AV Partsmaster
AV Parts Master Ltd is a privately held UK online retailer and AV integrator, founded in 2000, selling projectors, displays, touch screens, and video conferencing solutions from over 30 brands to businesses, schools, government, and home users, complemented by installation and rental services.
- Company typePrivate
- Founded2000
- HeadquartersSpitalfields, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What AV Partsmaster does
AV Parts Master Ltd is a privately held UK-based online retailer and integrator of audio-visual (AV) and video conferencing solutions, founded in 2000 and headquartered at Unit 6, Wokingham Commercial Centre, Wokingham. The company began as a niche supplier of projector spares and has over 24 years of trading history evolved into a full-service AV solutions provider, now selling projectors, projector screens, interactive touch screens, commercial displays, audio equipment, mounting solutions, and cables/connectors from more than 30 major brands including Epson, Sony, Panasonic, BenQ, Samsung, LG, Optoma, Viewsonic, Clevertouch, Promethean, and SMART Technologies. Its core technology is an e-commerce retail platform organised around eight-plus product categories, with a complementary suite of professional services including meeting room design, on-site installation, training, AV/IT rental, extended warranties, and Martyn's Law compliance services.
The business monetises through two primary revenue streams: one-time product sales of AV hardware (priced both ex-VAT and inc-VAT, with products ranging from under £100 budget accessories to £70,000+ large-venue projectors), and professional services revenue from installation, training, rental, and support engagements. Its go-to-market is product-led growth via its direct-to-consumer e-commerce storefront at avpartsmaster.co.uk, supported by free next-working-day delivery on orders over £100 ex VAT and a Trustpilot Excellent rating as social proof. It serves four primary customer segments — businesses (boardrooms, meeting rooms, video conferencing), education (classroom projectors, interactive displays, ICT storage, STEM/STEAM), government (digital signage, retail displays, CCTV/totem displays), and home users (home cinema, gaming projectors, golf simulators) — plus a specialised golf simulation use-case vertical. The company also positions itself as an integration-validated reseller of Microsoft Teams Rooms, Zoom Rooms, and Webex collaboration platforms, alongside wireless presentation systems from Barco ClickShare, AirServer, Airtame, BenQ InstaShow, DTEN, Neat, and Poly.
The company operates solely in the United Kingdom (no global footprint claim), is independently owned with no disclosed parent company, institutional investor, or funding rounds, and has no disclosed management team or revenue figures in the available source material. It carries no disclosed AI/ML capabilities, no patents or trademarks, no certifications, and no regulatory actions, and appears to be founder/management-owned based on the absence of external investment references.
AV Partsmaster firmographics
Firmographics- Name
- AV Partsmaster
- Legal name
- AV Parts Master Ltd
- Website
- https://avpartsmaster.co.uk
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AV Parts Master Ltd is a privately held UK online retailer and AV integrator, founded in 2000, selling projectors, displays, touch screens, and video conferencing solutions from over 30 brands to businesses, schools, government, and home users, complemented by installation and rental services.
- Ownership category
- akta.pro rank
AV Partsmaster industry classification
Industry- Product category
- AV Equipment Retail
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Household Audio & Video Equipment (3651), Photographic Equipment & Supplies (3861)
- akta.pro primary industry
- Commercial/Pro AV & Home Theater (Prosumer) Retail (CRACAEAL)
- akta.pro secondary industries
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK), Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC)
Keywords
Where AV Partsmaster is headquartered
LocationHeadquarters
- HQ city
- Spitalfields
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
AV Partsmaster business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Product Sales: One-time product sales of AV equipment including projectors, screens, displays, touch screens, audio equipment, and accessories through online storefront. Revenue generated through transactional sales with prices listed ex-VAT and inc-VAT.
- Professional Installation Services: Technical team provides professional installation services including meeting room services, education installations, and AV technology support services. Adds recurring service revenue alongside product sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with VAT distinction |
| Other | Pay-as-you-go | Delivery threshold promotion |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
AV Partsmaster product offering
Product offeringCore offering
AV Parts Master is a UK online retailer that sells audio-visual and video conferencing hardware — including projectors, projector screens, interactive touch screens, commercial displays, and supporting accessories — sourced from major manufacturers such as Epson, Sony, Panasonic, BenQ, Samsung, LG, and Optoma. Alongside product sales, the company offers value-added professional services including meeting room design, on-site installation, AV/IT rental, training, and extended warranties. The business serves businesses, schools, government organisations, and home users across the UK through its e-commerce storefront avpartsmaster.co.uk.
