UniVR Studio

What UniVR Studio does

UniVR Studio (legal entity UNIVR SASU) is a Villeurbanne, France–based B2B virtual reality development agency founded in 2014 that builds immersive VR training, simulation, and vocational-orientation experiences for enterprises, training organizations, and public institutions. It reports 200+ B2B clients across industry, logistics, healthcare, pharmaceutical, retail, early childhood, agribusiness, and higher education, with named references including SNCF, Sanofi, Stryker, bioMérieux, Chimirec, ID Logistics, Intermarché, Hospices Civils de Lyon, and the Universities of Lyon and Bordeaux. Operations and clients are concentrated in the French domestic market, with all software data hosted in France (via OVH).

The company's technology stack is built on autonomous Meta Quest headsets (Quest 2, 3, 3S) running immersive, gamified, scenario-based 3D simulations, wrapped in a proprietary software suite: UniVR Home (multi-headset deployment and session management designed for non-technical trainers, positioned against IT-centric fleet tools like ArborXR), UniVR Analytics/Manager (learner tracking and results traceability), and the UniVR Store catalog of 20+ pre-built modules. UniVR QuickStart provides pre-configured hardware kits (2 headsets per unit) installable in five minutes and shipped within 48 hours, and Virtual Pro offers VR career-discovery modules for sectors facing hiring tension.

Revenue is generated through four mechanics: annual subscriptions to catalog modules (rental from €1,100 HT/year per module; a fire-safety module at €2,000 HT/year for four trainer accounts), quote-based custom VR development delivered as multi-month/multi-year professional-services projects, hardware kit sales (QuickStart), and bundled deployment software. Go-to-market is sales-led and consultative for enterprise custom projects, complemented by a self-serve online catalog (UniVR Store, with a 30-day free trial) for mid-market buyers and channel distribution through French OPCOs (Uniformation, OPCO AFDAS, OPCO ATLAS) and training organizations (Léo Lagrange Formation, IFIR) that co-fund and deploy modules at national scale across their member networks.

Name

UniVR Studio

Legal name

UNIVR SASU

Website

https://univrstudio.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

French B2B virtual reality agency (founded 2014, Villeurbanne) building immersive training, simulation, and vocational-orientation experiences on Meta Quest headsets for 200+ enterprises, training organizations, and public institutions across industry, healthcare, logistics, and early-childhood sectors.

Ownership category

akta.pro rank

Product category

Immersive VR Training Software

NAICS

Professional and Management Development Training (611430), Educational Support Services (61171), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYEDAFAJAA

VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership)

Education/Education Technology (EdTech) & Digital Learning/AR/VR/XR, Simulations & Immersive Learning

SECONDARYEDAFAJAJ

Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators)

Education/Education Technology (EdTech) & Digital Learning/AR/VR/XR, Simulations & Immersive Learning

SECONDARYMPAFAGAG

VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics)

Media, Entertainment & Sports/Gaming & Interactive Entertainment (Video Games, Esports)/Gaming Hardware & Peripherals (Consoles, PCs, Controllers, VR)

SECONDARYBPAEANAN

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/IT Training & Technical Enablement Services

SECONDARYEDAFAJAL

Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows)

Education/Education Technology (EdTech) & Digital Learning/AR/VR/XR, Simulations & Immersive Learning

Keywords

• Virtual reality training
• Immersive learning software
• VR simulation modules
• Enterprise VR solutions
• Professional training platforms

Headquarters

HQ city

Villeurbanne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. VR Training Module Subscriptions: Annual license fees for pre-built VR training modules accessible via the UniVR Store catalog. Modules cover sectors including logistics, safety, early childhood, healthcare, agribusiness, and sales. Rental option available starting at €1,100 HT/year per module.
2. Custom VR Development: Bespoke VR training module development services, scoped and priced per project. Client-specific scenarios, environments, and pedagogical pathways built to order. Engagement typically multi-month development cycles.
3. UniVR QuickStart Hardware Kits: Sale of pre-configured VR hardware kits (Meta Quest-based) including support and assistance. Kits include 2 headsets per unit, pre-configured and ready-to-use.
4. UniVR Home Deployment Software: Deployment management software bundled with module licenses or sold alongside hardware kits, enabling multi-site VR session management for training organizations.
5. Fire Safety Training License: Annual standalone license for the fire safety VR module at €2,000 HT/year for 4 trainer accounts, including UniVR Home deployment software, training on use, and ongoing support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

UniVR Studio develops and distributes a B2B virtual reality training platform consisting of proprietary deployment software (UniVR Home) and a catalog of ready-to-use immersive training modules for safety, logistics, healthcare, early childhood, agribusiness, and commercial sectors. The company also delivers bespoke custom VR training experiences and supplies compatible hardware kits (Meta Quest headsets) to enterprise clients across France.

Product overview

UniVR Studio is a professional VR development agency (agence VR) founded in 2014 offering a complete B2B VR training solution. The portfolio consists of UniVR Home (deployment and session management software), UniVR QuickStart (pre-configured hardware kits), UniVR Store (catalog of 20+ ready-to-use training modules), and Virtual Pro (career discovery platform). These products work together as an integrated ecosystem: customers can purchase or rent hardware kits (QuickStart), deploy VR sessions using the Home software, access training content from the Store catalog, and track results with UniVR Manager. The company also develops custom VR training modules on demand for enterprise clients across sectors including industry (Chimirec, Sanofi), logistics (ID Logistics, Intermarché), healthcare (Stryker, Hospices Civils de Lyon), early childhood (Uniformation), and education (Universities of Lyon and Bordeaux).

