What Satlock does

Satlock (legal entity SATLOCK LOGISTICA CON SEGURIDAD S.A.S) is a Colombian logistics technology company founded in 2011 and headquartered in Cali, Colombia, specializing in cargo security, GPS and satellite tracking, and AI-powered fleet monitoring for enterprise logistics operators across Latin America. The company operates two core product lines: SATLOCK CARGO, providing active cargo monitoring through a 24/7 control center, GPS electronic seals, satellite-based units (SatelitalTrack, USAT-I, USAT-IR) for maritime and remote-area coverage, and post-mortem cargo recovery services; and SATLOCK FLEET, encompassing ControlTrack telemetry, TrackVision AI video monitoring with ADAS/DMS driver behavior analytics, and SafeTrack portable Bluetooth-based GPS devices. Adjacent modules include Logical Commander for digital workflow/process control, RISK-HR for AI voice-based risk assessment, and a Global Container Tracking platform integrating 150+ shipping lines.

The underlying technology stack combines GPS hardware, satellite connectivity, Bluetooth collaborative networks (eliminating SIM/data plan requirements), CAN Bus vehicle integration, and computer vision / voice analysis AI models running over proprietary sensor devices. Satlock serves 800+ clients across 20+ industry verticals including automotive, pharmaceuticals, chemicals, petrochemicals, retail, textiles, food, electronics, and secure value transport, with operations in 11+ countries and reach into 64 countries tracking 1M+ cumulative trips.

Revenue is generated through a hybrid model combining one-time hardware device sales (GPS seals, satellite units, portable trackers), recurring subscription fees for monitoring services and SaaS platform access (SATLOCK FLEET and SATLOCK CARGO portals), managed services with dedicated personnel embedded at client facilities, and device lease/comodato modalities that reduce upfront capital requirements. Go-to-market is enterprise-focused with direct field sales, supported by self-service client portals, WhatsApp Business contact, and a multi-language website. Regulatory compliance tooling for OEA, SICETAC, RNDC, DIMAR, and PESV frameworks is embedded into the offering, making Satlock partly a compliance infrastructure layer for Colombian and regional logistics operators.

Name

Satlock

Legal name

SATLOCK LOGISTICA CON SEGURIDAD S.A.S

Website

https://satlock.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Satlock is a Colombian logistics technology company providing GPS, satellite, and AI-powered cargo security and fleet monitoring solutions to 800+ enterprise clients across 20+ industries in 11+ Latin American countries, combining hardware devices, 24/7 monitoring services, and regulatory compliance tooling.

Ownership category

akta.pro rank

Product category

Fleet Management Software

NAICS

Support Activities for Transportation (488), Satellite Telecommunications (5174), Support Activities for Water Transportation (4883)

SIC

Computer Communications Equipment (3576), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Cargo, Container & Terminal Security (Screening, Seals, Inspections) (BPAKALAD)

akta.pro secondary industry

Lashing, Securing & Cargo Care Services (Vehicles, Machinery, Breakbulk on Ro-Ro) (TLAHACAK)

Keywords

• Cargo security monitoring
• GPS fleet tracking
• Satellite asset tracking
• Supply chain visibility
• Fleet management software

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Hardware Device Sales: Sale of GPS tracking devices, satellite units, electronic seals, and portable monitoring equipment. One-time purchase model available for certain products like SafeTrack.
2. Monitoring Services: Active cargo monitoring with 24/7 monitoring center for real-time management of cargo location and incidents. Includes emergency response coordination with authorities and private security.
3. Fleet Management Platform: SaaS platform access for fleet telemetry, vehicle tracking, driver monitoring, and operational management. Accessed via mobile app and web platform.
4. Device Lease/Commodato: Lease or loan modality for satellite tracking devices, making technology accessible without large upfront capital expenditure.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Satlock provides GPS- and satellite-based cargo security and fleet management solutions for the transportation and logistics industry. Its offering combines proprietary hardware (electronic seals, satellite units, vehicle cameras, portable trackers) with a SaaS platform (SATLOCK FLEET/CARGO portals) and a 24/7 active monitoring center that delivers real-time location, geofencing, AI-powered video analytics (ADAS/DMS), and emergency response for cargo in transit across Latin America.

Product overview

Satlock offers two core product lines: SATLOCK CARGO for active cargo monitoring and security, and SATLOCK FLEET for fleet management and operations. SATLOCK CARGO provides comprehensive cargo risk management including GPS electronic seals, 24/7 monitoring center, emergency response, and international container tracking (USAT-I, USAT-IR units). SATLOCK FLEET encompasses ControlTrack (fleet telemetry), TrackVision (AI-powered video monitoring with ADAS/DMS), SafeTrack (portable GPS tracking), and SatelitalTrack (satellite monitoring). Additional modules include Logical Commander (digital workflow), RISK-HR (voice-based risk assessment), the LCT mobile app, and Global Container Tracking platform integrating 150+ shipping lines. The portfolio serves 20+ industries including laboratories, chemicals, automotive, and retail across Latin America.