Product overview
AV Parts Master is a comprehensive AV (audio-visual) and video conferencing solutions provider offering a unified portfolio of products and services. The core offering spans multiple interconnected product categories: projectors (business, education, gaming, golf simulation, home cinema, installation, interactive, laser, portable, ultra short throw) and projector screens (electric, manual, fast fold, tripod, portable floor, tab tensioned, fixed frame) as the primary projection systems; touch screens and interactive displays for collaboration; commercial displays and digital signage for retail and business environments; and specialized golf simulator solutions combining projectors, impact screens, and launch monitors. These are complemented by extensive accessories including audio equipment, cables/connectors, mounting solutions, and projector-specific items (lamps, lenses, filters, cases). The portfolio is supported by professional services including installation, training, rental, and extended warranties. The company sells products from over 30 major brands including Epson, Sony, Panasonic, BenQ, Samsung, LG, Optoma, Viewsonic, Hisense, Sharp, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Projectors Comprehensive range of projectors including business, education, gaming, golf simulation, home cinema, installation/large-venue, interactive, laser, portable, and ultra short throw models from brands such as Acer, Epson, Sony, Panasonic, BenQ, Optoma, Viewsonic, Hisense, JVC, and others.
- Projector Screens Extensive selection of projection screens including electric, manual, fast fold, tripod, portable floor, tab tensioned, fixed frame, home cinema, and projection boards from brands such as Celexon, Grandview, Sapphire, ScreenLine, Metroplan, and Draper.
- Touch Screens Interactive touch displays and screens including collaboration touch displays, touch screen monitors, interactive touch tables, touch screen tablets, and whiteboards from brands including Clevertouch, SMART Technologies, Promethean, Samsung, BenQ, NEC, Iiyama, and others, in sizes from 10 to over 100 inches.
- Commercial Displays Digital signage and commercial display solutions including retail solutions, totem displays, televisions, digital A-boards, LED displays, and high brightness/window displays from brands such as Samsung, LG, Sony, Philips, Hisense, BenQ, and Viewsonic.
- Business Solutions Complete business AV solutions including meeting room solutions (Microsoft Teams Rooms, Zoom Rooms, Webex, BYOD Rooms), home office equipment (monitors, webcams, headsets, sit-stand desks), collaboration tools (Barco Clickshare, DTEN, Jabra, Neat, Poly), digital signage, PTZ cameras, room booking systems, and network equipment.
- Education Solutions AV solutions for educational institutions including furniture (AV cabinets, lecterns, teaching desks, projector trolleys), ICT storage and charging solutions (laptop/tablet chargers, storage/charging cabinets, trolleys, lockers), interactive solutions, visualisers, lecture capture systems, and STEM/STEAM equipment.
- Golf Simulator Solutions Complete golf simulation setup solutions including specialised projectors, impact screens, enclosures and mats, and launch monitors; bundled solutions from golf simulation-specific brands.
- Audio Equipment Audio hardware including amplifiers, speakers, sound bars, surround sound systems, PA systems, microphones, mixers, headphones, and bundled amp-speaker packages.
- Cables and Connectors Extensive range of AV cables and connectors including HDMI, DisplayPort, DVI, VGA, USB, Thunderbolt, audio cables, extenders, matrix switchers, splitters, networking cables, power cables, and face plates.
- Mounting Solutions Installation hardware including ceiling mounts, fixed wall mounts, flat panel mounts, floor stands, mobile trolleys, tablet mounts, PC holders, healthcare mounts, and mounting accessories.
- Professional AV Services Value-added services including meeting room design and setup, professional installation services, AV and IT rental solutions, training services, financial services, extended warranties, and Martyn's Law compliance services.
Companies that use AV Partsmaster
Customer profileSegments5 records
Ideal customer profiles4 records
AV Partsmaster technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AV Partsmaster partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and major.
- MicrosoftcoreAV Parts Master offers Microsoft Teams Rooms solutions and Microsoft Surface products, indicating integration and compatibility certification for Microsoft collaboration platforms.
- ZoomcoreOffers Zoom Rooms solutions, indicating certified compatibility with Zoom video conferencing platform.
- BarcomajorStockist and reseller of Barco products including projectors and Barco Clickshare wireless presentation systems.
- SamsungmajorExtensive range of Samsung products including TVs, commercial displays, interactive touch screens, and projectors.
- EpsonmajorMajor brand partner offering projectors across all categories including home cinema, business, education, and laser projectors.
