What Vogavecmoi does

Vogavecmoi, operating under the trade name VOG since a 2021 rebrand, is a French web-based co-navigation (crew exchange) platform founded in 2010 by Antoine Penot and Clément Rouch and legally operated through société 4HAW (headquartered at 161 boulevard de Montparnasse, 75006 Paris). The platform addresses a structural problem in recreational sailing — boat owners struggle to find crew and sailing enthusiasts cannot afford boat ownership — by operating a two-sided marketplace, branded "bourse aux équipiers," where boat owners post trip offers (day sails, weekend sails, transatlantic crossings, convoyages) and crew members ("équipiers") apply to join. The technology stack is a relatively conventional web platform featuring member profiles, a search engine matching departures by port and date, secure messaging, a forum with 20+ topical categories, a blog ecosystem, and an integrated e-commerce shop; no proprietary AI/ML layer is documented. The company has catalogued 109,704 registered members as of July 2026, growing at roughly 450 new members per month, with ~15,880 active boat owners among them.

The business model is multi-stream but anchored in tiered club subscriptions: a free Observer tier drives top-of-funnel acquisition while paid tiers — Club Liberté (€14.99/month), Club 6 mois (€49), Club 12 mois (€79), annual + Voiles & Voiliers bundle (€149), Club Premium (€40/month), Club Asso (€240/year for associations), and Club Pro (€480/year for nautical professionals) — monetize the full member base via auto-renewing contracts. Secondary revenue streams include third-party advertising and sponsorship sold through a media kit (newsletter, banners, blog posts, event sponsorship), commercial flotillas packaged for 2026 (VOG Méditerranée, VOG Atlantique, VOG Tunisie, and a transatlantic rally), training products (radio certification and offshore license e-learning), magazine-bundle subscriptions, and branded merchandise. Two adjacent wholly-owned subsidiaries extend vertical reach: VogWeek (sailing school and shared-cruise travel agency, founded 2020) and VogFleet (catamaran sales, rental, and management in the French Antilles and Mediterranean, founded 2019).

Distribution and go-to-market are community-led and event-driven. The platform relies on organic content marketing via blogs (Vogavecmoi, VogFleet, VogWeek), a weekly newsletter reaching 40,000+ subscribers, earned media across TF1/France 2-5/Figaro/Sud Ouest/Voiles et Voiliers, social media (23,400 followers, ~133,100 monthly reach), and physical presence at French nautical trade shows (Nautic Paris, Grand Pavois La Rochelle, Salon du Multicoque, Cannes Yachting Festival). Organized flotillas serve simultaneously as events product and community-bonding mechanisms. Operating geographies explicitly include France, Belgium, Switzerland, and Canada, with a Quebec sub-brand and a July 2026 search for a US partner signaling early-stage international expansion. The company remains privately held, founder-led, and bootstrapped with no external funding rounds disclosed.

Name

Vogavecmoi

Legal name

4HAW

Website

https://vogavecmoi.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Vogavecmoi (operating as VOG) is a French online co-navigation platform founded in 2010 that matches boat owners with crew members for shared sailing trips, serving a community of roughly 110,000 registered francophone sailors through tiered subscriptions, advertising, flotilla events, and adjacent sailing-school (VogWeek) and catamaran-services (VogFleet) subsidiaries.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Club Membership Subscriptions: The primary revenue stream. Members pay for tiered club subscriptions (Club Liberté, Club 6 months, Club 12 months, Club Premium, Club Pro/Asso) to access full platform features including contacting other members and organizing co-navigation trips.
2. Advertising: Third-party advertising and sponsorship opportunities including page wrappings, web banners, sponsored blog articles, newsletter headers, and social media posts. The company publishes a media kit and sells sponsorship of popular events.
3. Professional and Association Memberships: Nautical associations and professionals pay for dedicated profiles (Club Asso at 240€/year, Club Pro at 480€/year) that allow them to publish unlimited navigation offers and gain visibility among the club's member base.
4. Flotilla and Event Revenues: Sale of flotilla packages (e.g., VOG Méditerranée 2026, VOG Tunisia 2026, VOG Atlantique 2026) and merchandise including branded polo shirts, bags, and sailing gear. Also includes sale of training packs and magazine subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Vogavecmoi is a French online sailing community club that operates a crew-finding (bourse aux équipiers) marketplace connecting boat owners seeking crew with sailing enthusiasts (équipiers) looking to join boats. Founded in 2010, it monetizes access to its matching platform through tiered subscription memberships (Club Liberté, 6-month, 12-month, Premium, Pro, Asso), sells flotilla event packages, e-learning maritime training courses, magazine subscriptions, branded merchandise, and advertising space. It also operates two adjacent sub-brands: VogWeek (sailing school and cruise agency) and VogFleet (catamaran sales, rental, and management).

