The Cxmmunity Foundation

What The Cxmmunity Foundation does

The Cxmmunity Foundation is a minority-founded 501(c)(3) nonprofit headquartered in Atlanta, Georgia, established in 2019 (originally as 'In The Cxmmunity' and rebranded in March 2024) to increase participation of underrepresented minority communities in esports, gaming, and broader digital entertainment industries. It serves K-12 and college students, HBCU communities, educators, and parents through three core programs: the Esports Readiness Program (career preparation and skills development), The Cxnnect (a virtual networking and panel series with industry professionals), and the annual In The Cxmmunity social fair. Supporting infrastructure includes a dedicated Discord community, a monthly newsletter via Mailchimp, a Google Sites job board, and physical esports labs such as the one established at the Thomasville Recreation Center in partnership with the City of Atlanta Mayor's Office.

The foundation operates without proprietary technology products; its 'platform' is the community itself, supported by standard tooling (Wix-hosted website, Discord, Zoom, Eventbrite, Mailchimp, Shopify for merchandise). Revenue is generated entirely through donations and charitable contributions starting at $5/month, corporate and foundation grants and investments (notably a six-figure investment from Live Nation Urban in 2025 into sister-entity Cxmmunity Media), merchandise sales via a Shopify storefront, and targeted fundraising events such as DoubleGood popcorn drives. All programs and services are provided free of charge to end users, consistent with its nonprofit mission. It has a sister organization, Cxmmunity Media, that handles content production and live events.

The organization has assembled a notable partnership network across the gaming and entertainment ecosystem — including Riot Games, Activision Blizzard, Epic Games, Microsoft/Xbox, Booz Allen Foundation, UNCF, and the City of Atlanta — as well as HBCU and K-12 institutional relationships. Strategic activity in 2024-2025 includes a mentorship program with Booz Allen Foundation, an esports lab launch in Atlanta, and the Live Nation Urban investment, indicating ongoing programmatic and geographic expansion across U.S. metros including Atlanta, Los Angeles, Philadelphia, San Francisco, Washington DC, and Shreveport.

Name

The Cxmmunity Foundation

Legal name

The Cxmmunity Foundation

Website

https://cxmmunityfoundation.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

The Cxmmunity Foundation is a 501(c)(3) nonprofit founded in 2019 and based in Atlanta that delivers esports education, career readiness, and workforce development programs to underrepresented minority K-12 and college students through events, mentorship, and physical esports labs.

Ownership category

akta.pro rank

Product category

Esports Education & Workforce Development

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (813410)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Community/Youth Esports Centers (Recreation Centers, Nonprofit Programs) (MPAFALAH)

Keywords

• Esports education
• Workforce development
• Nonprofit programs
• Minority student services
• Gaming career pathways

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Donations and Contributions: The organization operates as a 501(c)(3) nonprofit and generates revenue primarily through charitable donations from individuals and corporate sponsors. Monthly giving starts at $5 per month. Donations support esports labs, scholarships, internship programs, and educational initiatives for underserved minority students.
2. Investments: Received six-figure investment from Live Nation Urban to expand content and live event portfolio. This investment supports emerging talent in gaming, esports, and digital entertainment.
3. Merchandise Sales: Online merchandise shop selling t-shirts, hats, and other branded items through their Shopify storefront (gaming-cxmmunity-co.myshopify.com).
4. Fundraising Events: Monthly fundraising campaigns including DoubleGood popcorn fundraisers and direct donation appeals, particularly during the #5YearsOfCxmmunity anniversary celebration.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

The Cxmmunity Foundation is a 501(c)(3) nonprofit that delivers esports education and workforce development programs for underserved minority students. It provides free programs including the Esports Readiness Program, virtual networking panels (The Cxnnect), an annual community social fair (In The Cxmmunity), scholarship/internship access, and an online job board. The organization also operates physical esports labs in partnership with municipalities and schools.

Product overview

The Cxmmunity Foundation operates as a unified platform with multiple interconnected programs focused on esports education and workforce development for diverse communities. The core offerings include the Esports Readiness Program (foundational career preparation), The Cxnnect (virtual networking and professional panels), and In The Cxmmunity (annual community fair). These are supported by the Cxmmunity Job Board for opportunity access and a dedicated Discord server for ongoing community engagement. The organization rebranded from 'In The Cxmmunity' to 'The Cxmmunity Foundation' in March 2024 to better reflect its expanded educational mission.