- BenQmajorComprehensive BenQ range including projectors, interactive touch screens, displays, and InstaShow wireless presentation systems.
- PanasonicmajorMajor brand partner for projectors and commercial displays across business, education, and large venue categories.
- SonymajorStockist of Sony projectors and displays including home cinema, business, and installation projectors.
- LGmajorReseller of LG commercial displays and digital signage products.
- OptomamajorMajor projector brand stocked across home cinema, business, gaming, and golf simulation categories.
- ClevertouchmajorAuthorised reseller of Clevertouch interactive touch displays and related products.
- PrometheanmajorReseller of Promethean ActivPanel interactive displays and educational technology solutions.
- SMART TechnologiesmajorAuthorised reseller of SMART interactive displays and collaboration solutions for education and business.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
AV Partsmaster competitors and assessment
Company assessmentBroad incumbents
- Box.co.uk: UK online consumer electronics and AV retailer that stocks displays, projectors, and home cinema equipment — broader catalogue but competes for the home user and SMB AV buyer.
- Midwich: UK-listed specialist AV distributor offering projectors, displays, and collaboration solutions to professional integrators — a much larger incumbent with overlapping vendor partnerships (Epson, Sony, Samsung, etc.) and a similar AV/UC product focus.
- RS Components (RS Online): Large UK electronics distributor with a broad AV, display, cable, and accessory catalogue serving businesses and education — larger-scale incumbent competing for similar B2B procurement budgets.
Others
- Clevertouch (reseller network): UK interactive display manufacturer whose products AV Parts Master resells; relevant as an upstream supplier and adjacent channel — competing partner in the education vertical.
- SMART Technologies: Global interactive display vendor whose products AV Parts Master resells — adjacent relationship that illustrates the brand-concentration risk in the company's model.
Direct peers
- Visual Displays: UK online retailer of projectors, screens, and digital signage products with installation services — a like-for-like e-commerce AV retailer competing for similar business, education, and government customers.
- CVP (Creative Video Production): UK specialist supplier of broadcast, professional AV, and display equipment, with a strong portfolio of projectors and large-format displays from overlapping brands (Epson, Sony, Panasonic).
- Projector Point: UK-focused online projector retailer offering models, accessories, and installation support for business, education, and home cinema — directly competing in the company's core projector category.
- Just Projectors: UK online-only projector retailer stocking major brands (Epson, BenQ, Optoma, Sony) across home cinema, business, and education segments — a head-to-head specialist peer.
- Sahara AV: UK systems integrator and reseller of commercial AV, projection, digital signage, and collaboration solutions, with overlapping vendor partnerships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AV Partsmaster social profiles
Digital presenceAV Partsmaster financial estimates
Financial estimateRevenue estimate
Valuation estimate
AV Partsmaster leadership team
Management profileNumber of profiles
Profiles2 records
AV Partsmaster funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AV Partsmaster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AV Partsmaster
What does AV Partsmaster do?
AV Parts Master is a UK online retailer that sells audio-visual and video conferencing hardware — including projectors, projector screens, interactive touch screens, commercial displays, and supporting accessories — sourced from major manufacturers such as Epson, Sony, Panasonic, BenQ, Samsung, LG, and Optoma. Alongside product sales, the company offers value-added professional services including meeting room design, on-site installation, AV/IT rental, training, and extended warranties. The business serves businesses, schools, government organisations, and home users across the UK through its e-commerce storefront avpartsmaster.co.uk.
Is AV Partsmaster a public or private company?
AV Partsmaster is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AV Partsmaster founded?
AV Partsmaster was founded in 2000. It employs 11 to 50 people.
Where is AV Partsmaster based?
AV Partsmaster is headquartered in Spitalfields, United Kingdom, in the Europe region.
How does AV Partsmaster make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are professional Installation Services.
Who are AV Partsmaster's main competitors?
Broad incumbents on record are Box.co.uk, Midwich and RS Components (RS Online). Others are Clevertouch (reseller network) and SMART Technologies. Direct peers are Visual Displays, CVP (Creative Video Production), Projector Point, Just Projectors and Sahara AV.
Does AV Partsmaster have an API?
No public API is recorded for AV Partsmaster.
What industry is AV Partsmaster in?
AV Partsmaster's product category is AV Equipment Retail. Its primary akta.pro industry code is CRACAEAL, Commercial/Pro AV & Home Theater (Prosumer) Retail, with a secondary code of CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail. Its NAICS code is 33431 and its SIC code is 3651.