What Diverse Power does

Diverse Power is a member-owned electric membership cooperative incorporated in Georgia that distributes electricity to over 38,500 residential, commercial, and industrial meters across 14 Georgia counties and Chambers County, Alabama. Formed in 1936 by farmers and rural businessmen to electrify underserved rural areas, the cooperative operates company-owned distribution infrastructure (poles, wires, transformers, smart meters) under exclusive franchise rights overseen by the Georgia Public Service Commission and FERC. Headquartered in LaGrange with a district office in Cuthbert, the cooperative employs 51-100 staff and offers multiple customer service channels including the My DPI mobile app, online bill pay portal, IVR phone system, and SMS-based outage reporting to 55050.

The company's product surface extends beyond core kWh delivery into renewable energy programs (Cooperative Solar community subscriptions at $25/month, rooftop Solar PV at ~$3.00/watt, Green Power EMC renewable supply), energy efficiency rebates (heat pumps up to $500, water heaters up to $500, insulation up to $1,000, home energy audits at $50), EV incentives ($250 charger rebate plus $26/month Drive Free credit), and financial products through partner Go Energy Financial (1.9%-9.9% APR PowerUp loans up to $5,500). The cooperative's technology backbone is conventional utility infrastructure — real-time outage mapping, distributed generation interconnection up to 10kW residential / 125% of peak demand commercial, net metering, and digital self-service portals — without disclosed AI/ML or proprietary software platforms.

Revenue is generated primarily through regulated monthly tariff billing across residential, small general service (under 7.5 kW), general service (over 7.5 kW), and outdoor lighting rate classes, supplemented by connection fees ($15), membership fees ($5), credit-score-based security deposits, and ancillary product sales (surge protectors, lighting fixtures). Surplus revenue is returned to members as patronage capital credits, with $1,431,297 (1.56%) assigned in 2019. Community-facing initiatives include the 2002-founded Diverse Power Foundation (managing ~$150K/year in Operation Round Up donations), Walter Harrison Scholarships, and the Washington Youth Tour. The cooperative has also filed for retail broadband services via affiliate Kudzu Networks Inc. under Georgia Senate Bill 2.

Name

Diverse Power

Legal name

Diverse Power Incorporated

Website

https://diversepower.com

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

51–100 employees

Short description

Diverse Power is a member-owned electric cooperative distributing electricity to over 38,500 residential, commercial, and industrial meters across 14 Georgia counties and Chambers County, Alabama, supplemented by renewable energy, energy efficiency, EV, and broadband programs.

Ownership category

akta.pro rank

Product category

Electric Utility Distribution

NAICS

Electric Power Distribution (221122), Electric Power Transmission, Control, and Distribution (22112), Solar Electric Power Generation (221114)

SIC

Electric Services (4911), Electric & Other Services Combined (4931)

akta.pro primary industry

Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)

akta.pro secondary industries

Distributed Generation (DG) Solar & Small Wind (EUAMAJAD), Community Microgrids & Shared Distributed Generation (EUACALAC), Demand Response & Load Flexibility Services (EUAMAJAF)

Keywords

• Electric utility services
• Electric distribution cooperative
• Rural electrification
• Renewable energy programs
• Energy efficiency rebates

Headquarters

HQ city

Lagrange

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Electric Service Revenue: Sale of electricity to residential, commercial, and industrial members across the service territory. Rates include residential, small general service, general service, and outdoor lighting schedules. Revenue is collected through monthly billing with various payment options including online payment, auto-pay, bank draft, and prepay.
2. Outdoor Lighting Service: Sale and lease of outdoor security lighting equipment including American Revolution fixtures, track lighting, and related products to residential and commercial customers.
3. Connection and Reconnection Fees: Fees charged for new service connections ($15), reconnection ($15 standard, $60 after hours), membership fees ($5), and meter testing ($30).
4. Security Deposits: Security deposits from new members determined by credit score (Beacon score): 650+ no deposit, 600-649 up to one month estimated bill, below 600 up to two months estimated bill, minimum $300 when estimates unavailable.
5. Energy Products and Services: Sale of energy-related products including surge protectors, track lighting, and related items. Also includes energy improvement loans through partner Go Energy Financial and cooperative solar subscriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels12 records

Core offering

Diverse Power is a member-owned electric cooperative that distributes electricity to more than 38,500 residential, commercial, and industrial meters across 14 Georgia counties and Chambers County, Alabama. Beyond core power delivery, the cooperative offers renewable energy programs (Cooperative Solar, Green Power, rooftop PV), energy efficiency rebates and audits, EV incentives, lighting products, surge protection devices, and community programs (scholarships, Operation Round Up, Washington Youth Tour).

