CleanTurn

What CleanTurn does

CleanTurn is a Central Ohio commercial cleaning and janitorial services company headquartered in the Franklinton neighborhood of Columbus, Ohio. Founded in 2012 by CEO John Rush, the company operates as CleanTurn Enterprises, LLC and runs a mission-driven employment model that hires individuals with barriers such as prior incarceration and addiction recovery, supporting them through proprietary programs including 'The CleanTurn Way' training curriculum (delivered at the Kelsie Johnson Training Center constructed in 2021) and the 'Living Passionately' personal-development workshop program launched in 2022. The operating posture is sales-led and relationship-driven: prospective commercial clients submit quote requests via the website or phone, followed by an on-site facility tour and a personalized cleaning plan, with service frequencies configurable from one to seven visits per week during day or night hours.

Service delivery spans janitorial and disinfecting work for offices, healthcare facilities, religious institutions, residential property management, restaurants/venues, manufacturing and logistics, education, and fitness centers, executed by dedicated shift managers, team leads, training managers, and quality assurance supervisors. The commercial cleaning line is the consolidated core after a 2020 restructuring that closed residential cleaning and spun off demolition into a separate social enterprise (180 Demo). Revenue mechanics are subscription-recurring at the facility level with monthly invoicing on Net-15 terms, supplemented by one-time specialized services such as carpet steam cleaning, floor stripping and waxing, and high-touch disinfecting. Operations are anchored by a single Columbus facility (office and warehouse space doubled in 2022) and supported by community partnerships with organizations including ODRC, the Columbus Urban League, and the Franklinton Board of Trade.

The company markets through organic social (Instagram, Facebook, LinkedIn), content marketing via its blog, email newsletters, community partnerships, and word-of-mouth referrals from existing commercial clients. Reported scale signals include 2,000+ cleaning visits per month, 50+ five-star Google reviews, 1,200+ jobs created for individuals with challenging backgrounds over the company's life, and a claimed $30M in community economic impact. No patent, proprietary technology platform, or AI capability was disclosed; the business is service-based rather than software-based.

Name

CleanTurn

Legal name

CleanTurn Enterprises, LLC

Website

https://cleanturn.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

CleanTurn is a Columbus, Ohio-based commercial cleaning and janitorial company providing recurring facility cleaning services across Central Ohio. Founded in 2012, it operates a mission-driven model employing individuals with barriers such as incarceration or recovery histories.

Ownership category

akta.pro rank

Product category

Commercial Cleaning Services

NAICS

Janitorial Services (561720), Janitorial Services (56172), Carpet and Upholstery Cleaning Services (56174)

akta.pro primary industry

Cleanroom & Controlled Environment Cleaning (BPABABAH)

Keywords

• Commercial cleaning services
• Janitorial services
• Facility maintenance
• Commercial disinfection
• Floor care services

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Commercial Cleaning Services: Recurring janitorial and cleaning services for commercial facilities. Pricing based on facility size, scope of work, tasks required, and time to complete. Services include day and night shift coverage, seven days a week.
2. Specialized Cleaning Services: One-time or periodic services such as carpet steam cleaning, floor stripping and waxing, and high-touch disinfecting (including COVID-19 related).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

CleanTurn provides recurring commercial janitorial and disinfecting services to businesses and institutions across Central Ohio, with flexible scheduling (day or night, 1–7 days per week) and personalized cleaning plans developed after an on-site facility assessment. It also delivers specialized one-time services such as carpet steam cleaning, floor stripping and waxing, and high-touch disinfecting (including COVID-related work), staffing those engagements through a fair-chance employment model supported by in-house training programs.

Product overview

CleanTurn operates as a unified commercial cleaning platform offering professional janitorial and disinfecting services. The company consolidated multiple sub-brands (CleanTurn Commercial, CleanTurn Residential, CleanTurn Demolition) in 2019 under a single unified brand, while spinning off demolition into the separate 180 Demo social enterprise. Core offerings include commercial cleaning services with specialized programs: The CleanTurn Way (proprietary training methodology), the Kelsie Johnson Training Center (dedicated training facility), and the Living Passionately Program (personal development workshops). The company serves diverse industries including healthcare, religious institutions, residential property management, restaurants, manufacturing, education, and fitness facilities across Central Ohio.