Product overview

Vogavecmoi operates as a multi-product sailing community platform centered on its co-navigation (crew-sharing) marketplace. The core product is Vogavecmoi.com, a web platform connecting boat owners with crew members for shared sailing experiences, featuring a crew exchange marketplace, member profiles, search functionality, and secure messaging. The platform is complemented by two sub-brands: VogWeek.com (launched 2020) for sailing school and travel agency services offering cruises and lessons, and VogFleet.com (launched 2019) for catamaran sales, rental, and management in the Caribbean and Mediterranean. The platform offers tiered membership plans (Club Liberté, Club 6/12 months, Club Premium, Club Asso/Pro) ranging from free Observer tier to €40/month premium subscriptions, plus event products (flottilles/group sailing events) and training courses. In 2021, the company rebranded from VogAvecMoi to 'Vog' alongside a platform technology refresh.

Differentiator

Problem solved

Functional benefit

Brands

• VogWeek: Sailing school and sailing cruise travel agency specializing in shared cruise experiences
• VogFleet

Products and services

• Vogavecmoi.com Co-navigation Platform The main web platform connecting boat owners with crew members for shared sailing experiences, featuring a crew exchange marketplace, member profiles, search functionality, secure messaging, and a community forum.
• VogWeek Sailing School and Cruise Agency Sub-brand offering structured sailing courses, flotilla cruises, and boat rentals for members and external customers seeking professional instruction or organized sailing holidays.
• VogFleet Catamaran Services Sub-brand offering catamaran sales, rental, and management services in the French Antilles and Mediterranean regions, cross-sold to Vogavecmoi members.
• VOG Méditerranée Flotilla 2026 Organized group sailing flotilla in the Mediterranean (May 2026), including a club polo shirt as part of the package.
• VOG Tunisia Flotilla 2026 Organized group sailing flotilla to Tunisia scheduled for July 2026.
• VOG Atlantique Flotilla 2026 Organized group sailing flotilla on the Atlantic (May 2026), including a club polo shirt.
• Rallye des Îles du Soleil Transatlantic Flotilla 2026 Transatlantic group sailing event departing October 30, 2026 and arriving December 5, 2026.
• Formation Radio (CRR) E-learning Course Online radio certification (CRR) training course at €81, covering maritime radio operations.
• Formation Permis Hauturier E-learning Course Online offshore sailing license (Permis Hauturier) preparation course at €108.
• Pack Formation Radio et Permis Hauturier Combined training package for radio certification and offshore license at €165.
• Voiles & Voiliers Magazine Subscription Print and digital subscription to Voiles & Voiliers sailing magazine at discounted member rates (€99 instead of €184.70).
• Multicoques Mag Digital Subscription Digital subscription to Multicoques Mag magazine at €29.80 (25% discount).
• Sac Cabas Brodé VOG (Branded Tote Bag) Embroidered VOG-branded tote bags (orange or blue) priced at €60 each.
• Côté MER Regional Sailing Guidebooks Regional sailing guidebooks: La Bretagne Nord (€25) and Le Pays basque (€24).