Product overview

Diverse Power is a member-owned electric cooperative providing a comprehensive suite of energy services across 14 Georgia counties and Chambers County, Alabama. The core offering is electricity distribution (residential and commercial), supplemented by digital service platforms including the My DPI mobile app and online customer portal for billing, outage reporting, and account management. The company offers multiple energy programs including the Cooperative Solar Program (subscription-based off-site solar), Green Power (biomass and solar renewable energy), and Solar Photovoltaic Program (rooftop solar). Financial products include the PowerUp Lending Program for energy-efficient home improvements and EV incentives through the Drive Free for a Year program. Additional services encompass prepaid metering, levelized billing, paperless billing, and home energy audits. Community initiatives include Operation Round Up charitable giving, Walter Harrison Scholarships, and the Washington Youth Tour. The company also offers outdoor lighting products (American Revolution fixtures, track lighting) and surge protectors (TeleMax2), and provides broadband internet through affiliate Kudzu Connect.

Differentiator

Problem solved

Functional benefit

Brands

• Diverse Power Foundation: Not-for-profit charitable corporation that manages funds collected through Operation Round Up, providing grants and scholarships for education in the service area.
• My DPI

Products and services

• Residential Electric Service Electric power distribution service for residential customers with a $5 membership fee, $15 connection fee, monthly base charges, and energy charges per kWh.
• Commercial Electric Service Electric power distribution service for non-residential customers including small general service (under 7.5 kW demand) and general service (greater than 7.5 kW demand) rate schedules.
• Cooperative Solar Program Subscription-based solar energy program allowing members to purchase solar energy blocks from off-site solar facilities at $25 per month per 1.25 kW block, producing 150-250 kWh/month, with kWh credited against usage.
• Green Power Renewable energy program providing electricity from biomass (methane gases and wood waste) and solar sources, Green-e Energy certified, available to residential and commercial members.
• Solar Photovoltaic Program Rooftop solar PV program enabling members to install on-site solar systems with interconnection, net metering, and an estimated 3.15 kW system cost of about $9,450 before federal tax credits, producing approximately 5,500 kWh annually.
• PowerUp Energy Improvement Loan Financing program for energy-related home improvements including HVAC, water heaters, insulation, windows, and doors, with rates from 1.9% to 9.9% APR and loans up to $5,500, offered through partner Go Energy Financial.
• Drive Free for a Year EV Program Electric vehicle incentive program offering $250 rebate for Level 2 charger installation, $50 rebate for NEMA outlet installation, and a $26/month bill credit for personal use EV owners with Level II chargers.
• My DPI Mobile App Mobile application enabling members to pay bills, report outages, schedule alerts, receive push notifications, manage accounts, and prepay for energy usage on iOS and Android devices.
• Home Energy Audit Energy assessment service including a basic audit ($50) with thermal camera evaluation and a premium audit with blower door and duct blaster examinations to identify energy efficiency improvements.
• Pre-Pay Metering Prepaid electricity service allowing members to purchase electricity in advance in any dollar amount, with the balance reducing as kWh are used and no security deposit required for new service.
• Operation Round Up Voluntary charitable program that rounds up member bills to the next dollar, with proceeds averaging approximately $6 per member per year and totaling approximately $150,000 annually for education scholarships and grants.
• Walter Harrison Scholarship $1,000 scholarship for Georgia students created in 1985, awarded based on GPA, SAT scores, academic standing, and financial need.
• Washington Youth Tour All-expense-paid annual leadership trip to Washington D.C. for three high school students from the service territory, including visits to national monuments and leadership activities.
• American Revolution Outdoor Light Die-cast aluminum outdoor security light with hinged hood, slipfitter for 2-3/8\" or 3\" OD poles, E39 mogul base socket, and 6-year warranty, available to residential and commercial members.
• Outdoor Lighting Service Outdoor security lighting service with various fixture options including American Revolution fixtures and track lighting, with monthly billing and lease terms of 5 years for new installations and 1 year for existing lights.
• TeleMax2 Surge Protector Surge protector with telephone protection and jumper cable included, priced at $47.00, sold directly to members.