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 90% retention rate vs. 20% in traditional training
• +8 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• UniformationcoreStrategic or Co-development PartnerUniVR and Uniformation co-developed three VR training modules for early childhood professionals (crèche risk hunting, incident management, parent communication) plus four sequences for home-based childcare assistants. Partnership began autumn 2023 with 6 VR kits; expanded to 15 kits nationally in 2024. Uniformation distributes the solution across its regional delegations and reports 1,500+ sessions and 152 hours of training. The partnership is ongoing with 5 new modules planned for 2025.
• EKLYA / FormaSup / OPCO ATLAScoreStrategic or Co-development PartnerCo-developed two commercial training VR modules (prospect qualification and negotiation) for business school students. OPCO ATLAS co-financed development. Deployed since 2023 with 80% average student success rate on the negotiation module.
• IFIR / OPCO AFDAScoreStrategic or Co-development PartnerDeveloped an immersive VR harassment prevention module for youth sector supervisors ('Managing a harassment situation') in partnership with IFIR, funded by OPCO AFDAS. Module deployed across IFIR sites using 13 VR kits (25 Meta Quest 2/3 headsets). 15-minute session, 15 minutes duration.
• Léo Lagrange FormationcoreStrategic or Co-development PartnerPartnership to develop four VR pedagogical sequences for home-based childcare assistants covering risk hunting, incident management, parent communication, and meal planning. Each sequence 3-7 minutes, designed for integration into existing training pathways.
• Université de Lyon / iCapcoreStrategic or Co-development PartnerCollaborated with Université de Lyon's iCap service (operator of the first Virtual Lab in France) to develop Element VR 2, a 3D biology education application. Also contributed to the ShareXR initiative for mutualizing XR educational content across French universities.
• Université de BordeauxcoreStrategic or Co-development PartnerDeveloped two VR agribusiness training modules in partnership with Université de Bordeaux: quality control in egg processing (13-minute simulation, developed in 3 months with teacher Françoise Marc) and strawberry quality control. Both are used in undergraduate agribusiness curricula.
• Hospices Civils de Lyon (HCL) / Prof. Gery LamblincoreStrategic or Co-development PartnerCollaborated with HCL Professor Gery Lamblin to develop a VR surgical simulation for sacrospinous fixation. Includes guided and evaluation modes. 90% surgeon satisfaction rate; 85% realism rating; ~60% of novices reported greater comfort after simulation. Presented at EdTech Day 2023.
• StrykercoreStrategic or Co-development PartnerPartnered with medical device leader Stryker to develop VR surgical training simulations for complex procedures, enabling surgeons to practice rare interventions in a risk-free virtual environment.
• ID LogisticscoreStrategic or Co-development PartnerDeveloped multilingual VR training modules for order picking (Nespresso operations) and safety onboarding, including gamified challenges and candidate assessment during recruitment. Modules address high turnover, language barriers, and production-stop training costs.
• Kuehne NagelminorStrategic or Co-development PartnerDeveloped logistics VR training modules for Kuehne Nagel operations, drawing on accumulated logistics sector expertise.
• France Travail / IFRAminorStrategic or Co-development PartnerCollaborated on logistics sector VR job discovery and orientation modules to support workforce recruitment in tension sectors, in partnership with France Travail and IFRA.
• SNCFcoreStrategic or Co-development PartnerDeveloped VR training for rail coupling procedures, resulting in 40% cost reduction and ROI within weeks. SNCF subsequently built an internal VR service (Fabs AR/VR) and now operates thousands of VR headsets nationally for training across all entities.
• Equans ServicesminorStrategic or Co-development PartnerDeveloped a 10-minute eco-gesture VR training module for Equans Services. Used internally and as a commercial customer engagement tool. 215+ sessions recorded, 30+ hours of cumulative usage.
• OVHminorOthersOVH is the hosting provider for UniVR Solutions software (UniVR Home, Analytics, Manager). All data is hosted in France. UniVR Studio is the customer of OVH for cloud infrastructure services.
• Hostinger International LtdminorOthersHostinger International Ltd hosts the univrstudio.com website. Data is fully hosted in France. Standard vendor relationship.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Talespin: Immersive VR learning company focused on soft skills and leadership training for enterprises, comparable to UniVR's scenario-based skills modules.
• Immersive Factory: French provider of VR HSE and workplace safety training modules, competing directly with UniVR's safety/QHSE VR training in France.
• Strivr: Enterprise VR training platform used by large corporations for soft skills, safety and operational training, the same core offering as UniVR at larger scale.

Emerging players

• Bodyswaps: VR soft skills and communication training provider, overlapping with UniVR's commercial negotiation, harassment prevention and behavioral modules.
• Osso VR: VR surgical training platform, comparable to UniVR's surgical simulation work with Stryker and Hospices Civils de Lyon.
• Interplay Learning: VR/simulation training for skilled trades and technical workforce, comparable to UniVR's vocational and industrial safety training modules.
• VirtualSpeech: VR-based soft skills and communication training provider, overlapping with UniVR's leadership and commercial VR training use cases.

Regional players

• Uptale: French immersive learning (VR) platform for enterprise training; directly comparable in offering VR training authoring and deployment to B2B clients in the same home market.
• Mimbus: French developer of VR/AR vocational and technical skills training simulators, overlapping with UniVR's professional and trade training VR modules.
• Serious Factory: French immersive/simulation-based digital learning company serving corporate training clients, overlapping with UniVR's scenario-based training in the same market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/UniVRstudio
• YouTubeyoutube.com/channel/UCM898sMX7ZNfgJUkYvLtMjw
• Facebookfacebook.com/univrstudio360
• LinkedInlinkedin.com/company/10876837

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UniVR Studio