Cnova Tech
- Company typePrivate
- Founded2023
- HeadquartersSão Paulo, Brazil
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Cnova Tech firmographics
Firmographics- Name
- Cnova Tech
- Legal name
- Cnova Tech Solucoes e Tecnologia LTDA
- Website
- https://cnovatech.com.br
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Cnova Tech is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Cnova Tech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Omnichannel Market SaaS Subscription: Monthly SaaS subscription for the omnichannel pricing intelligence platform. Includes monitoring, AI matching, scenario simulator, and configurable alerts. Revenue is recurring monthly based on selected plan tier.
- Delivery Market Subscription: Specialized subscription for delivery channel monitoring, particularly focused on iFood. Includes geographic coverage mapping, daily variation reports by category, and competitive scoring.
- Data Market API Consumption: Usage-based API consumption model with tiered plans (Free, Starter, Pro, Business, Enterprise). Customers pay per API request with monthly volume limits, with overage handled at higher tiers.
- Data Agent Custom Projects: Custom data projects on demand for specific data collection needs. Projects are scoped and delivered based on client requirements, typically for unique monitoring needs not covered by standard products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for API validation and testing |
| Subscription | Monthly | Starter plan for initial integrations and recurring dashboards |
| Subscription | Monthly | Pro plan for production operations with frequent queries |
| Subscription | Monthly | Business plan for higher volume and internal integrations |
| Subscription | Multi-year contract | Enterprise plan for maximum volume and custom integrations |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Cnova Tech product offering
Product offeringCore offering
Cnova Tech operates a SaaS pricing and competitive intelligence platform that monitors prices, promotions, availability and competitive positioning across e-commerce sites, marketplaces, price comparators, and delivery apps (including iFood) in Brazil. Its product suite — Omnichannel Market, Delivery Market, Data Market API, and Data Agent — delivers normalized, analysis-ready pricing data by EAN, store, region and channel for retail, industry and distributor buyers to support pricing decisions, trade negotiations, and policy compliance.
Product overview
Cnova Tech offers a portfolio of four integrated products for pricing intelligence: Omnichannel Market (core SaaS platform for omnichannel price monitoring with AI and scenario simulation), Delivery Market (specialized monitoring for delivery apps), Data Market API (self-service REST API for direct data integration), and Data Agent (custom data projects). The platform monitors 500+ stores and 150k+ products across e-commerce, marketplaces and delivery channels, delivering structured pricing data for retail, industry and distributor decisions.
Differentiator
Problem solved
Functional benefit
Products and services
- Omnichannel Market SaaS platform for competitive price intelligence that monitors prices, promotions, availability and competitive positioning across e-commerce, marketplaces, comparators and delivery apps. Includes AI-powered product matching, scenario simulation, configurable alerts, and dashboards for price gap analysis. Targeted at retail, industry and distributor buyers in Brazil.
- Delivery Market Specialized price intelligence subscription monitoring prices, promotions, availability and competitive positioning on delivery apps, primarily iFood, with geographic coverage mapping, daily variation reports by category, and competitive scoring by store and region.
- Data Market API Self-service REST API providing structured retail pricing data from 500+ supermarket and delivery stores for integration into ERP, BI, or e-commerce systems. Supports queries by EAN, brand, retailer, store, state and channel with statistical summaries (lowest, highest, average price, variation percentage, availability), OAuth 2.0 authentication, and tiered plans from Free to Enterprise.
- Data Agent Custom data projects on demand powered by Cnova Tech's proprietary collection, normalization and delivery infrastructure. Delivers tailored datasets for specific client requirements not covered by the standard Omnichannel Market, Delivery Market or Data Market products.
Quantifiable outcome
- Price gap identification and alerting with market reference (median, min, max) per product
- +2 more outcomes
Companies that use Cnova Tech
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Cnova Tech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature6 records
Cnova Tech partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights6 records
Cnova Tech competitors and assessment
Company assessmentDirect peers
- Prisync: Direct competitor in SaaS pricing intelligence for e-commerce and retail. Offers competitor price tracking, dynamic pricing, and stock monitoring globally — closely overlapping with Cnova Tech's Omnichannel Market product.