Quantifiable outcome

• Capital credits of $1,431,297 returned to members in 2019 (1.56% patronage capital credit assignment)
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Green Power EMCcoreStrategic or Co-development Partner · 1 January 2005In 2005, Diverse Power joined Green Power EMC, the first renewable energy program in Georgia. The program provides environmentally friendly electricity through 38 member EMCs using biomass (methane gases and wood waste) and solar sources. Diverse Power's Green Power is Green-e Energy certified through this partnership. The Hazlehurst, GA 135-acre, 20 MW solar project serves Diverse Power and 26 other co-owning EMCs.
• Oglethorpe Power CorporationcoreStrategic or Co-development PartnerOglethorpe Power Corporation (OPC) is a power supplier serving 38 of Georgia's 42 customer-owned EMCs. Formed in 1974 and owned by its member systems, OPC is one of Georgia's largest privately owned corporations with annual revenues exceeding $1 billion. Provides wholesale power supply to Diverse Power.
• Georgia System Operations Corporation (GSOC)coreTechnology or IntegrationGeorgia System Operations Corporation is an independent, not-for-profit system operations company owned by 38 of Georgia's electric membership corporations. As the system operator, GSOC ensures reliable system operations by monitoring electric generation, transmission, and distribution assets owned by Oglethorpe Power Corporation, Georgia Transmission Corporation, the member systems and other customers.
• Georgia Transmission CorporationcoreTechnology or IntegrationGeorgia Transmission Corporation (GTC) delivers continuous power to 39 electric membership cooperatives, helping provide reliable electricity to more than 3.8 million people. GTC constructs about $100 million in new transmission facilities each year to keep pace with Georgia's electricity demand growth.
• Georgia Electric Membership Corporation (Georgia EMC)coreStrategic or Co-development PartnerGeorgia EMC is the trade association for Georgia's 42 customer-owned electric utilities. Through this statewide network, Georgia's not-for-profit electric cooperatives provide electric service to 3.9 million people, nearly half of Georgia's population, across 73 percent of the state's land area, serving more customers than any other state network of EMCs in the nation. Publishes Georgia Magazine.
• Alabama Electric CooperativeminorStrategic or Co-development PartnerAlabama Electric Cooperative, Inc. (AEC) is a $1 billion generation and transmission cooperative providing wholesale power to 16 distribution cooperatives and four municipalities, serving the electrical needs of more than 800,000 residential, commercial and industrial customers in Alabama and northwest Florida.
• National Rural Electric Cooperative Association (NRECA)coreStrategic or Co-development PartnerThe National Rural Electric Cooperative Association represents the national interests of cooperative electric utilities and the consumers they serve. The NRECA Board of Directors oversees the association's activities with 47 members, one from each state with an electric distribution cooperative.
• National Rural Telecommunications Cooperative (NRTC)minorStrategic or Co-development PartnerNRTC represents the advanced telecommunications and information technology interests of more than 1,300 rural utilities and affiliates in 47 states, helping rural electric and telephone utilities strengthen their businesses with solutions suited to rural consumer needs.
• Go Energy Financial (GEMC Federal Credit Union)coreImplementation/ SI/ Consulting PartnerGEMC Federal Credit Union is a not-for-profit financial cooperative providing the PowerUp Lending Program for Diverse Power. Offers 1.9%-9.9% APR loans for energy-related home improvements including HVAC replacement, water heaters, insulation, windows, and doors. Contact: Jim Hines at 706-845-2000 ext. 379.
• Georgia Public Service CommissioncoreOthersThe Georgia Public Service Commission ensures that Georgia's consumers receive safe, reliable and reasonably priced telecommunications, transportation, electric and natural gas services from financially viable and technically competent companies.
