community pool management offering but at national scale across the Mid-Atlantic and beyond.
• Pool Management Inc (PMI): Regional commercial pool management company providing full-service pool management, maintenance, renovation, and lifeguard staffing to community associations, HOAs, and country clubs. Closely comparable to SPMC in service mix, customer segment, and recurring-plus-project revenue model.
• Premier Aquatics Services: Commercial and residential pool management company offering pool maintenance, renovation, and aquatic staffing in regional U.S. markets. Comparable service portfolio and customer base to SPMC, particularly around HOA and community pool contracts.
• East Coast Pool Management: Commercial pool management and lifeguard staffing provider serving community pools, country clubs, and municipalities. Operates with a similar integrated service-plus-staffing model to SPMC, though concentrated on the U.S. East Coast.
• BlueWater Pool Management: Commercial pool management company providing maintenance, lifeguard staffing, and renovation services to community associations and hospitality clients. Closely comparable business model and customer segment to SPMC's HOA/condo focus.

Broad incumbents

• Pool Corporation (PoolCorp): The largest global wholesale distributor of swimming pool supplies, equipment, and related products. Not a direct service competitor to SPMC, but operates broadly across the same pool industry ecosystem and serves many of the same commercial customers through distribution channels.
• Leslie's Pool Supplies: Largest U.S. retail chain for pool supplies and equipment, serving residential and commercial customers. Operates in the broader pool industry space but does not directly compete in commercial pool management services; included as a broad incumbent reference point.
• Pinch A Penny Pool Patio Spa: Franchise-based retail pool supplies chain serving residential and commercial pool owners across the Sun Belt. Operates in the same pool maintenance ecosystem as SPMC but does not directly compete in commercial pool management contracts.

Regional players

• Heritage Property Management Services: Atlanta-area community association management firm that is an existing SPMC partner (co-hosting COVID-era webinars). While not a direct pool services competitor, it is a key customer-segment comparator operating in the same Metro Atlanta HOA/condo market and likely influences purchasing decisions for pool management services.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/searspoolmgmt
• Facebookfacebook.com/SearsPoolManagement
• LinkedInlinkedin.com/company/sears-pool-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sears Pool Management Consultants