Differentiator

Problem solved

Functional benefit

Products and services

• Esports Readiness Program
• The Cxnnect
• In The Cxmmunity Annual Social Fair
• Cxmmunity Job Board

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Riot GamescoreStrategic or Co-development PartnerLong-standing partnership including The Cxnnect virtual networking series, Riot Fireside Chats educational series, internship program promotion, and collaborative events like In The Cxmmunity LA which drew 600+ attendees.
• Booz Allen FoundationcoreStrategic or Co-development PartnerVirtual mentorship program connecting HBCU students with Booz Allen Hamilton employees for career exploration and guidance. Program includes monthly mentor meetings and culminates in an end-of-year showcase in Atlanta.
• City of Atlanta Mayor's OfficecoreStrategic or Co-development PartnerPartnership under Mayor Andre Dickens's Year of the Youth initiative to establish esports labs at Thomasville Recreation Center, providing local youth with access to state-of-the-art equipment and mentorship.
• Delta Credit UnionminorStrategic or Co-development PartnerThe Cxnnect with Delta Credit Union financial literacy workshop series teaching basics of budgeting, psychology of spending, and finances for young adults through virtual Zoom sessions.
• SoLa Impact LabsminorStrategic or Co-development PartnerHosted In The Cxmmunity LA event at SoLa Impact Labs facility in Los Angeles, bringing together 600+ guests for esports education, gaming, and networking.
• Hopeworks CamdenminorStrategic or Co-development PartnerCollaborated on Esports Readiness Program in Philadelphia, teaching students about the structure of the esports and gaming industry.
• Activision BlizzardcoreStrategic or Co-development PartnerCareer Exploration Workshop in partnership with Activision Blizzard and Spelman College, featuring guest speakers from the company discussing career positions in gaming.
• Spelman CollegeminorStrategic or Co-development PartnerPartnership with Spelman College to host Activision Blizzard Career Exploration Workshop, connecting students with gaming industry opportunities.
• Microsoft/XboxcoreGTM or Marketing PartnerCxmmunity featured as a charitable donation option on Xbox consoles through Microsoft Rewards throughout June, allowing gamers to support esports and gaming access for Black youth.
• Epic GamesminorStrategic or Co-development PartnerConnection with Epic Games program specialist Somi Ogunsuada to learn about how Epic Games plans to support the next generation of gamers and producers.
• Steve Harvey FoundationminorStrategic or Co-development PartnerCollaborated to demonstrate industry tech for students in esports and gaming, with Julian Fitzgerald and Jyron Baines showcasing pathways in gaming.
• UNCF (United Negro College Fund)coreStrategic or Co-development PartnerParticipated in HBCU TECH-E Summit and UNCF's 80th Anniversary Gala, connecting with student leaders in tech and business. Also promotes UNCF scholarships and internship programs.
• The KickbackcoreStrategic or Co-development PartnerCxmmunity Media brings back The Kickback event focused on innovation, creativity, and industry opportunities. Collaboration with Xfinity to empower diverse gaming communities.
• PhillyUTPminorStrategic or Co-development PartnerFacilitated teams of game designers creating game prototypes at Philadelphia event, supporting youth creativity in game development.
• Nourish + BloomminorStrategic or Co-development PartnerHeld successful gaming tech educational program teaching students how to use OBS and Canva for creative recording overlays and concept art design.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Black Girls CODE: Nonprofit providing technology and STEAM education to Black girls and other underrepresented youth. Comparable as a minority-focused tech/STEAM education nonprofit targeting K-12 students with similar corporate-partner and event-driven delivery model.
• Hidden Genius Project: Nonprofit training Black male youth in technology, leadership, and entrepreneurship. Comparable as a DEI-in-tech nonprofit that combines skills training, mentorship, and career-pathway programming with corporate and institutional partners.
• Gameheads: Oakland-based nonprofit that trains underrepresented youth in game design, development, and esports career pathways. Highly comparable: same youth-DEI-in-gaming mission, similar workforce-development and industry-partnership model, and same reliance on donations and publisher sponsorships.

Broad incumbents

• Year Up: Large workforce-development nonprofit providing young adults from underserved communities with technical training and corporate internships. Comparable as a donation-funded workforce-development nonprofit, though operating at much larger scale and broader than esports.
• Girls Who Code: National nonprofit working to close the gender gap in technology. Comparable as a large-scale, donation-and-corporate-funded tech education nonprofit for underrepresented students, with similar event and program-based delivery.
• Boys & Girls Clubs of America: National youth-development nonprofit that has launched esports programming in clubs nationwide. Comparable as a youth-services organization operating esports programming for underserved communities, but far larger in scale and broader in mission.
• NPower: Nonprofit that provides free technology and job-skills training to underserved young adults and veterans. Comparable as a donation- and corporate-funded tech-skills training nonprofit that places students into industry careers, similar in mission and partner model.

Regional players

• 100 Black Men of America: National nonprofit mentoring and educating African American youth across mentorship, education, and economic development. Comparable as a Black-focused youth development organization that uses corporate partnerships, scholarships, and program-based engagement to deliver outcomes.

Emerging players

• Code2040: Nonprofit focused on increasing representation of Black and Latinx talent in the technology industry. Comparable as a DEI-in-tech talent-pipeline organization with similar partner-driven, event-based programming aimed at underrepresented students.
• Reboot Representation: Coalition of tech companies funding organizations that increase representation of Black, Latinx, and Indigenous people in tech. Comparable as a funder/convener in the DEI-in-tech space that aligns corporate CSR dollars with community-based training partners like Cxmmunity.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@CxmmunityFoundation
• Facebookfacebook.com/100089937442927
• LinkedInlinkedin.com/company/cxmmunity
• Instagraminstagram.com/thecxmmunityfoundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Cxmmunity Foundation