• Federal Energy Regulatory Commission (FERC)coreOthersThe Federal Energy Regulatory Commission regulates and oversees energy industries in the economic, environmental, and safety interests of the American public.
• Georgia Cooperative CouncilminorStrategic or Co-development PartnerThe Georgia Cooperative Council promotes Georgia's cooperative associations including EMCs, Farm Credit System, marketing and supply co-ops, and rural telephone cooperatives. EMCs sponsor participants to the Council's annual Youth Leadership Conference and Young Couples Co-op Conference.
• Georgia High School Association (GHSA)coreGTM or Marketing PartnerDiverse Power is one of 22 electric cooperatives in Georgia that team up with Georgia EMC to serve as a corporate sponsor of the Georgia High School Association (GHSA), sponsoring state high school championship games. Since 1999, sponsors include Prep Sports+ on GPB, TV spots, radio, print advertising, Coaches' Corners, and the Cooperative Spirit Sportsmanship Award.
• West Georgia Technical CollegecoreStrategic or Co-development PartnerDiverse Power President/CEO Wayne Livingston served on the Board of Directors of West Georgia Technical College. In 2006, he and the board were instrumental in securing state funding to purchase the Raytheon Building, enabling the college to expand offerings to support Kia auto manufacturing workforce needs in Troup County.
• Kudzu Networks Inc.coreTechnology or IntegrationIn March 2020, Diverse Power, in conjunction with affiliate company Kudzu Networks Inc., became the first electric membership cooperative in Georgia to file documents with the Georgia PSC in compliance with Senate Bill 2 (SB 2) for retail broadband services. KudzuConnect.com provides broadband services.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coweta-Fayette EMC: Georgia EMC with similar residential-heavy cooperative model, distributed generation interconnections, and engagement through Georgia Magazine; direct peer under the same Georgia EMC regulatory umbrella.
• Cobb EMC: Member-owned electric cooperative serving metro Atlanta suburbs with similar residential-heavy mix, mobile app, and community solar offerings; comparable in scale and cooperative structure to Diverse Power.
• Jackson EMC: Georgia EMC serving northeast Georgia counties with residential, commercial, and industrial members under the same EMC regulatory framework and similar community-program flywheel (capital credits, youth tour, scholarships).
• Middle Tennessee Electric Membership Cooperative: Tennessee EMC of comparable size with member-owned cooperative structure, capital credits, and similar GTM pillars (mobile app, broadband via affiliate, EV rebates, community solar).
• Pedernales Electric Cooperative: Largest distribution co-op in the U.S. serving a rural Texas service territory with capital credits, renewable programs, and community-driven programs - direct functional peer despite geographic separation.
• GreyStone Power: Electric cooperative operating west of Atlanta with comparable member-owned structure, mobile/online platforms, and renewable programs including community solar and EV incentives.
• Sawnee EMC: North Georgia electric membership corporation with overlapping technologies (smart metering, distributed generation interconnections, mobile app, broadband-adjacent initiatives) and comparable cooperative governance.
• Middle Georgia EMC: Central Georgia EMC serving rural counties with similar residential/commercial mix and reliance on Oglethorpe Power for wholesale supply; geographic peer within the same generation and transmission cooperative.

Broad incumbents

• Georgia Power: Investor-owned utility serving 2.7M+ customers across most of Georgia; broader incumbent in the same service geography with overlapping distribution, EV, and solar programs but IOU rather than cooperative model.
• Oglethorpe Power Corporation: Wholesale generation cooperative that supplies Diverse Power and 37 other Georgia EMCs with $1B+ annual revenues; comparable in the EMC ecosystem but operates at the G&T level rather than distribution/retail.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/diversepower
• Instagraminstagram.com/diverse.power
• LinkedInlinkedin.com/company/diverse-power-incorporated-an

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diverse Power