WIGeoGIS
- Company typePrivate
- Founded1993
- HeadquartersMünchen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
WIGeoGIS firmographics
Firmographics- Name
- WIGeoGIS
- Legal name
- WIGeoGIS Softwareerstellungs- und Handelsgesellschaft m.b.H.
- Website
- https://wigeogis.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
WIGeoGIS industry classification
Industry- Product category
- Geomarketing and WebGIS Software
- NAICS
- Surveying and Mapping (except Geophysical) Services (541370)
- akta.pro primary industry
- GIS & Spatial Data Management Platforms (BPAMANAK)
- akta.pro secondary industries
- Geospatial BI & Location Analytics (HDAEAMAK), Geocoding, Search & Place Data Platforms (BPAMANAC)
Keywords
Where WIGeoGIS is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
WIGeoGIS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain
Revenue model
- Software-as-a-Service (SaaS) Subscriptions: Cloud-based WebGIS software subscriptions for WIGeoWeb, WIGeoStandort, and Salesnet. Monthly or annual subscription with fixed price. 30-day free trial available.
- Geocoding Services: Usage-based geocoding services through JoinAddress. 400 addresses free to test, then usage-based pricing. Server installation option for enterprise customers.
- Professional Services and Consulting: Geomarketing consulting, location analyses, potential analyses, white spot analyses, sales territory planning, and GIS training services.
- Data Sales: Sales of market data (demographics, purchasing power), geodata (digital maps, borders, road data), and third-party data (TomTom, Bing Maps, Azure Maps, HERE Maps) as data distributor.
- On-Premise Licenses: On-premise installation option for all products, particularly QGIS-based solutions with proprietary plugins.
- Custom Development: Individual WebGIS software development and custom GIS solutions. Extensions to standard products like the Immotool for ANWR GROUP.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | WIGeoWeb - WebGIS for Geomarketing |
| Subscription | Monthly | WIGeoStandort - WebGIS for Location Analysis |
| Usage-based | Pay-as-you-go | JoinAddress Geocoder |
| Subscription | Annual | QGIS Solutions |
| Other | Multi-year contract | Individual Consulting and Training |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels8 records
WIGeoGIS product offering
Product offeringCore offering
WIGeoGIS develops and sells WebGIS-based geomarketing software, geocoding tools, and curated market/geodata for businesses needing location-based analysis. Its core products — WIGeoWeb, WIGeoStandort, and Salesnet — enable interactive map visualization, location analysis, and sales territory planning via a cloud platform hosted in its own Vienna data center. The company complements its software with professional consulting, training, and reselling of third-party mapping platforms (Bing Maps, TomTom, HERE, Azure Maps).
Product overview
WIGeoGIS offers a portfolio of WebGIS-based geomarketing software products complemented by desktop GIS solutions (via QGIS plugins), a geocoding tool, and a range of market and geodata products. The core offering consists of three WebGIS platforms: WIGeoWeb for general geomarketing and market analysis, WIGeoStandort for rapid 3-step location analysis, and Salesnet for sales territory planning. These are complemented by JoinAddress (geocoding software available as web, server, and QGIS plugin formats), a suite of WIGeoGIS-branded QGIS plugins (WIGeo QGIS, Address Geocoding, ATP Territory Planning, Huff), and the NextDoor Branch Finder. Data products include purchasing power data, market data (demographics), geodata (digital maps, boundaries, street data), and routing/traffic data. External mapping platforms Bing Maps, Azure Maps, HERE, and OSM are integrated as underlying map providers, with WIGeoGIS acting as an authorized Bing Maps Reseller.
Differentiator
Problem solved
Functional benefit
Brands
- WIGeoWeb: WebGIS software for geomarketing and market analysis
- WIGeoStandort
- Salesnet
- JoinAddress
- WIGeo QGIS
Products and services
- WIGeoWeb Cloud-based WebGIS software for geomarketing and market analysis that visualizes business data on interactive maps, performs spatial analyses, and generates standardized reports; designed for business users without GIS expertise and available 24/7 via browser with a 30-day free trial.
- WIGeoStandort Cloud-based WebGIS software for fast location analysis that guides users through a 3-step workflow — from address search to complete location report — in approximately 3 minutes; integrates customer business data, market data, and demographics in the browser.
- Salesnet
- JoinAddress Geocoder software that converts addresses worldwide into high-quality XY coordinates, offered as a web interface (JoinAddress Web), an in-house on-premise server installation (JoinAddress Server) for data privacy, and a QGIS plugin; includes 400 free geocodes on registration with usage-based pricing thereafter.
- WIGeo QGIS Plugin
- NextDoor Branch Finder
- Geomarket Data (Marktdaten / Kaufkraftdaten / Geodaten)
- Geomarketing Consulting and Training Services
- Custom WebGIS Development
Quantifiable outcome
- 59% time savings compared to table-based data analysis
- +3 more outcomes
Companies that use WIGeoGIS
Customer profileNamed customers13 records
Segments9 records
Ideal customer profiles5 records
WIGeoGIS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature9 records
WIGeoGIS partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Microsoft/Bing MapscoreAuthorized Bing Maps reseller and integration partner. WIGeoGIS provides licensing advice, custom development on Bing Maps platform, and integrates Bing Maps services including geocoding, routing, isochrones, truck routing, snap-to-road, distance matrices, heatmaps, and pushpin clustering into customer solutions.