Differentiator

Problem solved

Functional benefit

Brands

• CleanTurn Residential: Residential cleaning services brand (merged in 2019)
• CleanTurn Commercial
• CleanTurn Demolition
• She Has A Name Cleaning Services
• 180 Demo
• Third Way Cafe
• The CleanTurn Way
• Living Passionately Program

Products and services

• Commercial Cleaning & Janitorial Services Recurring janitorial and disinfecting services for commercial facilities across Central Ohio, including cleaning and disinfecting restrooms, break rooms, and conference rooms, restocking consumables, and flexible day-or-night, 1–7 days/week scheduling.
• Specialized Cleaning Services

Quantifiable outcome

• 2000+ cleaning visits per month
• +4 more outcomes

Named customers5 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered major and minor.

• Finance FundmajorStrategic or Co-development PartnerPartnered with Ohio Department of Rehabilitation and Correction to provide job readiness and entrepreneurship training to over 500 incarcerated individuals.
• Ohio Department of Rehabilitation and Correction (ODRC)majorStrategic or Co-development PartnerOngoing partnership for prison visits, advocacy for incarcerated people, and job readiness training programs. Strengthened partnership through increased prison visits and advocacy efforts.
• Columbus Urban LeaguemajorStrategic or Co-development PartnerPartnered with CleanTurn on the Poindexter Village deconstruction project (2012).
• CMHA (Columbus Metropolitan Housing Authority)majorStrategic or Co-development PartnerPartnered on Poindexter Village deconstruction project (2012).
• Ruscilli ConstructionminorStrategic or Co-development PartnerCleanTurn's largest demolition project - partnership on YWCA renovation in 2015.
• Veritas Community ChurchmajorStrategic or Co-development PartnerLaunched 'She Has A Name Cleaning Services' brand in partnership with Veritas Community Church to raise awareness around human trafficking and provide employment opportunities.
• Third Way CafeminorStrategic or Co-development PartnerThird Way Cafe launched in the Greater Hilltop community to expand community reach and impact (2016).
• Franklinton Board of TrademinorStrategic or Co-development PartnerPartnered with Franklinton Board of Trade to pick up trash around the community during the pandemic (2020).
• COTA (Central Ohio Transit Authority)minorStrategic or Co-development PartnerPartnered with COTA to disinfect bus shelters to help combat the spread of COVID-19 (2020).

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Aramark: Global provider of food, facilities, and uniform services including janitorial offerings across education, healthcare, and business settings. Represents the broad-incumbent option CleanTurn competes against in mid-market and enterprise accounts.
• Mitie: UK-based facilities management and professional services company offering cleaning, security, and property services globally. Demonstrates how a large-scale cleaning services brand can integrate social impact programs alongside commercial operations.
• ABM Industries: Large public company providing integrated facility services including janitorial, parking, and HVAC across commercial real estate, healthcare, and education. Provides a scaled incumbent benchmark for CleanTurn's commercial janitorial segment.

Direct peers

• ServiceMaster Clean: Franchised commercial cleaning and janitorial provider covering healthcare, offices, education, and religious institutions — overlapping with CleanTurn's full vertical mix.
• Stanley Steemer: National carpet and hard-surface cleaning franchise that CleanTurn competes with for floor care, carpet steam cleaning, and specialized cleaning services within commercial accounts.
• Jani-King: One of the largest commercial cleaning franchise systems in North America, serving offices, healthcare, and industrial facilities. Closely matches CleanTurn's recurring janitorial model and customer mix.
• Coverall Cleaning Systems: National franchisor of commercial janitorial services targeting small and mid-sized businesses. Directly comparable to CleanTurn on customer profile, recurring service model, and operational scale.
• OpenWorks: Commercial cleaning franchise focused on janitorial services for office, medical, and industrial facilities across multiple U.S. regions. Comparable recurring-services model and customer profile.

Regional players

• Pritchard Industries: Regional commercial janitorial and facility services provider operating across the Midwest/Southeast U.S. Comparable commercial cleaning model with similar geographic and customer-type profile.

Emerging players

• Chem-Dry: Carpet and upholstery cleaning franchise with eco-friendly positioning. Comparable to CleanTurn on eco-friendly product usage and as a secondary competitor for specialty cleaning within commercial contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/cleanturnllc
• Facebookfacebook.com/CleanTurn
• LinkedInlinkedin.com/company/cleanturn
• Instagraminstagram.com/cleanturn

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CleanTurn