Differentiator

Problem solved

Functional benefit

Products and services

• SATLOCK CARGO (Monitoreo Activo de Carga) Active cargo monitoring service with 24/7 monitoring center for real-time cargo location, incident management, GPS electronic seals, route configuration, geofencing, emergency response, and port operations for transportation and distribution companies across Latin America.
• SATLOCK FLEET Information systems and advanced technology platform for managing operations across the supply chain, including fleet management, vehicle tracking, and operational visibility tools for enterprise fleet operators.
• ControlTrack Telemetry solution for intelligent real-time vehicle monitoring providing GPS tracking, multiple sensor inputs (temperature, fuel, iButton, CAN Bus), and fleet visibility for data-driven decision-making. Supports compliance with SICETAC and RNDC regulations.
• TrackVision Advanced video monitoring solution combining smart cameras and AI algorithms through ADAS (Advanced Driver Assistance) and DMS (Driver Monitoring System) for transportation companies. Detects collisions, road obstacles, lane departure, drowsiness, fatigue, distraction, phone use, smoking, seat belt usage, and driver absence with facial identification.
• SafeTrack Portable GPS tracking solution for intelligent monitoring of people, mobile assets, and critical cargo. Uses a Bluetooth collaborative network without requiring SIM cards or data plans, with unlimited platform access during battery lifetime and zero fixed costs.
• SatelitalTrack Satellite-based monitoring solution for areas without cellular coverage. Designed for mining, heavy construction, maritime transport, and heavy equipment operations. Compliant with DIMAR maritime regulations.
• USAT-I (International Satellite Unit) Disposable international satellite tracking unit for global container tracking across DRY VAN, REEFERS, and BOX TRUCKS. Designed for maritime routes with up to 3 months battery life and IP65 weather-resistant protection.
• USAT-IR (Cold Chain Satellite Unit) International satellite unit for cold chain temperature and humidity monitoring during maritime and overland transit of temperature-sensitive goods.
• Logical Commander Paperless workflow solution based on mobile app and web platform enabling configuration of process control formats, cross-check validation, photographic records, and electronic signatures across up to nine workflow stages.
• RISK-HR AI-powered voice analysis solution for pre-employment and periodic internal risk assessments. Analyzes 150+ stress, emotion, and cognitive voice parameters for non-invasive HR evaluations.
• Global Container Tracking (GCT) Platform integrating information from more than 150 shipping lines worldwide for global container visibility, ETA updates, demurrage control, and supply chain bottleneck identification.

Quantifiable outcome

• High cargo recovery probability, reducing insurance policy impact and claims exposure
• +3 more outcomes

Named customers1 record

Segments14 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability6 records

Feature8 records

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Samsara: AI-powered fleet management and IoT platform offering vehicle telematics, ADAS/DMS video, and asset tracking. Closely comparable to Satlock's ControlTrack + TrackVision stack for enterprise logistics customers.
• Motive: AI-driven fleet and equipment management platform combining telematics, video-based driver safety (ADAS/DMS), and spend management. Directly overlaps with Satlock's fleet + AI-video proposition.
• Lytx: Video telematics specialist using machine vision for ADAS/DMS and driver behavior scoring. Directly comparable to Satlock's TrackVision ADAS/DMS offering and AI-driven driver risk detection.
• Tive: Supply chain visibility provider offering GPS and cellular trackers for in-transit cargo with cold chain and tamper monitoring. Directly comparable to Satlock's cargo security, USAT-I/IR, and cold-chain offerings.

Broad incumbents

• Geotab: Global telematics incumbent with deep fleet management analytics and broad OEM integrations. Comparable as a category leader in vehicle GPS/telemetry that Satlock competes against in enterprise fleet deals.
• Verizon Connect: Large fleet and asset management suite from Verizon covering telematics, video, and field service. Comparable broader incumbent competing for the same enterprise logistics fleet accounts.
• Webfleet (Bridgestone): Bridgestone-owned fleet telematics platform with strong European presence and growing LatAm footprint. Comparable incumbent in GPS fleet management with subscription SaaS economics similar to ControlTrack.
• CalAmp: Telematics and asset tracking hardware/software provider with broad enterprise and SMB deployments. Comparable in offering GPS devices, fleet telematics, and supply chain visibility solutions to logistics customers.
• Azuga (Bridgestone): Fleet tracking and driver behavior platform serving SMB and mid-market fleets with GPS, video, and rewards-based safety. Comparable in fleet telematics + AI-video safety economics targeting similar logistics buyers.

Emerging players

• Pasarctica: Mexican fleet tracking and telematics provider focused on LatAm logistics, last-mile, and cold chain. Comparable regional emerging player competing for similar mid-market logistics customers in Mexico and Central America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@SATLOCKLATAM
• Facebookfacebook.com/satlocklatam
• Instagraminstagram.com/satlocklatam
• Xx.com/SatlockColombia

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Satlock