- TomTomcoreTomTom distributor for traffic data, road data, and routing services. TomTom data is used in catchment area calculations and territory planning solutions. WIGeoGIS provides TomTom data as part of their geodata offerings.
- HERE TechnologiescoreIntegration partner for HERE Maps location services. HERE Maps data integrated into WebGIS solutions for mapping, routing, and location services.
- Microsoft Azure MapscoreIntegration partner for Azure Maps location services. Azure Maps integrated as mapping platform option for customer solutions.
- QGIS ProjectcoreSilver partner of the QGIS open source GIS project. WIGeoGIS contributes regular donations and develops proprietary QGIS plugins (WIGeo QGIS) for geomarketing. Active participation in QGIS community and user groups.
- Vienna University of Economics and Business (WU Wien)coreOriginal spin-off origin from WU Wien research group in 1993. Ongoing close partnerships with universities and research institutions for technology development and innovation.
- Austrian Federal Economic ChamberminorMember of Wirtschaftskammer Österreich (Austrian Federal Economic Chamber) in professional groups for management consulting and IT services.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
WIGeoGIS competitors and assessment
Company assessmentDirect peers
- CARTO: Cloud-based location intelligence and spatial analytics SaaS platform serving retailers, banks and consultancies with WebGIS-style dashboards and APIs. Highly comparable to WIGeoGIS's WIGeoWeb/Salesnet offerings for business-side location analysis.
- con terra: German-based GIS consulting and software firm focused on enterprise spatial data management, location services and geo-IT for European clients. Directly comparable to WIGeoGIS in geography, language and target verticals.
Broad incumbents
- Esri: Global enterprise GIS leader (ArcGIS) with broad coverage of mapping, spatial analytics and location intelligence for government and large enterprises. The dominant incumbent WIGeoGIS differentiates against in economic-geography-specific workflows.
- Precisely: Data integrity and location intelligence vendor (formerly Pitney Bowes Software) offering address verification, geocoding and spatial analytics. Closely comparable to WIGeoGIS's JoinAddress geocoder and WebGIS analytics stack.
- Mapbox: Developer platform for maps, navigation and location-based experiences used by enterprises including retail and logistics. Comparable as a competing location/platform stack to WIGeoGIS's WebGIS and routing/geocoding features.
- HERE Technologies: Global location data and mapping platform offering geocoding, routing, isochrones and fleet tools. WIGeoGIS is an integration partner of HERE; HERE itself competes at the platform layer above WIGeoGIS for direct enterprise sales.
- Pitney Bowes: Legacy enterprise software and mailing/logistics vendor with a location-data heritage. Comparable to WIGeoGIS at the address-quality, geocoding and direct-mail distribution planning intersection (e.g., Post AG use cases).
- GfK (NielsenIQ Geomarketing): Global market research and consumer data provider including geomarketing, retail dashboards and purchasing-power datasets. Comparable to WIGeoGIS's Marktdaten/Kaufkraftdaten offerings for retailers and franchise networks in DACH.
Emerging players
- Ubilabs: Hamburg-based geospatial software consultancy building custom WebGIS, maps and location analytics for European enterprises. Overlaps with WIGeoGIS in delivering bespoke WebGIS builds and consulting services in the same DACH market.
- Michael Bauer International (MBI): German provider of market data (demographics, purchasing power, retail potential) used by retailers and location planners. Comparable to WIGeoGIS's Marktdaten/Kaufkraftdaten product line; partial overlap in the same retail/geomarketing workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
WIGeoGIS social profiles
Digital presenceWIGeoGIS financial estimates
Financial estimateRevenue estimate
Valuation estimate
WIGeoGIS leadership team
Management profileNumber of profiles
Profiles10 records
WIGeoGIS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WIGeoGIS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WIGeoGIS
What does WIGeoGIS do?
WIGeoGIS develops and sells WebGIS-based geomarketing software, geocoding tools, and curated market/geodata for businesses needing location-based analysis. Its core products — WIGeoWeb, WIGeoStandort, and Salesnet — enable interactive map visualization, location analysis, and sales territory planning via a cloud platform hosted in its own Vienna data center. The company complements its software with professional consulting, training, and reselling of third-party mapping platforms (Bing Maps, TomTom, HERE, Azure Maps).
Is WIGeoGIS a public or private company?
WIGeoGIS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WIGeoGIS founded?
WIGeoGIS was founded in 1993. It employs 11 to 50 people.
Where is WIGeoGIS based?
WIGeoGIS is headquartered in München, Germany, in the Europe region.
How does WIGeoGIS make money?
Six revenue lines are on record. Software-as-a-Service (SaaS) Subscriptions are the primary driver. The others are geocoding Services, professional Services and Consulting, data Sales, on-Premise Licenses and custom Development.
Who are WIGeoGIS's main competitors?
Direct peers on record are CARTO and con terra. Broad incumbents are Esri, Precisely, Mapbox, HERE Technologies, Pitney Bowes and GfK (NielsenIQ Geomarketing). Emerging players are Ubilabs and Michael Bauer International (MBI).
Does WIGeoGIS have an API?
No public API is recorded for WIGeoGIS.
What industry is WIGeoGIS in?
WIGeoGIS's product category is Geomarketing and WebGIS Software. Its primary akta.pro industry code is BPAMANAK, GIS & Spatial Data Management Platforms, with a secondary code of HDAEAMAK, Geospatial BI & Location Analytics. Its NAICS code is 541370.