- Competera: AI-powered pricing platform for retail and CPG brands. Provides competitive price monitoring, demand-based pricing, and product matching — directly comparable to Cnova's value proposition for retail and industry customers.
- Omnia Retail: Pricing intelligence and dynamic pricing platform serving European retailers and brands. Overlaps with Cnova Tech on omnichannel price monitoring, brand-level pricing visibility, and trade marketing analytics.
- Wiser Solutions: Retail intelligence platform offering competitive pricing, assortment, and shelf analytics for brands and retailers. Comparable to Cnova's Omnichannel Market and Data Agent offerings for brand and retailer pricing decisions.
- Intelligence Node: AI-driven pricing and competitive intelligence for retail. Offers product matching, pricing optimization, and market intelligence — direct overlap with Cnova's AI-powered product matching and pricing analytics stack.
- Minderest: Pricing intelligence and monitoring SaaS for retail and brands, with established presence in Spain and Latin America. Comparable to Cnova Tech as a regional pricing intelligence competitor serving Iberian/LatAm markets.
- CommerceIQ (formerly DataWeave): Retail media and e-commerce management platform providing competitive pricing, share of voice, and shelf analytics for CPG brands — comparable to Cnova's industry-side offering for brand price and MAP compliance monitoring.
- Edited: Retail market intelligence platform providing pricing, assortment, and product trend data for apparel and general merchandise retailers. Adjacent competitor in pricing and assortment analytics for omnichannel retail.
- Pricefy: Pricing intelligence SaaS for retailers and brands offering competitor monitoring, repricing rules, and price benchmarking — comparable in scope and customer base to Cnova Tech's mid-market offerings.
Broad incumbents
- Lengow: Broader e-commerce SaaS player offering feed management, marketplace integration, and competitive intelligence. Comparable via the pricing/marketplace intelligence overlap, though its core product breadth extends beyond pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Cnova Tech social profiles
Digital presenceCnova Tech compliance and trust
Trust signalCompliance1 record
Cnova Tech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cnova Tech leadership team
Management profileNumber of profiles
Profiles1 record
Cnova Tech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cnova Tech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cnova Tech
What does Cnova Tech do?
Cnova Tech operates a SaaS pricing and competitive intelligence platform that monitors prices, promotions, availability and competitive positioning across e-commerce sites, marketplaces, price comparators, and delivery apps (including iFood) in Brazil. Its product suite — Omnichannel Market, Delivery Market, Data Market API, and Data Agent — delivers normalized, analysis-ready pricing data by EAN, store, region and channel for retail, industry and distributor buyers to support pricing decisions, trade negotiations, and policy compliance.
Is Cnova Tech a public or private company?
Cnova Tech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cnova Tech founded?
Cnova Tech was founded in 2023. It employs 1 to 10 people.
Where is Cnova Tech based?
Cnova Tech is headquartered in São Paulo, Brazil, in the Latin America region.
How does Cnova Tech make money?
Four revenue lines are on record. Omnichannel Market SaaS Subscription is the primary driver. The others are delivery Market Subscription, data Market API Consumption and data Agent Custom Projects.
Who are Cnova Tech's main competitors?
Direct peers on record are Prisync, Competera, Omnia Retail, Wiser Solutions, Intelligence Node, Minderest, CommerceIQ (formerly DataWeave), Edited and Pricefy. Lengow is listed as a broad incumbent.
Does Cnova Tech have an API?
Yes. REST API for querying retail pricing data by EAN, brand, retailer, store, state, and channel. Returns normalized product data with statistical summaries (lowest, highest, average price, variation percentage, availability). Authentication via API Key. Supports OAuth 2.0. Available through Data Market product with plans from Free (50 req/month) to Enterprise (unlimited). Endpoints include /products/ean/{ean}, /products/catalog, /products/brands, /products/by-brand, /brands/{brand}/stores, /stores. Developer documentation is at datamarket.cnovatech.com.br/redoc.