Quantifiable outcome

• 109,704 registered members as of 2026
• +5 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• Voiles et VoilierscoreGTM or Marketing PartnerMajor French sailing magazine partnership. Voiles et Voiliers publishes articles and reports about Vogavecmoi, and the club offers bundled subscriptions to Voiles et Voiliers (paper + digital) at discounted rates for club members (90€ instead of 184.70€ for a 1-year subscription).
• FNPPSF (Fédération Nationale des Pêcheurs Plaisanciers et Sportifs de France)minorGTM or Marketing PartnerNational federation of recreational and sport fishing sailors. Partnership provides mutual visibility between the sailing community organization and Vogavecmoi's member base.
• Loisirs d'EauminorGTM or Marketing PartnerNautical services provider partnered with Vogavecmoi for mutual visibility and member cross-promotion.
• Rallye Atlantic Back CruisingminorStrategic or Co-development PartnerSailing rally organizer. Partnership involves co-promoting sailing events and rallies to the Vogavecmoi community.
• VogFleetcoreStrategic or Co-development PartnerSister company of Vogavecmoi offering catamaran sales, rental, and management services in the French Antilles and Mediterranean. VogFleet is both a partner promoted on the Vogavecmoi platform and a related entity under the same parent structure, driving cross-selling of sailing experiences.
• VogWeek (École de Croisière / Sailing School)coreStrategic or Co-development PartnerFounded in 2020 as the sailing school and cruise agency of the Vogavecmoi club. Offers structured sailing courses and organized cruises, cross-selling to Vogavecmoi members who want professional instruction.
• Grand Pavois (La Rochelle)minorGTM or Marketing PartnerMajor annual boat show in La Rochelle. Partnership for event presence and promotional activities.
• Cannes Yachting FestivalminorGTM or Marketing PartnerInternational yachting event in Cannes. Vogavecmoi offers 2 e-invitations to members as a membership gift.
• Salon du Multicoque (La Grande Motte)minorGTM or Marketing PartnerMultihull boat show. Partnership for event presence and gift offerings for club members.
• SNSM (Société Nationale de Sauvetage en Mer)minorGTM or Marketing PartnerFrench national sea rescue society. Referenced in Vogavecmoi's safety guidelines as a key safety partner.
• Les Nauticales (La Ciotat)minorGTM or Marketing PartnerNautical trade show at La Ciotat marina.
• Les Rallyes Jimmy CornellminorStrategic or Co-development PartnerJimmy Cornell's international sailing rally organization. Vogavecmoi was partner of the Rallye des Iles du Soleil 2019.
• Avi InternationalminorOthersInsurance provider offering coverage options relevant to Vogavecmoi members.
• Yacht Club ClassiqueminorGTM or Marketing PartnerClassic yacht club partnership for mutual visibility.
• Cross Gris-NezminorOthersFrench maritime CROSS (Committee of Operations, Monitoring and Rescue at Sea) authority.
• UCPA, Ecole de CroisièreminorGTM or Marketing PartnerUCPA sailing school cruise program. Partnership for mutual promotion of sailing education.
• Multicoques MagminorGTM or Marketing PartnerFrench multihull sailing magazine. Regular press coverage and partnership for multicoque flotillas.
• The Globe SailorminorGTM or Marketing PartnerInternational sailing resources and rally information platform.
• Union des Plaisanciers Français (UPF)minorGTM or Marketing PartnerFrench pleasure boating union representing recreational sailors' interests.
• OptionwayminorOthersFlight comparison/booking service accessible through the Vogavecmoi platform as a utility link for members planning travel to sailing destinations.

Scale indicators14 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• SamBoat: French-founded peer-to-peer boat rental marketplace connecting boat owners with renters, often with optional skipper/crew add-ons. Comparable geography (France/EU), target user base (boat owners and crew), and category-adjacent marketplace model.
• GlobeSailor: France-based online broker for yacht charters and cabin cruises worldwide. Comparable French-speaking nautical customer base and shared focus on matching sailing aspirants with vessels/crews.
• Click&Boat: France-based boat rental platform (owned by Beneteau group) with skipper-hire options; directly comparable nautical marketplace serving similar European boat owners and aspiring crew.
• Sailogy: Italy-headquartered sailing holiday and bareboat charter marketplace; comparable in targeting sailing enthusiasts seeking crewed/bareboat experiences in the Mediterranean.
• Crewbay: Online crew-finding platform specifically for yachts and superyachts; the closest direct functional competitor in matching boat owners/skippers with crew members, though with a more professional-yacht focus.
• BorrowABoat: UK-based boat charter aggregator and marketplace with crew/skipper options; comparable online booking model and recreational sailing customer base.

Emerging players

• Yachtico: European charter broker for sailing yachts and catamarans with optional crew; comparable European sailing marketplace serving similar aspirational sailors and boat owners.
• MedSailors: Organizer of flotilla-style sailing holidays in the Mediterranean for solo/young travelers; directly comparable to Vogavecmoi's organized flotillas (VOG Méditerranée, VOG Atlantique).

Broad incumbents

• GetMyBoat: Global peer-to-peer boat rental marketplace with skipper add-ons; broader incumbent in the same nautical sharing category with significantly larger scale and funding than Vogavecmoi.
• Boatsetter: US-headquartered peer-to-peer boat rental marketplace with captain/crew add-ons; comparable marketplace model and nautical customer base, but serving the North American market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Customer concentration

• YouTubeyoutube.com/results?search_query=vogavecmoi
• Xx.com/vogavecmoi
• Facebookfacebook.com/vogavecmoi
• LinkedInlinkedin.com/company/4haw

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vogavecmoi